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Plugging Up the Black Holes in your Business. Presented by Don Bishop Affinigent , Inc. Webinar Take- Aways. Stop missing so many potential prospects Stop ignoring your warmest prospects Stop losing touch with your best customers Stop forgetting to ask for referrals. Automatically!. - PowerPoint PPT Presentation
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Plugging Up the Black Holes in your Business
Presented by Don Bishop
Affinigent, Inc.
Webinar Take-Aways
• Stop missing so many potential prospects• Stop ignoring your warmest prospects• Stop losing touch with your best customers• Stop forgetting to ask for referrals
Automatically!
Lifecycle Marketing
Capture Leads
Your Thoughts?• How am I missing so many
potential prospects?• How can I get prospects to
provide their contact info?• What do I do with all of
these business cards?
You Need a Plan
• You have their contact information
• They feel good about your company
• You did something helpful for them
Automatically!
Educate/Nurture Prospects
Your Thoughts?• Why is my sales conversion
percentage so low? • How do I know when our
prospects are ready to purchase?
• How do I stay in touch without being annoying?
You Need a Plan
But remember:Just because you’ve captured a lead
doesn’t mean you’ve earned the right…
TO SELL
The Cost of Not Educating
10,000(audience)
100(responders)
10(customers)
And the Other 90 Responders?
Fall through the cracks ZERO follow-up They'll go to your competitor!
10,000(audience)
100(responders)
10(customers)
+5
The Benefit of Educating
10,000(audience)
100(responders)
10(customers)
+5 +5
The Benefit of Educating
10,000(audience)
100(responders)
10(customers)
+5 +5 +5
The Benefit of Educating
• You are following up with everyone
• You’ve educated them about the benefits of your product or service
• When ready to buy, they buy from you
Automatically!
Repeat Customers
Your Thoughts?• Why aren’t my customers
spending more money with me?• How can I increase the lifetime
value of my customers? • How can I spend less money on
marketing/advertising?
You Need a Plan
They Also Design Social Media Pages
Get Current Customers To Buy AgainAutomatically
Send an email offer
• You’ve generated more revenue
• You’ve made more profit
• You’ve reduced your marketing and advertising budget
Automatically!
Generate Referrals
Your Thoughts?• How do I become one of
those referral only businesses?
• What can I do to always remember to ask for referrals?
• What’s the most successful way to ask for referrals?
You Need a Plan
Best way to generate more referrals?
ASK FOR THEM!
• You’re generating more revenue
• You’re receiving more referrals
• You’re make LOTS more money!
Automatically!
What should you do now?
“10th Fastest GrowingSoftware Company in America”-Inc.com
SIX Consecutive Years’07, ‘08, ’09, ‘10, ’11, ‘12
“Top Small Business Marketing Software”-Software Magazine
$54.4M investment
Used by: - Loral Langemeier - Dan
Kennedy- Laurel Mintz - Tony
Robbins- Jay Abraham - Frank
Kern - James Malinchak - Brian Tracy
- Daymond John - Michael Gerber
Plus…
over 75,000 others you haven’t heard of … YET!
Infusionsoft Is Your Trusted Partner
The SolutionAll-in-one System With Automated Follow-up
Plugging Up the Black Holes in your Business
Presented by ADD YOUR NAME
HERE