Pitch Example 002

8/3/2019 Pitch Example 002

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YELL.COM DIRECT MAIL

DIRECT MAILCAMPAIGN


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1.0: Wildfre - The Agency

2.0: Our Approach

3.0: Strategic Communications

4.0: Digital Communications

5.0: Project Timeline

PRESENTATIONCONTENTS

A


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WILDFIRETHE AGENCYA CLIENT CENTRIC CREATIVE AGENCY

1.0


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1.1 Our Agency:

n Established in 2005

n Young, dynamic, growing agencyn Client-centric

n Working in both B2B & B2C Environments

n Broad client list

n

Fully integrated agency

WILDFIRETHE AGENCY

1.0


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YELL.COM DIRECT MAIL

1.2 Our Aim:

We produce highly creative communications

built around innovative strategic thinking,delivered through efcient project

management, resulting in maximum impact

and return on investment or our clients.

WILDFIRETHE AGENCY

1.0

Makepowerful

emotiveconnections

withyouraudience...


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WILDFIRETHE AGENCY

1.0

Defnetheuture

aspirationso

theorganisation...1.3 Our Creative Solutions:

n Stand out rom the competition

n Are relevant to your organisationschallenges and appeal to your customers/users

n Communicate your message eectively

to your target audience

n Raise brand awareness and generate

new business opportunities


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WILDFIRETHE AGENCY

1.0

1.4 The way we work:

Wildfre bring together the 3 core elements to produceeective communications:

Wildfre

CreativeTechnicalStrategic


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1.5 Our Clients:

WILDFIRETHE AGENCY

1.0


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2.0 OUR APPROACHCREATIVE CAMPAIGN STRATEGYSTRATEGIC PLANNING / CREATIVE / IMPLEMENTATION

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OUR APPROACHCREATIVE PROJECTS

2.0

2.1 A strategic approach to the brie:

n Examine and rationalise user experience

n Planning, brainstorming and strategy development

n Creative concept development

n Creative storyboarding

n Copywriting

n Design development

n Production


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3.0STRATEGICCOMMUNICATIONSSTRATEGIC PLANNING / CREATIVE / IMPLEMENTATION

DIRECT MAIL


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3.0

ORCHARD & SHIPMAN PLCCAMPAIGN STRATEGYPLANNING / CREATIVE / IMPLEMENTATION

DIRECTMAIL

or visit:For further information:

www.orchard-shipman.com

Put simply, theSmarter way to

Let property.Let us protect your investment,weve got PSL schemes wrapped up.

PSL The Benefts:

Orchard & Shipman can guarantee

rents, giving you long-term tenants

and risk-free letting... Fic te offic to

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PSL The Benefts:











Property leasesSorted for the

Long-term.Let us unravel complex leases,so that you can sit back and relax.

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Proftable,Stress ree

Lettings or you.We know money talks, let usmaximise your return on investment.

PSL The Benefts:









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3.0

THE APARTMENT SERVICECAMPAIGN STRATEGYPLANNING / CREATIVE / IMPLEMENTATION

www.apartmentservice.com

020 8944 1444

WE WERE THE ORIGINAL SERVICED

APARTMENT PROVIDER AND 3O YEARS

LATER WERE STILL GOING STRONG...

Inthe businessof serviced apartmentssince1981

wehereat TheApartment Serviceareproud ofour

positionas thelargest Europeanserviced apartment

company witha network ofover sevenhundred

locationsworldwide.

Wehad ourleading positionin theindustry

conrmed by being awarded theDiamond Award

forBest Serviced Apartment Company 2007 and

ourManaging Directorfrom thebeginning,Charlie

McCrowwasdeclared the most inuential person

inthe serviced apartment sectorin theUK.

For further information please call;

020 8944 1444








locationsworldwide.








www.apartmentservice.com www.apartmentservice.com

020 8944 1444








locationsworldwide.








DIRECTMAIL


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3.0

FREEDOMCOMMUNICATIONS

CAMPAIGNCONCEPTPLANNING / CREATIVE

DIRECTMAIL


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3.0

CITYBASEDIRECT MAILPLANNING / CREATIVE / IMPLEMENTATION

DIRECTMAIL


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4.0DIGITALCOMMUNICATIONSSTRATEGIC PLANNING / CREATIVE / IMPLEMENTATION

DIRECT MAIL


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4.0

BOUNTYEMARKETINGSTRATEGY / CREATIVE / IMPLEMENTATION

DIRECTMAIL


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4.0

FREEDOMCOMMUNICATIONS

EMARKETINGCONCEPTSTRATEGY / CREATIVE

DIRECTMAIL

Connecting you...

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Security Solutions Connecting you...

Want to know more about

what Freedom can offer you

and your company?

For more information call us:

01234 567 890

or email:

[email protected]

or visit:

www.freedomcomms.com

Switch ON

be switched ON

Puzzled by the range of

cloud based telecoms?

We help you make the

switch without confusion.

Our Services:

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Find out more Find out more

Contact Centres

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M y A cc ou nt R eg is te r 2007-2010, Freedom Communications, all rights reserved To unsubscribe click here


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4.0

TALKINGTONBATES

STRATEGY / CREATIVE / IMPLEMENTATION

DIRECTMAIL


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4.0

KEITHPROWSE

EMARKETINGSTRATEGY / CREATIVE / IMPLEMENTATION

DIRECTMAIL


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4.0

CITYBASEAPARTMENTS

STRATEGY / CREATIVE / IMPLEMENTATION

DIRECTMAIL


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5.0PROJECTTIMELINESTRATEGIC PLANNING / CREATIVE / IMPLEMENTATION

DIRECT MAIL


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PROJECTTIMELINE

5.0

Week 1:n Initial client consultation

n Project Planning

n Strategy Brainstorming

n Client review o strategy

Week 2:

n Further strategy development/approval

n Brainstorming o initial creative concepts

n Drats o initial concepts or client review

Week 3:

n Further development o chosen concepts

n Copy Writingn Client amends/approval or concepts and copy

Week 4:n Wirerame o emarketing layouts

n Client amends/approval or wirerame

n Development o concepts into

e-marketing templates

n Copy ulflment

Week 5:

n Client amends/approval or

e-marketing templates

n Creation o layered psd fles

or developer

n Creation o mail agent compliant

HTML i required

NB Timings can be adjusted depending on fnal brie and campaign timings

Documents

Pitch Example 002