Upload
others
View
4
Download
0
Embed Size (px)
Citation preview
UC Davis Continuing and Professional Education is the industry-recognized leader in the education of sensory science professionals. Approved by the Department of Food Science and Technology at UC Davis, the online Applied Sensory and Consumer Science Certificate Program is continually updated to reflect current and innovative methods in the field. The newly revamped, interactive format allows you to expand your skills, exchange ideas and build an extensive network with peers from around the world.
LEARN FROM THE EXPERTSConvenient online courses offer one-on-one access to expert instructors Rebecca Bleibaum, M.A., president/chief of sensory intelligence at Dragonfly SCI, Inc., and Jean-Xavier Guinard, Ph.D., professor in the UC Davis Department of Food Science and Technology. Their expertise and the program’s comprehensive curriculum and real-world applications—distinct components of the certificate—are instrumental in helping students achieve their goals and increase their impact in the field.
EXPERIENCE ONLINE INNOVATION
STUDENT SPOTLIGHTTaruna Sanghi
Taruna Sanghi, senior scientist with Mondelēz India Foods Pvt Ltd in Mumbai, India, worked in new product development before transitioning to consumer science.
Why did you decide to apply for the program? I knew the names of the sensory and consumer tests we conducted and what to expect out of them, but an in-depth understanding of these and the confidence to select the right kind of test and recommend them to other developers
was missing. This program offered exactly the kind of content I was looking for. It has given me the much-required self-confidence to pursue a successful career in this field.
What did you find most valuable?Interacting with some of the pioneers in this field was most valuable. They showed genuine commitment to ensuring the growth of their students. With their help and guidance, I feel well-equipped to handle consumer science in my organization.
For more information or to enroll cpe.ucdavis.edu/sensory and [email protected]
“All Griffith sensory scientists are encouraged to complete this program. It reinforces fundamentals of sensory and consumer science and practical business applications. There are no other programs available that provide this type of education in sensory and consumer science.”Julia Tyrpin, Griffith Foods
Our Alumni in the WorkforceProgram graduates work in companies across various industries, including:Australian Wine Research Institute
Boston Beer Company
Campbell’s Soup Company
Cargill
Coca-Cola Company
Daiya Foods
Dannon
Frito Lay, Inc
Ghirardelli Chocolate Company
Givaudan Flavors
Griffith Foods
Herbalife Nutrition
ITC Limited
JR Simplot Company
Kerry Asia Pacific
Keurig Green Mountain
Kraft Heinz Company
Mars Petcare
McCormick Foods Australia
Mondelēz International
Nestlé
Peet’s Coffee & Tea
PepsiCo
Procter & Gamble
Unilever
Required Courses Foundations of Sensory ScienceExplore how to use your senses to evaluate and test food, beverages and non-food products–physiologically and psychologically. This introductory course emphasizes the chemical senses of taste and smell, and covers vision, hearing and the tactile senses. Learn how the mind processes sensory information and how we are instruments for sensory testing. Discuss theory of sensory measurement, quantitative research principles and psychophysics. Sept. 28-Dec. 6, 2020
Sensory Evaluation MethodsExplore the methods used in the sensory evaluation of consumer products, including discrimination testing (thresholds, difference tests), scaling and descriptive analysis (principles, applications, descriptive analysis methods). Understand when instrumental measurements of sensory properties are warranted. Learn the univariate and multivariate statistical techniques used to analyze sensory evaluation data.Jan. 11-March 21, 2021
Consumer Testing MethodsLearn consumer testing methods and associated data analysis procedures. Examine principles of sampling, recruiting and screening consumers. Learn basic tools of quantitative consumer research and how to study consumer populations. Contrast principles and applications of lab, central location, home-use and other field tests. Explore qualitative consumer testing methods. Learn ways to relate consumer data and sensory evaluation data to optimize product sensory, quality and marketing opportunities.April 5-June 13, 2021
Applications of Sensory and Consumer Science PrinciplesExplore strategic business applications of the foundations, principles and methods taught in the first three courses for sensory and consumer science using case studies. Examine ad claims, legal issues, product development and optimization, marketing life cycle and professional resources.July 5-Sept. 12, 2021
PROGRAM AT-A-GLANCETuition: $8,925Prerequisite: One college-level statistics courseApplication deadline: Sept. 15, 2020
Vie
w a
free
sam
ple
less
on
for a
sne
ak p
eek
at o
ur
new
ly re
vam
ped
prog
ram
. W
atch
now
!
App
ly o
nlin
e to
day
for
fall
2020
cpe.
ucda
vis.
edu/
sens
ory-
sam
ple
UC
Dav
is C
ontin
uing
and
P
rofe
ssio
nal E
duca
tion
Uni
vers
ity o
f Cal
iforn
ia
1333
Res
earc
h Pa
rk D
rive
Dav
is, C
A 9
5618
-485
2
Non
profi
t Org
. U
.S. P
osta
ge
PAID
U
C D
avis
20210
8