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Given MembersRehana Ali, Piyush More, Santosh Kumar,
Vishal Jain, Priyanka Shukla Madhavi Bajpai, Nitin Barley
Date- - 11-2011
Presentation by Innovator group on Berger Paints
OverviewIt is a public company registered under BSE and NSE both.Established in 17 December 1923.It’s headquarter in Kolkata.It is India’s third largest decorative paint player.Mr. Subir Bose has been the Managing Director since 1994,
under whom Berger's team currently runs. It’s net profit is 148.31 crore ( march 2011).It has 82 stock points and 12000+ paint retailers.
Vision
To endure an environmentally safe and secure future with a commitment from the company and all its employee to practice and implement methods that help reduce the harmful effects on our environment.
MissionTo conserve natural resources and ensure that protection of
the environment remains our top priority. To take up the challenge and develop more advanced products which consistently help reduce the harmful effects on our environment and conserve natural resources. We not only take the responsibility for environmental protection but also make our employees aware and committed to the Cause We respect the needs and social implications of all communities and cultures where our business operates.
Philosophy
Quality policyWe at Berger Paints are committed to provide full satisfaction to our
customers with respect to Quality, Reliability and Delivery and attain Quality Leadership for all products that are offered by us. We shall achieve this goal by:
Establishing a Quality Management System conforming to International Standards.
Institutionalizing a culture of "Getting it Right, First Time."Upgrading our Technology continuously to meet expectations of
customers.Planned and structured Training and Development Programmers for all
employees.Creating an environment which encourages team effort and where each
individual's contribution is recognized and valued.
Market shareIn India, Indian Paint industry's total market size is US$1400
million. The organized sector of the industry is 55%. The 45% unorganized sector has about 2500 units. The big players and their market share-value of the organized sector are
Asian Paints 37%Goodlass Nerolac 15.9%Berger Paints 13.8%ICI 11%Jenson & Nicholson 5.7%Shalimar 4%Others 12%
Awards Genius HR Excellence Award 2011 - Excellence in Best
Training Initiative Category A - 22nd April 2011, KolkataReaders Digest Gold Award for the
most trusted brand – 2008Best Supplier Award for outstanding contribution in Product
Development from OEM customer M/S Whirlpool -2005, Faridabad.
Berger Paints received the 1st rank as fastest growing paint company at Construction World NICMAR Award -2005, Bengaluru
Environment Excellence Award for Howrah Works – by West Bengal Pollution Control Board & Indian Chamber of Commerce – 2001, Kolkata
Landmark projectsCalcutta Club, KolkataTeen Kanya, KolkataCity Centre II, Rajarhat, KolkataCognizant, ChennaiGold Souk Grande, CochinTapmi, ManipalMantri Greens, Bangalore
ProductsInterior wall coatings
Interior Emulsions
Silk
Breathe Easy
Rangoli Easy Clean
Rangoli Super Acrylic Emulsion
Bison Acrylic Emulsion
Designer Finishes
Illusions
Illusions Imagine
Metallica
Marble
Contd… Distempers
Bison Distemper
Jadoo Acrylic Distemper
Exterior Wall Coatings
Exterior Emulsions
WeatherCoat All Guard
WeatherCoat Smooth
WeatherCoat Longlife
WeatherCoat Tile Protektor
Walmasta
Contd… Primer
WeatherCoat Biowash
WeatherCoat Exterior Wall Primer
Berger Metal & Wood Paints
Enamels
Luxol One Coat Gloss Enamel
Luxol Satin Enamel
Luxol High Gloss Enamel
Berger Butterfly GP Enamel
Jadoo Enamel
Contd…Clear Wood
Woodkeeper PU Legend
Premium Wood Coatings from Becker Acroma – Italy
2-Pack (2:1) PU System
3-Pack Polyester Coating