Prelisting Presentation

npdodge.com n m.npdodge.com© 2012, NP Dodge Real Estate.

Real Estate ServicesProposal

SOLD


Thank You for Meeting Today


We've Partnered with the Home Improvement

Expert...Lowe's

Get more for your

home. It's easy

with NP Dodge

and Lowe's!

Home tips and money-saving couponsAll buyers and sellers with NP Dodge Real Estate automatically receive special tips, information and a coupon from Lowe's.

The 10% off coupon and special offer are our way of saying THANKS for working with an NP Dodge REALTOR and trusting us to take care of you through the entire buying or selling process.

Shortly after signing the listing agreement or closing on your new home you will receive a brochure in the mail, detailing the special offers available to you from Lowe's - courtesy of NP Dodge!

A. Greetings to you, the newest client of NP Dodge.

B. Helpful home improvement tips from Lowe's.

C. Agent contact information.

Our gift to you, 10% off coupon and special offer, is included.

®

Seller

Buyer


The New Home Shopping Network

When your

property is

entered on

npdodge.com,

you also get

it syndicated

on sites such

as Trulia, Zillow,

Yahoo!, Google,

and many more

for maximum

exposure.

NP Dodge Gives You More Exposure OnlineAveraging 1.4 million page views every month, npdodge.com is one of the most popular real estate websites in the region. With our listing syndication your property is automatically networked, giving you targeted exposure to potential home buyers around the world.

NP Dodge Sales Associates can utilize the latest e-marketing and ‘viral’ networking strategies through popular social media and classifed sites to deliver added exposure for your property and added value for your investment.

Worldwide

Local Multiple Listing Services


Your Exclusive Network of Service Vendors

Fast, easy and

dependable

services.

Service Network™

from NP Dodge

is available to

you online at

npdodge.com.

Service Network - Just for NP Dodge Clients NP Dodge understands the challenges involved with homeownership. Whether it is ongoing maintenance, unexpected repairs, remodeling or relocating...turn to companies you can trust. Welcome to Service Network - the best source for you and your home.

This exclusive network of pre-approved companies specializes in home-related products and services such as moving, painting, roofing, plumbing, landscape and more!

All buyers and sellers with NP Dodge Real Estate can receive prompt, reliable service and offers through Service Network.

Go to NPDodge.com/ServiceNetwork to print our Vendor List or click on service categories to request services right online.

This is a gift from your NP Dodge REALTOR and can be used at any time, as many times as desired, with no obligation! Remember our services don't stop the day you move, once you're an NP Dodge client you may continue to enjoy these benefits as often as you wish - for as long as you wish. When calling vendors, remember to mention you're an NP Dodge Service Network member.

It's simple...and available when you need it.

®


Thousands of Homes, Just One Address…

www.npdodge.com

When on the go,

NP Dodge mobile

gives you 24/7

access to all MLS

listings in the metro

area. Just type in

m.npdodge.com

on your Smartphone

for GPS integration

access to homes,

opens, rentals and

solds on any area

search or share

your findings with

friends and family or

even Facebook and

Twitter.

The Area’s Most Popular Real Estate WebsiteIt is estimated that 87% of buyers using the internet to search for homes today. NP Dodge Real Estate is there with the latest tools, services and online information buyers are looking for. In fact, npdodge.com has grown to become one of the most popular websites in the area, boasting an average of 1.4 million page views monthly.

With new listings updated every 15 minutes, npdodge.com gives buyers instant access to every home for sale in the Omaha/Council Bluffs Metro through two Multiple Listing Services. The website provides quick links to all MLS Open Houses, Featured Properties, New Construction, Premier Properties and more:

New Listings Featured Properties Open Houses

Market Reports Interactive Map Search Luxury Homes

School Information Bank-Owned Properties MyNPDodge

Agent Profiles Relocation Services You Name It!

Whether you’re buying or selling, npdodge.com is your real estate source. With its powerful speed and search tools, you can view hundreds of homes in just minutes. You’ll get the latest information on new listings as they enter the market, view interior/exterior photos and virtual tours of the homes you want to see, and instantly schedule a showing when you find a home you like.

With npdodge.com, you can even design your own customized property search page. MyNPDodge lets you search listings based on your preferences, save and organize favorites and get automatic alerts when matching properties become available. It’s like having your own personal real-estate search engine, only better.

Visit npdodge.com today for the best tools, services and online support for your home search. While on the go, be sure to utilize m.npdodge.com.


Powerful Technology and Marketing Tools

Virtual ToursTours that showcase each home with custom digital photographic technology featuring full motion, music and personalized text.

npdodge.comThe most user friendly and informative real estate web site around. m.npdodge.comYour npdodge.com site in convenient mobile form.

Online Listing ToolsMortgage CalculatorLive ChatMappingPrintable open house listAnd more!

Listing SyndicationMaximum listing exposure on sites such as Trulia, Yahoo Real Estate, Oodle, Zillow, Twitter, Leading Real Estate Companies of the World® and more!

330-ShowThe automated agent showing service that keeps your listing well connected for homebuyer showings with their agent.

In-House Mortgage and

myNPDodgeA customized web program to help you search, organize and share the properties you want to see, plus receive email alerts with matches.

Texting from

Mobile App for Android

Trendgraphix™The market’s premier “statistical resource” for area real estate market reports, data and trends.

Exclusive technology tools and services that get RESULTS for both Buyers and Sellers.

npdodge.comA text messaging option using npdodge.com for you to receive a quick response from your agent.

UsersNP Dodge was the first in the area to offer a mobile real estate app for android users.

Title ServicesDirect access in each office to knowledgeable mortgage and title representatives.

MyNPDodge

gives you the

customized tools

to search, organize

and share the

properties you

want to see, plus

receive email alerts

when matching

listings enter the

market.

MyNPDodge: Your Home PageAn exclusive service of NP Dodge Real Estate, myNPDodge is a customized web program that lets you search listings based on your preferences, save and organize favorites and get automatic alerts when matching properties become available. It’s like having your own personal real-estate search engine, only better.

Customize Searches With myNPDodge, you can create customized property searches based on location, price range, number of bedrooms/bathrooms, school districts and many other criteria. Using your personalized preferences, you can search every MLS listing in the Omaha and Council Bluffs metro for only those properties matching your specific criteria. It even saves your recently viewed listings and home searches automatically to make it even easier to find the one you’re looking for.

Save Favorites The system lets you save multiple searches, add listings to your favorites folder, change search parameters and manage your favorites at any time. MyNPDodge gives you a full range of customized tools to organize your favorites, make side-by-side property comparisons and email listings to your spouse or friend with the touch of a button.

Get Email Alerts When a new listing matching your preferences comes on the market, the system will automatically send you an email alert with a link to that property page. With MLS listings updated every 15 minutes on npdodge.com, you’ll be among the first to know. The system also sends automatic email alerts for any price changes on your favorite properties.

MyNPDodge does all the work for you. Every time you visit npdodge.com, a personal banner will appear at the top of the home page showing how many new listings are waiting for you. Finding the perfect home has never been easier.


Your Own Personal MLS Search Engine: myNPDodge


Top 10 Reasons to List with NP Dodge

All real estate

licensees are not

the same.

Discover what an

NP Dodge Real

Estate Professional

can do for you.

Let me be the key to your real estate success.Are you considering selling your home? I can help...

A proven approach to selling your home for the highest price. We are always 1. reviewing our strategies to meet the changing needs of both our buyers and sellers.

The power of technology. npdodge.com, m.npdodge.com, Multiple Listing Services, 2. Trendgraphix™, Leading Real Estate Companies of the World®, social media marketing sites and more.

NP Dodge is the only locally owned, full-service real estate company with a proven 3. record of success. When you work with me and NP Dodge, you're working with the top real estate team in the area.

Special programs just for you:4. Lowe's Program: Discounts and special offers. HomeTrust Warranty : Exclusive buyer and seller coverages available. Service Network: Screened vendors you can trust.

I am a trained and experienced REALTOR focused on home sales.5.

Professional networking. I have close relationships and contacts to other 6. REALTORS . Over 82%* of all homes are SOLD through REALTOR contacts.

I represent you. We can handle all the paperwork and negotiations.7.

Market and local knowledge - If I don't have the answers, I know where to find them.8.

I will be with you every step of the way. From the beginning and through the closing 9. process, I will protect your interests and make sure everything goes smoothly.

You have a friend in the area. My success depends on your satisfaction and referrral. 10. If you should have any questions after the sale of your home, you are welcome to contact me later.

*Source: REALTOR.com

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SM


Virtual Tour Impact

58% of buyers

found virtual tours

to be very useful

when searching for

a home.Source: National Association of

REALTORS Survey

A picture is worth a thousand words.Your home can have a virtual tour that showcases its features with custom digital photographic technology featuring full motion, music and personalized text.

The virtual tour would be linked to a host of real estate web sites to take your home global, including npdodge.com.

Virtual tours give the home maximum exposure and in turn helps to sell your property quickly and easily. A prospective buyer can take a look at the home from the comfort and convenience of his or her own home - 24 hours a day.

Exposure for your home. Convenience for your potential buyer.

A virtual tour gives greater perceived value to the perspective buyer, attaches a greater significance to your home, and demands greater viewer attention.

After listening and viewing a home online, the consumer is more interested in learning more about the property, and will more readily wish to see it in person. Thus leading to the main goal...the sale of your home.

®


Residential Sales

Global Relocation

Builder Services

Land Development

Commercial Properties

Insurance Services

Title and Escrow

Property Management

The NP DodgeFamily of Companies

Full Service. A Family Tradition for Over 155 Years.When you work with NP Dodge, you don’t just work with one company—you get the support of an entire family of companies, with hundreds of professionals in all facets of real estate to help you. Since 1855, NP Dodge has made the difference for home buyers and sellers throughout the Omaha and Council Bluffs area. From Relocation and Insurance to Title and Escrow, NP Dodge puts the resources of America’s oldest real estate company to work for you.

Largest land developer in the area, from coordination to zoning, financing to sales, for each development project.

One of Omaha’s largest insurance agencies, handling property, casualty, employee benefits and financial services.

Largest third party management company in the metro, with apartments and townhomes in Nebraska and Iowa.

Commercial property company offering sales, leasing and property management of office, retail and self-storage units.

Omaha’s largest relocation management and top 20 nationally rated firm. Moving corporate transferees across the world.

One of Omaha’s largest title companies offering a full menu of title, closing and escrow services for buyers.

402.938.5008 402.397.4900

402.255.6060 402.397.8486 402.333.8100

402.398.5263

402.951.5000The only support center in the metro for buyers, builders and sales associates.

Specialized division for marketing new condo projectto buyers and sellers.

Exclusive network of companies offering priority status and special pricing.

Employees and sales associates focused on the moving needs of transferees.

402.397.4900One of the largest metro residential real estate companies with over 500 sales associates offering new and existing home sales with three supporting divisions and 14 sales offices.


The Legacy of NP DodgeSince its inception in 1855, the real estate company of NP Dodge has never gone without a Nathan Phillips Dodge at the helm. NP Dodge is the nation’s only real estate company to be led by the same family and one of the oldest family operated businesses in the nation.

• N.P.DodgeIandhisolderbrother,Grenville,openedatinylandofficeinCouncilBluffsin 1855.GrenvillewentontoserveasageneralintheCivilWarandhelpfoundtheUnion PacificRailroad.N.P.stayedintheland-salebusinesstobuildthefoundationforwhatis now America’s oldest real estate company and one of Omaha’s signature businesses, the NPDodgeCompany.

• N.P.DodgeIImovedthecompanyacrosstherivertoOmahain1900.Hedevisedaway todevelopandsellsinglefamilylotstotheaveragewage-earnermakingthedreamof homeownershipcometrueforworking-classpeople.By1950,thereweremorethan200 NPDodgesubdivisionsin103citiesthroughouttheUnitedStates.

• N.P.DodgeIII,afterfouryearsintheAirForceasaWorldWarIIpilot,wentonto concentrate the company’s operations in residential construction, insurance, mortgage lending, commercial, and residential sales.

• N.P.DodgeIV,SandyDodge,likehisfather,alsoservedintheAirForcebeforetakingover leadershipofthecompany.Sandyhastakenthecompanyintopropertymanagement,title servicesandcorporaterelocationmakingthecompanyevenmorefirmlyrootedinOmaha.

• N.P.DodgeV,NateDodge,isexecutiveVicePresidentoftheNPDodgeCompanyand President of Omaha Title and NP Dodge Property Management. Omaha Title is the metro area’s most technologically advanced title company. NP Dodge Management maintains and leasesmorethan4,000apartmentsinatwostatearea.

A century and a half later, men named N.P. Dodge are still blazing new trails. The pioneering and entrepreneurial spirit of the original N.P. Dodge has shown itself in four generationsofnamesakewhohavemadeNPDodgeCompanythemetro’slargestfull-servicerealestatecompany.Thecompanyflourishesbecauseofitsleadershipandcommitment to the same solid principles it had in 1855; honest effort, perseverance, willingnesstoinnovateandconfidenceinthefuture.

A Tradition of Integrity A History of Success


Quick. Easy. User-Friendly.NP Dodge Mobile

Visit m.npdodge.com today.NP Dodge Mobile has new advanced search features and mapping, and not to mention a new look! And now NP Dodge Mobile lets you search for properties relative to your location.

GPS Integration

Search MLS listings to find homes for sale, available rental properties, upcoming open houses and recently sold homes in any given area.

Touch Screen Functionality

Designed with ergonomics in mind, the site features large icons for a complete user-friendly experience.

Google Mapping Features

Incorporates easy-to-use Google Maps to display properties.

Instant SharingSimple navigation buttons make it easy to send listings to family and friends or share on Facebook and Twitter.

Advanced Features

Specialized tools allow users to search nearby properties by address, zip code, MLS number, price range, number of bedrooms/baths, type of residence, agent name and more.

When on the go, visit m.npdodge.com.

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Why Use a REALTOR ?®

An independent

survey reports that

84% of home

buyers would use

the same

REALTOR® again.

Many reasons to use a REALTOR®...REALTORS® subscribe to a strict code of ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate.

1. Your REALTOR® can help you determine your buying power -- that is, your financial reserves plus your borrowing capacity. They can also help you in understanding different financing options and in identifying qualified lenders.

2. Your REALTOR® has many resources to assist you in your home search. Sometimes the property you are seeking is available but not actively advertised in the market, and it will take some investigation by your agent to find all available properties.

3. Your REALTOR® can assist you in the selection process by providing objective information about each property. REALTORS® have access to a variety of informational resources and can provide local community information on utilities, zoning. schools, etc.

4. Your REALTOR® can help you negotiate. There are myriad negotiating factors, including but not limited to price, financing, terms, date of possession and often the inclusion or exclusion of repairs and furnishings or equipment.

5. Your REALTOR® provides due diligence during the evaluation of the property. Depending on the area and property, this could include inspections for termites, faulty structure, roof condition, septic tank and well tests, just to name a few. Your REALTOR® can assist you in finding qualified professionals to do most of these investigations.

6. Your REALTOR® can guide you through the closing process and make sure everything flows together smoothly.

7. When selling your home, your REALTOR® can give you up-to-date information on what is happening in the marketplace and the price, financing, terms and condition of competing properties.

8. Your REALTOR® markets your property to other real estate agents and the public. Often, your REALTOR® can recommend repairs or cosmetic work that will significantly enhance the salability of your property.

9. Your REALTOR® will know when, where and how to advertise your property. There is a misconception that advertising sells real estate. The National Association of REALTORS® studies show that 82% of real estate sales are the result of agent contacts through previous clients, referrals, friends, family and personal contacts.

10. Your REALTOR® can help you objectively evaluate every buyer's proposal without compromising your marketing position. Your REALTOR® can help you write a legally binding, win-win agreement that will be more likely to make it through the process. Your REALTOR® can help close the sale of your home.


Determining the Value of Your Home

Your agent is an

expert in the local

real estate market,

and will give you the

facts you need to

know to make an

educated decision

on asking price.

A Comparative Market Analysis (CMA) is essential.Your agent can prepare a Comparative Market Analysis (CMA) for your home based on the most current housing market information. The CMA could show you current listings, recent sales and expired listings. Together, you and your agent will establish a competitive list price for your home based on location, size, style, condition, the community, financing and housing market conditions.

The market analysis takes into account the amount received from recent sales of comparable properties and the quantity and quality of comparable properties currently on the market. The desired end result is to find a price that will attract a willing and able buyer in a reasonable time.

Once the value of your home has been determined, you can decide on an offering price that will achieve your goals. Generally, the price should not exceed the value by more than 5% or potential buyers may not even make offers. Naturally, if you want to sell quickly your asking price should be very near the value.

The following are a few things to keep in mind about pricing:

Realistic pricing will achieve maximum price in a reasonable time.•

Your cost or profit desire is irrelevant; the market determines the price.•

The cost of improvements are almost always more than the added value.•

Houses that remain on the market for a long time do not get shown.•

A house that is priced right from the beginning achieves the highest proceeds.•


Intelligent Pricingand Its Importance

NP Dodge Sales

Associates have

the tools and

experience you

need to get the

highest price

possible for your

listing in the fewest

number of days.

The Key to Pricing: Understanding Market ValueStatistics prove that homes priced close to market value have a higher chance of a timely sale for a greater percentage of the original asking price. At NP Dodge, we know setting the right price for a property is critical to getting the best results for our clients. To effectively gauge market value in real estate it takes dedicated research, experience and insight. Intelligent pricing from NP Dodge takes the guesswork out of the equation.

Intelligent pricing begins with an accurate assessment of your property’s value. Once completed, your NP Dodge Sales Associate utilize a full range of specialized resources—including the latest industry research, Market Trend Reports, neighborhood sales histories and many other assessment tools—to define the best possible price for your listing. This has made the difference for thousands of sellers in the Omaha and Council Bluffs area.

Over 155 years of experience has its advantages. Trust your NP Dodge Sales Associate to set the right price for your home to deliver the best results.

% of Buyer Exposure


How Buyers Found the Home They Purchased

Real estate agents are one of the top sources to find a home.Home buyers may use several information sources in their search process, but they are most likely to find the home they actually purchase through a real estate sales professional.

Internet40%

Real Estate Agent35%

Yard Signs11%

Friend, Relative or Neighbor6%

Home Builder5%

Print / Newspaper

2%Direct from Seller

2%

Source: 2011 National Association of REALTORS® Profile of Home Buyers and Sellers.


What Sellers Want Most from Real Estate

Professionals

A real estate agent helps with everything from setting a price to negotiating and closing the deal.Regardless of the housing market climate, sellers consistently report they expect four top goals from their selling agent:

Source: 2011 National Association of REALTORS® Profile of Home Buyers and Sellers.

Help sell the home within specific

timeframe

Help seller market home to potential

buyers

Help seller find ways to fix up home to sell it

for moreOther wants and needs

Help with paperwork, inspections, preparing

for settlement


Marketing Plan Designed for You

We’ve built our

reputation on

delivering what

matters most to

you — buying and

selling homes for

the best price, in

the fewest amount

of days.

For more than 155 years, NP Dodge has made the difference for home buyers and sellers throughout the Greater Omaha and Council Bluffs areas. With NP Dodge as your selling partner, you can be assured your property will receive the kind of exposure it takes to get SOLD. Here’s a list of what you can expect from NP Dodge Real Estate:

1. We prepare an estimate of market value on your home and help you determine the best selling price for your home.

2. We give you suggestions to help you prepare your home for showings and discuss showing procedures.

3. We enter your new listing into the Multiple Listing Service (MLS), exposing it to all area real estate broker members and their associates.

4. Additional exposure for your home, NP Dodge is affiliated with Leading Real Estate Companies of the World®, a global network of over 500 premier real estate firms with 4,600 offices and 140,000 sales associates in 30 countries around the world.

5. An NP Dodge For Sale Sign is placed in your yard announcing your home is For Sale in your neighborhood. A lockbox may also be installed.

6. We incorporate your new listing in an NP Dodge Real Estate advertising schedule.

7. Open Houses will be held periodically to attract the perfect buyer.

8. Invitations may be distributed throughout your neighborhood, announcing your listing and/or Open House.

9. After each Open House, information about any prospective buyer and other comments will be provided to you.

10. We will present all offers to you promptly and assist in evaluating them.

11. We offer a HomeTrust WarrantySM. Exclusive buyer and seller coverages available.

12. We help you negotiate the sale of your home to maximize your net return and estimate your expenses.

13. We will follow through on all details until your closing is complete.


When an Appointment is Made

Remove clutter.Toss out stacks of newspapers and magazines. Stow away knick knacks and try to de-personalize as much as possible including family photographs. Organize and put away toys and clothing. Make sure foyer and stairs are free of any clutter and take time to straighten and organize your garage.

Keep everything extra clean.A clean house will make a strong first impression and send a message to buyers that the home has been well-cared for. Kitchen must be spotless and all countertops clean. Wash fingerprints from light switch plates, mop and wax floors, and clean the stove and refrigerator. Wash your windows and screens, allowing more light into the home. Polish your doorknobs and address numbers. It’s worth hiring a cleaning service if you can afford it.

Get rid of possible smells.Clean carpeting and drapes to eliminate cooking odors, smoke and pet smells. Open the windows to air out the house. Potpourri or scented candles will help. If possible, bake cookies or bread to add an inviting aroma.

Brighten your rooms.Put higher wattage bulbs in light fixtures to brighten up rooms and basements. Replace any burned-out bulbs in closets. Clean the walls, or better yet, brush on a fresh coat of neutral color paint.

Don’t disregard minor repairs.Make sure to fill nail holes in your walls. Small problems such as sticky doors, torn screens, cracked caulking, a dripping faucet, or a loose hinge may seem trivial, but they’ll give buyers the impression that the house isn’t well-maintained.

Create Curb Appeal.Cut grass, rake leaves, add new mulch, trim bushes, edge walkways, and clean the gutters. For added appeal, place a pot of bright flowers and a new doormat near the front door.

Make the bathrooms feel luxurious.When potential buyers enter your bathroom, they should feel pampered. Add a new shower curtain, new towels, and fancy guest soaps. Make sure toilet lids are closed and all your personal toiletry items are out of sight including the shower area.

Send your pets to a neighbor or take them outside.If that’s not possible, crate them or confine them to one room (ideally in the basement), and let your real estate professional know where they’ll be to eliminate surprises.

Lock up valuables, jewelry and money.While your real estate professional will be on site during the showing or open house, it’s impossible to watch everyone all the time.

Before the qualified buyers attend the showing:


Resume


Client References


In Conclusion

Documents

Prelisting Presentation