PINPOINTING MEDIA FOR JWU COMMUNITY

SOCIAL & INTERACTIVE MEDIA

Facebook JWU Student Garden - Coop

Twitter www.twitter.com/uptopiagarden

Wordpress Blog www.UPtopiagarden.wordpress.com

Flickr – Photos http://www.flickr.com/photos/uptopiagarden/

Show the campus the progress being made at the Coop

OTHER MEDIA

Campus Update

Campus TV

Create an

Advertisement via

PowerPoint

Contact Melinda

Law

QR Codes

MEDIA FOR THE COMMUNITY

Positive Publicity (free!)

Channel 3 – Cooks Corner Show

Charlotte Observer

Advertisement or Article (publicity)

Other Print Media

Creative Loafing

Coffee Times

Uptown Magazine

All social & campus media will be

FREE!!!

Publicity is also FREE!

Cost of Flyers (if necessary)

JWU Printing and Mailing Services

$0.20/copy – Full color; Regular Letter Size

Cost of Print Media

COST OF MEDIA

LAUNCH TIMELINE

Launch All Social Media

(mock-ups already created)

Continue to increase

Social Media use to

increase awareness and loyalty.

Community Publicity• WBTV• Other news crews

• Charlotte Observer