portfolio

industrial design portfolioankita trivedi : [email protected]

1. Date: 1 June 2011 - 5 July 2011 Name of the employer: Light – Fish, Aurolec, Auroville, Tamil Nadu Type of business or sector: Product Design Occupation or position held: Intern 2. Date: 1 Sep 2011 – 2 Feb 2012 Name of the employer: Featherlite Office Systems Pvt. Ltd. Vasanthnagar, 560 052 Bangalore. Type of business or sector: Furniture and Interior Design Occupation or position held: Intern

Music ( djembe),doodling, painting, dancing.

ANKITA TRIVEDI MOBILE: +919766115919

E-MAIL ID: [email protected] NATIONALITY: Indian

DATE OF BIRTH : 26TH Aug 1988 GENDER : Female

Work Experience

1 Title of qualification awarded: Post graduation Diploma in Product Design Name of organisation: MAEER’S MIT Institute of Design Loni kalbhor, Pune, India. 2 Title of qualification awarded: Bachelor in Interior Design Name of institution: Arvindh Bhai Patel Institute of Environmental Design Vallabh Vidhya Nagar, Gujrat, India.

3.Title of qualification awarded: Higher Secondary School Certificate

4.Title of qualification awarded: Secondary School Certificate

Education

Personal Skill and Competence

Mother tongue: Hindi Other languages: English, Guajarati.

Team spirit Good ability to adapt to multicultural environments.

Sense of organisation Good experience in project or team management.

Concept generation or ideation. Proficient with quick hand sketches Prototyping with various materials Computer Skills and Competences: Rhino Autocad Adobe Photoshop Corel

Artistic Skill

Technical Skill

Organisational Skill

Social Skill

Projects Skills

beehive box flavored milk packaging electric kettle

display system for fashion retail stores

2100

mm

durian society interir competition 2009

display system for leggings display system for mobile store graduation projects

visualisation and conceptualisation

photography workshop skills

beehive box

frames are taken out of the chanber with the help of knife or some other sharp element

material used : teak wood dimensions remain standard all over world

everytime the bee keeper have to check brood chamber , he lifts the other changer above it and keeps Athis is repeated twice or thrice a day.

To find an alternative material for beehive box.To make it more user friendly keeping in mind the standard dimensions.

Design consideration

Existing beehive box

sliding chamber - no need of lifting up every chamber to check the bottom chamber.

u -shaped element at the corner of the chanber to make it easy for the keeper to lift the frame.

wire mesh at the top and bottom of the box for ventilation.

new beehive plastic used that reduces the weight of the box.

beehive boxFinal concept

flavored milk packagingMarket survey

To redesign the packaging of flavored milk for youth and to portray that its more than just a milk (15yrs- 25yrs)

We initially did a market survey on the different milk brands and other liquid brands that were avail-able in the market and studied their packaging.

It should be easy to carry , easy to take away, easy to drink from , easy to dispose.It should be appealing.Cost effecient


Graphics

PRINTINGPad printing - Pad printing is a printing process that can transfer a 2-D image onto a 3-D object. Shrink wrap printing - is a material made up of polymer plastic film. When heat is applied it shrinks tightly over whatever it is covering. Shrink wrap is commonly used as an overwrap on many types of packaging, including cartons, boxes, beverage cans and pallet loads.

DIMENSIONThe height of the bottle is 17cm and the width is 6cm.The bottle can hold 250ml of flavored milk.

PRICEPP – 2.50 paise per bottle.LDP – 1.54 paise per bottle.

Prototype

flavored milk packaging

electric kettle Project Title: Techincal Complicated Products.Project Brief: To design an electric kettle for students or youngters staying alone.

User survey

Product analysis

Market survey

Function : makes tea and other beverages too like maggi /soup/boiling egg etc .Easy cleaning Temperature controller.Cost : up to 2000 /-

Cost : up to 2000 /-Easy handling : protecting fingers from steam burns.Aesthetic : minimal transparency that make cooking fun. Capacity reader .

Detachable bowl .Easy clean .Transparent bowl .No more burning fingers


electric kettle

diploma project (Company name: featherlite Pvt.Ltd.)

Issues with existing systems:•all wall systems are screwed to wall that damages the site.•visibility of products.•brand /advertisment visibility.

Issues with studios handling retail customers: •avialablity of installation team.•time taken by installation team to install systems.•damage done by installation team.

Market survey

Project Title: To design a display system for fashion retial stores. Sponcer: Featherlite Pvt. Ltd.


Retailers who wants to set up a new store without any help of installation team . They neither wants spend a lot on the display systems nor they wants to use low cost display fixtures available in market.

Target customer

Display system Components

vertical supportback panel shelf legsdisplay fixturessupporting fixturesadvertisement panel

Display system


To design a “do it by yourself kind of a kit” for retailers that they can take it to their store and built their own display systems.a. Wall unit / self standing system. b. Gandolas. c. Island displaysA manual will be provided with every set of component to guide the retailer how to built the systems.No installation team is needed to build the system.

Basic idea

Components


750

4510 20

110

600

4510 20

110

100

40

45 4518

10 17

1020

50

100

6040

70

20

3030

100

8070

3017

24

10

18

45

45

3030

262

18

1208188

1172 188

1198

430 50

1200

300

9

9

Extrusion size :300mm / 600mm / 750mm material : aluminium

Glass shelf clip size : 100mm x 40mm x 35mmmaterial : MS (silver powder coating)

Legssize : 336mm x 30mm x 100 mmmaterial: SS

Connector size : 45mm x 45mm x 62mmmaterial: ABS

Waterfall fixture supportsize : 12mm x 34mm x 50mmmaterial : MS

Panel size : 1200 x 300 mm material : pre laminated MDF


Following concepts are for the set of components that a retialer will take to his store and built his own display systems by following the instructions given in the manual that will be provided with the set.


•multiple combinations possible with the same set of components that is wall unit, gandolas, island display.•fast installation, fast set up, fast sell.•installation team not required.•renovation of store can be done anytime.•long term investment.

Product scope diploma project (Company name: featherlite Pvt.Ltd.)

display system for leggings Project Title: To design a display system for leggings. Sponcer: Twin bird / Featherlite Pvt. Ltd.

•Design for display stands of leggings, new concept 2-3 options (hook design should be considered for all options as per the sample you received)•Design for display stand of leggings next to the wall, columns.•Design for display stand of leggings (gondola style)•Design for display stand of leggings (modifications to the existing display stands we have in our hands)•Design display system keeping in mind the categorization of SIZE, STYLE AND COLOR.•Categorization: Size : according to age ( 0 to 4yrs, 4 to 12yrs , 12- above ) Style: small , medium, large. Color and pattern based leggings

Design a display system in such a way that it helps customer to find their right product .Creating a display system based on the categorization of SIZE, STYLE AND COLOR.


Basic idea

small medium large

4 - 8yrs

8 - 12yrs

12 n above

printed leggings

plane color leggings

following final concept is under production for TWIN BIRDSFinal concept

Concepts

display system for mobile storeProject Title: To design a display system for mobile store. Sponcer: Featherlite Pvt. Ltd.

•The unit needs to be modular to fit into various size format.•Display for live phone and storage area for stocks within the unit required.•Sale desk with place for IT system and cash,

•The unit needs to be modular to fit into various size format.•Display for live phone and storage area for stocks within the unit required.•Sale desk with place for IT system and cash,

Existing systems


Design requirement

2100

mm

branding

display area

product info &price tag

storage

live mobile wall display system

live tablet wall display system

A display system which can also have display area for live phones that are attached to security pods

New concepts

Project Title: To design a display system for mobile store. Sponcer: Featherlite Pvt. Ltd.

1200

mm

branding

product info &price tag

pegs for displaying mobile acces-

storage

live mobile display system live tablet display system

display system for mobile store

A display system which can also have display area for live phones that are attached to security pods

30 x 15mm SS section

700

50

600

50

300

298

140060

1280 60

400

2537

5

300 628 300

1228 580

290 290

# 16/A Millers Tank Bund Road,Behind Ambedkar Bhavan - Vasanth NagarBangalore - 560 052. Phone : 080-40209600www.featherliteindia.com

SCALE:

DATE:

DRN BY:

CHK BY:

PROJECT No.:

ARCHITECT:Featherlite Office Systems (P) Ltd.,

All Dimensions are in mm unless otherwise Specified.

TABLE DRAWING

ARCHITECT:

1:1

2 / 1 / 2012

ankita trivedi

narayanan

FINISHES: brush finish SS

FEATHERLITE LIVING Featherlite

PROJECT TITLE: TABLE DRAWING

MATERIAL DESCRIPTION: Lminated MDF (25mm) , 30x 15mm S.S. section

NOTES:

24

8

4

12

5


SCALE:

DATE:

DRN BY:

CHK BY:

PROJECT No.:



TABLE DRAWING

ARCHITECT:

1:1

2/1/2012

ankita trivedi

narayanan

FINISHES:


PROJECT TITLE: TABLE DRAWING (dia 750mm)

MATERIAL DESCRIPTION:

NOTES:

DETAIL A

A

painted glass, painted MDF, powder coating

Glass 8mm, MDF ( 4mm, 12mm,25mm), metal ( 3mm, 5mm)

Painted Glass4mm painted MDF12mm painted MDF

29

450

750

67 142

290

560

205

2442

6

205

30


SCALE:

DATE:

DRN BY:

CHK BY:

PROJECT No.:



TABLE DRAWING

ARCHITECT:

1:1

4 / 1 / 2012

ankita trivedi

narayanan

FINISHES:


PROJECT TITLE: TABLE DRAWING

MATERIAL DESCRIPTION: marble table top (18mm) , mdf (18mm) ,SS (5mm, 10mm)

NOTES:

317

256

74

128

469

450

500

395

A

2010

35

18

DETAIL AEdge detailmarble table top 18mm

mdf white paint,SS ( mirror finish )

living room furnitureProject brief: To make production drawings of existing tables in the featherlite showroom and make improvements in terms of manufacturing and design.

durian society interior competition 2009

To design a multi functional unit whose primary function is dinning and secondary function is to be decided by the participant keeping in mind that it should be for residentail use.

multi functional, portable, compact are the criterias considered for the design of the product.

dinning, re-heating, studing, ironing are the functions for which the product can be used.

Design brief

graduation projects (display system for saloon)

To design display systems for beauty saloon that has a provision of storage Design brief

To design display systems for hardware shop that displays handles and locks.Basic idea was to make it easy for the customer to make right choice for handles that will be installed in their space.This was achived by providing a touch screen that gives you option to select type of color and texture you have in your space and check how the handle will look on it.

Design brief

graduation projects (display system for hardware shop)

visualization and conceptualization

photography

photography

workshop skill

thank youankita trivedi : [email protected]

Documents

portfolio