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Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Miguel Payeras, Managing Director
www.balearsesturisme.org
Tourism
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
The only destination group growing is “Others”
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Destination Annual Visitors /
Resident
Majorca 14
Minorca 14
Ibiza 25
Formentera 120
Vatican 5.500
Venice Old Quarter 365
Andorra 105
Venice 81
Las Vegas 75
Is intensity the only way forward?
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Competitiveness
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Prosperity
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Opportunity
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
Innovation
What for?
I can´t
cope
with it !
Open
Innovation
DIY
Many thanks! – Hvala!
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015
www.balearsesturisme.org
Session 1 – Setting the Stage: Positioning the
Mediterranean in the Global Market –
Opportunities and Challenges
23 Jun 2015