27
HALF YEAR FINANCIAL RESULTS 2017 20 September 2017 POWERING DIGITAL ADVERTISING

POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

  • Upload
    others

  • View
    0

  • Download
    0

Embed Size (px)

Citation preview

Page 1: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

HALF YEARFINANCIAL RESULTS 2017

20 September 2017

POWERING DIGITALADVERTISING

Page 2: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

22

“These materials may contain forward-looking statements based on current assumptions and forecasts made by FyberN.V.’s management and other information currently avai lable to Fyber N.V. By their nature, forward-looking statementsinvolve a number of risks, uncertainties and assumptions that could cause actual results, performance or events to differmaterially from those expressed or implied by the forward-looking statements. Statements contained in these materialsregarding past trends or events should not be taken as a representation that such trends or events will continue in thefuture. Neither Fyber N.V. nor any other party is under any duty to update or inform you of any changes, whether as aresult of new information, future events or otherwise, to the information in these materials.

Certain market data and financial and other figures (including percentages) in these materials were rounded inaccordance with commercial principles. Figures rounded may not in all cases add up to the stated totals or the statementsmade in the underlying sources. For the calculation of percentages used in the text, the actual figures, rather than thecommercially rounded figures, were used. Accordingly, in some cases, the percentages provided in the text may deviatefrom percentages based on rounded figures. The financial information relating to the Group contained in this documenthas not been audited or reviewed.

No reliance may be placed for any purposes whatsoever on the information contained in this document or on itscompleteness. No representation or warranty, expressed or implied, is given by or on behalf of Fyber N.V. or any of itsaffiliates, directors, officers or employees, advisors or any other person as to the accuracy or completeness of theinformation or opinions contained in this document, and no liability whatsoever is accepted for any such information oropinions or any use which may be made of them. This document does not constitute an offer to sell, or a solicitation of anoffer to buy, any securities.”

DISCLAIMER

Page 3: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

OVERVIEW & INVESTMENT HIGHLIGHTS01

3

Page 4: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FYBER DEVELOPS A NEXT GENERATION, MOBILE-FIRST PROGRAMMATIC MONETIZATION PLATFORM

4

Access to segmented audiences at scale - 1.2B unique users/month

Across all digital environments, publisher verticals & geos

Efficiencies and costs optimization through traffic and ad format filtering

Holistic, neutral monetization solution

Mobile-first, but supports all ad-formats and digital environments

Balance between yield optimization and positive user experience

AdvertisersPublishers

FOCUSED ON ADDRESSING PUBLISHERS’ NEEDS…

…OFFERING SUBSTANTIAL VALUE TO OUR DEMAND PARTNERS

…THROUGH PROPRIETARY, INNOVATIVE TECHNOLOGY…

Transparent programmatic ad trading environment

Data-driven decision making tools (up to 200 data dimensions/user)

Cutting edge video capabilities

Page 5: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

350+ EMPLOYEES40% IN TECHNOLOGY

€360mGROSS REVENUE 2018E

1.2bnMONTHLY UNIQUE USERS

SAN FRANCISCO40

LONDON10

200BERLIN NEW YORK

20PRODUCT,

ENGINEERING AND CORPORATE

TEL AVIV80

BEIJING 10

PRODUCT, ENGINEERING AND

CORPORATE

SALES AND BUSINESS

DEVELOPMENT

SALES AND BUSINESS

DEVELOPMENT

SALES

SALES POSITIONING FOR GROWTH IN APAC

5

€129 m

€218 m€280 m

€360 m

2015 2016 2017E 2018E

+

+

Gross revenue

Page 6: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

VIDEOSUITE

AUDIENCEVAULT

REVENUE DESK

VAMPVideo Ad Monetization

Platform

6

Page 7: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

WE ARE A LEADING PROGRAMMATIC MONETIZATION PLATFORM FOR MOBILE & VIDEO

7

KEY METRICS

Monthly Unique Users 1.2bn

Gross Revenues 2017E €280m+

EBITDA 2017E €3m+

EBITDA H2 2017E €7m+

Gross Revenues 2018E €360m+

EBITDA 2018E €15m+

CAGR 2015-2018E 40%

% Revenues from Programmatic* 66%

% Revenues from Video* 44%

% Revenues from Mobile* 68%

*As per H1 2017

INVESTMENT HIGHLIGHTS

COMPREHENSIVE PUBLISHER SOLUTION Including ad exchanges, ad serving, mediation, publisher yield optimization tools; Supporting all ad formats incl. innovative video ad units; Serving all publisher verticals from gaming app developers to ‘Comscore200’ publishers

NEUTRAL ADVERTISING TECHNOLOGYA true one-stop-shop alternative for publishers, who are loosing ad spend share to the internet giants; and are reluctant to share their valuable data with those giants

MASSIVE GLOBAL REACH AND DATA CAPABILITIES Reaching 1.2 billion monthly unique users, integrated with many of the world’s leading publishers; Leveraging various sources of data, including our own proprietary data to optimize monetization and user experience

MOBILE IN-APP FIRST, YET CROSS-SCREENFocusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full stack across in-app, mobile web and desktop

1

2

3

4

Page 8: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FINANCIALSOVERVIEW02

8

Page 9: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FOCUSING ON THE AREAS OF FASTEST MARKET GROWTHH1 2017 HIGHLIGHTS

9

34%60% 54% 66%

66%40% 46% 34%

2015 2016 H1 2016 H1 2017

Programmatic Non-Programmatic

Fyber Programmatic vs. Non-Programmatic revenues

66%of revenues from programmatic50%+ growth in H1 2017 YoY

68%of revenues from mobile10%+ growth in H1 2017 YoY

PF gross revenue in €m 2015 2016 H1 2016 H1 2017 Change

Programmatic 44.2 130.1 51.7 79.2 53.2%

Non-programmatic 84.9 88.0 43.1 40.5 (6.0%)

Total 129.1 218.1 94.8 119.7 26.3%

89% 77% 76% 68%

11% 23% 24% 32%

2015 2016 H1 2016 H1 2017

Mobile Desktop

Fyber Mobile vs. Desktop* revenues

PROGRAMMATIC MOBILE

PF gross revenue in €m 2015 2016 H1 2016 H1 2017 Change

Mobile 115.7 168.8 71.9 81.5 13.4%

Desktop* 13.4 49.3 22.9 38.2 66.8%

Total 129.1 218.1 94.8 119.7 26.3%

* Mostly Video

Page 10: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FOCUSING ON THE AREAS OF FASTEST MARKET GROWTHH1 2017 HIGHLIGHTS

10

26%43% 43% 44%

74%57% 57% 56%

2015 2016 H1 2016 H1 2017

Video Display

Fyber Video vs. Display revenues Gross Revenue per Region in %

48% 45%

37%30%

11% 21%

5% 4%

Q1 2017 Q2 2017

NA EMEA APAC RoW

› 90% growth from Q1 to Q2 in APAC share of group gross revenues

› 21% share of total revenues from APAC-based publishers

Note: based on publisher location; growth rate for Q2 YoY only Fyber and INN, excl. Fyber RTB

44%of revenues from video30% growth in H1 2017 YoY

21%of revenues from APAC90% growth in Q2 2017 QoQ

VIDEO APAC

PF gross revenue in €m 2015 2016 H1 2016 H1 2017 Change

Video 34.2 94.6 40.9 53.1 29.8%

Display 94.9 123.5 53.9 66.6 23.6%

Total 129.1 218.1 94.8 119.7 26.3%

Page 11: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

KEY FINANCIALS

11

COMMENTSPRO-FORMA FINANCIALS

In €mH1

2017H1

2016Q2

2017Q2

2016Year 2016

Revenues 119.7 94.8 69.9 52.4 218.1

Revenue share to third parties (84.7) (66.1) (49.6) (36.8) (155.7)

Gross Margin 35.0 28.7 20.3 15.6 62.4

Gross Margin % 29.2% 30.3% 29.1% 29.8% 28.6%

Personnel costs (20.6) (17.8) (10.0) (8.6) (38.6)

IT Cost (9.2) (4.4) (4.8) (2.4) (11.6)

Other operating expenses, net (9.1) (8.8) (4.3) (4.6) (16.9)

EBITDA (Adj) (3.9) (2.2) 1.2 (0.1) (4.6)

EBITDA Margin (3.2%) (2.3%) 1.7% (0.1%) (2.1%)

› +26% in Gross Revenues driven by a 53% growth in programmatic trading. Revenues for Q2 grew by 33% YoY

› +22% in Gross Margin; Average Gross Margin (%) slightly decreased from 30.3% to 29.2% due to (1) stronger contribution of Fyber RTB, increasing its share from 21% to 30%; and (2) Inneractive’s ramp-up cost in China

› Overhead expenses (adjusted for SOP one-off cost) reduced by 6% compared to Q1, equaling 14.3% of revenues compared to 21.3%

› IT cost for the H1 accumulated to €9.2 million, compared to €4.4 million last year, making up half of operating expenses. Other expenses remained flat

› Positive Adj. EBITDA for Q2 2017 at €1.2 million, representing 1.2% of gross revenue

› Positive Adj. EBITDA for H2 2017E at more than €7 million, at an EBITDA margin of at least 4%

› Outlook: positive operating results, as positive EBITDA pays ongoing interest without need for further debt raise

Restated: Certain amounts of 2016 financials shown here do not correspond to the 2016 financial statements and reflect adjustments made (Please refer to note 2 of the Interim Financial Statements f or H1 2017).

Page 12: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

29% 29%

28%

H2 2017E 2017E 2018E

GUIDANCE AND LONG TERM GOALSSTRONG OUTLOOK BASED ON INTEGRATION AND ORGANIC GROWTH

12

› Gross revenue run rate to exceed €600 million› Average gross margin around 28%› EBITDA margin between 8% - 10%

4.0%

1.4%

5.0%

H2 2017E 2017E 2018E

Gross Revenue EBITDA MarginGross Margin

SHORT TERM GUIDANCE

2020 TARGET

€160m

€280m

€360m

H2 2017E 2017E 2018E

Note: 2020 target on run rate basis

Page 13: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FINANCIAL CALANDER 2017 - 2018

13

Annual General MeetingSep 26, 2017

Q3 2017 Interim StatementNov 22, 2017

H1 2018 Interim StatementAug 29, 2018

Q1 2018 Interim StatementMay 16, 2018

2017 Annual ReportMarch 28, 2018

Q3 2018 Interim StatementNov 21, 2018

Page 14: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FYBER N.V.

14

[email protected] +49 30 609 855 555

Office AddressJohannisstraße 20, 10117 Berlin, Germany

About Fyber N.V. (former RNTS Media N.V.)is a global technology company, developing a next generation platform for the programmatic trading of ads, in a data-driven environment. Our mission is tofuel the creation of quality content by empowering digital publishers and app developers to unlock the true value of their advertising properties throughadvanced technologies, innovative ad formats and data-driven decision-making. Fyber’s technology platform provides an open-access platform for bothdigital advertisers and publishers, enabling cross-device advertising with a global reach of more than 1.2 billion unique monthly users. Fyber was foundedin 2010 as RNTS Media and has offices in Berlin, Tel Aviv, New York, San Francisco, London and Beijing. The Company employs more than 350 peopleglobally and is listed on the Prime Standard of Frankfurt Stock Exchange under the symbol ‘FBEN’. he fast-growing companies which comprise FyberGroup received recognition and awards in 2016, including: Deloitte Technology Fast 500™ 2016 EMEA company; was placed in Gruenderszene’s Top 50growth ranking 2016, and won the Golden Bridge Gold Award 2016.

Page 15: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

APPENDIX I – SUPPORTING FINANCIALS03

15

Page 16: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FINANCIALSPRO-FORMA INTERIM STATEMENT OF PROFIT OR LOSS

16

In €m H1 2017 H1 2016 Q2 2017 Q2 2016 Year 2016Revenue 119.7 94.8 69.9 52.4 218.1

Revenue Share to Third Parties (84.7) (66.1) (49.6) (36.8) (155.7)

Gross Margin (€) 35.0 28.7 20.3 15.6 62.4

Other Operating Income 0.2 0.1 - - 9.4

Personnel Costs (22.0) (19.1) (10.9) (9.3) (41.0)

Other Operating Expenses (18.4) (15.1) (9.2) (8.2) (34.7)

EBITDA (5.3) (5.4) 0.3 (1.9) (3.9)

Depreciation, Amortization & Impairment (6.1) (5.4) (3.3) (2.7) (11.8)

EBIT (11.4) (10.7) (3.1) (4.6) (15.7)

Finance Income 2.9 0.1 2.9 - 0.2

Finance Expenses (5.8) (7.6) (3.0) (2.1) (13.5)

Foreign Exchange Gains (Losses) 0.5 (0.1) 0.5 (0.9) (1.2)

Loss for the Year before Tax (13.7) (18.4) (2.7) (7.5) (30.2)

Income Tax Gain (Expense) 2.0 (0.7) 2.1 (0.3) (3.1)

Loss for the Year from Continuing Operations (11.8) (19.1) (0.5) (7.9) (33.3)

Profit for the Year from Dis. Operations after Tax - 1.6 - 1.6 3.4

Loss for the Year after Tax (11.8) (17.4) (0.5) (6.2) (29.9)Profit (Loss) Attributable to Owners of the Parent (11.8) (17.4) (0.5) (6.2) (29.9)Earnings per Share

Basic Loss per Share (€) (0.10) (0.15) - (0.05) (0.26)

Diluted Loss per Share (€) (0.10) (0.15) - (0.05) (0.25)

Page 17: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

FINANCIALSPRO-FORMA INTERIM STATEMENT OF FINANCIAL POSITION

In €k 30 JUN 2017 31 DEC 2016Non-current Assets 247,707 259,434

Goodwill 211,391 216,951Other Intangible Assets 33,999 40,039Property and Equipment 1,478 1,940Non-current Financial Assets 674 504Deferred Tax Assets 165 -

Current Assets 97,376 106,193Inventories 144 271Trade and other Receivables 74,308 63,539Other Current Fin. Assets 10,375 16,292Other Current Assets 1,345 1,109Cash and Cash Equivalents 11,204 24,982

Total Assets 345,083 365,627

In €k 30 JUN 2017 31 DEC 2016Equity 107,395 120,444

Issued Capital 11,453 11,453Share Premium 184,812 184,812Treasury Shares (4,745) (5,049)Other Capital Reserves 23,618 17,518Legal Reserve 4,259 4,259Accumulated Deficit (107,850) (96,093)Other Components of Equity (4,152) 3,544Equity attributable to Shareholders 107,395 120,444

Non-current Liabilities 142,889 150,550Long-term Employee Benefits Liabilities 421 429Long-term Borrowings 129,735 136,642Deferred Tax Liabilities 4,325 4,054Other non-current Liabilities 8,408 9,425

Current Liabilities 94,799 94,633Trade and other Payables 75,053 78,059Short-term Employee Benefits Liabilities 13,406 14,001Short-term Borrowings 4,230 1,429Other Current Liabilities 479 479Income Tax Payables 1,602 570Short term Provisions 29 95

Total Liabilities 237,688 245,183Total Equity and Liabilities 345,083 365,627

Page 18: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

Share Structure

Issuer Fyber N.V.Ticker Symbol FBEN

ISIN NL0012377394

Market Frankfurt Stock Exchange, Prime Standard

Currency Euro

Number of shares 114,533,333

52 weeks high / -low 3.40 / 0.57

Shareholder registered above 3% % Voting Rights

Former Fyber Shareholders (P+P Pöllath und Partners) 20%

Abu Dhabi Securities 18%

Altera Absolute Global Master Fund 6%

FIL Limited (FIL Investments International, FIL Pension Management) 3%

Key Share Data

18

Page 19: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

Source: eMarketer, 2017; grow th rates calculated as CAGR for 2015-2020 and 2015-2019 respectively 19

AD SPEND HAS BEEN STRONGLY SHIFTING TO MOBILE AND IN-APP

Worldwide Digital Ad Spend ($bn)

44%

76%

56%

24%

2015 2020Mobile Desktop

191 360

+28%

-2%

US User Time Spent on Mobile (%)

3hrs+ / day

VIDEO IS THE FASTEST GROWING AD FORMAT, ALSO POWERING PROGRAMMATIC

US Digital Display Ad Spend ($bn)

65%84%

35%16%

2015 2019

Programmatic Non-Programmatic

27 55

+27%

-1%

1

82

5

3

13

2015 2019Mobile Desktop

US Programmatic Video Ad Spend ($bn)

+61%

+32%

88%

12%

2017In-app Mobile web

Page 20: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

Source: Estimations based on eMarketer numbers 20

25%

75%

$30bn

$120bn Global mobile programmatic ad spend 2019

Opportunity, taken up by not more than 5 players

Neutral Ad Tech Vendors

Owned & Operated Platforms

SIGNIFICANT MARKET OPPORTUNITY NEUTRAL ADVERTISING TECHNOLOGY

PUBLISHERS NEED NEUTRAL PROVIDERS TO COUNTER MARKET IMBALANCE

Page 21: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

APPENDIX II – ABOUT FYBER03

21

Page 22: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

22

FYBER MANAGEMENT BOARD

Ziv ElulCEO

Founder and CEO of Inneractive;15+ years of industry & management experience, MB member of Young Presidents’ Organization

Crid YuCOO

Brings 15+ years experience in digital media, with a focus on mobile advertising, with companies such as Google and InMobi, and previously McKinsey & Company

Yaron Zaltsman CFO

Brings extensive knowledge of working within public companies, worldwide, and specifically on the Frankfurt Stock Exchange; CFO of Ado Properties, previously Deloitte, Arthur Andersen

Dani Sztern Deputy CEO

Brings over 20 years of diverse experience at large public and private companies, mainly in the software industry, as both COO and CFO, including Adgar, Rabintex, Identify Software

Page 23: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

10-2014

Ad Tech Core Investment

Comprehensive supply-side platform

for gaming publishers

05-2015 01-2016 07-2016 2017-

FYBER TODAY

Global full-stack ad tech provider, full integration in one platform ongoing

23

Programmatic Platform

Added programmatic, RTB technology and fast-growing desktop

business

Mediation Consolidation

Strengthened market position in

mediation for gaming publishers

In-app Programmatic

Strong programmatic, RTB technology, vertical

diversification

Page 24: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

24

WE ARE CLEARLY DIFFERENTIATED IN REACH, SCALE, DEPTH OF TECHNOLOGY AND PRODUCT FOCUS

Note: Revenue details based on gross revenues for H1 2017

GLOBAL REACH› 1.2bn monthly unique

users and growing› Balanced global

revenue base, not just US business

IN-DEPTH DATA› Capturing up to

200 data dimensions per user

PROGRAMMATIC VIDEO FOCUS› Revenue breakdown:

66% programmatic, 44% video

› Serving innovative outstream, instream, non-rewarded and rewarded video formats

› Programmatic / RTB across formats; not a commodity for mobile in-app video advertising

IN-APP FOCUS BUT CROSS-SCREEN› 68% mobile, of which 95%+ in-app› Covering also mobile web and desktop› Covering all ad formats – true publisher

one-stop-shop

Page 25: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

WE FOCUS ON THEPUBLISHER

25

Ask FM

ABC News

NEW

SM

ESSA

GIN

G / U

TILI

TY /

PRO

DU

CTI

VITY

GA

MIN

G /

ENTE

RTA

INM

ENT

MirrorHearstUpday Axel SpringerHuffington PostDaily Mail

Line

Pinger Kik MeetMe WheatherBug National Rail

BaiduTaggedTalkatoneText Me

Pandora

Pixelberry Studios Storm8 Games

Angry Birds Miniclip Social Point

Cheetah MobileWooga GamesColor SwitchGlu Games

Sega

Turner Broadcasting

avast

Page 26: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

26

PRODUCT FOCUS By offering a unique cross-screen programmatic video solution for publishers, we are well positioned to become a global, neutral publisher-side powerhouse

VIDEO ACROSS SCREENS

DATA-DRIVEN AUDIENCE

SEGMENTATION

ADVANCED PROGRAMMATIC

PLATFORM

Page 27: POWERING DIGITAL ADVERTISING - FyberMOBILE IN-APP FIRST, YET CROSS-SCREEN. Focusing on the fastest growing markets of mobile, video and programmatic advertising; yet offering full

DMPs AND OTHER THIRD-PARTY DATA PROVIDERS

PUBLISHER FIRST-PARTY DATA

AD PERFORMANCE/ENGAGEMENT DATA

GEO AGE GENDER

THE AUDIENCE ADVANTAGE

18-34 males

Moms from NY

Maleski

lovers

Users who tend to

click on ads

Users who tend to

complete video ads

REACHING OVER1.2 BILLIONUNIQUE USERS PER MONTH CAPTURING UP TO 200 DATA DIMENSIONS PER USER

27