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Prepare for Digital Network Architecture, NFV, and SDN with Cisco ONE Software
Dan Lohmeyer, Bill Hentschell, Liad Ofek
PSOGEN-1445
• Digital Network Architecture
• Intelligent WAN
• Enterprise NFV
• Cisco ONE Software
Agenda
Digital Network Architecture
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Creating New Priorities for Digital Organization
Transform Processes & Business Models
Innovations
Faster Time to Market
Empower Workforce Efficiency and Innovation
Increased Productivity
Better Retention
Personalize Customer/ Citizen Experience
Increased Loyalty
Greater Insight
IoTMobility Analytics CloudMobile traffic will exceed
wired traffic by 2017
IoT devices will
triple by 2020
75% of companies planning
to or investing in big data
80% of organizations will
primarily use SaaS by 2018
PSOGEN-1445 5
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Network
A New Infrastructure for the Digital Organization
PSOGEN-1445 6
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Network Requirements for the Digital Organization
Insights &Experiences
Drive Business
Innovations
Security & Compliance
Real-time and Dynamic
Threat Defense
Automation& Assurance
Speed, Simplicity
& Visibility
The Network Enables Digital BusinessPSOGEN-1445 7
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Cisco Digital Network Architecture
Automation
Abstraction & Policy Control
from Core to Edge
Open & Programmable | Standards-Based
Open APIs | Developers Environment
Cloud Service Management
Policy | Orchestration
Virtualization
Physical & Virtual Infrastructure | App Hosting
Analytics
Network Data,
Contextual Insights
Insights &
Experiences
Automation
& Assurance
Security &
Compliance
Network-enabled Applications
Cloud-enabled | Software-delivered
Principles
PSOGEN-1445 8
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
DNA Enables New Capabilities
SecurityBranch AgilityCustomer ExperienceWorkforce Experience
• Digital Workforce
• Personalized Workspaces
• Effective Collaboration
• Omnichannel Experience
• Enhanced Points of Service
• Personalized Customer
Experiences
• Automation
• Rollout services faster
• Application performance
• Lower OpEx
• Faster threat detection
• Continuous compliance
Built on the Network as a PlatformPSOGEN-1445 9
Intelligent WAN
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Why are people rethinking the WAN?
of Applications are
accessed via Internet
50%
Have either 2 or 3 WAN
connections/branch
70%
Cite poor application
performance and latency as
corporate WAN concern
48.6%
Cite management of
connectivity at branch as a
challenge
32.4%
$ Lower costs
Consistent user
experience
Deliver services from the
cloud
Simplifying management
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© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public 12PSOGEN-1445
Cisco Intelligent WANApplication-centric SD-WAN
Identify Prioritize Accelerate
See 1000+ apps running on
your networkAutomate app priority based on
business policies
Boost app performance
Securely on any connection or platform for all users
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Make Your Network Application-Aware Ubiquitous Visibility Across Entire Network
Intelligence & Insights
”
Cisco AVC also makes it easy to see if slow application
performance is a result of client network delay or server
network delay
“
Detect/Categorize 1000+
applications automatically No probes, additional HW
Any user, device, wired or
wireless
Facilitates trouble-shooting
IT staff gain a 360-degree view of all devices, users, and
applications from a single location“
”
PSOGEN-1445 13
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Increase Application AvailabilityIntelligent path control based on priority
Set app rankings
and policies
Use Internet as your
2nd WAN
Route apps based on policies
Active-Standby Active-Active
%
85Of branches have 2or more connections
%
46Of organizations are
planning to
transition to Internet
connections
I want my critical data and voice traffic moving over MPLS,
because I have a service-level agreement with my MPLS
provider and I can hold him accountable if there’s an outage or
slowdown. PfR does that for me, while sending lower-priority
traffic like web surfing to DMVPN.
“
”
PSOGEN-1445 14
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Enhance the Application Experience
Mobile Apps
Guest WiFi
Video Conferencing
Digital Signage
Catalogs
On-demand Training
Enable Business Initiatives
Reduced
Bandwidth
0 0
1
2
3
4
40
80
120
160
App Bandwidth App Latency
Bandwidth
(Mbps)
Latency
(ms)
Reduced
LatencyBandwidth with IWAN
Bandwidth natively
App latency natively
App latency with IWAN
Accelerate applications over any connection
Store content locally for instant access
Optimize WAN bandwidth for better ROI
Example: Louis Vuitton
80% Faster App Response Time
3xGreaterDwell Time
PSOGEN-1445 15
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Secure Your Applications and DataProtect Your Branch and WAN
Secure Intelligent WAN
Flexible, secure WAN design
over any connection
Government and regulatory
compliance
Secure Direct Internet Access
Comprehensive Threat
Defense
Having the entire security suite at our fingertips has
given us agility to enhance our toolbox on the fly. It’s
been easy to manage, and we don’t need to worry
about whether to add security elements when we
order routers or firewalls; they just come included.
“
”
Respond faster to threats and vulnerabilities
Integrated, all-in-one security platform
Scalability without compromising performance
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© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Automation: Plug and Play
Lower deployment costs
79%
”
Plug and play means no more IT
engineers in the field – faster time to
market and dramatically lowered costs.
“Eliminates
Staging Truck Roll
Cloud-Based Plug and Play
Plug in and
Cloud Provision
Order Controller-Based
Management
SWIIM
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Automation with IWAN App on APIC-EMOptimal Branch Experience Made Easy
Faster deployments85%
IWAN automation eliminates tedious
configuration tasks for advanced networking
features. I can configure IWAN with just 10
GUI clicks.
“
”
Zero-TouchRollout
Set Application Policy
Gain Visibility and Tune
Point and Click Troubleshoot
Simple Workflows
PSOGEN-1445 18
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco PublicPSOGEN-1445
Store of the future
Increase Customer Satisfaction
Business Outcomes
• Sales increased 5.7% in stores with
technology deployed
• Increase order accuracy by 72%
Challenges
• Diners leaving before ordering due to long
lines
• Customer disliked waiting in “mosh pit” for
food services
Cisco Solution
• Cisco UCS-E virtual compute blade in
router to run Kiosk application
• Location services and heat maps based on
Cisco CMX to locate customers and
provide analytics
• Mobile app from Cisco mobility platform to
interact with customer
19
Enterprise NFV
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
The First NFV Solution for the EnterpriseCisco Enterprise NFV
Simple and easy
to design, provision,
manage the trusted
services that are critical
to your business
Quickly roll out new services and locations
Gives you flexible deployment options
Simplify day to day operations
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© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
What is Enterprise NFV?Introducing: Cisco Enterprise NFVNetwork services in minutes, on any platform
Freedom of choiceHardware Platform
Hardware and software independenceVirtualization Layer
Consistent, trusted network services across all the platformsVirtual Network Functions (VNFs)
Centralized orchestration and managementSDN Applications
ISR 4000 + UCS E-Series
UCS C-Series
Network Functions Virtualization Infrastructure Software (NFVIS)
Enterprise Service Automation (ESA) on APIC-EM
Virtual Router
(ISRv)
Virtual Firewall
(ASAv)
Virtual WAN
Optimization
(vWAAS)
Virtual Wireless
LAN Controller
(vWLC)
3rd Party VNFs
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© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Change The Branch Deployment ProcessStart with software, not hardware
vRouter
vFirewall
vWAN Optimization
vWLAN Controller
3rd party services
ISR/UCS E-Series
UCS C-Series
Select your
network functions1
Select your preferred
platform2
Select the branch
locations3
IT Agility
Run on any platformElastic services Deploy in minutes
APIC-EM with
Enterprise
Service
Automation
Orchestrate and
automate services4
New York
Boston
Miami
San Francisco
PSOGEN-1445 23
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Freedom of ChoiceCisco Intelligent Branch
Virtual Router
Virtual Services
UCS C-Series
Enterprise NFV
Physical Router
Virtual Services
ISR 4000 Series + UCS E-Series
Traditional
Physical Router
ISR 4000 Series
Centralized Services
Fixed Integrated Services
Upgradable H/W
Deterministic Routing Performance
Elastic Routing and Services
Performance
Cisco ONE License
Portability
Investment
ProtectionAccess to Ongoing
InnovationPSOGEN-1445 24
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Air Transportation Services
IBM AviationTransforming the Travel Experience
Challenge
• Real estate cost at airports to service
airlines are increasing
• Rising maintenance cost from multiple
hardware platforms
Solution
• Consolidate services onto one single
platform
• Services: Firewall, WAN Optimization,
Security, Routing, Windows Server & Apps
Benefits
• Save on real estate and maintenance cost
by reducing the number of devices to serve
the airlines and its customers
• Ability to deliver services in an
easier and fast way with software based
services, orchestration, and management
• Consistency of APIC-EM apps
including IWAN App and ESAPSOGEN-1445 25
Cisco ONE Software
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public 27PSOGEN-1445
What is Cisco ONE Software?
Simple Setof Solutions
Access toInnovation
LicenseFlexibility
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Cisco ONE Software
Foundation for WAN
+ License Portability and Ongoing Innovation
Traditional Model
Necessary Features:
SEC (VPN, Firewall)
WAAS
AVC (Application Visibility)
PfR (Performance Routing)
Prime + IWAN App for APIC-EM
1
2
3
4
5
Cisco ONE Foundation for WAN
PSOGEN-1445 28
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
C1-CISCO4351/K9Cisco ONE ISR 4351 with IP Base 1
$8,000
UCS-E140S-M2/K9 UCS-140S Blade Server 1 $3,870
C1F1PISR4350SK9 Cisco ONE Foundation for WAN 1 $4,000
$15,870
1. Secure connectivity and threat defense: IOS security (VPN, firewall, IPS)
2. Application visibility and WAN optimization: APP (AVC, WAN optimization, MPLS, PfR, etc.) and Prime vNAM
3. Network management: Prime lifecycle, assurance, IWAN app for APIC-EM
4. Energy management (JouleX)
What You Get with Cisco ONE Foundation for WAN
TRADITIONAL CISCO ONE
Support
Product
ISR4351-SEC/K9Cisco ISR 4351 Sec bundle w/SEC license 1
$10,000
RVBD-755M Riverbed Steelhead Appliance + License 1 $14,995
SOLARWIND SolarWinds Management 1 $100
$25,095
Product
CON-SNT-C14351K9SNTC- 8X5XNBD 4351 + IP Base 1 $925
CON-SWSS-
C1F1+R4351SWSS for WAN Foundation (SWSS) 1 $600
Technical Services Support $1,525
Hardware, Software, and Support $17,395
Support
CON-SNT-ISR4351SSNTC-8X5XNBD Cisco ISR 4351 1 $1,230
RVBD-SUPPORT Support for Riverbed 1 $1,884
SOLARWIND-SP Support for SolarWinds 1 $20
Technical Services Support $3,134
Hardware, Software, and Support $28,229
40% Savings vs. Traditional
IWAN in Practice: Retail Bank Example
PSOGEN-1445 29
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Challenge
• High amount of network
bandwidth and data
management required
• Lots of remote workers
• 55 Cisco ISR 4K with Cisco
ONE Software
Solution
Result
• Standardize and improve
network infrastructure
• Save short-term purchase
cost
• Avoid future license costs
4x the cost
Achieve 365% ROI with Cisco ONE SoftwareGlobal firm utilizes Cisco ONE for WAN and Collaboration
Benefits are more
than
By Forrester
PSOGEN-1445 30
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public 31PSOGEN-1445
Illustrative Use-Case Scenarios
Data Center WAN Access
Enterprise Cloud
Infrastructure
Automation
Converged Data
Center Network
Data Center
Network Automation
Next Generation
Branch
Intelligent WAN
Customized
Wireless Experience
Business-Class
Wireless Access
Scaled & Resilient
Connectivity
Connected
Organization
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public 32PSOGEN-1445
Call to Action
While at Cisco Live:
1. Complete your session evaluation
2. Attend DNA session Thursday 8:00 AM, Islander D, Lower Level
3. Partners: Attend Software and Buying Models Forum on Thursday, 10:00 –1:00 PM, MGM studio ballroom
4. Visit us at World of Solutions in the software area
Afterwards:
1. Learn more:
1. www.cisco.com/go/dna
2. www.cisco.com/go/iwan
3. www.cisco.com/go/enfv
4. www.cisco.com/go/one
2. Ask your account team or partner about Cisco ONE Software
Thank you
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Complete Your Online Session Evaluation
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34PSOGEN-1445
© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Public
Continue Your Education
• Demos in the Cisco campus
• Walk-in Self-Paced Labs
• Lunch & Learn
• Meet the Engineer 1:1 meetings
• Related sessions
35PSOGEN-1445