Prakash Working Capital

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    A

    PROJECT REPORT

    ON

    WORKING CAPITAL MANAGEMENTWORKING CAPITAL MANAGEMENT

    IN

    BRITANNIA INDUSTRY LIMITEDFOR

    THE PARTIAL FULFILLMENT OF THE REQUIREMENT OF THE DEGREE OF

    MASTER OF BUSINESS ADMINISTRATION (2008-10)

    FROM

    SARASWATI INSTITUTE OFMANAGEMENT

    AND TECHNOLOGY

    (AFFILIATED TO UTTRAKHAND TECHNICAL UNIVERSITY DEHRADUN)

    SUBMITTED TO: SUBMITTED BY:

    Mr. Mudit Agarwal Mr. Prakash Chandra

    Tiwari

    (Accounts Manager) MBA III (semester)

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    ACKNOWLEDGEMENT

    It is not a single mans effort which is sufficient for the accomplishment of a

    research. No task can be successfully by a single individual. I acknowledge here the

    names of those people who have been instrumental in preparation of my project.

    I readily acknowledge my indebted to my parents whose support, dedication

    and honest efforts have given me an immense help in doing this project.

    It gives me immense pleasure to express my deep sense of gratitude and

    appreciation to my external guides Mr. Mudit Agarwal, Mr. Sumit Mathur and

    his team whose constant encouragement and valuable suggestions gave back bone

    support in completing this project.

    I take the opportunity to thanks Mr. SUMIT MATHUR for motivating,

    encouraging, guiding and supporting at every step and sparing his valuable time for

    me.

    Last but not the least I record my sincere thanks to all beloved and

    respectable persons who helped me and could find any separate mention.

    Above all I praise GODthe most beneficial, the most merciful that I have

    been able to complete my training project successfully.

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    Prakash Chandra

    Tiwari

    DECLERATION

    I Prakash Chandra Tiwari student of MBA III sem. of Saraswati Institute of

    Management and Technology (SIMT) hereby declare that this project report on

    WORKING CAPITAL MANAGEMENT is written and submitted by me

    under the guidance ofMr. Mudit Agarwal & Mr. Sumit Mathur is my original

    work. The entire analysis and conclusion of this report are based on the information

    which is collected by me during the training period.

    The empirical finding in the report are based on the data collected myself

    while preparing this project. I have not copied any thing from any source or other

    project submitted for the similar purpose, if any.

    Prakash Chandra

    Tiwari

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    PREFACE

    It gives great pleasure to present on the topic ofWorking Capital Managementof Britannia industries limited. I have selected this topic because to know about the

    relationship between current assets and current liabilities.

    As Working Capital Managementholds an important place in the theory of

    Finance. A large number of tools and techniques have been developed in the past to

    insure optimal allocation of Working Capital Management funds more than Eighty

    Percent of finance manager is spent in dealing with day to day problem which are

    part & parcel of working capital requirements of the enterprise. Efficient use of

    working capital has direct bearing on profitability of an enterprise. It augments the

    productivity of the investment in the fixed assets. Basic survival of the firm may be

    at stake if adequate working capital is not available in time. It is essential to

    maintain constant supply of working capital for healthy growth of an enterprise.

    Management of working capital assumes added significance in the context of small

    scale and medium sized industries in our country. Most of them have weak financial

    base and limited access to the institutional finance. Their risk capacity is also low.

    Working capital management deals with management of each of the firm current

    assets in such way that is maximizes the value of the firm.

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    In any economy, the financial sector plays a major role in the mobilization and

    allocation of savings. In changing economic environment, manufacturing industries

    have to become more competitive, they have to keep their cost in check an efficient

    use of working capital would release the funds locked in the current assets.

    Table of CONTENTS

    Introduction

    About Britannia industries

    Company overview

    Company profile

    Board of directors

    Mile stones

    History of Biscuits

    Company Products

    Activities of the company

    Achievement of company

    Introduction

    About Britannia industries Pantnagar unit

    Company profile

    Departments of Britannia Rudrapur

    Production in Rudrapur branch

    Principles of the company

    Objective of the Rudrapur branch

    Introduction about the topic-Working capital management

    Objectives of the study

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    Research Methodology

    o Method of Data collection

    o Objective of Research

    o Limitations

    Analysis & Findings

    Recommendations

    Conclusions

    Bibliography

    CHAPTER-I

    INTRODUCTION

    ABOUT

    THE COMPANY6

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    COMPANY OVERVIEW

    The story of one of Indias favorite brands reads almost like a fairy tale. Once upon

    a time, in 1892 to be precise, a biscuit company was started in a nondescript house

    in Calcutta (now Kolkata) with an initial investment of Rs. 295. The company we all

    know as Britannia today.

    The beginnings might have been humble-the dreams were anything but. By 1910,

    with the advent of electricity, Britannia mechanized its operations, and in 1921, it

    became the first company east of the Suez Canal to use imported gas ovens.

    Britannias business was flourishing. But, more importantly, Britannia was

    acquiring a reputation for quality and value. As a result, during the tragic World

    War II, the Government reposed its trust in Britannia by contracting it to supply

    large quantities of service biscuits to the armed forces.

    As time moved on, the biscuit market continued to grow and Britannia grew

    along with it. In 1975, the Britannia Biscuit Company took over the distribution of

    biscuits from Parrys who till now distributed Britannia biscuits in India. In the

    subsequent public issue of 1978, Indian shareholding crossed 60%, firmly

    establishing the Indian ness of the firm. The following year, Britannia Biscuit

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    Company was re-christened Britannia Industries Limited (BIL). Four years later in

    1983, it crossed the Rs.100crores revenue mark.

    On the operations front, the company was making equally dynamic strides. In

    1992, it celebrated its Platinum Jubilee. In 1997, the company unveiled its new

    corporate identity Eat Healthy, Think Better and made its first foray into the

    dairy products market. In 1999, the Britannia Khao, World Cup Jaopromotion

    further fortified the affinity consumers had with Brand

    Britannia.

    Britannia strode into the 21st Century as one of Indias

    biggest brands and the pre-eminent food brand of the country. It was equally

    recognized for its innovative approach to products and marketing: the Lagaan Match

    was voted Indias most successful promotional activity of the year 2001 while the

    delicious Britannia 50-50 Maska-Chaska became Indias most successful product

    launch. In 2002, Britannias New Business Division formed a joint venture with

    Fonterra, the worlds second largest Dairy Company, and Britannia New Zealand

    Foods Pvt. Ltd. Was born. In recognition of its vision and accelerating graph, Forbes

    Global rated Britannia One amongst the Top 200 Small Companies of the World, and

    The Economic Times pegged Britannia Indias 2nd Most Trusted Brand.

    Today, more than a century after those tentative first steps, Britannias fairy tale

    is not only going strong but blazing new standards, and that miniscule initialinvestment has grown by leaps and bounds to crores of rupees in wealth for

    Britannias shareholders. The companys offerings are spread across the spectrum

    with products ranging from the healthy and economical Tiger biscuits to the more

    lifestyle-oriented Milkman Cheese. Having succeeded in garnering the trust of

    almost one-third of Indias one billion populations and a strong management at the

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    helm means Britannia will continue to dream big on its path of innovation and

    quality. And millions of consumers will favor the results, happily ever after.

    COMPANY PROFILE

    Registered office of Britannia Industries Limited is situated in West Bengal. This

    company is registered under Companies Act, 1956.

    Britannia Biscuits Company Limited was originally incorporated on 21st March

    1918 under Indian Companies Act under the name The Britannia Biscuits

    Company Limited under section 21 of Companies Act and approval of Central

    Government.

    The main aim of the Company is to make available good and improved quality

    biscuits to each and every part of the country.

    The Company has got ISO14001certificate and it is ISO 22000 certified.

    The Company was established at the Pantnagar branch on 1st April 2005 mainly

    for production with a production coverage area of approximately 20 acres.

    The control of management is through Board of Directors.

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    The Companys head and registered office and works place are located at the

    below mentioned addresses:

    Registered & Head office: - Britannia Industries Limited

    5/1A, Hungerford Street

    Kolkata- 700017

    Works Places: - (a) Britannia Industries Limited

    33, Industrial Area

    Lawrance Road,

    Delhi- 110035

    (b) Britannia Industries Limited

    Plot No.1, Sector- 1

    Integrated Industrial Estate

    Pantnagar, Rudrapur- 263153

    (c) Britannia

    Industries Limited

    15, Taratola road,

    Kolkata 70008810

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    BOARD OF DIRECTORS

    Name Designation

    Mr. Nusli Neville Wadia Chairman

    Ms. Vinita Bali Managing Director

    Mr. A.K.Hirjee Director

    Dr. Ajai Puri Director

    Mr. Avijit Deb Director

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    Mr. Jeh N Wadia Director

    Mr. Keki Dadiseth Director

    Mr. Nimesh N Kampani Director

    Mr. Pratap Khanna Director

    Mr. S.S.Kelkar Director

    MANAGEMENT TEAM

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    GAUTAM BANERJEE - General Manager - Materials

    ASHOK KUMAR GUPTA - General Manager - Accounts & Planning

    R K AGRAWAL - General Manager Manufacturing

    R S SUBRAMANIAM - General Manager Technology, Strategy,

    Projects

    Engineering

    ANURADHA NARASIMHAN - Category Director - Health & Wellness

    SHALINI DEGAN - Category Director - Delight & Lifestyle

    BALAJI REDDIPALLI - Head Replenishment

    R. ANAND - Business Operations Director

    JEHANGIR TANKARIWALA - General Manager - Human Resources

    VINOD MENON - Head of BNZF

    SHRIDHAR PANSHIKAR- National Sales Manager

    PURNENDU ROY - Head of R&D

    P. GOVINDAN - Company Secretary & Head of Legal

    Dr. K.N. SHASHIKANTH - Corporate Quality Assurance Manager

    VALIVETI V PADMANABHAM - Corporate Manager - Information Systems

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    MILESTONE

    1892 The Genesis Britannia established with an investment ofRs.295 in a small house in central Calcutta.

    1910 Advent of electricity sees operation mechanized

    1921 Imported machinery introduced ; Britannia becomes the first

    company East times to reach Rs.1.36crore

    1939-44 Sales rise exponentially to Rs.16,27,202 in 1939 During

    1944 sales ramp up by more than eight times to reachRs.1.36crore

    1975 Britannia Biscuit company takes over biscuit distribution

    from parrys

    1978 Public issue India shareholding crosses 60%

    1979 Re-christened Britannia industries ltd.(BIL)

    1983 Sales crossed Rs.100 crore.

    1989 The executive office relocated to Bangalore

    1992 BIL celebrate its platinum jubilee and launched Little Heart

    1993 Wadia Group acquires stake in ABIL,UK and becomes an

    equal partner with Group DANONE in BIL

    1994 Volume cross 1,00,000 tons of biscuits

    1997 Re-birth-new corporate identity Eat Healthy, Think Better

    leads to new mission. Make every third Indian a Britannia

    consumer BIL enters the dairy product market

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    1999 Britannia Khao World Cup Jao a major success profit upby 37 %

    2000 Forbes Global Ranking- Britannia among Top 200 small

    companies. Britannia was ranked No.1food brand of the

    company.

    2001 BIL ranked one of Indias biggest brands No.1 food brand of

    the country.

    2002 BIL launches joint venture with Fonterra, the worlds second

    largest dairy company

    Britannia New Zealand Foods Pvt. Ltd. Is born

    Economic Times ranks BIL Indias 2nd Most Trusted Brand

    Pure Magic Winner of the World star, Asia star and India

    star award for packaging

    2003 Treat Duet- most successful launch of the year

    2004 Britannia accorded the status of being a Super brand

    Volumes cross 3,00,000 tons of biscuits Good

    Day adds a new variant Coconut in its range

    2005 Re-birth of Tiger Swasth Khao, Tiger Ban Jao becomes

    the popular chant! Britannia launched Greetings range of

    premium assorted gift packs.

    The new plant in Uttarakhand, commissioned ahead of

    schedule. The launch of yet another exciting snacking option

    Britannia 50-50 Pepper Chakkar

    2007 Britannia industries formed a joint venture with the khimjiRamdas Group and acquired a 70% beneficial stake in the

    Dubai- based Strategic Foods International Co.LLC and

    65.4% in the Oman-based Al Sallan Food Industries Co.

    SAOG.

    2008 Britannia launched Iron fortified Tiger biscuits, Good Day

    Classic Cookies, Low Fat Dahi and renovated Marie Gold.

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    THE ORIGIN OF EATHEALTHY THINK BETTER

    Britannia the biscuit leader with a history-has withstood the tests of time. Part of

    the reason for its success has been its ability to resonate with the changes in

    consumer needs-needs that have varied significantly across its 100+ year epoch.

    With consumer democracy reaching new levels, the one common thread to emerge

    in recent times has been the shift in lifestyles and a corresponding awareness of

    health. People are increasingly becoming conscious of dietary care and its

    correlation to wellness and matching the new pace to their lives with improved

    nutritional and dietary habits. This new awareness has seen consumers seeking

    foods that complement their lifestyles while offering convenience, variety and

    economy, over and above health and nutrition.

    Britannia saw the writing on the wall. Its Swasth Khao Tan Man Jagao

    (Eat Healthy, Think Better) re-position directly addressed this new trend by

    promising the new generation a healthy and nutritious alternative that was also

    delightful and tasty.

    Thus, the new logo was born, encapsulating the core essence of Britannia healthy,

    nutritious, and optimistic and combining it with a delightful product range to offer

    variety and choice to consumers.

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    HISTORY OF BISCUITS

    Sweet or Salty, Soft or Crunchy, Simple or Exotic, Everybody loves munching on

    biscuits, but do they know how biscuits began? The history of biscuits can be traced

    back to a recipe created by the Roman chef Apicius, in which a thick paste of fine

    wheat flour was boiled and spread out on a plate. When it had dried and hardened it

    was cut up and then fried until crisp, then served with honey and pepper.

    The word Biscuit is derived from the Latin words Bis (meaning twice) and

    Coctus (meaning cooked or baked). The word Biscotti is also the generic term

    for cookies in Italian. Back then, biscuits were unleavened, hard and thin wafers

    which, because of their low water content, were ideal food to store.

    As people started to explore the globe, biscuits became the ideal traveling food

    since they stayed fresh for long periods. The seafaring age, thus, witnessed the

    boom of biscuits when these were sealed in airtight containers to last for months at a

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    time. Hard track biscuits (earliest version of the biscotti and present-day crackers)

    were part of the staple diet of English and American sailors for many centuries. In

    fact, the countries which led this seafaring charge, such as those in Western Europe,

    are the ones where biscuits are most popular even today. Biscotti is said to have

    been a favorite of Christopher Columbus who discovered America!

    Making good biscuits are quite an art, and history bears testimony to that. During

    the 17th and 18th Centuries in Europe, baking was a carefully controlled profession,

    managed through a series of guilds or professional associations. To become a

    baker, one had to complete years of apprenticeship working through the ranks of

    apprentice, journeyman, and finally master baker. Not only this, the amount and

    quality of biscuits baked were also carefully monitored.

    The English, Scotch and Dutch immigrants originally brought the first cookies to

    the United States and they were called teacakes. They were often flavored with

    nothing more than the finest butter, sometimes with the addition of a few drops ofrose water. Cookies in America were also called by such names as jumbles,

    plunkets and cry babies.

    As technology improved during the Industrial Revolution in the 19th century, the

    price of sugar and flour dropped. Chemical leavening agents, such as baking soda,

    became available and a profusion of cookie recipes occurred. This led to the

    development of manufactured cookies.

    Interestingly, as time has passed and despite more varieties becoming available,

    the essential ingredients of biscuits havent changed like soft wheat flour (which

    contains less protein than the flour used to bake bread) sugar, and fats, such as butter

    and oil. Today, though they are known by different names the world over, people

    agree on one thing nothing beats the biscuit!

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    Our productsLittle Hearts

    Little Hearts was launched in 1993 and targeted the growing youth segment. A completely

    unique product, it was the first time biscuits were retailed in pouch packs like potatowafers. In 1997, the 'Direct Dil Se' campaign encouraged youngsters to openly express

    their feelings. And in 2003, two variants called Little Hearts Chocolate and Little Hearts

    Sesame were rolled out with a campaign "Dil sabka actually sweet hai". With Little Hearts,

    Britannia has tasted the sweet taste of success.

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    Britannia tiger Banana

    Britannia is committed to help secure every child s right to growth and development

    through good food every day. Purpose fully taking forward the credo of Eat Healthy

    Think Better launched a new variant under our power brand tiger.Britannia Tiger Banana packed with IRON ZOR and goodness of banana is accessible to

    all, being available to convenient pack priced at Rs.2, Rs.4and Rs.10.

    Britannia Good Day

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    Britannia Good Day was launched in 1986 in two delectable avatars - Good Day Cashew

    and Butter. Over the years, new variants were introduced - Good Day Pista Badam in

    1989, Good Day Chocochips in 2000 and Good Day Coconut in 2004.

    TIGER:

    Tiger, launched in 1997, became the largest brand in Britannia's portfolio inthe very first

    year of its launch and continues to be so till today. Tiger has grown from strength to

    strength and the re-invigoration in June 2005 has further helped bolster its growth in the

    highly competitive glucose biscuit category.

    TREAT

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    Britannia launched Treat in 2002. Treat has a range of tasty delights for all kids with yummy

    creamy treasures within the biscuit shells. Britannia Treat offers a wide variety of flavors, such as

    the classic Bourbon & Elaichi, the Fruit Flavored Creams such as Orange, Pineapple, Mango, and

    Strawberry, the Jam Filled Centers under the Jim Jam range, and the Duet Range (biscuits with

    two flavours of cream between three layers of biscuit) comprising Strawberry Vanilla and Duet

    Strawberry Chocolate.

    MARIE GOLD

    Britannia's oldest brand enjoys a heritage that spans the last 50 years - and going strong. In a

    market swamped with me-too products and where even the name 'Marie' has become generic,

    Britannia Marie Gold has maintained its stronghold. Today, the ever-popular Marie Gold is

    synonymous with the 'Tea Time Biscuit'. Its taste, crispiness and lightness make it a must for

    every tea break. It is the #1 brand in its category by a long shot.

    NUTRICHOICE

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    In continuation of the promise of"Swasth Khao, Tan Man Jagao,"Britannia introduced

    NutriChoice range of healthy biscuits in 1998. The brand is targeted towards overall health and

    wellness for adults.

    The range has for long comprised of three popular variants, namely NutriChoice Thin

    Arrowroot, NutriChoice Cream Cracker and NutriChoice Digestive.

    MILK BIKIS

    Milk Bikis, the favorite growth partner of Kids, now brings greater value and delight to all with its

    new product and pack design. Recently re-launched in its existing Southern & Eastern markets,

    and extended across India, the new Milk Bikis is all set to add excitement and appeal to

    nutritious food. Whoever said that good food needs to look dull and boring, will just have to

    take a look at Milk Bikis.

    With a unique and attractive honeycomb design and an enhanced product experience, the new

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    biscuit prompts the Kids will love it reaction amongst mothers.

    BREAD

    Till 1958, there were no breads in the organized sector and bread

    consumption was a habit typed by the British. Then, a mechanized

    bread unit was set up in Delhi with the name Delbis which produced sliced bread and

    packed it under the Britannia name.

    The Mumbai unit came up in 1963. And there again Britannia was the first branded

    bread in the city.

    Cakes

    Britannia entered the cake market in the year 1963 and is the top player in the market.

    Britannia Cakes range is divinely scrumptious and has both Bar Cakes and Cup Cakes

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    which were launched in 2005. Bar Cakes are available in variants that include Fruit, Butter

    Sponge, Chocolate, Pineapple, Milk, Vanilla Chocolate and Orange.

    RUSKS

    Britannia launched its Rusks in the year 2005. In a Market full of unbranded players,

    Britannia rusks have stood head and shoulders above the rest in terms of sheer quality

    .They are made from the finest ingredients and baked with care as they are twice as crisper

    as and tastier than ordinary rusks. The communication for this mouthwatering offering is

    aptly Enliven your spirits with Britannia rusks.

    ACTIVITIES OF THECOMPANY

    25

    SALES FINANCE &

    IT

    RESEARCH &

    DEVELOPMENT

    A

    C

    T

    I

    V

    I

    T

    I

    ES

    O

    F

    T

    H

    E

    C

    O

    M

    P

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    COMPANY PERFORMANCE (FY 2007-08)

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    TECHNICAL &

    OPERATION

    HUMAN

    RESOURCE

    &LEGAL

    QUALITY EASSURANC

    MARKETING

    EXPORT

    PRODUCTION

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    For the year ended 31st march, 2008 our Company achieved a sale growth of 17.5% on an expanded

    base arising from 27.5% growth in the previous year. Net profit of the Company increased 77.5%to

    Rs. 1910 Mn compared to Rs. 1076 Mn in 2006-07. Operating margin increased by 307 basis points to

    7.5%

    Exceptional items for the year include Rs. 130.5 Mn towards amortization of VRS costs. Earnings

    Share is Rs. 80 compared to Rs. 45.1 last year.

    Achievement of thecompany

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    THE Economic Times and AC Nielsen have announced the most trusted brands

    rated by consumers all over India and across categories. Britannia was in the India

    Top 10 list, ranked 9 across all categories and 2 in the food category. Last year,

    Britannia rank was 7 and 2 respectively.

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    CHAPTER-II

    INTRODUCTION

    ABOUT

    THE

    PANTNAGAR UNIT

    INTRODUCTION ABOUT THE

    UNIT

    (PANTNAGAR BRANCH)

    INTRODUCTION29

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    Britannia industries limited was established at Pantnagar on 1stApril 2005 in the

    area of approximately 20 acres mainly for the purpose of production of biscuits as

    this area is free from almost all types of taxes.

    In Britannia Industries Limited there are many types of departments which

    are inter connected to each other and work together for the welfare of the Company

    as the whole. There is a well built communication system inside the Company

    which helps in doing the work on time and with full efficiency and effectiveness.

    The departments of the Company includes Quality assurance, Stores,

    Production, Purchase, Maintenance, Engineering, Packaging and dispatch,

    Personnel and training, Finance, legal andadministrative security.

    New concept like 5S is also being implemented in Britannia Industries

    Limited. The Company has got ISO 14001 certificate and it is ISO 22000 certified.

    There are four plants in operation in the Company at this branch. First plant is

    for Marie Gold which has a flexi line for Good day also. Second plant is for Good

    Day, Third one is for 50:50 variants, pepper chakkar and Maska Chaska. Forth and

    last plant is for Bourbon which has a flexi line for Orange cream also.

    COMPANY EVENTS

    1) Bhumi Poojan of Britannia industries limited was on 1st April 2004.

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    2) Machinery was set up on 21st March 2005.

    3) Production trial was taken on 23rd March 2005 itself.

    4) Actual production was started on 1st April 2005.

    5) First dispatch of finished goods was done on 20th April 2005.

    6) Biggest plant of the company is plant number two.

    7) The company is set up in an area of approximately 20 acres.

    8) Minimum production of the company is 200 tons per day.

    9) Maximum production is 245.10 tons per day.

    10) Control of management is through Board of Directors.

    11) It is a public limited company.12) The auditors of the company are Lovelock & Lewes.

    13) The bankers of the company are:

    State Bank of India.

    Standard Chartered Bank.

    ABN Aroma Bank.

    City Bank.

    The Hong Kong & Shanghai Banking Corporation limited.

    Bank of America.

    HDFC Bank limited.

    ICICI Bank limited.

    DEPARTMENTS OF THECOMPANY

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    HUMAN RESOURSE

    FINANCE

    PURCHASE

    PRODUCTION

    MAINTANANCE QUALITY ASSURANCE

    HEADS OF DEPARTMENTS OF THECOMPANY

    Unit Head : Mr. V.K. Pruthi

    Finance : Mr. Mudit Agarwal

    Human Resource : Mr. Mayank Shrivastava

    Production : Mr.Mahak Singh / Mr.Srinivasan Iyer/

    Ms.Gunjan Chawla

    Purchase : Mr. Anil Sharma

    Engineering : Mr. Sajeev Khoshy

    Quality : Ms Vaishali Pant

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    OBJECTIVES OF THE UNIT

    Working collaborators with the business partners.

    Quality products to customers.

    Continuous training and retraining of the employees to create culture that value

    quality and food safety as a core pillar of the business.

    Investing in appropriate technology.

    To control the wastage and save time and efforts.

    To work under the principals of Kiazen, Hassap and 5 S

    NUMBER OF PLANTS AND

    PRODUCTION AT THE PANTNAGARBRANCH

    Not all the brands of Britannia are produced in this branch only some brands of

    biscuits are produced at this branch.

    Production of biscuits in Britannia Pantnagar branch is divided in to four Plants.

    1) Plant I

    a) Good Day Butter

    b) Good Day Pista Badam

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    STORAGE AND USAGE OF RAW

    MATERIAL

    There are many types of raw materials which are used in Britannia for the production

    of different types of biscuits. Some of them are wheat flour, sugar, butter, skimmed

    milk powder, cashew, salt, different types of fats which includes different oils, sodium

    bi carbonate, ammonium bi carbonate etc.

    Some of the materials which are used in Britannia industries need cold

    storage while some needs normal storage. So on the basis of the need of different raw

    materials they are stored in different storage places. The materials which are stored in

    cold storage are at the temperature of 5 degree Celsius while the materials which need

    normal storage are stored at the normal temperature. There classification of some of the

    raw materials is as follows:

    Normal storage raw material

    Sugar

    Ammonia

    Palm oil

    Salt

    Skimmed milk powder

    Wheat flour

    Cocoa powder

    GMS powder

    Cold storage raw material

    Butter

    Condensed milk

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    Essences

    Cashew

    SWOT ANALYSIS

    STRENGTH

    Goodwill of company

    Superior quality and service to provide maximum benefits to

    customers.

    The family environment in the company.

    Continuous growth.

    Market share of the company.

    Fully Automation of the company.

    All India coverage.

    Economical Price.

    Tax benefit to the company.

    Financially a very strong company

    Dedicated work force.

    Effective well designed and developed production and marketing

    network.

    WEAKNESSES

    Wastage of the material.

    There is small board of Britannia at the entry gate.

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    Unit is situated far away from main plant.

    Land is not properly utilized.

    Sound And Heat of machinery is high it effect the efficiency of worker.

    OPPORTUNITY

    There must be more efficient utilization of the raw material.

    There can be minimization of waste.

    Land can be used more efficiently

    To hire the workers as permanent bases to reduce the contract labors, it

    helps to motivate workers as a result the morale of workers increase

    and the productivity of the workers too.

    There can be use of the foreign technologies for efficient utilization ofraw material so that the production of a biscuit can be increased.

    THREATS

    New entrance in the business.

    Availability of the other brands.

    Taste and preference of customers.

    Threats of substitute products.

    Rivalry among the competitions.

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    5s of Britannia industries

    limited

    I. SEIRI (Organization)

    II. SEITON (Neatness)

    III. SEISO (Cleanliness)

    IV. SEIKETSO (Standardizations)

    V. SHITSUKE (Discipline)

    SEIRI (Organization)

    It is sorting between waited and unwanted things in a selected area, region or

    domain.

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    SEITON (Neatness)

    It means a place for everything and everything in its place.

    SEISO (Cleanliness)

    It deals with the job of thoroughly cleaning the workplace.

    SEIKETSO (Standardization)

    It means standardization which is needed to maintain SEIRI,

    SEITON and SEISO. It leads to use of visual management to avoid mistakes.

    SHITSUKE (Discipline)

    It means discipline which is called for strict adherence to a system form our present

    unsystematic way.

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    QUALITY AND FOOD SAFETY

    POLICY OF THE COMPANY

    The purpose of this policy is to ensure that we win through

    quality in the market place. This means that we must do every things to ensure

    consistent delivery of quality products to the customers every time.

    Our commitment to quality and food safety will be reflected in every action and

    is non negligible. That means:

    All ingredients used in our factories always meet specified quality standards.

    All factories and depots maintain high standard of hygiene which ensures that

    our products are healthy and safe for consumption.

    Our manufacturing products always ensure delivery of products consistent

    with product and pack specifications which are free from contamination.

    Our supply chain practices enable delivery of fresh products to our customers.

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    We will fulfill these objectives through:-

    Investing in appropriate technology and equipping our factories adequately.

    Working Collaborate with our business partners to create win winbusiness

    Outcomes.

    Developing process which enable consistent delivery of quality products to

    our customers.

    Continually training and retraining our employees and business partners to

    create a culture that values quality and food safety as the core pillars of our

    business.

    CHAPTER-III

    INTRODUCTIONABOUT

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    THE TOPIC

    -WORKING CAPITAL

    MANAGEMENT

    Working capitalmanagement

    Working Capital Management is the process of planning and controlling the level andmix of the current assets of the firm as well as financing these assets.

    Decisions relating to working capital and short term financing are referred to

    as working capital management. These involve managing the relationship between a

    firm's short-term assets and its short-term liabilities. The goal of Working capital

    management is to ensure that the firm is able to continue its operations and that it has

    sufficient cash flow to satisfy both maturing short-term debt and upcoming operational

    expenses.

    WORKING CAPITAL:-

    Definition Working Capital

    42

    http://en.wikipedia.org/wiki/Working_capitalhttp://en.wikipedia.org/wiki/Asset#Current_assetshttp://en.wikipedia.org/wiki/Current_liabilityhttp://en.wikipedia.org/wiki/Operations_managementhttp://en.wikipedia.org/wiki/Working_capitalhttp://en.wikipedia.org/wiki/Asset#Current_assetshttp://en.wikipedia.org/wiki/Current_liabilityhttp://en.wikipedia.org/wiki/Operations_management
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    Working Capital is the amount of funds necessary to cover the cost of operating the

    enterprise.

    Shubin

    The term working capital refers to the amount of capital which is readily available to an

    organization. That is, working capital is the difference between resources in cash or

    readily convertible into cash (Current Assets) and organizational commitments forwhich cash will soon be required (Current Liabilities).

    Current Assets are resources which are in cash or will soon be converted into cash in"the ordinary course of business".

    Current Liabilities are commitments which will soon require cash settlement in "theordinary course of business.

    Thus:

    WORKING CAPITAL = CURRENT ASSETS - CURRENT LIABILITIES

    Current Assets:-

    Liquid Assets (cash and bank deposits)

    Inventory

    Debtors and Receivables

    Prepaid Expenses

    Marketable Securities

    Current Liabilities:-

    Bank Overdraft

    Creditors and Payables

    Notes Payable

    Accrued Expenses

    Other Short Term Liabilities

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    WORKING CAPITAL- CONCEPTUAL

    FRAMEWORK

    The concept of working capital has been matter of greater controversy among

    the financial wizards. Broadly speaking different view on working capital can

    be categorized into two groups, viz. gross concept and net concept these two

    concepts are not to be regarded as mutually exclusive each has its relevance

    in specific situation .gross working capital is deal with the problem of

    managing individual current assets in day to day operations. Thus gross

    concept is in nature of a quantitative definition that focuses attention on the

    level of current assets for given activity.

    The emphasis ,however ,shift when we consider the net working concept .this

    is a qualitative definition which focuses attention on the character of the

    sources from which the fund have been procured to support that portion of

    current liabilities.

    WORKING CAPITAL MANAGEMENT

    INTRODUCTION TO THE TOPIC:-

    It involves the relationship between a firm's short-term assets and its short-term

    liabilities. The goal of working capital management is to ensure that a firm is able to

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    continue its operations and that it has sufficient ability to satisfy both maturing

    short-term debt and upcoming operational expenses. The management of working

    capital involves managing inventories, accounts receivable and payable, and cash.

    Working capital is represented by current assets .It constitutes a dominant segment

    of investment ,particularly in manufacturing enterprises management of working

    capital assumes added significance in the context of small scale and medium sized

    industries in our country .most of them have weak financial base and limited access

    to the institutional finance .their risk capacity is also low. An effort is to reduce or

    optimize its size releases funds and improves profitability working capital

    management deals with management of each of the firms current assets in such a

    way that maximizes the value of the firm.

    Shortage of funds for working capital as well as the uncontrolled over

    expansion has caused many business to fail and in less severe cases has stunted their

    growth .specially in small firms, working capital management may be the factor that

    decides success or failure: in large firms, efficient working capital management can

    significantly affect the firms risk, returns and share price.

    Commercial banks are the major source of finance to the industry and commerce

    banks in India provides mainly short term credit for financing working capital needs

    .the various types of advances provided by them are: loans cash credit and

    overdrafts are running accounts .borrower can draw funds up to the sanctioned

    credit limit interest is charged on the daily outstanding amount.

    WORKING CAPITAL CONCEPT:-

    There are two concept of working capital:

    Balance Sheet Concept

    Operating Cycle or Circular Flow Concept

    Balance Sheet Concept

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    There are two interpretation of working capital under the Balance sheet

    concept.

    Gross working capital

    Net working capital

    Gross working capital :-

    The terms gross working capital , refers to the firms investment in current

    assets .current assets are the assets which can be converted into a cash within an

    accounting year .and includes cash, short term securities, debtors bill receivable, and

    stock also referred to as total current assets.

    Net working capital :-

    The term net working capital can be defined as two ways:

    (I) The most common definition of net working capital (NWC) is the difference

    B\W

    Current assets &current liabilities.

    (ii) NWC is that portion of firms current assets which is financed with long termfunds.

    Working capital management involves not only administration of firms current

    assets: viz. cash and marketable securities, receivables and inventory but also

    the

    financial needed to support current assets.

    Current assets of a typical manufacturing firm account for more than half of its

    total

    assets Firms invest in inventory, which consist of raw material, work in

    progressand finished goods .the cost of holding inventory includes not only storage cost

    or

    risk of obsolescence but also the opportunity cost of capital.

    Another important current assets is account receivable. When one company sells

    goods to another company or a govt. agency it does not usually expect to be paid

    immediately. This trade credit builds up account receivable.

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    The other important Current Assets is cash & marketable securities. Current

    assets may typically vary from industry to industry .A company should monitor and

    control inventory and receivables closely. In a typical fast growing company

    investment in such assets can go out of control. Too few current assets may result in

    frequent shortage and problem in smooth operations of the firm, while excessiveinvestment in current assets in sub optimal return on investment.

    A firm may finance current assets through a variety of short term loans. A typical

    small company resorts to current assets financing through current liabilities alone

    these firms do not have access to long term capital market. Some firm do get finance

    through banks and from other private financers at a high interest rate.

    Short term financial decision involves management of short term assets

    and liabilities and usually they are easily reversed .A finance manager responsiblefor short term financial decisions does not have look far into the future.

    The fundamental issues in management in the working capital are:-

    The optimal of investment in the current assets.

    The appropriate mix of short term and long term financing used to support

    this investment in the current assets.

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    A. Operating Cycle or Circular Flow

    Concept.

    The circular flow concept of working capital is based upon this operating or

    working cycle of a firm. The cycle starts with the purchase of raw material and

    other resources and ends with the realization of cash from the sale of finished

    goods. It involves purchase of raw material and stores, its conversion into stockof finished goods through work-in-progress with progressive increment of labour

    and service costs, conversion of again from cash to purchase of raw material and

    so on. The time duration required to complete one cycle determines the

    requirements of working capital-longer the cycle, large is the requirement of

    working capital.

    Thus gross operating cycle of a firm is equal to the length of the inventories

    and receivables conversion period. Thus

    Gross Operating Cycle = RMCP + WIPCP + FGCP + RCP

    Where: - RMCP = Raw Material Conversion Period

    WIPCP = Work-in-process Conversion Period

    FGCP = Finished Goods Conversion Period

    RCP = Receivables Conversion period

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    Net operating cycle period = Gross operating cycle Period

    -Payable

    Deferral Period

    NEED FOR WORKING CAPITAL

    The need for working capital to run day to day business activities cannot be

    overemphasis. We will hardly find a business firm which does not require any

    amount of working capital.

    We know that the firm aims at maximizing the wealth of the shareholder. In its

    endeavor to maximize shareholder wealth the firm should earn sufficient return

    from its operation earning a steady amount of profit requires successful sales

    activity. The firm has invested enough funds in current assets for the success of

    sales activity. Current assets are needed because sales do not convert into cash

    instaneously. There is always operating cycle involved in the conversion of cash.

    THE IMPORTANCE OF GOODWORKING CAPITAL MANAGEMENT

    Solvency of the business-

    To Maintain good will-

    Easy Loans-

    Cash Discount-

    Regular Supply of Raw Material-

    Regular Payment of Salary, Wages, Other day-to-day expenses-

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    Exploitation of favorable market conditions-

    Ability to face crisis-

    APPROACHES TO WORKINGCAPITAL MANAGEMENT:-

    The objective of working capital management is to maintain the optimum balance of

    each of the working capital components. This includes making sure that funds are

    held as cash in bank deposits for as long as and in the largest amounts possible,

    thereby maximizing the interest earned. However, such cash may more

    appropriately be "invested" in other assets or in reducing other liabilities.

    Ratio analysis can be used to monitor overall trends in working capital and to

    identify areas requiring closer management.

    The individual components of working capital can be effectively managed by usingvarious techniques and strategies

    When considering these techniques and strategies, departments need to recognize

    that each department has a unique mix of working capital components. The

    emphasis that needs to be placed on each component varies according to

    department. For example, some departments have significant inventory levels;

    others have little if any inventory.

    Furthermore, working capital management is not an end in itself. It is an integral

    part of the department's overall management. The needs of efficient working capital

    management must be considered in relation to other aspects of the department's

    financial and non-financial performance.

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    USES OF WORKING

    CAPITAL MANAGEMENT

    Working Capital is the money used to make goods and attract sales. The less

    Working Capital used to attract sales, the higher is likely to be the return on

    investment. Working Capital management is about the commercial and financial

    aspects of Inventory, credit, purchasing, marketing, and royalty and investment

    policy. The higher the profit margin, the lower is likely to be the level of Working

    Capital tied up in creating and selling titles. The faster that we create and sell the

    books the higher is likely to be the return on investment.

    MANAGEMENT OF WORKING

    CAPITAL

    Working Capital management involves the problem of decision making regarding

    investment in various current assets with an objective of maintaining the liquidity of

    funds of the firm to meet its obligation promptly and efficiently. The basic goal of

    working capital management is to manage the current assets and current liabilities of

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    a firm in such a way that a satisfactory level of working capital is maintained, it is

    neither inadequate nor excessive.

    The management of working capital has-been studies under the following threeheads-

    1- Management of Cash Balance.

    2- Management of receivable.

    3- Management of Inventory.

    1- Management of Cash Balance : -

    Cash is one of the current assets of a business. It is needed at all times to keep

    business concern should always keep sufficient cash for meeting its obligations.

    Any shortage of cash will hamper the operations of a concern and any excess of

    it will be unproductive.

    Cash not only include hard cash but also include which can be easily

    converted into cash with in no time.

    Tool for Cash Control:-

    a) Cash Budget.

    b) Inflow or Outflow of cash.

    c) Ratio Analysis.

    2- Management of receivable : -

    Receivable result from credit sales. A concern is required to allow credit sales

    in order to expand its sales volume. It is not always possible to sell goods on

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    cash basis only. Sometimes, other concerns in that line might have established a

    practice of selling goods on credit basis. Under these circumstances, it is not

    possible to avoid credit sale without adversely affecting sale.

    Tool for receivable control:-

    a) Deciding acceptable level of risk.

    b) Terms of credit sale.

    c) Credit collection policy.

    3- Management of Inventory : -

    Inventories mean the stock of the product and the components of the product

    that is Raw Material, W-I-P, Finish good, Spares. Inventories hold the prime

    position among the current assets in India. In India, about 60% of the current

    assets are representing by inventories.

    Thus large part of working capital is invested in inventories. The management

    of inventories is therefore necessary to avoid heavy losses due to leakage,

    theft and wastage because neglecting the management of inventories may

    jeopardize the long run profitability of the concern and the concern may fall

    ultimately. Inventory management will minimize these costs.

    Tool for Inventories control:-

    a) Classification and identification of inventories.

    b) Adequate storage facilities.

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    c) Record of inventories.

    d) Standardization and simplification of inventories.

    e) Use the appropriate method of inventory control for ex. - JIT, HML,

    EOQ, FSN etc.

    f) Intelligent and experience person.

    Sources ofWorking capital

    Long term sources (Permanent or

    Fixed)

    Short term Sources (temporary)

    Permanent or Fixed

    Temporary or Variable

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    Commercial bank

    Indigenous

    bankers

    Trade creditors

    Installments

    credit

    Advances

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    Permanentor Fixed Source:-

    Permanent or Fixed Working Capital is the minimum amount

    which is required to ensure effective utilization of fixed facilities and for

    maintaining the circulation of current assets. There is a minimum level of current

    assets which is continuously required by the enterprise to carry out its business

    operation.

    55

    Shares

    Debentures

    Public deposits

    Ploughing back

    of profits

    Loans from

    financial

    institutions

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    Characteristics of Permanent Working

    Capital:-

    It is classified on the basis of the time period.

    Its Size increase with the growth of business operation

    It constantly changes from one asset to another and continues to remain

    the business process.

    Some of the sources of Permanent Working Capital are given below:-

    Shares: Issue of share is the most important source for raising the permanent or

    long term capital. A company can issue various types of shares as equity shares,

    preference share and differed shares. According to company act, 1956 a public

    company cannot issue differed shares. As far as possible, a company should raise

    the maximum amount of permanent capital by the issue of share.

    Debentures: A debentures is an instrument issued by the company

    acknowledging its debt to its holder. It is also an important method of raising long

    term or permanent working capital. The debenture holders are the creditors of the

    company. A fixed rate of interest is paid on debenture. The interest on debenture is a

    charge against profit and loss account.

    Public deposits: public deposits are the fixed deposit accepted by a

    business enterprise directly from the public. This source if raising short term and

    medium term finance was very popular in absence if banking facilities earlier time

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    period 6 month to 1 year. But now a day even long term deposits for 5 to 7 year are

    accepted by the business houses. Public deposit as a source of finance have a large

    number of advantages such as very simple and convenient source of finance ,

    taxation benefit , trading on equity, no need of securities and an inexpensive source

    of finance.

    Ploughing Back Of Profit: Ploughing back of profit means the re-

    investment by concerns of its surplus earning in its business. It is an internal source

    of finance and is most suitable for an established firm for its expansion,

    modernization and replacement etc.

    Loans from financial institution: Financial Institution such as

    Commercial bank, Life Insurance Corporation, Industrial Finance Corporation of

    India etc. also provides short term and long term loans. This source of finance is

    more suitable to meet the medium of working capital. Interest is charged on such

    loans at a fixed rate and the amount of the loan is to be repaid by way of

    installments in a number of years.

    Temporary or variable source:-

    Temporary Working Capital is the amount of Working Capital which is required to

    meet the seasonal demand and some special exigencies.

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    Characteristics of Temporary Working

    Capital:-

    It is not always gainfully employed, though it may change from one asset to another

    asset, as permanent capital does.

    It is particularly suited to business of a seasonal or cyclical nature

    Some of the sources of Temporary Working Capital are given below:-

    Commercial bank: Commercial banks are the most important

    source of short term capital. Different forms in which the bank normally provide

    loans and advance are as follows-

    Loans: When a bank an advance in lump sum against some security it is

    called a loan. Commercial bank generally provides short term loans up to 1 year formeeting working capital requirement.

    Overdrafts: Overdrafts means an agreements with a bank by which a current

    account holder is allowed to withdraw more than the balance to his credit up to a

    certain limit.

    The interest is charges of daily overdrawn balances. The main difference betweencash credit & overdraft is that overdraft is allowed.

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    Indigenous Bankers: Private money lenders and other country

    bankers used to be the only source of finance, prior to the establishment of

    commercial banks. They charge a very high rate of interest but now a day

    with development of commercial banks, they have lost their monopoly but

    even today some houses have to depend upon indigenous bankers for

    obtaining loans to fulfill their requirement.

    Trade creditors: Trade credit refers to the credit extended by the suppliers

    of goods in the normal course of business. The trade credit arrangement of a firmwith its suppliers in an important source of short term finance. The main advantages

    of trade credit as a source of short term finance include:

    It is an easy and convenient method of finance.

    It is flexible as the credit increases with the growth of the

    firm.

    It is informal and spontaneous source of finance.

    Installment Credit: This is another method by which the assets are

    purchased and the possession of goods is taken immediately but the payment is

    made in installments over a predetermined period of time generally, interest is

    charged on the unpaid price or it may be adjusted in the price. But in any case it

    provides funds for sometimes and is used as a source of short term working capital

    by many business houses which have difficult fund position.

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    Advances: Some business housesget advances from their customers and agents

    against orders and this source is a short term source of finance for them. It

    is a cheap source of finance and in order to minimize their investment in

    working capital, some firm having long production cycle, specially the

    firms manufacturing industrial products prefer to take advances from their

    customer.

    Account receivable: Another method of raising short-term

    finance is through account receivable credit offered by commercial banks

    and factors.

    Accrued expenses: Accrued expenses are the expenses which have

    incurred but not hence not yet paid also. These simply represent a liability that a

    firm has to pay for the services already received by it. The most important item of

    accruals is wages and salaries, Interest and taxes.

    Commercial papers: Commercial paper represents unsecured promissory

    notes issued by the firm to raise short-term funds. It is an important money market

    instrument in advance countries like U.S.A. In India, the Reserve Bank of India

    introduced commercial paper in the India money market on the recommendation of

    the working group on Money Market (Vaughal Committee).

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    FACTORS DETERMINING

    WORKING CAPITALREQUIREMENT

    1 Nature or Character of business

    2 Size of Business/ Scale of Operation

    3 Production policy

    4 Manufacturing Process/Length of production Cycle

    5 Seasonal variations

    6 Working capital cycle

    7 Rate of Stock Turnover

    8 Credit policy

    9 Business Cycle

    10 Rate of Growth of Business

    11 Earning Capacity and Dividend Policy

    12 Price Level Changes

    13 Other Factors

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    ITEMS AFFECTING THE

    LEVEL OF WORKING

    CAPITAL

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    Items that reduce Working Capital

    levels for publishers

    Items that increase Working

    Capital levels for publishers1-Increased profit margins 1- Lower profit margins

    2- Customers who pay promptly 2- Long print runs except where all the

    books are required on publication e.g.

    School and university textbooks

    3- Inventory which is sold and paid for

    quickly by customers after publication

    3- Slow authors who deliver late and

    whose manuscripts require substantial

    editing

    4- Lower Inventory levels by reducing

    print quantities and working with printers

    who will deliver quickly and produce low

    print runs economically

    4- Holding paper stock unless market

    conditions demand and the savings are

    large

    5- Successful promotion that speeds up the

    rate of sale

    5- Slow schedules for the development of

    new titles

    6- Slow schedules for the development of

    new titles

    6- Making advance payments to printers

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    Collaborating with your customers instead of being focused only on own operations

    will also yield good results. If feasible, helping them to plan their inventory

    requirements efficiently to match your production with their consumption will help

    reduce inventory levels. This can be done with suppliers also.

    WORKING CAPITAL FINANCING POLICY

    HEDGING FINANCING POLICY

    CONSERVATIVE FINANCING POLICY

    AGGRESSIVE FINANCING POLICY

    Hedging financing policy: This requires that financing of each

    asset would be offset with a financing of each asset would be offset with a financing

    instrument of approximately the same maturity. Short term or seasonal variations in

    current assets would be financed with short term debt. The fixed assets and the

    permanent component of current assets would be financed with long term debt or

    equity. And the firm can adopt a financial plan which matches the expected life of

    source of fund s raised to finance assets.

    Conservative financing policy: A firm can adopt a conservative

    approach in financing its current and fixed assets. a financial policy of the firm is

    said to be conservative when its depends more on long term funds for financing

    needs .under a conservative plan, the firm finances its permanent assets and also a

    part of temporary current assets, with long term financing .

    Aggressive financing policy: A firm may be aggressive in financing its

    assets. An aggressive policy is said to be followed by the firm when it uses more

    short term financing than warranted by matching plan .under a aggressive policy,

    the firm finance a part of permanent current assets with short term financing .

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    Principles OF WORKING CAPITAL

    management

    Principle of Risk Variation: Risk here refers to the

    inability of a firm to meet its obligations and when they become due for

    payment. Large investment in current assets with less dependence on short

    term borrowing increases liquidity, reduce risk thereby decreases the

    opportunity for gain or loss. On the other hand less investment in current

    assets with greater dependence on short term borrowings increases risk,

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    reduces liquidity and increases profitability. In other words, there is a definite

    inverse relationship between the degree of risk and profitability.

    Principle of Cost of Capital: The various sources of raisingworking capital finance have different cost of capital and the degree of risk

    involved. Generally, higher the risk is the lower is the cost and lower the risk

    higher the cost. A sound working capital management should always try to

    achieve a proper balance between these two.

    Principle of Equity Position: This principle is concerned withplanning the total investment in current assets. According to this principle, the

    amount of working a\capital invested in each component should be

    adequately justified by a firms equity position. Every rupee invested in the

    current assets should contribute to the net worth of the firm.

    Principle of Maturity of Payment: This principle is

    concerned with planning the sources of finance for working capital.

    According to this principle, a firm should make every effort to relate

    maturities of payment to its flow of internally generated funds.

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    5 The average period of credit allowed to customers.

    6 The amount of cash required to pay day-to-day expenses of the business.

    7 The average amount of cash required to make advance payments, if any.

    8 The average credit period expected to be allowed by suppliers.

    9 Time-lag in the payment of wages and other expenses.

    ANALYSIS OF WORKING CAPITAL:-

    There are three Techniques to analysis the working capital

    Schedule of change in working capital

    Ratio Analysis

    Fund statement

    Schedule of change in Working Capital

    The working capital of a business concern is subject to change due to several

    business transactions. Working Capital represents excess of current assets over

    current liabilities. The Schedule of Change in Working Capital presents a detailed

    and analytical picture of changes in current assets and current liabilities during two

    balance sheet dates.

    Ratio Analysis

    Ratio is one of the methods of analyzing financial statement. Ratio analysis

    measures the Profitability, Efficiency and Financial soundness of the business

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    According to Myers, ratio analysis is a study of relationship among the

    various financial factors in a business.

    Fund statementFund flow statement is the technique of analyzing and interpreting the financial

    statement of business concern. It is a technical device designed to analyze the

    changes in the financial or working capital position of a business enterprise between

    two dates.

    The Fund Flow Statement is a statement, depicting change in working capital.

    It is also termed as a statement of source and Application of Funds, Statement of

    Change in Financial Position, Statement of Change in Working Capital.

    TECHNIQUES OF FORECASTINGWORKINGCAPITAL

    1. Operating cycle method

    2. Forecasting of current assets and current liabilities

    3. Cash forecasting method

    4. Projected balance sheet method

    5. Profit & loss adjustment method

    Operating cycle method:-

    Operating cycle is the time duration with in one cycle of business operation is

    completed. Business operations involve a number of stages from purchase of raw

    material till conversion of receivable into cash.

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    Forecasting of Current Assets and

    Current Liabilities:-

    This is the Traditional method of forecasting the Working Capital requirements.

    Working Capital is the excess of Current Assets over Current Liabilities; its

    requirement can easily be forecasted by making the estimate of the amount of each

    component of current assets and current liabilities. The procedure for estimating the

    component is as under:-

    Stock of Raw-materials- The average amount of such stock of raw-

    materials would depend upon the quantity of raw-materials required for

    production during a particular period as well as upon the average time taken

    in obtaining fresh delivery.

    Stock of Work-in-Progress - Raw-materials, wages, overheads areincluded in the cost of work-in-progress. In order to determine the stock of

    work-in-progress, the time-period for which the inputs will be in the process

    of production will be determined.

    Finished Goods Stock- Finished goods are not immediately sold these are

    to be kept in godowns or warehouses for certain period. This is an important

    factor in determining the amount to be locked up in finished goods stock. On

    the basis of years production, the amount of finished goods for the storage

    period may be calculated.

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    Sundry Debtors-The amount of capital locked up in sundry debtors can be

    computed on the basis of credit sales, period of credit allowed/time lag in

    collecting the payments.

    Cash and Bank Balances- These are estimated on the basis of past

    experience

    Sundry Creditors- This is estimated on the basis of credit purchases and the

    time lag in payments to creditors/credit period allowed by suppliers of raw-

    materials.

    Outstanding Expenses These are ascertained having considered the time

    lag in payment of various types of expenses.

    Cash forecasting method:

    This method is very much related to cash budgeting and it attempts to estimate the

    cash surplus and deficiency.Every operating cycle starts with a cash outflow and after passing through various

    channels it ultimately ends with an inflow of cash. A statement of month, cash

    forecast is prepared which includes cash inflow and outflow for the various

    methods. The difference between the total cash flow will indicate surplus or

    deficiency for which necessary adjustment can be planned in advance.

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    Cash turnover = No. of days in operating periodDuration of cash cycle in days

    Projected balance sheet method:-

    Under this method, various items of assets and liabilities (both long-term as well as

    short-term) are estimated for the future period. On the basis of these assets and

    liabilities, a projected Balance Sheet is prepared and then Working Capital estimate

    is made by deducting current liabilities from the current assets.

    Profit & loss adjustment method:-

    According to this method, estimated profit is calculated first on the basis of

    transactions likely to take place in future. Working Capital magnitude is ascertained

    by making necessary adjustments for cash inflow and outflow in the estimated

    profit.

    Objective of study

    The objective for doing my summer training is to make myself capable for moving

    forward in corporate world, to gain knowledge & experience &know how to work in

    the organization environment. It will help me to gain more & more about corporate

    sector, which was very essential for me to do. There- fore I joined BIL Pantnagar to

    improve my capabilities.

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    Main objective

    To analyze how working capital management method is done in Britannia

    industries limited.

    SUB OBJECTIVE

    To see the difference between the theoretical knowledge & practical

    knowledge.

    To know about industrial environment.

    To know how theoretical knowledge apply in the practical approach.

    To know the techniques of working capital management in their business.

    To know whether they open to adopt new methods and techniques to manage

    their financial resources better.

    To know whether they are satisfied with the changes or not.

    To know what are their option to current credit delivery mechanism.

    To know the signals of changes.

    To know the liquidity position of the firm.

    To search the newmethods andconfiguration of data.

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    Chapteriv

    aboutResearch

    -methodology/

    AnalyzingAnd

    finding

    Research methodology

    The purpose of the methodology is to describe the process involve in the research

    work. This includes the overall research design, the data collection method.

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    Books

    Reports

    Magazine

    Internet

    Objective of research

    The main aim of research is to find out the truth which is hidden and which

    has not been discovered yet.

    To test the hypothesis of a casual relationship between variables (such studies

    are known as hypothesis-testing research studies).

    To discover answer to questions through application of scientific procedure.

    To gain familiarity with a phenomenon or to achieve new insights.

    To determine the frequency with which something occurs or which it is

    associated with something else.

    LIMITATION

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    The time period for the project is very less for understanding the wide

    organization.

    The ratio of the one company cannot always be compared with the

    performance of the other firm.

    Price level change affects the validity of comparisons of ratios computed for

    different time periods.

    Comparisons are also made difficult due to differences of the terms like gross

    profit, operating profit, net profit etc.

    If company resort to window dressing, outsiders cannot look into the facts

    and affect the validity of comparisons.

    There is no free access of reputed libraries.

    The scope off study is very wide .A large sample would have provided more

    confidence in the findings but due to cost and time constraint the sample size

    was kept small.

    Most of the business units in our country do not have confidence that the

    information shared by them with the people will not be misused. So this

    makes the employees reluctant to share information with them. Reluctance is

    more if information pertains to financial position and business operations.

    Finding

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    Chapter- v

    RecommendationConclusion

    And

    bibliography

    Recommendations

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    Management of Britannia ensures the efficient use of various resources &

    increases the productivity of the enterprise.

    Keeping & maintaining good working condition to ensure fair wage for

    worker security of employment.

    Maintaining good relations with suppliers to get maximum raw materials &

    capital so that the organization can continue dealing in future as well.

    The organization structure must be flattered for the quicken decision making

    which will result in higher profitability.

    Complaint and replace the defective product in time, otherwise it will tarnish

    the image of the company among the retailers.

    To ensure the proper quality of raw materials before placing an order to the

    vendor terms and conditions of penalties should be given to the vendors if

    they supply defected material.

    The company can diversify itself by undertaking the manufacturing of various

    different products apart from manufacturing biscuits at the Rudrapur Branch.

    Storage capacity of the company should be increased by properly utilizing the

    waste land of the company.

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    Conclusions

    This report is whole on the basis of financial analysis. The main object of doing this

    study is to analysis the condition of organization. The tools of financial are used to

    find out the soundness of the company.

    It can be concluded that in the fiercely competitive FMCG market with regional

    players striking so hard at BILs market share the company has not made any

    compromise with quality, systems and practices in spite of feeling the pinch in its

    profitability not only due to competition but also because being an agro based

    industry and because of the seasonality and unpredictability in the availability and

    price of one of its major raw material Maida.

    The company is doing well in terms of its marketing approach and the financials of

    the company seem to be healthy as of now.

    Bibliography81

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    Working Capital Management - V.K.Bhalla

    Management Accounting - S.P Gupta

    Financial Management - I.M Pandey

    - Shashi K. Gupta

    www.Britannia.com

    www.Google.com

    Magazine of Britannia