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Presentación de Marketing 2020

Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

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Page 1: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

Presentación de Marketing2020

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Page 2: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

99𝑡ℎ in World

(Domestic + International pax)

11𝑠𝑡 in Europe# of destinations

Operating Fleet

99𝑡ℎ in World

ASK Ranking

1212𝑡ℎ in World

Number of Countries

Global Rankings (Traffic & Operation)

11𝑛𝑑 in Europe Rankings

(among legacy carriers)

Number of Passengers (2016)

33𝑟𝑑 in World# of destinations

Number of Destinations

22𝑛𝑑 in World

# destinations (From Single Hub)

RPK Ranking

66𝑡ℎ in World

(international pax)

11𝑠𝑡 in World

In terms of destination country

11𝑠𝑡 in Turkey

11𝑠𝑡 in World

# of int. destinations

33𝑟𝑑 in Europe

1313𝑡ℎ in World

44𝑟𝑑 in Europe

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Page 3: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Quality Achievements – Europe’s Best Airline

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2011 - 2016

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Page 4: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Service Quality Catering

2World’s 𝟐𝒏𝒅 Ekonomy Class

Catering

1South Europe’s Best and

Europe’s 𝟐𝒏𝒅 Airline

Quality Achievements – Global Rankings

Catering

1World’s 𝟏𝒔𝒕 Business Class

Catering

Service Quality

1World’s Best Business

Class Lounge

The World’s Best Business Class Lounge

2017

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The World’s Best Business Class Lounge Dining

2017

Service Quality

1World’s Best Business

Class Lounge Dining

Five Star Global AirlineTurkish Airlines has been named a “Five-Star Global Airline” by the Airline Passenger Experience

Association (APEX) Official Airline Ratings. The prestigious award, based on passenger feedback, was

presented to Turkish Airlines at the APEX Award Ceremony at Expo 2017 in Long Beach, California.

Airline of the YearTurkish Airlines has received the awards in 3 category at the 2016 Air Transport News Awards

ceremony.

• Turkish Airlines: Airline of the Year,

• Turkish Cargo: Cargo Airline of the Year,

• Turkish Technic: MRO Company of the Year.

The Best in the WorldTurkish Airlines has been once again voted as the best in the world, receiving another prestigious

award at the CAPA Aviation Awards for Excellence in 2014

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Page 5: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Turkish Airlines flies to more countries than any other airline

4 / 41*Light red destinations are opened for reservation. Blue destinations are planned to launch soon based on aircraft availability & upon obtaining the authorizations

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Page 6: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Destinos Domésticos

51 Aeropuertos

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Page 7: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

4 Frecuencias Semanales BUE IST – via GRU (Martes, Jueves, Viernes y Domingos)

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Page 8: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Clases de Cabina

Business Class Economy Class

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Page 9: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

ECONOMY CLASS

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Page 10: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,
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Page 11: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

BUSINESS CLASS – FLYING CHEF

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Page 12: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Catering

The World’s BestBusiness Class Catering 2017

The World’s 𝟐𝒏𝒅Economy Class Catering 2017

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Page 13: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

12

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Page 14: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

TK Marketing Presentation

Our international incoming Business Class passengers and Miles&Smiles Elite Plus members

travelling in Economy or Comfort Class can take advantage of Lounge Istanbul Arrival

Lounge Istanbul Arrival

In the Arrival Lounge our guests can enjoy a variety of complimentary breakfast foods and

sweet and savory snacks as well as fruit juices, teas and coffees. In addition, there are

showers, changing and ironing rooms available free of charge.

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Page 15: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

A BORDO

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Page 16: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,

AEROPUERTO IST

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Page 17: Presentación de Marketing · 2020. 5. 26. · • Turkish Technic: MRO Company of the Year. The Best in the World Turkish Airlines has been once again voted as the best in the world,
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