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PokenEVENT Solutions

PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

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Page 1: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

PokenEVENT Solutions

Page 2: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

AgendaAgenda

1. BRANDED EXPERIENCE

2. POKENS & TOUCHPOINTS DESIGN

3. VISITOR EXPERIENCE

4. POKENS Costs & Timeline

Page 3: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Branded Experience - Web Portal

Custom branding and identity

presence

Everything you have on paper can be digital

Add links to your website and social media platforms

Page 4: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Branded Experience – Collecting documents

The collected people and objects appear in your timeline in chronological order

All the brochures and files are accessed through the EASL Library window on the left side of the website.

All searchable and neatly organized.

Sync

Page 5: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Branded Touchpoints Examples

You can place a touchpoint anywhere in your booth so participants can collect information digitally.

Page 6: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Touchpoints Design Tips

The Poken touchpoint should be placed anywhere from above waist to eye height so you avoid making the visitor bend down to collect your info.

Touchpoints cannot be placed directly on anything metal or electrical like a TV screen.

A download wall is a popular way to present many documents which visitors can choose from.More client examples to follow.

Page 7: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Your booth @ EASL

Example

Touchpoints

Page 8: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Touchpoint design

Client example

pokenTAG

Bounding box

4 cm

4 cm

6 cm

Page 9: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Touchpoint Online design

Touchpoint in the real world

Touchpoint content online

Page 10: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Touchpoint content online from PC view to mobile view

Touchpoint content can have any digital file up to 30MB each. You can have up to 5 different files on one touchpoint. You can also add social networks like Twitter and Facebook to each touchpoint. See examples above.

Touchpoint Online design

Page 11: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Touchpoint

Poken

NFC

• When visitors go to your booth– Visitors can now be escorted thru the booth

or Visitors can conduct their own free-form tour

• Visitors collect Information– By touching specific touchpoints the visitors

collectthe exact information they are looking for

– All information about what the visitors wantsor who they met is captured

• Visitors meet Sales Team– Your team can also interact with visitors

directly by touching Poken to Poken

• End of Visit– Email summary of the content collected

will be send to visitors after their tour

Visitor experience

Page 12: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

The poken becomes the visitor’s collection tool for their guided or unguided visit within your booth

Visitors are guided by sales staff through a journeyabout your products & services

Using a POKEN, the visitor’s digital business card is captured on each touchpoint

Visitor experience

Page 13: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

• Recap Email– Visitors receive a branded email showing

what they collected– All information is hosted on Poken

servers and updateable at any time

• Event web portal– Visitors can log into their own personal

branded EASL portal to see allcollected people & things

• Post-event Reporting on partner.poken.com– Exported manually in Excel format

w/ touchpoints for each visitor– Exhibitors will be able to log into

partner.poken.com - (no www is needed)to extract reports.

Auto Emails

Event Portal

After event experience

Page 14: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

1. Pokens can range from 15 euro to 50 euro depending on volume and digital services requested. Usually the average event price including shipping, branding and onsite labour is between 18-22 euros.

2. Additional services are Download Wall using touchpoints (see page 7) Class certifications, Mobile apps, scavenger hunts, touch service, event stats, etc,etc.

3. Timing depends on each event and the scale of the event- typically 3 weeks is enough, but more is better.

Costs and Timeline

Page 15: PokenEVENT Solutions. Agenda 1.BRANDED EXPERIENCE 2.POKENS & TOUCHPOINTS DESIGN 3.VISITOR EXPERIENCE 4.POKENS Costs & Timeline

Rudy Marrero (Sales)

+41-79-517-9824

[email protected]

www.poken.com

THANK YOU !