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1 Modul Entrepreneurial behavoiur in PPP B Prof. Dr. Miroslav Rebernik Agenda Entrepreneurship defined Finding, identify ing and eval uati ng busi ness opportunities Case of successfull cooperation between public and private  University business incubator T ovarna podjemov  Global Entrepreneurship Monitor Business Model Generation methodology (BMG)  Intr oduction to BMG  Excer size on gener ating business model for PPP  Entrepreneur Manager Owner Primary functions of business s ystem SWITCH Entrepreneur – Manager Owner Different organisations Same functions Private organisation Entrepreneurshi p Management Ownershi p Public organisation Entr epreneurship Management Ownership Publ ic – Pri vate Parnership Entrepreneurship Management Ownership Process of identifying and pursuing business opportunities Process of creating value by bringing together resources to exploit an opportunity Pursuit of opportunity without regard to resources controlled Set of critical thinking skills What is entrepreneurship Entrepreneurs versus Small Business Owners: A Distinction Small Businesses Owners  Manage their businesses by expecting stable sales, profits, and growth Entrepreneurs  Focus their efforts on innovation, profitability and sustainable growth Kuratko et al. 2009

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1

Modul

Entrepreneurial behavoiur

in PPP

B

Prof. Dr. Miroslav Rebernik

Agenda

• Entrepreneurship defined

• Finding, identifying and evaluating businessopportunities

• Case of successfull cooperation between public and

private

 – University business incubator Tovarna podjemov

 – Global Entrepreneurship Monitor

• Business Model Generation methodology (BMG)

 – Introduction to BMG

 – Excersize on generating business model for PPP

  Entrepreneur

  Manager Owner

Primary functions of business system

SWITCH

Entrepreneur – Manager – Owner 

Different organisations – Same

functions

Privateorganisation

• Entrepreneurship

• Management

• Ownership

Publicorganisation

• Entrepreneurship

• Management

• Ownership

Public – PrivateParnership

• Entrepreneurship

• Management

• Ownership

• Process of identifying and pursuing businessopportunities

• Process of creating value by bringing together resources

to exploit an opportunity

• Pursuit of opportunity without regard to resourcescontrolled

• Set of critical thinking skills

What is entrepreneurshipEntrepreneurs versus

Small Business Owners: A

Distinction

• Small Businesses Owners

 – Manage their businesses by expecting stable

sales, profits, and growth

• Entrepreneurs

 – Focus their efforts on innovation, profitability

and sustainable growth

Kuratko et al. 2009

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1–7

Entrepreneurship: A Mindset

• Entrepreneurship is more than the mere creation

of business:

 – Seeking opportunities

 – Taking risks beyond security

 – Having the tenacity to push an idea through to reality

• Entrepreneurship is an integrated concept that

permeates an individual’s business in aninnovative manner.

Kuratko et al. 2009

Why Entrepreneurship?

Key to economic development and growth

Creates jobs, income, and wealth

Source of new technology and products

Why Start a Business

Independence

Control Over One’s Life

Personal Satisfaction

Financial Rewards

Finding, identifying and evaluating

business opportunities

• Idea invention innovation market

• Needed resources

• Entrepreneur and his team

Business Model & Business plan

Experts‘ advice

John Mullins, 

professor at LBS 

Richard Branson, 

entrepreneur 

“You have to make

sure there's a gap in

the market that you

are going to dealwith”

“The most commonmistake is falling in love

with your product ratherthan thinking about the

customer and what the

problem is. What you do

need is insight into thepain that you are solving”

What they have in common?

12 12

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10.000 Hours Rule

13 13

Practice makes the master 

(if master practice)

Two Cases of PPP

University business incubator Tovarna podjemov

www.tovarnapodjemov.org

Global Entrepreneurship Monitor

www.gemconsortium.org

CASE: Global research as PPP

• GEM Global Entreprenership Monitor

• Private initiative

• Privately managed

• Private and public money invested

• Serving public interests

GEM - Global Entrepreneurship Monitor 

• Largest global entrepreneurship research program

• Slovenia participates since 2002 (financed by public money)

• Grew from 10 countries in 1998 to 68 economies and nearly200,000 APS respondents in 2013 and close to 100

economies overall.

• Up to 200 researchers per year

• Comprised of Adult Population Survey (APS) and NationalExpert Survey (NES)

www.gemconsortium.org

www.gemslovenia.org

GEM Global

• UK Charity: GERA

• Board

• Executive Director

• Coordination team 

(administration, data)

GEM 

National 

teams 

• Academic teams fund and oversee 

survey in their economies 

• central coordination

 fee

Babson is the lead global 

sponsor 

Other global sponsors

GEM 

Structure   GEM Global 

Annual Report

GEM  National 

Reports

Global Special Topic Reports

• Women  – Growth ‐ Finance

• Youth

• Wellbeing• Other (education, corporate, social)

Some Take-aways

• In every organisation exist roles for entrepreneur,

manager and owner.

• Entrepreneurship is a process of identifying and

pursuing business opportunities and creating valueby bringing together resources to exploit anopportunity.

• Entrepreneurship is also a mindest and set of

critical thinking skils.

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Some Take-aways

• Entrepreneurship is important for economic

development and growth as it creates jobs, income,

and wealth and is a source of new technology andproducts.

• Opportunity, entrepreneur and resources are core

driving forces for exploiting business opportunity.

• Entrepreneurial behaviour is found in every type of

organisation.

Some Take-aways

• Entrepreneurship is local and personal

phenomenon:

• Important is the appropriate level of

entrepreneurial activity – not the overall level:

QUALITY not QUANTITY

• For growth is very important what kind ofentrepreneurship you promote!

• Promote role models and establish right

incentives

Some Take-aways

• To encourage entrepreneurial activity of adultpopulation policy-makers should address:

 – Attractiveness of entrepreneurship for well-

educated, job-secure individuals

 – Solve trade-offs that high-expectation entrepreneursface

Some Take-aways

• To encourage entrepreneurial activity of

employees policy-makers should address:

 – Reward scheme for their employees

 – Remove obstacles in entrepreneurial process within

company

 – „Creative destruction“ within their company

• To search for viable PPP opportunities implementmodern approaches:

 – Lean Startup Thinking

 – Business Model Generation

 – Customer Development

References

• Kuratko, Donald F. (2009), Entrepreneurship: Theory,

Process, Practice (8th Edition), Cengage/Southwestern

Publishers.

 – Part 1: Entrepreneurial Mindset in 21st Century (p. 1 – 85)

• Global Entrepreneurhip Monitor Reports. Available at

www.gemconsortium.org

• Blank, S.: “Why the Lean Startup Changes Everything“,Harvard Business Review , May 2013. Available at

• https://archive.harvardbusiness.org/cla/web/pl/product.seam?c=29512&i=29514&cs=72931baa3b05f76aca8090b33d

b139b0

• Osterwalder, A., Pigneur, Y.: Business model generation.

Available at pages 14 – 44. Available at:

http://www.businessmodelgeneration.com/downloads/businessmodelgeneration_preview.pdf