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#TCR2019
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Welcome to the 2019 TCR Conference at Florida State
University!
Corinne Kelley Samantha BittnerDaniel BradburyIlana Shanks Alec
PappasLane PetersonHarrison Pugh
Our FSU PhD Students (and Alumni) are Happy to Help You
Meredith Thomas Social Committee Chair
(850) [email protected]
Martin MendeTCR 2019 Co-Chair
(850) [email protected]
Maura ScottTCR 2019 Co-Chair
(850) [email protected]
JoAnn ShearerFSU Event Coordinator
(850) [email protected]
#TCR2019
mailto:[email protected]:[email protected]:[email protected]:[email protected]
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Marie Yeh, Ph.D.
Stacey Finkelstein, Ph.D. Beth Vallen, Ph.D.
Wendy Boland, Ph.D.Kristen Feemster, MDDavid Rosenthal,
Ph.D.
Nan Liu, Ph.D.Dr. Lusine Poghosyan, Ph.D.
The Healthcare Sector: It’s Not Like Other Services
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The Healthcare Sector: It’s Not Like Other Services• Healthcare
spending in the US constitutes 17% of GDP• Marketing researchers
have long studied decision-making in a
variety of contexts; however the healthcare sector has received
relatively scarce attention and healthcare decisions seem to be
fundamentally different than many other decision contexts.
• Our group consists of behavioral researchers in marketing and
social psychology as well as behavioral operations management and
patient-facing research based physicians.
• Together, we will explore how traditional marketing
assumptions about decision-making (multi-attribute choice) and
relationship factors break down for consumers and
physicians/hospital administrators. We further consider differences
as a function of insurance type and care sought (primary vs. more
specialized care).
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Track 2: Dignity and Dependency in the Acquisition and
Consumption of Social Program Resources
Courtney Nations, University of North Florida
Stacey Menzel Baker, Creighton University
Meredith Thomas, Florida State University
Aronté Marie Bennett, Villanova University
Research Question: How can social service exchanges be
transformed to center the holistic well-being of recipients?
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Existential-Phenomenological approach to data from 49 depth
interviews
Analysis of data, contextualized within the literature on social
justice and transformative service research, led to the
generation of the Power, Justice, Access Model (PJAM)
THREE THEMATIC INTERPRETATIONS
1. Need for Expression and Continuity of Self2. Need for
Procedural Fairness3. Need for Hope and Empowerment
IMPLICATIONSImprove recipient well-being by adopting a
consumer-centric approach with flexibility introduced through
sensitized standardization
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New Digital Consumption Patterns at Home
Chair: Zhiyong Yang, Professor of Marketing, UNC-Greensboro
Co-Chair: Jingguo Wang, Professor of Information Systems,
UT-Arlington
Member: H. Raghav Rao, AT&T Distinguished Chair in
Infrastructure Assurance and Security, Professor of Information
Systems and Cybersecurity, UT-San Antonio
Member: Chun Zhang, Assistant Professor of Marketing, University
of Dayton
Member: Meichen Dong, doctoral student, Department of Marketing,
UT-Arlington
Research Questions:
1. How are parenting strategies reflected in the shared
decision-making on the issues related to computer use at home?
2. How are shared decision-making approaches associated with
children’s influence on parental online security and privacy
behavior?
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Family Communication Orientations
Concept-oriented Socio-oriented
FIGUREReverse Socialization Model
Children’s Influence on Parental Online Security and Privacy
SocializationPractices
Reverse Socialization Outcomes
Parental Practices
Responsiveness Psychological Control Behavioral Control
Parent-child discussion about online security and privacy
Parent-child shared decision making about family computer
security and privacy
Parent-child discussion about family network management
Parent-child co-use of computers at home
Moderating Variables
Parent-child relationship Pester power Relative expertise in
computer
Shared Decision Making inComputer Use at Home
Control variables
- Family structure- Social class - Family size
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Track 3: Poverty Alleviation Through Transformative
Relationships
Navigating the Microfinance Market: How do Bottom of Pyramid
Customers Create Solutions?Introducing the best team ever*:
• Kristin Scott, Co-chair, Minnesota State University,
Mankato
• Leslie Koppenhafer, Co-chair, Boise State University
• Mark Mulder, Pacific Lutheran University
• Todd Weaver, Point University
*Validated through extensive research.
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Data Collection and Collaboration with EnVia
Research Questions: How do borrowers navigate the microfinance
process? What are their perceptions of the non-profit and the
products offered? How does the non-profit implement their
microfinance program? What potential tensions exist between the
different entities? How can a non-profit monetize its mission to
internally fund programs?
Themes/Framework: microfinance, bottom of pyramid,
transformative service research, grounded theory, consumer
well-being, female entrepreneurs, responsible tourism
Data Collection: 25 borrowers in the microfinance program at
various stages in the process, 15 volunteers and staff who work at
the non-profit, additional community members and non-borrowers
Timeline: May 13th – May 17th in Central AmericaMay 19th – May
22nd TCR in Tallahassee, FloridaEarly October submission to
JPP&M Special Issue
TCR Collaboration: Two staff members from EnVia will attend TCR
to discuss the data collected. An additional data collection with
participants in their responsible tourism program will occur in the
near future.
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Stepping in Stigmatized Shoes:Developing Empathy
Through Design Thinking
The goal of this project is to design a flexible and scalable
simulation exercise to help service providers and public policy
stakeholders empathize with individuals who are
stigmatized because of their mental health issues.
Specifically, we are following Design Thinking practices to
develop novel simulation activities that help those without
mental health issues experience anxiety and depression.
Ultimately we hope that increasing empathy for sufferers
will reduce the associated stigma. Beth CrosbyUniversity of
Wisconsin-La Crosse
Ann MirabitoBaylor University
Jane MachinRadford University
Natalie Ross AdkinsDrake University
Transformative Consumer Research Conference 2019 Track 3:
Measurable Societal Impact
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Transformative Consumer Research Conference 2019 Track 3:
Measurable Societal Impact
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A Rhizomatic Mapping of TCR Spaces and Action Sites
Martina Hutton, Joel Hietanen,
Mark Kay, Tony Stovall, Jack Coffin
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“Thinking is experimenting!” (Deleuze and Guattari 1976)
• Transformative work can be messy, non-linear, unbounded,
disordered, complex, and uneasy.
• we are interested in a philosophy of thought that recognises
differences, singularity, resistance.
• THE rhizomatic lens is an open system of philosophy. •
Aim:
explore the contribution of rhizomatic thinking to TCR which
acknowledges the complexities of sites of action• develop an
alternative epistemological framework in the growing web of
TCR………..• a new way of thinking, which characterises the
progressive, emerging
nature of TCR. ……..• Examine Cartography: A dynamic trace of
sites and spaces that is always
open and always changing.
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Werner Kunz, Arne De Keyser, Yakov Bart, Darima Fotheringham,
Johanna Gollnhofer, Nicole Heß, Bieke Henkens, Bart Larivière,
Ilana Shanks
The Rise of The Machines: A Critical Perspective on Life and
Work in the Robot Age
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The Rise of The Machines: A Critical Perspective on Life and
Work in the Robot Age
TRACK AIMS: I) Identify positive and negative implications of
social robots on society
II) Identify design guidelines to foster positive interactions
between social robots and their end-users
RobotAppearance
RobotBehavior
RobotModality
ST-outcome
Approach vs Avoidance-related outcomes
(i.e., satisfaction/experience, persuasion, intention to
interact, perceived social
presence, eeriness…)
LT-outcome
TCR-related individual outcomes(i.e., trust, well-being)
TCR-related social outcomes(i.e., social connectedness between
users in a group setting (e.g., family,
friends, …), privacy concerns)
CONSUMER OUTCOMESConsumer Moderators
algorithm aversion/appreciation technology readinessperceived
tech authenticityperceived identity threatemotions
Situational Moderators
Interactional nature: importance, sensitivity,
complexityIndustry: elderly care, retail, food, …
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Understanding the Multiple Ways of Improving Individuals
Financial Well-Being
Ute Braun
Lisa Brüggen
Jens Hogreve Sertan Kabadayi
Dee Warmath-.173
Financial Socialization
Social Comparison
Expected Future Financial Security
Current Money Management
Stress
.351
.247
.919
.503
.734
-.276
X²(23) = 104.037, RMSEA = .082, CFI = .965, TLI = .947
Financial Literacy Hope
FS FK SE Agency Pathway
.829 .215 .871 .936 .899
What is the role of perceived hope in financial well being? What
are the roles of financial knowledge, self-efficacy, and skill in
influencing financial well-being via hope?How might this model
influence new interventions to build financial well-being?R
esea
rch
Que
stio
ns
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Financial Socialization
Social Comparison
FinancialSkill
Financial Knowledge
Agency
Pathways
Expected Future Financial Security
Current Money Management
Stress
.215
.235
.087
.289
.323.282
-.129
.485
.492
-.268
-.129
X2(16) = 28.016, RMSEA = .038, CFI = .995, TLI = .989
Self-Efficacy
.336
.102
.710
.620
.513
.537
Financial Literacy
HopeFinancial well-being
Financial skill and self-efficacy have stronger relationships
than financial knowledgeAgency: main mediator between financial
literacy (i.e. skills, knowledge, and self-efficacy) and financial
well-beingComparing yourself to others increases current money
management stressFi
ndin
gs
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Institutionalising intercultural engagement
in multicultural marketplaces:
developing TCR-led interventions with the new generation
Our track integrates two generations of TCRers studying
wellbeing
implications of consumers’ lived experiences in
multicultural
marketplaces through their cultural identities and engagement
with
cultures and people:
Samantha Cross
Jerome Williams
Charles Cui
Carlo Mari
Cristina Galalae
Lizette Vorster
Verónica Martín Ruiz
Samantha Swanepoel
Tana Licsandru
Shauna Kearney
Track co-chairs: Eva Kipnis, Catherine Demangeot, Chris
Pullig
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Our questions
How to design and implement effective marketing practice
interventions for multicultural marketplace wellbeing?
How to research multicultural marketplaces for transformative
outcomes?
How to train marketers through embedding multiple cultural
perspectives and wellbeing-enhancing practices in marketing
education?
Examined through institutional work concept (Lawrence and
Suddaby, 2006)
VestingResearch: holistic
concepts of diversityPractice: All Means AllEducation: empathy
as
key marketing skill
Constructing identities
Changing normative associations
Constructing normative networks
TheorizingResearch: integrate new
theoriesPractice: identify trends, open
new contextsEducation: apply theories in
teaching, provide case studies
Education
Research
Practice
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#MeToo Movement and Beyond: Transforming Contemporary Gender and
Intersectional Politics and
Policies
Track 2: Nacima Ourahmoune, Minita Sanghvi, Jan Brace-Govan,
Wendy Hein, Robert
Harrison.
#MeToo #BalanceTonPorc #YoTambien #QuellaVoltaChe
#كمان_أنا “Rice bunny” (米兔) pronounced as “mi tu #TimesUp
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Research Questions
• How far the #metoo phenomenon can be credited a long term
change in the business world?
• Does the movement lead to generative transformations for women
regarding sexual issues and gender equality in the workplace and
marketplace?
• Does public policy related gender equality and sexual issues
leverage #metoo as a useful resource to advance equality.
• We seek to unveil the workplace and marketplace rhetoric and
ideological stances that intersect with #metoo and shape, reproduce
or defy women’s sexual disempowerment
• Using sociosemiotics, we examine iconic work garment and
lingerie as signifiers or displacements for the public/private,
workplace/domestic place binaries. These constitute a locus of
power asymmetries and negotiations that affect gender equality in
the #metoo era.
• We seek to generate knowledge in this area to orient business
practice and policies toward long term transformation/social
impact. Doing so we take a critical reflexive lens toward media
discourses to unpack the buzz effect versus potential real change
for vulnerable consumers.
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TCR TRACK 1A Design Thinking Approach For Innovative Food
Experiences and Well-Being
Wided BATATAmerican
University of Beirut
Paula PeterSan Diego State
University
TCR TRACK CO-CHAIRS
TCR TRACK MEMBERS
Michela ADDISUniversità di Roma Tre
Caroline Graham Austin
Montana State University
Danae ManikaQueen Mary
University of London
Lane PetersonFlorida State
University
Sinem AtakanCornell University
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TRACK KEY RESEARCH QUESTIONS
① What is the definition of food experience design thinking?
① How does food experience design thinking differs from the
traditional way of thinking within food services and industry?
① What are the outcomes of Design Thinking to achieving food
experience innovation for consumer well-being?
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For the Love of Animals: From Consumption to Advocacy
Nancy Wünderlich, Paderborn University, Germany Jill Mosteller,
The University of Tampa, USA Michael Beverland, University of
Sussex, UK
Jenny Lin, Calif.State Univ., Monterey Bay Henna Syrjälä,
University of Vaasa, Finland Hilary Downey, Queens University
Belfast, UK Karen Kraus, Feral Cat Coalition of Oregon
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TOPIC 1personal relationship to animal
companions
TOPIC 2animals in service contexts
TOPIC 3animal products & products for
animals
TOPIC 4animals in habitats
care giving attachment status and identity issues (including
dark side aspects) decision-making for animals death of animal,
death of owner family related issues multi-animal households
animals as service providers• entertainment (circus, wildlife
parks, movies)• sports (riding, racing)• education (research,
pharmacology, zoo)• tourism (including animal rides)• service &
therapy animalsanimals as service consumers• veterinary, care
services• boarding services• behavioral therapy
animal products diet clothing farming, husbandry breeding
testing/experimentation taxidermy traditional medicines designer
petsproducts (and innov.) for animals nutrition toys
man-made vs. natural wildlife stray population rewilding
development disasters and animal companions hunting, population
control impact of feral animals, former animal companions released
into a new environment
Theoretical Lenses
For the Love of Animals Track
Table 1
general topiclensesTOPIC 1personal relationship to animal
companionsTOPIC 2animals in service contextsTOPIC 3animal products
& products for animalsTOPIC 4animals in habitats
care giving attachment status and identity issues (including
dark side aspects) decision-making for animals death of animal,
death of owner family related issues multi-animal householdsanimals
as service providers• entertainment (circus, wildlife parks,
movies)• sports (riding, racing)• education (research,
pharmacology, zoo)• tourism (including animal rides)• service &
therapy animalsanimals as service consumers• veterinary, care
services• boarding services• behavioral therapyanimal products diet
clothing farming, husbandry breeding testing/experimentation
taxidermy traditional medicines designer petsproducts (and innov.)
for animals nutrition toys man-made vs. natural wildlife stray
population rewilding development disasters and animal companions
hunting, population control impact of feral animals, former animal
companions released into a new environment
LENSE 1 NANCYanimal well-being capacities, consciousness, pain /
emotion welfare / health animal rights / ethics
LENSE 2 JILLconsumer well-being health happiness wealth
LENSE 3 MIKEcommunity well-being one health idea environment
society / advocacy
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Confronting Confluences of Uncertainties and
Unfamiliarities About Subsistence Marketplaces Through Symbiotic
Academic-Social Enterprise:
Climate Change and Sustainability Education
TCR 2019: Track 1
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Madhu ViswanathanDiane and Steven N.
Miller Centennial Chair Professor in Business at the University
of Illinois
Sara BaskentliAssistant Professor of
Marketing Western Washington
University
Samanthika GallageAssistant Professor in
MarketingStaffordshire Business
School, UK
Maria GrigortsukUndergraduate student of Gies College of
Business at University of Illinois
Diane MartinProfessor of Marketing,Economics, Finance and
Marketing, RMIT University
Matthew LundePhD, LEED-AP+BD&CAssistant Professor of
Marketing & SustainabilityIthaca College
Saroja SubrahmanyanProfessor & Chair,
Marketing & Communication, School
of Economics and Business Administration
St. Mary's College
Meet the Team
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Track Purpose & Goal
• Impact• Coping• Effect on youth
Climate Change
• Aspirations• Obstacles from
CC• Coping
Maasai Youth• Bring CC
education to other subsistence marketplaces
Framework
• Concrete local• Abstract global• Develop bottom-
up solutions
Education
Bottom-up approach to subsistence marketplaces
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Track 1: Building Capacity
How to Design and Deliver Services to Reduce Suffering of
Refugees?Enabling a Transformative Service Research Network on
Refugees
Track Chairs
Raymond P. FiskTexas State UniversityUSA
Sertan KabadayiFordham UniversityUSA
Silke BoenigkUniversity of HamburgGermany
2019 TRANSFORMATIVE CONSUMER RESEARCH CONFERENCEHOSTED BY THE
COLLEGE OF BUSINESS AT FLORIDA STATE UNIVERSTIY
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Track 1: TCR Refugee Team
Refugee policy and recent refugee systems are failing badly
Marcos F. Santos La Sabana UniversityColombia
Canan Corus Pace UniversityUSA
Lilliemay Cheung The University of QueenslandAustralia
Jörg Finsterwalder University of CanterburyNew Zealand
Aaron KreimerUniversity of HamburgGermany
Nadina LucaUniversity of YorkUK
Mansour OmeiraUniversity of NeuchâtelSwitzerland
Pallab PaulUniversity of Denver, USA
Nina SmidtZEIT Foundation Germany
Linda AlkireTexas State UniversityUSA
• Rethink refugee services and policy• Understand refugee
journeys• Co-design of sustainable refugee system
• Academic• Managerial • Public Policy and Civil Society
Research goals: Contributions:
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Naomi Mandel
Meryl Gardner
Eric Van Steenburg
Pradeep Jacob
T.J. Weber
Chris Hydock
David E. Sprott
William Ding
Political Polarization: Challenges, Opportunity, and Hope
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• What is political polarization?
• Why do political values facilitate self-selection so well?
• What can weaken political values as a guide for
self-selection?
Key Questions
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Track 2: Service Equity and Consumer Well-being
Research Question How does implicit bias
affect service interaction and well-being?
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Personal Beliefs & Experiencese.g., Childhood
Culture, norms & values
Structurese.g., Artificial Intelligence
Capital resourcesCapabilities
Consumer entities
Serviceentities
Implicit Bias ProcessVigilance Cues & triggers
Interpretations Attribution of intent ChoicesResponses
Interaction
Interaction
Interventions
Outcomes
Research Question: How does implicit bias affect service
interaction and well-being?
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TRANSFORMATIVE CONSUMER RESEARCH CONFERENCE 2019
BUILDING AND TESTING A THEORY OF TERRITORIALITY THROUGH TACTICAL
URBANISM
BRENNAN DAVIS, CAL POLYMARTIN P. FRITZE, UNIVERSITY OF
COLOGNEKRIS KOLLURI, COOPER’S FERRY PARTNERSHIP CAROL
KAUFMAN-SCARBOROUGH, RUTGERS UNIVERSITYJOANN PECK, UNIVERSITY OF
WISCONSIN-MADISONJULIE L. OZANNE, UNIVERSITY OF MELBOURNE
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OUR TRACK: GOALS• Theorize how territoriality emerges and how it
can be
shaped
• Understand how territorial tactics* affect the
psychologicaland community ownership of the neighborhoods wherethey
are employed
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*Techniques for shaping territorial perceptions to affect
space-determined thoughts and behavior
⇢ BUILDING AND TESTING A THEORY OF TERRITORIAL
TRANSFORMATIONS
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An Intersectionality Perspective of Climate Change,
Global Value Chains and Vulnerable
Consumers
Co-Chairs: Laurel Steinfield & Srini Venugopal
Track members: Sam Appau, Andres Barrios, Charlene Dadzie,
Roland Gau, Ron Hill, Diane Holt, Cliff Shultz
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Research Questions
• What does an intersectionality lens reveal about:
• climate change and its effects on subsistence marketplace
prosumers?
• why market-based solutions & policies succeed or fail?
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GENDER NORMS, ACCESS TO EDUCATION & INCOME
NEOLIBERALISM/CAPTIALIST (allows money to determine access to
opportunities); (NEO)COLONIALISM (determines ‘refugee’ status,
social resources like education in countries)
SEXISM (reinforces gender norms)
Impact
Impact
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The Intersectional Antecedents of a Scarcity Mindset: What
Prompts Feelings of “Not Having Enough”?
Caroline Roux L. Lin Ong SunAh Kim Marta Caserotti
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The Intersectional Antecedents of a Scarcity Mindset: What
Prompts Feelings of “Not Having Enough”?
Growth
Fixed
High mutability
Low mutability
Scarcity-reduction
Control restoration
Resource appraisal OutcomeMindset
Research questionsDoes having a fixed (vs. growth) mindset:
impact how consumer appraise their
resources? increase (decrease) the likelihood of
experiencing a scarcity mindset? impact how they attempt to
resolve the
experienced scarcity?Cannon, Goldsmith, and Roux (2019; JCP)
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Track Chairs:Andrew Lindridge
Anoop Bhogal-Nair
Track Members:Daniela Alcoforado
Mo ChededBernardo Figueiredo
Carole LindridgeChihling Liu
Mona MoufahimMark Tadajewski
Luca Visconti
How embodiment ownership affects well-being, resource
accumulation and marginalisation
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Since ancient times, the body has embodied differing aspects of
cultural, economic, political and social interventions, manifesting
through varying lenses including art, consumption, and
medicine.
Yet, transnational capitalism demands flexible embodiment to
allow for flexible accumulation of resources as and when a
situation requires, with embodiment often negotiated through market
forces.
Whilst, consumption literature has focussed on tattooing,
plastic surgery, skin colour or other consumer lifestyle
self-enhancements research is notably absent on those aspects of
embodiment transcending into the margins of wider society, such as:
disabilities, transgender, diseased bodies, aging bodies,
deformities, the incarcerated, and obesity.
This track explores and deepens our understanding of embodiment
and how others supported by the market also embody values of
ownership over our bodies, potentially marginalising those
individuals who do not fit the market ideal.
The track team will explore three key objectives:
(i) How embodiment marginalises consumers, (ii) Who is using
embodiment to marginalize, (iii) How embodiment non-compliance
affects
resource accumulation and well-being and the implications for
society.
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Operationalizing Critical Race Theory in the Marketplace
GeraldineHenderson
Sonja MartinPoole
Melinda Weekes-Laidlow
Lez E TrujilloTorres
Akon Ekpo
KevinThomas
LynnAddington
Francesca Sobande
Domains Studied:• Consumer discrimination,
criminal justice, education, public health, representations,
social networks and technology
THE TEAM
Sonya A.Grier
Disciplines and Perspectives: • Advertising, Marketing, CCT,
Public
Policy, Law, Religion, Political Science• Two “out of field”
members, both
lawyers (an academic and a consultant)
• Global• Interdisciplinary• Critical orientation
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How is race conceptualized in market interactions?
What type of markets are involved?
In what ways do markets maintain and transform power
structures?
Critical
Normative
PowerRelations
Race
History
Reflection
Theory
Dialectic
Imagination
RESEARCH QUESTIONS
THEORETICALFRAMEWORK
METHOD
1.5 Year Time Frame
508 Article Posts
• Qualitative analysis of RIM Facebook posts
• News, entertainment, research • FB = a data archive
• Diverse market domains (e.g. retail, education,
health)THE PROJECT
Slide Number 1Welcome to the 2019 TCR Conference at Florida
State University! Slide Number 3The Healthcare Sector: It’s Not
Like Other ServicesSlide Number 5Slide Number 6Track 2: Dignity and
Dependency in the Acquisition and Consumption of Social Program
Resources Existential-Phenomenological approach to data from 49
depth interviewsNew Digital Consumption Patterns at HomeSlide
Number 10Track 3: Poverty Alleviation Through Transformative
RelationshipsData Collection and Collaboration with EnViaSlide
Number 13Slide Number 14Slide Number 15Slide Number 16Slide Number
17Slide Number 18A Rhizomatic Mapping of �TCR Spaces and Action
Sites� �“Thinking is experimenting!” �(Deleuze and Guattari
1976)The Rise of The Machines: A Critical Perspective on Life and
Work in the Robot AgeSlide Number 22Slide Number 23Slide Number
24Slide Number 25Our questions#MeToo Movement and Beyond:
Transforming Contemporary Gender and Intersectional Politics and
Policies�Research QuestionsTCR TRACK 1�A Design Thinking Approach
For Innovative Food Experiences and Well-Being Slide Number 30For
the Love of Animals: From Consumption to AdvocacySlide Number
32Slide Number 33Meet the TeamTrack Purpose & GoalSlide Number
36Slide Number 37Slide Number 38Slide Number 39Slide Number 40Slide
Number 41Track 2: �Service Equity and Consumer Well-being�Slide
Number 43TRANSFORMATIVE CONSUMER RESEARCH CONFERENCE 2019��BUILDING
AND TESTING A THEORY OF TERRITORIALITY THROUGH TACTICAL
URBANISM��BRENNAN DAVIS, CAL POLY�MARTIN P. FRITZE, UNIVERSITY OF
COLOGNE�KRIS KOLLURI, COOPER’S FERRY PARTNERSHIP �CAROL
KAUFMAN-SCARBOROUGH, RUTGERS UNIVERSITY�JOANN PECK, UNIVERSITY OF
WISCONSIN-MADISON�JULIE L. OZANNE, UNIVERSITY OF MELBOURNE�OUR
TRACK: GOALSSlide Number 46Slide Number 47Slide Number 48Slide
Number 49An Intersectionality Perspective of Climate Change, Global
Value Chains and Vulnerable Consumers�Research QuestionsSlide
Number 52Slide Number 53Slide Number 54The Intersectional
Antecedents of a Scarcity Mindset: �What Prompts Feelings of “Not
Having Enough”? The Intersectional Antecedents of a Scarcity
Mindset: �What Prompts Feelings of “Not Having Enough”? Slide
Number 57Slide Number 58�How embodiment ownership affects
well-being, resource accumulation and marginalisationSlide Number
60Operationalizing Critical Race Theory in the Marketplace�Slide
Number 62
