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Red Devil Design Portafolio 2009
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ALEJANDROAHUMADA
Graphic Designer who loves what he does. He likes to control whatever he does, and for that he studies, as well as he can, every single project he works in. He’s capable of working in almost any design area, but what he likes best is to print his ideas... that’s the way he feels he’s fullfilled a project.
INDEXPRINT & EDITORIAL
ILLUSTRATION
CORPORATE IDENTITY
PHOTOGRAPHY
ADVERTISING
004
018
025
031
038
PRINT & EDITORIAL
005P R I N T &E D I T O R I A L
[MI ZONA]
PROGRAMA DECULTURA DE PAZ
The Organization of American States and the Trust for The Americas have a Cultural Program called
“Mi Zona” [My Zone]. For the develompment of this program they needed a working book for the children
in the South American countries.Software: Corel DRAW
007P R I N T &E D I T O R I A L
[GOLDEN BOOK]
GRUPO JOM INTERNACIONAL 25 YEARS
Grupo JOM International, for their 25th anniversary, has decided to create a book containing the basic history and the special moments since their company was established in 1982. This book includes all the Philosophy, corporate identity, goals, and all the things that have special meaning to them which has made them into what they are today.Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
008
[PROGRAMS & ACTIVITIES]
PROFILES FOR THE FUTURE
The Organization of American States (OAS) wanted to present all of the projects and activities done during 2.000 and 2.003. For this, they decided that the best way to do it was through a book containing all the plans developed during these years.Software: Corel DRAW
P R I N T &E D I T O R I A L
[INSTRUCTIONS BOOKLET]
PAPER PLANES AND BOATS CONSTRUCTION010
P R I N T &E D I T O R I A L
Despegar.com asked to design some instructions for kids to know how to
build paper boats and paper planes. Software: Adobe Illustrator
[ACTIVITY MAP]
CERRO DEMONSERRATE
To promote Monserrate as a cultural place worth to visit, was necessary to creat a flyer that indicates the important places and restaurants , as well as a map
of the place.Software: Adobe Flash, Adobe Illustrator, Adobe
Photoshop
011P R I N T &E D I T O R I A L
[ADVERTISING]
MARLBOROExperimental anti-publicity. A project to wake the concience on people and to make them not to smoke. Software: Adobe Photoshop
012P R I N T &E D I T O R I A L
[ADVERTISING]
UNICEF AGAINST CHILD WORKING
Proposal for a UNICEF campaign against the children doing grown-ups work.
Software: Adobe Photoshop
013P R I N T &E D I T O R I A L
[ADVERTISING]
ITEAENGLISH BLEND TEA014
P R I N T &E D I T O R I A L
Proposal for a English Tea with the design rules of the APPLE / MAC
brand.Software: Adobe Illustrator
[CARDS]
GRADUATION
Personal poject for my family. These where the graduation cards for different areas of studies. The objective: to change the traditions way of the graduation cards.Software: Adobe Illustrator, Adobe Photoshop
015P R I N T &E D I T O R I A L
[POST-CARDS]
DIFFERENT PRODUCTS
Pormoional post cards for different brands.Software: Adobe Photoshop, Adobe illustrator.
016P R I N T &E D I T O R I A L
[CARDS]
CHRISTMAS
A set of christmas cards with different colors and items, but when they are together they could be used as a collection.Software: Adobe Photoshop.
017P R I N T &E D I T O R I A L
ILLUSTRATION
[T-SHIRT]
BULLSEYE
Bulls eye illustration made with darts.Software: Adobe Flash, Adobe Illustrator.
019I L L U S T R AT I O N
[COMICS]
JUSTICELEAGUE
Proposal for comics made with the idea of a bean. I started the idea with the Justice League, but it can be done with any other set of super heroes. They can be used for POP.Software: Adobe Flash, Adobe Illustrator.
022I L L U S T R AT I O N
[POSTER]
FLOWERS:MY VISION OF GRAPHIC DESIGN
Inspired in the idea of nature, insects and flowers, I decided to create a poster with the meaning, from my pespective, of graphic design.Software: Adobe Illustrator, Adobe Photoshop.
023I L L U S T R AT I O N
[CHILDREN STORY]
TENGO MIEDO
Illustration for a child’s story called “Tengo Miedo” [I’m scared].Software: Adobe Photoshop
024I L L U S T R AT I O N
CORPORATE IDENTITY
[ARQUITECTURE & CONSTRUCTION]
PROMOTORACONVIVIENDA
Promotora Convivienda, an Arquitecture and Construction company, decided they needed an Identity change because they are not well known and they were working under the image of other companies. They needed to be know by themselves.Software: Adobe Illustrator
027C O R P O R A T EI D E N T I T Y
[PERSONAL IDENTITY]
REDDEVILGRAPHIC DESIGN
For myself I created the brand RedDeviL Graphic Design. This work is the result of me as a designer.Software: Adobe Flash, Adobe Illustrator
028C O R P O R A T EI D E N T I T Y
[REGIONAL IDENTITY]
WAYUU
This identity design was made to make this culture more
recognizable. The objective is to make the culture of the Wayuu
like a brand with whom they feel comfortable.
Software: Adobe Illustrator
030C O R P O R A T EI D E N T I T Y
PHOTOGRAPHY
[NUDITY]
EXPERIMENTAL PHOTOGRAPHY032
P H O T OG R A P H Y
033P H O T OG R A P H Y
034P H O T OG R A P H Y
035P H O T OG R A P H Y
036P H O T OG R A P H Y
[CHARACTER DESIGN]
BEHIND THE MASK
037P H O T OG R A P H Y
ADVERTISING
[RETAIL]
BETTERPARKING
039A D V E R T IS I N G
This flyer comuncate the new and improved parking service inside one
of the bigest supermarket stores.
Software: Adobe Illustrator
[CORPORATE SALES]
SUPERMERCADOEMPRESARIAL
This identity was designed for an event where corporate supermarket
sales where promoted.
Software: Adobe IllustratorAdobe Photoshop
040A D V E R T IS I N G
[HALLOWEEN]
HALLOWEENTOYS
Flyer made to promote a deal where kids got benefits for wearing a costume in halloween.Software: Adobe Illustrator
042A D V E R T IS I N G
[HALLOWEEN]
HALLO-WII
A mix between Halloween and Nintendo Wii. A promo where in Halloween you got the chande to win a Nintendo Wii. Software: Adobe Illustrator
043A D V E R T IS I N G
[NEWSPAPER PROMO]
AMOR, AMISTADY CINCUENTAZO044
A D V E R T IS I N G
[RETAIL]
BETTERPARKING
045A D V E R T IS I N G
Merca & Click is an umbrella campaign made to manage all
the technology promotions in teh supermarket.
Software: Adobe Illustrator
[DK]
EYEKNOW
Poster designed to promote a complete collection of books for children.
Software: Adobe Illustrator / Adobe Photoshop
045A D V E R T IS I N G
[MCDONALDS]
CONGELADOS
Proposal for McDonalds. The objective was to play like a kid. The whole idea was based on a Colombian kids game know as Frozen (congelados). Software: Adobe Illustrator / Adobe Photoshop / Adobe Lightroom
046A D V E R T IS I N G
