8/6/2019 PPC Specialist or PPC Analyst or PPC Manager
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SAMIR BURAZEROVIC13840 Herons Landing Way 11, Jacksonville, FL
32224, [email protected], (904) 566-1020
SUMMARY OF QUALIFICATIONSResults-driven Internet Marketing
Professional with eight years of experience managing all aspects of
the Internet presence. Passionate, self-motivated, committed
individual with strong analytical and math skills. Seeking a "roll
up the sleeves" position as PPC Specialist (PPC Manager, PPC
Specialist, PPC Analyst, SEMManager, SEM Specialist, SEM Analyst,
Paid Search Manager, Paid Search Analyst,Paid Search Specialist),
SEO Specialist (SEO Manager, SEO Specialist, SEO Analyst), or Email
Marketing Specialist where my diverse background will be utilized
and advanced.
Area of expertise:
* Search Engine Optimization (SEO)* Pay-Per-Click Advertising
(PPC)* Local Search Optimization* Email Marketing* Blog Design and
Implementation* Web Project Management* Website Design and
Maintenance* Landing Page Design and Optimization
* Display Advertising* Web Analytics
PROFESSIONAL EXPERIENCE
Kemper, A Unitrin Business, Jacksonville, FL Oct. 2008 - July
2010Online Marketing AnalystResponsible for developing and managing
all internet marketing initiatives for anationwide insurance
carrier with more than 4,700 independent agents and $1.4Brevenue.*
Created, managed, and optimized Google AdWords, Yahoo! Search
Marketing, and Microsoft adCenter pay-per-click campaigns locally
and nationwide.* Continuously improved performance, profitability,
and reporting.
* Increased click-through-rate (CTR) by 410%. Increased the
number of visitors by 44%. Lowered advertising spend by 30% and
cost-per-click by 92%.* Search engine optimization strategy,
planning, and execution. Increased Web site traffic for 60%.
Improved overall natural search engine rankings.* Strategy, design,
deployment, and campaign analysis of all email marketing
initiatives.* Analyzed corporate website effectiveness, recommended
improvements, and managed website redesign project.* Local search
optimization with major business directories, online maps, and data
providers.
Vision Networks, Jacksonville, FL Nov. 2005 - Oct. 2008Internet
Marketing Analyst
Helped creating a Search Engine Optimization department for a
web design and hosting company.* Strategic planning, developing and
execution of Search Engine Optimization strategies.* Positioned
multiple companies on the first page of the Google results page.*
Designed, developed, and implemented Email Marketing campaigns.*
Analyzed website traffic and performed keyword research.* Landing
page analysis, design, development, and optimization.* Maintained
all website updates, including content, graphics, and coding.
8/6/2019 PPC Specialist or PPC Analyst or PPC Manager
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Venus Swimwear, Jacksonville, Florida March 2005 - Feb. 2008Web
Developer* Keyword research, selection, and organization for over
5,000 products.* Redesigned an interactive web catalog designed by
ShopLocal and saved 150% inmonthly costs.* Managed creation of all
online catalogs.* Managed nationwide e-mail campaigns for over
500,000 clients on weekly basis.* Quality assurance of all web
design projects.
CQ Systems, Jacksonville, Florida Dec. 2002 - Feb. 2005Web
Developer* Designed, developed, and maintained client websites.*
Designed and developed all corporate websites.* Developed and
promoted best natural search engine optimization practices.* Web
administration of all web hosting accounts and web servers.*
Managed a group of five web developers working on a half million
web development project.
SOFTWARE SKILLS* Keyword Tools: Google, WordTracker, Keyword
Discovery, SeoQuake* PPC Platforms: Google AdWords, Yahoo! Search
Marketing, Microsoft adCenter, LocalSearch* Microsoft: Word, Excel,
Outlook, PowerPoint, Access, SQL Server* Adobe: Photoshop,
Fireworks, Dreamweaver, Flash, InDesign
* Coding: HTML, CSS, JavaScript, SQL* Servers: Windows, Linux,
Citrix, SQL Server, MySQL Server
ACCOMPLISHMENTSGoogle: #1, keyword: jacksonville plastic
surgery, website: www.firstcoastplasticsurgery.comGoogle: #1,
keyword: jacksonville copiers, website: www.sissines.comGoogle: #1,
keyword: jacksonville commercial construction, website:
www.fandgconstruction.comGoogle: #1, keyword: jacksonville
builders, website: www.collinsbuilders.netGoogle: #1, keyword:
wholesale disposable spa wear, website: www.spanenes.com
EDUCATION
Certified Google Advertising Professional, Google, 2009Certified
Search Engine Marketer, Search Engine Academy, Tampa, 2008Microsoft
Certified Database Administrator, New Horizons, Jacksonville,
2004Web Design Certification, International Webmasters Association,
2001Associate Degree in Mechanical Engineering, Fachhochschule
Kiel, Germany, 1997
