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Pitch Peter Lockett
Mood board
Possible names
Rock out
Rising stars
Metamorphic
Origins
Stones
I chose these ideas because I found them quite catchy. This is also a way to try and disguise the aim of my magazine.
Target audience Age 16-25, Gender Male-Female
Education-students just left
Demographics, E, D and C2
Annual income- £2000-£20000
Disposable income- Some disposable
Current Lifestyle-Fun and not to serious
Media interests-Rock Mainstream and newly singed Gigs, Gadgets, Games and films.
Culture-British.
Buying Habits- Latest Technology, Alcohol and latest music technology
Loyalty to Brands- Spinal, Banned, Stargazer and Macbeth
Music
Rock music
It will cover this by:- Articles Newsletters Reviews Interviews Concerts information
Brand identity
The house style will be a professional one:-
Red, White and Black
Blue, White and Black
My magazine will talk to the audience with words such as you and you should know.
This will draw the audience into the magazine as they will fell like I have directed it to them
Double page article
Interview with local band member.
Interview with local band
Local news of upcoming bands
Local events
Questions
Which name is most appropriate and why?
What house style is most appropriate and why?
Which double page article should I use and why?