POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM

BERGEN, MARCH 3th-5th, 2015

Organizer: In co-operation with:

2 | POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015

Where Norwegian quality salmon meets the highest standardsof Polish processing tradition.

Welcome to BK-Salmon SA, the customer-oriented salmon processor.

Supreme smoked salmon – that’s what we can do for you!

BK SALMON S.A.

www.bk-salmon.eu+48 58 673 84 92 kd@bk-salmon.eu

Graal SA is a leading company in fish industry in Poland, operating in each of the processing seg-ments, from fresh/frozen packaged products to smoked and highly processed canned products. As a public company Graal SA is listed on Warsaw Stock Exchange in Poland. It is the biggest supplier of canned fish branded products in Poland with sales amounting to 40% market share and one of the leaders in smoked salmon holding 35% market share. Within the Group, the company integrates specialized processing plants in the areas of canned fish, smoked fish, marinated and salted herring pro-duction, as well as meat products and ready meal products. Over 2000 employers are engaged in creating products from the wide o�er of the compa-ny. And with an annual production of 67,000 MTs of ready products it makes Graal one of the biggest fish processors in Europe. Graal SA has been successfully producing and selling fish products for 25 years, expanding its pro-duction base to 5 modern factories which deliver goods to all major fish markets including EU, USA, Japan, Australia and other. Graal sells its brand prod-ucts to all major retailers in Poland and produces under many di�erent brands of its partners in di�er-

ent parts of the world which represent the very top companies in worldwide retail. The company marked 15% revenue growth in 2012 and 20% increase in 2013. The company’s manufacturing processes in each of its manufacturing plants comply with the most influential quality and environmental norms (incl. HACCP, IFS, BRC, MSC, FDA), assuring that its products meet all safety and health requirements. It is the company’s one of the greatest values to provide safe and high quality products – a long-term strategy which supports its market success.

Graal’s sales activities are not limited only to the territory of its native market . The actions of the company are targeted to obtain the significant position on the markets in Europe and worldwide. Since 2009 the company’s export sales of both branded products and private label brands of its partners has doubled. In recent years, thanks to extensive technological investments which have improved safety and quality of the product, Graal has significantly increased the production poten-tial. Nowadays the production capacity exceeds 150,000 MTs of raw fish annually. This puts the company at the leading position of worldwide fish processing companies.

GRAAL GROUPthe leading Polish fish processor

GRAAL S.A., Zachodnia 22 Str., 84-200 Wejherowo, Poland

www.graal.pl+48 58 677 58 20 biuro@graal.pl+48 58 677 28 43

+48 58 350 60 60Headquarter, Partyzantów 76 Str., Green O�ce, 80-254 Gdańsk, Poland

Fish Processing Plant, Droga Graniczna 21 Str., 86-300 Grudziądz, Poland

o�ce@limito.pl www.limito.pl+48 58 352 62 62

POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015 | 3

Morpol S.A., Duninowo 39, 76-270 Ustka, Poland www.morpol.com

+48 59 814 38 35 morpol@morpol.com+48 59 814 12 88

The Limito company was established in 2004 in Gdańsk. In the relatively short time the company became one of the leading suppliers of Norwegian salmon and other fishes and seafood in Poland.

In early March 2012, at the newly built factory of Limito in Grudziadz the first production was launched. This is one of the most modern plants in Europe. The providers of technology systems to the plant in Grudziadz were among others world lead-ers such as Marel Food Systems (fish processing lines from raw to finished product), Innova system (software for intelligent control of production) and Multivac (packaging machines). We have got the most important certifications for food: IFS, BRC, HACCP, GLOBALG.A.P., BIO etc.). We successfully export our products to the countries in Europe and

Asia. The core of our o�er is the Norwegian salmon in various forms: smoked, marinated, fresh and frozen. In addition to our own brand, we have also private brands in our o�er.

LIMITO S.A.Real taste of salmon!

Limito Fish Processing Plant in Grudziądz

MORPOLFounded in 1996 in Ustka on the Baltic coast of Poland, the company employs over 3,000 people in nine countries and exports products to over 30 countries worldwide. Attention to quality, innova-tion, customer service and consumer appeal contin-uously drives growth at Morpol, which is now the world leading processor of salmon and market leader in smoked salmon with 80,000 MTs of pro-cessed products sold in 2014. Throughout our histo-ry, continuous innovations in equipment and prod-ucts combined with excellence in quality have been key advantages for Morpol. Morpol products are characterized by outstanding and consistent quality backed by reliable year-round deliveries from a closely managed, fully traceable and sustainable supply chain. Morpol is a part of Marine Harvest Group since October 2013.

4 | POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015

SUEMPOLFamily owned business Suempol was established in 1989 in Bielsk Podlaski by Urszula and Edward Sieciński. At the beginning, the company was pro-cessing prawns from Belgium and Holland, which after refining, were exported back to the same mar-kets, including Belgian Royal Castle.

Presently in our o�er you can smoked salmon which is our main product and accounts for 97% of the whole production. We only import the best species of fish from North Norway and Alaska, which guar-antees the top grade quality of our products.

Suempol has certifications including ISO 22000, ISO 9001, IFS, MSC, BIO and the Discover Great Food

mark. With many years of proven experience and constant work on creating the perfect product, we guarantee repeatability of taste. The long maturity period as well as drying and smoking fish in a beech smoke causes the product to have exceptionally light taste and aroma.

At the moment the Suempol Group has three facto-ries, in Poland, Germany and France. The entire man-ufacturing process takes place there. We also own the company engaged in the acquisition of Norway's best raw materials for our factories. From year to year we creates more new jobs, both in Poland and Europe.

Suempol Sp.z o.o., Białostocka 69A Str., 17-100 Bielsk Podlaski, Poland

www.suempol.pl+48 85 730 60 24 biuro@suempol.pl+48 85 730 60 26

CONTIMAX S.A.Contimax was established over 22 years ago in the south of Poland – region that may seem as far from the Polish sea as possible. Even though Bochnia is closer to the mountains, than to the Baltic Sea, Con-timax managed to open two production sites sup-plying the Polish market and systematically growing its international client base and to guarantee its position as one of the biggest fish producers in Poland.

Contimax processed fish products make up a prod-uct line of over 100 products, with a tradition of 20 years. The rich o�er includes herring fillets in sauces and marinades, smoked fish, salmon, seafood, and salads in a variety of tastes. They have been made with those fish gourmets in mind who like to discov-er new tastes, combining them with the traditional ones which have been present on our tables for gen-erations. Certifications IFS BRC MSC

CONTIMAX S.A., Partyzantów 12C Str., 32-700 Bochnia, Poland

www.contimax.pl +48 14 611 87 25

contimax@contimax.pl, orders@contimax.pl

+48 14 685 07 40+48 607 62 88 82

POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015 | 5

LISNER SP. Z O.O.Lisner Sp. z o.o. exists in Poland since 1991 and is located in Poznań. The company is undisputed market leader among Polish companies producing chilled herring products, salads and fish based spreads. In the market strategy Lisner focuses on building strong brands and developing categories by investing in media communication and develop-ing of new, modern product concepts.

Since 2011, the company belongs to a global con-cern Mueller Group and plays there the function of

Competence Centre Fish. Lisner is the largest devel-opment and production facility of fish products for companies within Mueller Group.

Over the past five years the company invested in the production areas over 20 Million Euro. Lisner employs approximately 700 people and its organi-zational culture is built on the principle of equal opportunities, fully utilizing the potential of all employees.

MPR Publishing House Ltd., Hutnicza 34 Str., 81-061 Gdynia, Poland

www.mprfish.com

+48 58 620 56 59, +48 58 620 56 73 mpr@mprfish.com+48 58 620 37 98

www.facebook.com/mprfish

Lisner Sp. z o.o., Strzeszyńska 38/42 Str., 60-479 Poznań, Poland www.lisner.com.pl

+48 61 849 55 91 sekretariat@lisner.com.pl+48 61 849 55 21

MPR PUBLISHING HOUSE LTD. MPR Publishing House Ltd. operates in the publish-ing field on behalf of the fishery sector in Poland and abroad. Since 1997 we have published Fish Industry Magazine, the most popular periodical for the fish processing, fish trade, fishery and aquacul-ture industries. Our publications are supplemented by fish charts presenting freshwater and saltwater fish as well as seafood. We also o�er non-periodi-cal publishing such as dictionaries, phone directo-ries for the fishery industry, studies and market reports.

For our readers and clients, we gather information from around the world, not only using the Internet but also participating in many important domestic and foreign events. Every year our employees par-ticipate in several trade fairs, conferences and training programmes to keep up to date with what’s going on in the fishery sector.

We are a family firm based on family values and prin-ciples. Our editorial o�ce is like a second home for our employees, not a place for fierce competition. We highly value long-term cooperation and proven

partners – printers, authors and graphic artists. We also pride ourselves on our long-term cooperation with several of the most important Fish Industry Magazine advertisers. We are proud to maintain friendly relations with many of our co-workers and contractors.

MORE INFORMATION: WWW.POLAND-FISH.COM

POLISH FISH INDUSTRYEvery day, from small fishing boats and family fish farms to the world’s largest salmon smokehouse, we produce high-quality fish and fish products with pas-sion and dedication for the most demanding Europe-an and non-European markets.

The Polish fishing industry, which designates over half of its production for export, is ready for the chal-lenges of the contemporary world. The Polish fishing industry is distinguished by the following features:• Adherence to the highest hygienic standards

and safety with respect to food products,• Competitive prices and flexible approach to clients,• Openness to various forms of cooperation,

even with the most demanding buyers.

The Polish fishing industry o�ers a wide range of fresh fish (sea and freshwater), fresh and frozen fillets as well as processed fish products such as deli products, smoked and canned fish.

The Polish fish processing industry consists of over 250 processing plants, which have the right to sell their products in the Common Market area (ap-

proved establishment according to Regulation (WE) 853/ 2004), and more than 370 firms entitled to make direct sales. Most plants, especially small and medium, are private enterprises or family businesses. Only some medium and large enterprises are capital firms listed on stock exchanges and owned by inter-national concerns or funds.

Most fish industry plants were started after 1990 under free market conditions. The intense involvement of the owners made the fish processing sector devel-op very dynamically, not only satisfying the growing expectations of Polish consumers but also opening export markets. Polish firms very quickly gained a reputation for being reliable, stable partners who are also very competitive in terms of quality and price.

Today the Polish fish processing industry produces 450 000 tonnes annually, resulting in 2 billion euros of income. Over 60% of production is exported to Germany, Great Britain, France, and Denmark, among other European and non-European countries. Poland is the biggest salmon importer in the world, import-ing only from Norway 153 000 tons in 2014.

Production structure

SMOKED SALMON49 000 TONS

PICKLED/SALTED HERRING100 000 TONS

FRESH FILLETS30 000 TONS

FROZEN BREADED PRODUCTS 50 000 TONS

SMOKED MACKEREL20 000 TONS

CANNED FISH 54 000 TONS

Fish processing in PolandTotal income*

3.4

0.8

4.5

1.2

4.3

1.1

5.0

1.4

5.9

1.4

5.6

1.4

6.6

1.6

7.0

1.7

7.3

1.8

2005 20072006 2008 2009 2010 2011 2012 2013

* for the 100 Top Polish FishProcessing Companies

in billion PLN in billion EUROS