Polarion Visions The Unified Application Lifecycle Management Solution

Achim Ruder, Sales Manager EMEA

Polarion Software was elevated into

the Challengers Quadrant of the

2015 Gartner ADLM Magic Quadrant.

Published by Gartner, February 9, 2015

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Customer Benefits

Customer Benefits

Customer Benefits

Ralf Schnell, CEO of Siemens VC, said, “We took our time to thoroughly investigate the ALM market; and in every analysis, Polarion showed-up as the number one provider in its category. … Polarion is well-positioned to take advantage of increasing market demand for collaborative, web-based ALM solutions.”

Analysts Assessment

“We have rated Polarion Software as a ”Visionary”,…

with a strong single-platform toolset

that covers the entire life cycle

and promotes traceability and compliance

with International Organization for Standardization (ISO), FDA...”

- Thomas E. Murphy, Jim Duggan, Nathan Wilson

Blue Ocean Strategy .

Tomorrow’s leading companies

will succeed not by battling competitors,

but rather by creating “blue oceans”

of uncontested market space

ripe for growth.

• The only way to beat the competition is to not play the game

they control – rewrite the rules, reinvent the market, make

yourself incomparable = stop trying to beat the competition.

• Blue Ocean Strategy creates powerful leaps in value for both

Polarion and its customers = focus on value innovation.

• The strategy is to render rivals/competitors obsolete or

irrelevant, as well as unleash new demand in new markets.

Blue Ocean Strategy

• The trend toward globalization compounds the

imperative beyond basic benefits of the strategy.

• In overcrowded markets, as everything becomes

more similar, customers make their decision on

price.

• And Red Oceans get bloodier.

Imperative to have a Blue Ocean Strategy

• Atari, Nintendo, Symantec, HP, Data General, National

Semiconductor, and thousand more - these were all hailed

as visionary and now all are dead or dying

• Who is on high risk for the future: Daimler, Audi, ….

• These companies were once Red Ocean sharks, and now

their blood makes up the Red Ocean.

Give me some examples

• Apple, Nest, RedHat, Polarion, NetJets, Cirque du Soleil,

Ryan Air, Southwest Airlines, BMW and hundreds more have

a Blue Ocean strategy

• How can I leverage a Blue Ocean strategy in my work?

Give me some examples

Polarions Blue Ocean Strategy

External

Reviewer

Engineer

Tester

Team Lead

Developer

Polarion

RoundTrip™ Share content externally while

maintaining traceability.

Polarion Import Wizard™

Leverage existing work products.

Polarion LiveDocs™ Enjoy “simple as Word” functionality and real-time collaboration online.

Work Items are uniquely identifiable, traceable, and Workflow-controlled.

Polarions Blue Ocean Strategy

Synchronized Reuse

• Share and synchronize across projects

• Great for regulatory requirements

Polarion VARIANTS

Unified ALM for Product Line Engineering

• Effectively manage the commonalities, variations and

interdependencies of your product family

• Save time on managing isolated copies

• Increase innovation and reduce maintenance effort

“The biggest benefit for WaveLight is the ease of reuse (of artifacts such as Requirements)

across different projects.” - Werner Motzet, WaveLight

Polarions Blue Ocean Strategy

1. Focus on making competition irrelevant, as

opposed to focusing on beating our competition.

2. Make the competition irrelevant, by creating

“Value Innovation”

3. Create Value Innovation with a simultaneous

strategy of differentiation AND lower costs.

What Polarion is looking for …..