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portfolio 2011

portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

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Page 1: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

portfolio 2011

Page 2: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

film and TV favourites on-demand 24hr Room servicefilm trailers and bio’s

on-demand video streams shopping channels instant targeted messaging service

iTV system

DIGITAL PROJECTS

suite cabin with the iTV system

itv system

Project managed and designed the first interactive TV system for a British cruise company. Designed the structure and an intuitive interface which deliveredunmatched functionality resulting to a leading digital passenger service.

The system is across 2 ships delivering a passenger service to over 3,000 cabins.

Page 3: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

retail info screens entertainment info screensF&B info screens

animation feature for shows animation feature for shows intelligent ship navigational channel

digital signage

8.2m Sea Screen

DIGITAL PROJECTS

Project managed and designed the user interface and architecture of a visually engaging system with targeted messages to passengers. The network informs, entertains and communicates using over 70 screens in various zones around the ship.

dig

ital signag

e

Page 4: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

future Cruise sales videos port videosengine room visit videos

the Mediterranean interface design Venice interface design DVD extras (engine room visit, meet the fleet, etc)

collection

Venice port introduction video

DIGITAL PROJECTS

Designed and project managed the Cruise DVD collection.The collection is over 100 DVDs across the whole fleet and growing.

DV

D co

llection

Page 5: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

Scooby DVD game supporting material (websites)sleeve designs

X-Man Print Studio Diahatsu CD-ROMHarry Potter Print Studio

interactive projects

interface design for Harry Potter

DIGITAL PROJECTS

Designed and project managed various interactiveprojects from web based to DVD platforms. Created all interfaces following tight guidelines to engineering the user experience and continually developing the system to meet the user’s trends.

interactive pro

jects

Page 6: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

GMC tools Triton woodworkingSilverline tools

Samsung Q1 portal website Airline Network auction siteUS - Chumbo.com

web projects

Samsung Q1 website

DIGITAL PROJECTS

Working closely with web developers on a number of web design projects creating detailed architectural site maps to interface designs.

Learning from user interaction trends the projects continually evolved to meet the end user’s demands.

web

pro

jects

Page 7: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

CMS websitewww.gmctools.com

advertsonline/offline channels

instructional/promotional DVD’svarious new media channels

00

00

Key Specifi cations

Input Power

No Load Belt Speed

Belt dimentions

Tool weight

450W (3.5A)

340metres/min

64mm x 406mm

2.1kg

Included Accessories

5 x Sanding Belts

Dust extraction adaptor

Carry case

» PBSM - 450W (3.5A) Palm Belt Sander » Key Features

Brush Show

Magnesium

Brush Show

THIS PRODUCT INCLUDES

AN INSTRUCTIONAL DVD

Rubber over-moulded grip

handle

Lock-on trigger switch can be

locked in the “on” position to

reduce user fatigue

Efficient 450W motor

producing ample power that

ensures a high rate of stock

Quick and easy changing of

sanding belts

*Product specifications subject to change. Products might not be avaliable in all countries

GMC Palm Belt Sander

Otaque secepudigene occus, que sitatiam cum vitisi cus.

Gentiur? Ipsanisci voluptasin poratempere volorerum fugiam

iditis dolorecatem vollaccab inciis doles

cataloguesseasonal 100 page catalogues

packaging/manualsbespoke packaging designs

exhibitionlarge exhibition designs

committed to delivering innovation and performance

digital photography digital compositions

BRAND DEVELOPMENT

Created new brand guidelines for a uniquepower tool brand. Supporting material included catalogue designs, packaging, a new innovative website, exhibition designs and a full product range of instructional and promotional DVD’s in 6 languages.

Page 8: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

JOF 001 Dual Mode Precision Router Introducing the newest member to our award winning range of professional routers

Triton. The benchmark in precision power tools for over 35 years

TRITON GUARANTEE TRITON GUARANTEE TRITON GUARANTE

E TR

ITON

GUARANTEE

2YEARGUARANTEE

www.tritontools.com

Safety switch shutter locks closed in bit change mode to prevent power on.

Safety switch shutter locks closed in bit change mode to prevent power on.

Safety switch shutter locks closed in bit change mode to prevent power on.

Safety switch shutter locks closed in bit change mode to prevent power on.

Easy-set, 3 stage turret for precise preset cut depths

Micro winder enables fi ne depth adjust-ment through the full plunge range

Free plunge for fast depth adjustment

Soft start & variable speed provides the perfect speed for all cutter types

Above the base automatic spindle lock for one handed bit changes

NEW PRODUCT

THIS PRODUCT INCLUDES AN INSTRUCTIONAL DVD

1400 WP O W E R

PATENTEDSYSTEM

CMS websitewww.tritontools.com (2011)

advertsonline/offline channels

07

One of the most signifi cant features of this machine is

its ability to switch from a conventional plunge router

to a fi xed-base mode router with rack and pinion

height adjustment at a simple turn of the dial.

The best ideas are often the simplest and the

3-stage, pre-set height adjustment system is a perfect

example.Safety has also been carefully considered, especially

where bit changes are concerned. The automatic

spindle lock will only engage when the power switch

safety cover is closed, ensuring the tool cannot

accidentally be switched on during the bit-changing

procedure.

Designed by woodworkers for

woodworkers, the multi award-winning

MOF001 has been the benchmark in

professional routers around the world

since its release.

THIS PRODUCT INCLUDES

AN INSTRUCTIONAL DVD

MOF 001

MOF 001

Multi-function fence provides

excellent control for hand-held use

and circle cutting

Router Optional Accessories

DCA300

Dust Collector Page 40

RTA300

Router Table Page 38

BJA300

Biscuit Joiner Page 40

FJA300

Finger Joiner Page 40

The only Router in the

world to have the Plunge

and Rack & Pinion System

Removable Plunge Spring for easy bitadjustment when

table mounted

Soft Start and Variable Speed

(with maintenance under load)

provides the perfect speed for all

cutter types

Micro Winder enables continuous fi ne depth adjustment

through the full plunge range

Bit Changethrough the base a single wrench bit

change is achieved with the automatic

spindle lock

PATENTEDSYSTEM

07

08

Technical Specifi cations

Power

2000W (3.25HP)

Speed

8000 – 21000 min -1 speed

maintenance under load

Soft Start

Yes

Electronic Speed Maintenance Yes

Collet

1⁄2" with 1⁄4" reducer

Depth Adjustment 1. Winder handle rack and pinion

2. Micro winder3. Conventional “free” plunge

Plunge Range0 – 68mm

Dual Mode Precision Router

Bit ChangesThrough-base, single wrench

action, auto shaft lock

Micro Adjustment Infi nite

Spindle LockAuto

Safety Power Switch

YesRemovable Plunge Spring Yes

Guide

Extended baseplate with adjustable fence

Weight

6kg (13lbs)

MOF 001

Included AccessoriesStraight Bit, Multi-function Fence

1⁄2" Collet with 1⁄4" sleeve reducer for

a greater range of bit fi tment

Side Air Vents reduce intake of dust into the

motor casing when mounted

upside-down in a router table

Quick Fit Pins for fast fi tment and

removal from its fence

and RTA300 router table

Switching From a Plunge to a Fixed

Based Router with rack & pinion adjustment is as

simple as turning a dial

Mode Switch conversion activates conventional plunge to Rack

& Pinion mode

Safety Switch Shutter

locks closed in bit change mode

to prevent power on

Quick Access Brushes

allows the end user to

change worn brushes

Fully Enclosed Guarding

provides maximum protection from the cut zone

PATENTEDSYSTEM

Routers

08

1400 WP O W E R

cataloguesseasonal 50 page catalogues

packaging/manualsbespoke packaging designs

exhibitionlarge exhibition designs

making your dream projects a reality for 35 years

JOF 001Dual Mode Precision Router Introducing the newest member to our award winning range of professional routers

digital photography studio photography

BRAND DEVELOPMENT

Created a new identity for a world leadingpower tool brand. Supporting material included catalogue designs, packaging, a new website packed with features and exhibition designs.

Page 9: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

CMS websitewww.silverlinetools.com

iphone appmobile catalogue application

advertsonline/offline channels

cataloguesseasonal 400 page catalogues

interactive gamesflash based promotional games

exhibitionlarge exhibition designs

your essential brand for home DIY

digital photography front cover designs

BRAND DEVELOPMENT

Refreshed the Silverline brand through all visual communication channels. Projects included a new approach to catalogue design and layout, a new user friendly website, exhibition designs, interactive games and a new iphone application.

Page 10: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

Home screenbrowse the products

Enhancing Consumer Mobility with 2D Barcodes

Shopping using 2D barcodesbarcodes in printed catalogues

CONCEPT DEVELOPMENT

Scan products from the Silverline catalogue using product 2D barcodes. Compile a shopping list then place an online order.

2D barcodesbuying a product

Favourites listshopping list of items

Browse the Silverline products using the department page.

Find your nearest stockist via GPS.

Manage your Silverline account.

Create a favourites list for easy ordering.

Barcodes can be used across allproduct reviews, adverts, etc.

Messaging for offers and promotions, etc.

Page 11: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

3D building walk-through video logo animationcabin illustration

3D character aniamtion 3D interactive product animationphotoshop illustration

2D/3D visuals

photoshop illustration

VISUALPROJECTS

Still Graphics to motion graphics, illustrator to After Effects, 3D to 2D.

2D/3D

visuals

Page 12: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

P&O Cruises marketing material

Interactive pro

jectsPRINTPROJECTS

TOPAZ - property development

PRINTPROJECTS

Page 13: portfolio 2011 - Antony Gormley DEVELOPMENT Created new brand guidelines for a unique power tool brand. Supporting material included catalogue designs, packaging, a new innovative

Essential Dressings & GeoPark

PRINTPROJECTS

P&O Cruises

PRINTPROJECTS

Azura, the exciting new addition to the P&O Cruises fleet, will be the epitome of sophistication. Every deck beautifully crafted, every day and every destination a new story waiting to be told.

Whether you sail to the Mediterranean, the Caribbean, the Baltic or Norwegian fjords, every day on Azura promises to be different from the last, with moment after moment of discovery and luxury to treasure forever.

Perhaps the story of your journey on board this magnificent new superliner will begin at the secluded open-air spa terrace, being pampered as you enjoy the most stunning ocean views. Or possibly you’ll catch a film on SeaScreen, Azura’s open air cinematic experience? Also vying for your undivided attention are the fusion of flavours on offer in Sindhu, the Indian fine dining restaurant created especially for Azura by Michelin-starred chef, Atul Kochhar.

The exceptional facilities extend, of course, into your stateroom, which will offer you luxury hotel style touches, such as Egyptian cotton linen, original art on the walls, access to the internet and flat screen televisions. The service you receive will be even more special, as you will be attended to by your own personal stateroom steward.

Pampering and indulgence are at the heart of the P&O Cruises experience. A sumptuous array of rejuvenating therapies are available within the Oasis Spa, or in The Retreat, Azura’s secluded outdoor spa terrace. For the ultimate in relaxation, choose one of Azura’s nearby spa staterooms‡ and indulge in exclusive access, treatments and luxurious products and offers.

Close your eyes and imagine your cares slipping away as you doze under your own cabana, a warm Mediterranean breeze caressing your skin; waiters standing by to ensure you don’t have to move a relaxed, well-massaged muscle.

Page 3

Please return coupon to: P&O Cruises, PO BOX 199, Clevedon Hall, Clevedon, BS21 7JE

Title Forename

Surname

address

Postcode Tel No.

Email

P&O Cruises is a Carnival plc brand. Carnival plc and other Carnival group companies (including those in the US) may wish to contact you with information and offers from P&O Cruises and other Carnival group cruise brands (see carnivalukgroup.com for details). By returning this coupon you will be indicating your consent to being contacted by post, email and/or telephone unless you tick the relevant boxes:

No Post No Telephone No Email 09XXXX

*The cost of calls from mobile phones will vary depending on your service provider.

Win a holiday on Azura’s maiden voyageFor your chance to win a holiday for two on Azura’s maiden voyage and for more information on P&O Cruises holidays, please register at www.pocruises.com/azuraprize, call 0800 111 4141* quoting 09XXXX or complete the coupon below and return it to us by post. Alternatively, please visit your local ABTA Travel Agent.

#

Terms and Conditions: Closing date for the draw is 30 November 2009. The prize is an outside twin stateroom for 2 adults on Azura’s maiden cruise April 2010. The winner will be drawn at random from entries received by the closing date. The decision of P&O Cruises will be final and no correspondence will be entered into. No cash alternative will be offered and the prize is non-transferable. No employees of Carnival plc or their suppliers may enter the draw. The draw is only open to UK residents and only one entry per person is permitted. Entrants must be aged 18 or over. No bulk or third party entries accepted. No purchase is necessary to enter the draw. The winner of the cruise will be bound by P&O Cruises booking terms and conditions. For full terms and conditions see P&O Cruisers 2010 preview brochure, published April 2009. The promoter is Carnival plc trading as P&O Cruises, Richmond House, Terminus Terrace, Southampton SO14 3PN.