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Information Classification: General
Digital Strategy, Transformation & Business Development
Martijn Thijsen
Port Forward
Step by step towards a digital Port
Information Classification: General
DIGITIZATION
Information Classification: General
Our world is in transition
Faster than we think. With greater impact than we think.
8 april 2019 | 3
New partnerships New companies New technologies
8 april 2019| 3
Information Classification: General
There is a lot to gain in logistics
30Of shipmentsis delayed
25Of trucks on the road is empty
28Parties involved per transaction
44Of executives describe supply chain visibilityas top priority
%
% %
8 april 2019| 4
Information Classification: General
8 april 2019 | 58 april 2019| 5
Information Classification: General
8 april 2019 | 68 april 2019| 6
Information Classification: General
8 april 2019 | 78 april 2019| 7
Information Classification: General
FROM INFRA TO INFO
■ Rotterdam Smart Port: connected to
digital trends that impact global logistics
and port sectors
■ Delivering digital solutions, data services
and support
■ Building a worldwide network of smart,
connected ports
■ Changing role (from landlord to
portmanager)
■ Rethink business model (diversify from
portdues & landlease)
8 april 2019 | 8
• CONNECTED PORT
8 april 2019| 8
Step by step towards a digital port
0
NO AUTOMATION INDIVIDUALAUTOMATION
INTEGRATED SYSTEMIN THE PORT
INTEGRATED SYSTEMFROM PORT TOHINTERLAND
CONNECTED PORTSAND LOGISTICS
CHAINS
1 2 3
Port Authority Port Community Hinterland Global
Eliminate waste for
Port Authority
Eliminate waste for
Port Community
Eliminate waste for the
direct logistic chain
Eliminate waste for the
whole logistic chain
CONNECTED PORTS
8 april 2019| 9
Information Classification: General
Digital platform’s visibility is port-port
INLAND PORT-PORT INLAND
Port-port = limited number of global companies,
simple & standardized
End-to-end (inland) = fragmented,
lots of local & small players
Information Classification: General
DATA SCOPE
SEA VESSEL DATA DEEP-SEA
TERMINAL
INLAND
TERMINAL
Terminal
ETA/ATA
(vessel)
ETD/ATD
(vessel)Cargo Opening /
Closing Discharge Deep-
Sea Terminal
WAREHOUSE
Gate-Out Deep-
Sea Terminal
Gate-In Full
Inland Terminal
Gate-Out Full
Inland Terminal
Gate-In Empty
Depot
Global
CONNECTED PORTSAND LOGISTICS CHAINS
• Just in time operations
• Seamless and sustainable cargo journey
• Predictive world: Management by exceptions
• …… Future benefits?
CONNECTEDPORTS
Information Classification: General
ÐΞLIVΞRFRICTIONLΞSS TRADΞ
PLATFORM BEHIND PLATFORMS, BLOCKCHAIN DRIVEN.
Information Classification: General
ÐΞLIVΞRÐΞLIVΞR LAUNCH OKTOBER 19th
Thought leaders in facilitating logistics, technology and finance …
18
Information Classification: General
ÐΞLIVΞR
invoicing platform
import customs export customsinsurer
import terminal shipper export terminal pre-shipment inspector
freight forwarder
document courier
importer exporter
document courier
importer’s bank exporter’s bank
correspondent bank
finance
documents
supplies
ÐΞLIVΞR IS THE MISSING LINK IN SUPPPLY CHAINS
Current trade is not transparent, inefficient, complex, paper based, fraud sensitive, time consuming, knowledge intensive, lacking transparency and trust.
Information Classification: General
ÐΞLIVΞRPLATFORM BEHIND PLATFORMS driven by blockchain
BANKS &FINANCIAL
INSTITUTIONS
INSURERS
LOGISTICSERVICE
PROVIDERS
OTHERS
ÐΞLIVΞR
LOGISTICSPLATFORM
PROVENANCEPLATFORM
INSURANCEPLATFORM
FINANCEPLATFORM
REGULATORPLATFORM
IMPORTERS
MANUFACTURERS
EXPORTERS
MULTINATIONALS
OTHERS
REGULATORS
producers platform super users consumers
Information Classification: General
ÐΞLIVΞRÐΞLIVΞR INTEROPERABILITY AND NOTARY
Notary:
▪ Proof of Integrity
▪ Existence
▪ Origin
Scalable:
▪ Size
(interoperability of
blockchains in global
playing field)
▪ Solutions
(connecting niche solutions
and thirth party solutions)
In Pilot phase:
Build the notary between Samsung
SDS and ABN AMRO blockchains
and test this with Samsung
Electronics container.
ÐΞLIVΞR
