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PLATAFOR.MA in english

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@t PLATAFOR.MA we create digital businesses. We connect the best ideas with the best people to create digital strategies, we process them in our digital ecosystem and we launch into the market new businesses that challenge the status quo. That is our formula and we use it for our enterprises as well as yours.

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Page 1: PLATAFOR.MA in english
Page 2: PLATAFOR.MA in english

.Know How Creating Digital Businesses

At PLATAFOR.MA we create digital businesses.

We connect the best ideas with the best people to create digital strategies, we process them in our digital ecosystem and we launch into the market new businesses that challenge the status quo. That is our formula and we use it for our enterprises as well as yours.

MARKETPLACE The Internet is a Transaction Medium 

MOBILE The Third Screen 

TECHNOLOGY The Net is a Living Organism 

CONTENT Context is King 

DIGITAL BUSINESSES Innovation and Creativity Framework

DIGITAL ADVERTISING Advertising has a New Ecosystem 

Page 3: PLATAFOR.MA in english

.Digital Businesses Innovation and Creativity Framework

At PLATAFOR.MA we connect and collaborate with the industry’s best people and companies to develop new business models in digital media. Following our innovation and creativity philosophy we build and operate our businesses according to the market’s needs and to Internet industry’s standards. We have developed our own framework to run digital businesses.

Innovation and Creativity Framework

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 4: PLATAFOR.MA in english

.Content Context is King

At PLATAFOR.MA we have broad experience and knowledge in the fields of content and information for digital media. This allows us to create audiences based on people’s needs, as well as offer 360º services in strategy development and content creation.

Internet + Content + Audience + Advertiser = Digital business

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 5: PLATAFOR.MA in english

.MarketPlace The Internet is a Transaction Medium

There are many successful cases where transactions are used as a way to monetize a digital service. PLATAFOR.MA has the experience and the tools to help you transform your traditional business into a marketplace and then into a digital business.

Internet + Supply + Demand = Digital Business

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 6: PLATAFOR.MA in english

.Digital Advertising Advertising has a New Ecosystem

At PLATAFOR.MA we understand the challenge of this new digital wave due to the fact that we have collaborated in the making of this new advertising ecosystem in Latin America. We have the ability to connect and collaborate with all the players of this new landscape and build profitable businesses based on digital advertising.

Content + Transaction = Audience >> Audience + Advertisers = Digital Business

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 7: PLATAFOR.MA in english

.Mobile The Third Screen

PLATAFOR.MA has a broad experience in mobile businesses and has established relationships with mobile operators and mobile service integrators all across the region. This way, we can offer our clients the possibility of creating businesses based on mobile technologies that converge in the web with services, information, applications, mobility, connectivity in any place and at any time.

Content + SMS + Mobile Browsing + Mobile Video Streaming = Digital Business

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 8: PLATAFOR.MA in english

.Technology The Net is a living Organism

At PLATAFOR.MA we differentiate our market strategies with code and infrastructure. We offer solutions according to our clients and their business reality, using emerging digital technologies and ensuring their availability, scalability and cost optimization.

Code + Infrastructure = Digital Businesses

DIGITAL BUSINESSES

CONTENT

MARKETPLACE

DIGITAL ADVERTISING

MOBILE

TECHNOLOGY

Page 9: PLATAFOR.MA in english

.About Us PLATAFOR.MA is digital

We are a result of the connection, collaboration and experience in three key fields in the development of digital businesses: management/business + product/design + technology.

Management / Business + Product / Design + Technology

JUAN CARLOS AGUDELO [email protected]

JUAN FELIPE CASTAÑO [email protected]

RICARDO POMBO [email protected]

Page 10: PLATAFOR.MA in english

.About Us PLATAFOR.MA is digital

Ricardo is one of the leaders and pioneers of the Internet industry in Colombia. He managed the New Media and Classified Ads Department in Casa Editorial El Tiempo for more than 13 years. In collaboration with a visionary leader and an interdisciplinary staff, he created 18 Internet web sites, a profitable business unit and he succeeded in positioning Casa Editorial El Tiempo as the leading company in Colombia’s digital market.

Ricardo connects and collaborates with PLATAFOR.MA with his vast experience in management, business development, creation of alliances and business plans and his ability to define strategic guidelines aimed at building market position of new projects and mature businesses.

http://co.linkedin.com/in/ricardopombo

RICARDO POMBO [email protected]

Page 11: PLATAFOR.MA in english

.About Us PLATAFOR.MA is digital

Juan Felipe’s career has been 100% digital and includes experience in managing mobile companies and developing on line businesses. As a Content VP / GM of Colombia and Ecuador in CycleLogic Mobile Solutions, he developed content businesses and platforms for most mobile operators in Latin America in more than 12 countries, leading a team of over 80 people. In his last job as Information Portal Manager, he led the construction of the online and mobile content ecosystem and digital audiences for Casa Editorial El Tiempo, positioning the 8 websites as market leaders in Colombia.

Juan Felipe connects and collaborates with PLATAFOR.MA in the way he envisions the web, his innovative spirit, his ability to generate new businesses based on the development of product/concept, content, brand, audiences, and transactions in mobile and online platforms.

http://co.linkedin.com/in/maqroll

JUAN FELIPE CASTAÑO [email protected]

Page 12: PLATAFOR.MA in english

.About Us PLATAFOR.MA is digital

Juan Carlos has a vast experience in the information technology and telecommunication industries. He worked for more than 16 years in the technology department of Casa Editorial El Tiempo leading the transformation of the multimedia content generation process, as well as the classified ads process. He offered technological support to advertising, distribution, circulation and production of print media. Furthermore, as Operation and Technology Manager for new media, he built, managed and led the development, architecture and technological evolution of the digital businesses created by that business unit.

Juan Carlos connects and collaborates with PLATAFOR.MA with his experience, his vision and understanding of businesses to transform them into technological solutions. His wide IT knowledge enables him to put into play high performance platforms, optimizing costs and using state of the art technology.

http://co.linkedin.com/in/glider68

JUAN CARLOS AGUDELO [email protected]

Page 13: PLATAFOR.MA in english

At PLATAFOR.MA we Connect and Collaborate to develop digital businesses.

[email protected] 

connectandcollaborate.com 

twitter.com/plataf0rma 

facebook.com/plataf0rma 

flickr.com/plataf0rma 

linkedin.com/companies/platafor.ma 

Communicate and Connect with us @