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Organiser: Events & Research 17 & 18 November 2016 Design Hotel Royal , Opatija www.beststay.com.hr For the very best in tourism POST EVENT REPORT BEST STAY 2016 WATCH THE VIDEO HERE! @BestStayCroatia Best Stay @BestStayEvent

POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

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Page 1: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

Organiser:

Events & Research

17 & 18 November 2016Design Hotel Royal, Opatijawww.beststay.com.hr

For the very best in tourism

POST EVENTREPORT

BEST STAY 2016 WATCH

THE VIDEOHERE!

@BestStayCroatia Best Stay @BestStayEvent

Page 2: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

ATTENDEESBest Stay 2016 event had an international character thanks to the attendees from the region and other parts of Europe. Although most attendees were from Croatia, conference attracted attendees from Slovenia, Serbia, Montenegro, Italy, Germany, Austria, Bosnia and Herzegovina, Finland and Romania.

The second edition of the Best Stay conference was held in Opatija, 17 & 18 November. The event was visited by more

than 250 attendees (during both days) including leading representatives of the following companies: Valamar Riviera,

Maistra, Union Hotels, AccorHotels, TripAdvisor, Grand Hotel Lav, Liburnia Riviera Hotels, Comping, Villa Storia, Hostel Celica, ZIGZAG Integral hotel, Croatian Telecom, Njivice Hotels, Swanky

Mint Hostel, CISCO, Istraturist Umag, Rusan Arhitektura, 88 Rooms Hotel, Park Plaza Belgrade, Croatian Chamber of Architects and

many others.The main topics of the event included seasonality issues of

Croatian tourism, changes and new expectations of today’s guests, design and architecture in the tourism industry as a complement

to guest experience, the importance of destination communication strategies and branding, as well as accommodation and staff

branding. At Best Stay 2016, special emphasis was put on the

experience of the destination as well as local experience, during which Airbnb was highlighted as the most successful

channel directed towards the Millennials.It is important to highlight the presentation by Gianluca

Laterza (TripAdvisor), who pointed out that 87% of guests use Facebook for travel inspiration, and more than 50% use Twitter and Pinterest. Vice president for business development and

corporate affairs at Valamar Riviera, Ivana Budin Arhanić also stressed this: “Today’s traveler is at all times connected, more than 50% of bookings are done through online channels, of which,

as much as half are on mobile phones”.Panellists of the past panel “Looking into the future of tourism - What’s tranding around the globe” pointed out, once again,

the need for further guest activities throughout the pre and post season and the target group indentification.

More than 93%of our attendeesrated the eventorganisation of

Best Stay 2016 asvery good and

excellent!*

*Results of the feedback form from Best Stay 2016

POST EVENT REPORT FROM BEST STAY 2016!

@BestStayCroatia Best Stay @BestStayEvent

Page 3: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

7 FELLS HOSTEL7 M88 ROOMS HOTELABSOLUTEACCORHOTELSAGORA HOTEL MANAGEMENTAGRITOURISM JAPODIALARM AUTOMATIKAALSI MOREAPARTMENT ORHIDEJAAPARTMENTS MYTILUSAPARTMENTS SAN PEDROAPARTMENTS VILLA BAISSEROAPARTMENTS VILLA DEVANAAPARTMENTS QUEENAQUA SPAARCHING-STUDIOBALDASAR ARCHITECTURE AND DESIGNBALKAN HOTEL GARNIBERNARDABIRO KORŽINEKBLACK AND WHITE APARTMENTS ZAGREBCAPOBIANCO - HOSTEL 1W

CIAO TRAVELCISCOCITY CLASSIC APARTMENTCOMPINGCOMTEL CORPCREATRIKSCROWNE PLAZA BELGRADEDESIGN HOTEL ROYALDIVOTA APARTMENT HOTELDIZZ CONCEPTDOMINIUM TRAVELEKVARNER.INFOEURO CAMPUSEUROCOMPUTER SYSTEMSTHE FACULTY OF TOURISM AND HOSPITALITY MANAGEMENTFOTO LUIGIGLAVOTOKCITY OF RIJEKAGRAFIK.NETGRAND HOTEL LAVGRAZ TOURISMUS UND STADTMARKETING GMBHHARBOR APARTMENTSHD SPATIUM

HOMEEXCHANGE.COMHOSTEL CELICAGRAND HOTEL BONAVIAHOTEL CUBOHOTEL LONEHOTEL’S TOUCHNJIVICE HOTELSHOTELIJERI.COMHOTEZA ADRIA REGIONCROATIAN CHAMBER OF ARCHITECTSCROATIAN NATIONAL TOURIST BOARDCROATIAN YOUTH HOSTEL ASSOCIATIONCROATIAN RADIO-RADIO RIJEKACROATIAN TELECOMHTP KORČULAHUP ZAGREB DUBROVNIK RIVIERA HOTELSIC BELLAGIOICONIS AGENCYIDEAS REVENUE MANAGEMENTINTERIJERNET.HRISTRIAN TOURISM DEVELOPMENT AGENCYISTRA WELL

WHICH COMPANIES WERE AT BEST STAY 2016?

“... exceptional responsibility, organisation and professionalism...” - exhibitor, Marina Mihoković, Mihoković, Croatia

@BestStayCroatia Best Stay @BestStayEvent

4

12

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3

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7426

ATTENDEES OF BEST STAY 2016 CAME

FROM ALL PARTS OF CROATIA

VISIT OUR YOUTUBE CHANNEL FOR ALL VIDEOS OF PRESENTATION AND PANELS

HELD AT BEST STAY 2016 CONFERENCE.

Page 4: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

WHICH COMPANIES WERE AT BEST STAY 2016?

ISTRATURIST UMAGIVAS GRUPAIZNAJMLJIVAČI 2.0JADRAN PISMOINSTITUTE FOR PHYSICAL PLANNING OF KARLOVAC COUNTYKONGRES MAGAZINEKUPOLE BOLJE OD ŠATORALIBURNIA RIVIERA HOTELSLINEAVERDELUDE RIBELUXURY ISTRIAMAGIC4.CLUBMAISTRAMASTERCARDMATRICA ARHITEKTURAMC SISTEMIMIHOKOVIĆMILAN USLUGEMILENIJ HOTELSMOJBIZ.COMMULTILINKMULTIMEDIA SKYMY WALL ART

NAVITAS TRAVELGERMAN NATIONAL TOURSIT BOARDOHM MANAGEMENT GROUPPARK PLAZA BELVEDERE MEDULINPLACE2GOPLAN A ARHITEKTURAPLANIUMPLAVA SOVAPOLO LINEPROJECTUMPROPER EVENTS AND RESEARCHPRORSUS KOMUNIKACIJEPSE TRGOVINAPUSTARA VIŠNJICAPZ OLEANDARROBERT BOSCHRUSAN ARHITEKTURASALESIANER MIETTEXSPATIOSPORT & RECSTEP RI SCIENCE AND TECHNOLOGY PARK OF THE UNIVERSITY OF RIJEKASTUDIO ANTE MURALES D.O.O.STUDIO KAIROS

SWANKY MINT HOSTELŠPICA SUSTAVITECEPOLYTECHNIC OF ZAGREBTERME KRKATHE BEEHIVE HOTEL & HOSTELTONI BABIĆ NLPTRIPADVISORTOURIST AGENCY DA-RIVACITY OF KRK TOURIST BOARDTOURIST BOARD OPATIJATHE ISLAND OF KRK TOURIST BOARD TURIZAM INFOKARLOVAC COUNTY TOURIST BOARDRIJEKA TOURIST BOARDOREBIĆ MUNICIPALITY TOURIST BOARDU.R.O. ANKORAUNION FOODSUNION HOTELSUNIQUE PROJECTSOFFICE OF AUTHORIZED ARCHITECT ZRINKA SALOPEK DEBELIĆVALAMAR RIVIERAVENEFICUSVIKTOROVVILLA MANUSVILLA STORIAVISIONZAGREB-MONTAŽAZELENI PROSTORZIGZAG INTEGRALNI HOTELZILIONZONA KVADRAT

“I was especially amazed because the conference is oriented towards the

user. You offer what we all need and that is the user-vendor interaction.” *

- sponsor, Robert Višković, Croatian Telecom, Croatia

“Excellent conference with interesting participants and the possibility for establishing new

contacts between colleagues, with insight into most recent topics.” *

- attendee, Ivana Hatvalić, HTP Korčula, Croatia

*Attendees’ feedback from Best Stay 2016!

More than 75% of Best Stay 2016conference attendees will take part next year. *

*Results of the feedback form from Best Stay 2016!I will participate next year

I won’t participate next year

I will maybe participate next year

@BestStayCroatia Best Stay @BestStayEvent

Page 5: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

Networking programme at Best Stay 2016 conference gave partners and sponsors the opportunity to hold:

50+ 1-2-1 meetings

& 40+ speed networking meetings.

Speed networking programme enabled attendees and sponsors to maximise their participation at Best Stay 2016 conference. These short meetings were held during morning coffee breaks both days of the conference, and lasted only 3 minutes per meeting, which impressed all the participants.

“Excellent networking and sophisticated ambience which gave us

a great opportunity to get to know most attendees.”

- partner, Marijana Brdovnik, Magic4.club, Croatia

Speed networking programme included representatives from the following companies:Comping, Špica Sustavi, Villa Storia, Zagreb-Montaža, Valamar Riviera, Kongres magazine, Croatian telecom, Dominium travel, Apartment Orhideja, Agora Hotel Management, MojBiz.com, Absolute, Hotelijeri.com, HTP Korčula, Hostel Celica, Aqua Spa, Iznajmljivači 2.0, Multilink, Luxury Istria, Spatio, Hotel’s Touch, Iconis Agency, IDeaS Revenue Management, North Istria, Mihoković, Tourist agency Da-Riva, Terme Krka, Graz tourismus und Stadtmarketing, Tourist Board Opatija, BDM Club, Proper Event & Research, Zilion, City Classic Apartment, Baldasar Arhitektura, Dizajn, Hotel Lone, Maistra...

FOR ALL PHOTOS AND PRESENTATIONS FROM BEST STAY 2016 CONFERENCE VISIT OUR WEBSITE:

WWW.BESTSTAY.COM.HR

@BestStayCroatia Best Stay @BestStayEvent

Page 6: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

On Saturday, November 19, as an additional content to Best Stay, a practical workshop was organised on the island of Krk. Attendees had the opportunity to listen to and participate in discussions on the advantages and disadvantages of tourism in Croatia, and the potential of tourism when it comes to all year-round tourism. During the morning programme, most of the focus was put on the determination and diversification of target groups and guests when it comes to the pre and post tourism season. Richard Windischbacher, manager of the tourist information center of Graz, mentioned the example of an Austrian town, known for its winter tourism, which has over the years, fully differentiated its summer season with the help of the destination communication strategy for a targeted type of guests, and by completely changing points of view of the local population on thier destination and ultimately generated sustainable tourism 365 days a year.As a conclusion of the morning workshop programme, most panelists pointed out the need to raise the awareness of the necessity of cooperation between all parties involved in the tourism industry (private accommodation owners, hotels, local authorities, tourist boards, restaurant owners ...).During the workshop, 30 attendees, working in small groups under the guidance of coach Toni Babić, developed their programme which they can offer beyond the offer during the high summer season. In good company, with excellent food and positive atmosphere, attendees developed several ideas of high quality, which should soon be seeing the light of day.

WORKSHOPKuća krčkog pršuta Žužić, Island of Krk

JOIN US NEXT YEAT AT BEST STAY 2017Best Stay Spring edition at the end of April 2017 for a successfulsummer season

• Add-on sales• Social media and PR during the busy season• Staff management• Booking patterns and analysis• Innovative technologies for guest communication• Practical advice to maximise the success of the summer

season

Best Stay Autumn edition at the end of October 2017 for long-termsuccess in tourism

• Interior and exterior design• Investments in ICT, wireless network and security• Energy effeiciency in tourism• Innovative products for hotels• Financing new investments

Stay tuned at: www.beststay.com.hr

@BestStayCroatia Best Stay @BestStayEvent

Page 7: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

Official drink

EVENT SPONSORS

EVENT PARTNERS

MEDIA PARTNERS

Kvarner.info.infoeePODUZETNIČKI PORTAL PGŽ

HRVATSKA

Digitalni magazin o turizmu i putovanjimawww.tipTravelMagazine.com

Events & ResearchORGANISER:

@BestStayCroatia Best Stay @BestStayEvent

Page 8: POST EVENT REPORT BEST STAY 2016 · ZELENI PROSTOR ZIGZAG INTEGRALNI HOTEL ZILION ZONA KVADRAT “I was especially amazed because the conference is oriented towards the user. You

THANKS!To all the sponsors, exhibitors, media and event partners and conference attendees of Best Stay 2016. See you next year!Contact: [email protected] or +385 51 580 730For all information about the organiser visit: www.proper.com.hr

SEE YOU NEXT YEAR!

68% of the attendees rated the quality of the conference topics as excellent and 25% as

very good!*

“Very useful conference that was filled with the energy of attendees

oriented towards collecting information about the job we do - tourism. We are

definitely coming back next year.” - attendee, Stjepan Perković, Croatia

“The conference was great and we were more than satisfied with the topics, attendees and how well the marketing presentations were implemented. The exhibitors were great as well. I think that you

could have not chosen a better venue as the hotel was amazing. In the end, the best of all, was your organising team that was kind and very professional. It was an honour and a pleasure to participate

on one of the panels and to be one of the attendees.” - speaker, Sandi Kovačevič, Hotel Cubo, Slovenia

“Thank you very much for wonderful hospitality, professional realisation and a great conference! ”

- speaker, Tijana Đuričić, German National Tourist Board, Germany

“Compliments to the team for flawless organisation and the effort which resulted in a casual and relaxed, but at the same time complex and highly professional event.”

- exhibitor, Miki Bratanić, Špica sustavi, Croatia

“Excellent conference with a variety of topics, amazing speakers, attendees and a beautiful surrounding. What differentiates Best Stay among plenty other conferences is the easiness of

attending, dynamics, flexibility of the programme and excellent organisation.” - speaker, Vlatka Stanić, Grand Hotel Bonavia, Croatia

“It was very useful, interesting and educational. Everything functioned the way it should, the atmosphere was great, and so was the organisation.”

- speaker, Nikolina Mikuličić, Rusan arhitektura, Croatia

“Excellent organisation with a plenty of interesting topics.” - sponsor, Dario Cvitešić, Comping, Croatia

“Excellent conference with interesting attendees and the possibility for establishing new contacts between colleagues, with insight into most recent topics.”

- attendee, Ivana Hatvalić, HTP Korčula, Croatia

“The overall effect is excellent, there is so much work and passion involved that it motivates towards further action! Thanks to everyone!”

- attendee, Kristina Šubašić, Croatia