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Integration of Care Cure and Wellness
September 2010
√ Facts & Figures Roompot Vakanties 45 years ago resorts company
√ Roompot Vakanties - Care and Cure (RP Care)RP Care
Services and Facilities Data Cure Business partners
√ Roompot Vakanties - Wellness (RP Wellness) RP Wellness Added value of wellness on holiday resorts Vision of wellness and beauty within Roompot Vakanties Vision of the future
Integration of Care Cure and Wellness
Index
Integration of Care Cure and Wellness
Facts & Figures
This first campsite was situated near the groove “Roompot”.
45 years ago, it all started here…..
In the Dutch top 3 of holiday suppliers
More than 100 resorts and campsites55 resorts in the Netherlands50 resorts in France
16 resorts in Germany 5 resorts in Belgium
3 resorts in Denmark 1 resort in Poland
Locations in Spain and Italy in 2010
34 resorts and 12 campsites in direct management 28 resorts and 12 campsites in the Netherlands
6 resorts in Germany
Integration of Care Cure and Wellness
Facts & Figures
Integration of Care Cure and Wellness
Facts & Figures
√ Employees: approx. 1800 (fulltime & parttime; 2009)
√ Turnover: 225 million euro (2009)
√ Guests: 1.3 million (2009)
√ Overnight stays: 7 million (2009)
√ Target group: car holidays for families with young children and seniors
√ E-mail newsletter: once a week, run 700.000
√ Mission: “ Offering accommodations of high quality. Quality of services and employees are the principles to provide our guests a perfect holiday. By means of constant innovation we offer a service wich compares the guests expectations”.
Integration of Care Cure and Wellness
Facts & Figures
Part of Roompot Vakanties √ Started because of the increase of dependents √ Facilitate only √ Responds perfectly to the increase of ageing
Target groupPeople who need care during their holiday in the largest sense of the meaning
Realisation because of√ Close cooperation with (para) medical organizations√ Development of special facilities at the resort
Integration of Care Cure and Wellness
RP Care
Integration of Care Cure and Wellness
RP Care
√ Adjusted accommodations voor disabled people
√ Holiday kidney dialysis (kidney dialysis at the resort)
√ Adjusted accommodations for people with allergies
√ AED’s at different resorts ( Automated External Defibrillator)
√ Home care and medical equipment during the holiday
√ Child care during weekends and holidays
√ Cure programms for rheumatism
√ Health checks and health programs
Facilities Services
Integration of Care Cure and Wellness
RP Care
Bookings adjusted accommodations2007: 3500 2008: 4800 2009: 6000
Bookings home care and medical equipment2007: 279 2008: 597 2009: 799
Bookings foundations and organizations2007: 833 2008: 1081 2009:1387
E-mail newsletter (since 2009): once in 2 months, run 3000
Website: WWW.RPCARE.NL
Integration of Care Cure and Wellness
Cure
PurposeHaving a surgery in the clinic nearby and recover at the resort
√ Plastic surgery
√ Implantology
√ Eye surgery
√ Stop smoking program
Integration of Care Cure and Wellness
RP Care
Business partners
5 resorts with a wellness centre, 2 in direct management
Resort Wellness centreHof Domburg (Zeeland) Kuur – en Beautycentrum De ParelKlein Vink (Arcen) Thermaalbad ArcenMarinapark Volendam Beautique EleganceBad Bentheim (DL) CosmobellaHambachtal (DL) Wellness centrum Hambachtal
Integration of Care Cure and Wellness
RP Wellness
Added value of wellness for the resorts √ Wellness improves an extra target group √ Wellness is a perfect marketingtool √ Wellness facilities are an upgrade for the resorts √ Wellness reinforces the complete experience of the guest at the resort
Wellness within Roompot Vakanties √ Ever increasing integral part of the resort experience √ Complete experience for the guest √ Reinforcement of the offer in quite periods
√ Reinforces other activities in Care & Cure > synergy √ Development of commerce within the resorts
√ Adjust the offer to the possibilities by resort and guest
1 size does not fit all!
Integration of Care Cure and Wellness
RP Wellness
Vision of the future
√ Positive development of the demography
√ Medical development will improve the use of wellnessSelfmonitoring ; take care of health and rest in time, etc.
√ Preventive implementation of Wellness in cases of stress, burn-out etc.
√ Several wellness treatments will be insured.
√ The increase of workload and the need for direct recreation at the holidaydestination
√ The continuous development within the branch in products and technics and the increasement of correlation with the medical branche, will create a lot ofpossibilities for new offers
Integration of Care Cure and Wellness
RP Wellness
Integration of Care Cure and Wellness
Questions?
Integration of Care Cure and Wellness
September 2010
Thank you for your attention!