Presentation Headline Subhead - IBM · 2 © 2013 IBM Corporation Smarter Analytics Big Data, Real Solutions, Big Impact

© 2013 IBM Corporation 1

http://review.centerlinedigital.com/player/watch/5065d28694eda/Client



© 2013 IBM Corporation 2 © 2013 IBM Corporation

Smarter Analytics Big Data, Real Solutions, Big Impact

© 2013 IBM Corporation 3 © 2013 IBM Corporation 3

Today, nearly all our transactions

are recorded in real time.

Nearly everything

is instrumented.

© 2013 IBM Corporation 4 © 2013 IBM Corporation 4

And even our individual needs, wants, opinions and preferences

are captured



Creating a proliferation of

big data

© 2013 IBM Corporation 6 Source: IBM CEO Study, 2012.

Percent of CEOs who believe their organization

is good at driving value from information

Outperformers Underperformers

Outperformers are seizing the

opportunity

26%

54%

Access to data

Draw insights from data

Translate insight into action

108% more

108% more

86% more 31%

57%

26%

54%

6 © 2013 IBM Corporation


New insights and new possibilities 1

New revenue opportunities 3

Process and performance improvement

2

Future relevance requires

integrating traditional data

with new sources and types

of information to power

transformation

Transaction

Social

Documents

Machine

Application


Big

Data


Delivering new insights and new possibilities

1 Robust and efficient citywide traffic

awareness system to optimize bus

routes and stop locations in real-time.


Smarter Traffic

http://www.youtube.com/watch?v=VpHKhs4ktSs


2


Improving current processes and performance

Grow, retain and satisfy customers

Drive the next wave of operational

efficiency

Transform financial processes to drive

performance

Make risk-aware decisions and

manage compliance


Grow, retain and satisfy customers

Transform financial processes to drive

performance

Make risk-aware decisions and

manage compliance

2


Improving current processes and performance

Drive the next wave of operational

efficiency

Claim optimization and fraud prevention


Creating new revenue opportunities

3


European service provider

uses big data to analyze

and monetize mobile call,

search and location data.

Data and location monetization


Leveraging big data with analytics to drive big results

Banking Telecom Healthcare Industrial

products

Increase profitability and retention

Data and location monetization

Understand patients and populations

Optimize assets in real-time

Retail Government Energy and Utilities Insurance

Deliver personalized customer engagement

Detect crime and predict threats in real-time

Predict and manage demand

Reduce fraud



Innovations and expertise

to put analytics and big data

to work for you

13

Performance

Management

Content

Analytics

Decision

Management

Risk

Analytics

Business Intelligence and Predictive Analytics

Content

Management

Data

Warehouse

Stream

Computing

Hadoop

System

Information Integration and Governance

BIG DATA PLATFORM

SYSTEMS, STORAGE AND CLOUD

© 2013 IBM Corporation

Sales | Marketing | Finance | Operations | IT | Risk | HR

ANALYTICS

SOLUTIONS

Industry

CONSULTING and IMPLEMENTATION SERVICES


PUREDATA FOR ANALYTICS

PREDICTIVE ASSET OPTIMIZATION

STORED IQ


SOCIAL MEDIA ANALYTICS

STAR ANALYTICS

What’s NEW!


And the experience weaving big data and analytics into the fabric of your business to

deliver value

Sales | Marketing | Finance | Operations | IT | Risk | HR

Innovations and

Expertise

Over 30,000 client engagements



Premier and IBM Partnering to enable the next generation

of healthcare


PREMIER HEALTHCARE ALLIANCE

Premier is the nation’s largest healthcare alliance

Our mission:

to improve

the health of

communities

2.5 million real-time clinical transactions daily

~200 healthcare system owners

86,000+ alternate sites of care

$4.2 billion savings in 2011

$43 billion in group purchasing volume

Winner

• Environmentally sustainable program

• Malcolm Baldridge National Quality Award

• Ethiosphere Most Ethical Companies Award (5 times)

1 in every 4 U.S discharges in database

2,600+ member hospitals




A transformative moment in healthcare


Imperative to manage

population health,

impact outcomes, and

provide higher quality

at lower cost

Systemic challenges Fragmented care delivery

Misaligned relationships with physicians, payers

30% undefined waste

Lack of transparency and information sharing

Economic and regulatory challenges Government, commercial and consumer pricing pressure

Mix degradation

Flat/declining utilization

Transformative challenges Movement toward risk-based payments

Value-based purchasing

Readmissions/HAC penalties

Bundled payments



Providers shifting business models to adapt to change


Silos and

dysfunction

Patients pinball

between providers

Adversarial

No information

sharing

Coordination and

integration

Patients navigated to

best care settings

Partnering

Extensive information

sharing



The data reality of new care models


Payor Partners

Data Data Data Data Data Data Data Data Data Data

Data Data DataDataDataData

CMO CFO COO CNO CQO

CEO



The Premier platform


Collaboration

Consulting

Technology

Performance

ServicesSupply Chain

Services

• Group Purchasing

• Specialty Pharmacy

• PBM

• Direct Sourcing

• Informatics

• Analytics

• Collaboratives

• Data Warehousing



PremierConnect: Three core pillars


Connecting

DATA

Connecting

KNOWLEDGE

Connecting

PEOPLE

Business

analytics &

intelligence

Integrated

data across

the continuum

Alliance-wide

content

contribution

Role-based

access to

contentCollaboration

Business

networking

Actionable Information Best Practices Communities



Integrated access to apps, content and communities


Actions Access applications

and personalized

actions feed

Knowledge Syndicated content with insights

from hundreds of members, and

searchable best practices

Communities Online communities

supporting national and

local collaboration



Since PremierConnect launch in July, 2012


Over 80,000 multi-stakeholders users of the platform

Over 3,000 engaged users a week

Logged on more than 3 times a week

Created 35 unique member communities including

our national collaboratives

Quest, Partnership for Patients, PACT and Ascend all migrated

Migrated or created 7,000 performance improvement content

Pushed over $910 million of integrated data utilization

opportunities through PremierConnect

© 2013 IBM Corporation 25 25


Key lessons learned


Ensure you

have executive

support and

commitment

Fail fast but show

incremental value

to as many

stakeholders as

you can

Just get

started, and

plan to rapidly

iterate

1 2 3


Citi Driving data innovation


CITI FINANCIAL SERVICES

Analytic focus areas


Know the customer

Know the market

Know ourselves

© 2013 IBM Corporation 28 28 © 2013 IBM Corporation


Citi’s approach to data innovation and “Big Data”

Characteristics of our approach and governance model

Business, not IT driven

Enterprise / cross-line of business focus

Emphasis on disproportional or super-additive value

Fail smart: fast and cheap

Strategic

business / growth

priorities

Big Data

opportunities and

pipeline

Productionization

(SDLC)

Model

development

(3-4 months max)

Incubation

(30-60 days max)

© 2013 IBM Corporation 29 29


Challenges in operationalizing Big Data


Invest upfront in

the design and

implementation

of a Control and

Compliance

framework

Effective Model

Risk

Management

program is a

MUST

Balance teams

of traditional

and new

analysts.

Champion-

Challenger

competitions

2 3 1

• Restrictions regarding use of data and insights

• Immature enterprise security

• Requires new ways of thinking

Lessons

learned



Event Agenda

9:00 - 9:15 am Welcome & IBM Overview: Neil Isford

9:15 - 9:45 am Client Speakers – Premier and Citi

9:45- 10:00am Panel Discussion and Wrap up

10:00 - 10:15am Move to Breakout sessions – Coffee Break

Technology

Track LOB Tracks

10:15am –

12:20pm

5 Game

Changing Use

Cases for Big

Data

Optimize Every

Customer

Interaction with

Next Best Action

Achieve Capital

Optimization with

Risk Analytics

Reduce

Insurance Fraud

with Claims

Analytics

Improve

Operational and

Financial Results

through Predictive

Maintenance

12:30 – 1:45pm Lunch: Watson and Memorial Sloan Kettering

2:00 - 5:00pm Client Briefings and Demos

5:00pm Event Concludes


Leadership Tracks: 10:15 AM - 12:20 PM

Track Room Name

Big Data Sutton North

Customer NBA Beekman

Insurance Fraud Madison

Predictive Maintenance Gibson

Risk Clinton


Thank You