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Pink & White Consulting LLP Public Relations Your Goodwill Managers

Pink & White Consulting LLP Public Relations Your Goodwill Managers

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Pink & White Consulting LLP Public Relations Your Goodwill Managers. Our Mission. To make a Positive Difference to all those we interact with. Engagement Models. Account Servicing. Your Goodwill Managers. Home. Clients. Our Team. Services. Media. Contact Us. Menu. About Us. - PowerPoint PPT Presentation

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Page 1: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Pink & White Consulting LLPPublic Relations

Your Goodwill Managers

Page 2: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Our Mission

To make a Positive Difference

to all those we interact with

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 3: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Boutique Goodwill Management Consultancy since 2002

Over 12 years management experience in Mass Communications.

Specializing in Communication- Consulting Services

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 4: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Why Pink & White Consulting ?

We address Corporate Audiences (Pink papers)

&

General Audiences (White papers)

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 5: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Specialize in Knowledge, Technology and Services

ServicesTechnologyKnowledge

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 6: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Technology Education Network Marketing

Information Goods

Media Individuals

Lifestyle Retail FMCGSpecialty Chemicals

Arts & Culture

Portfolio

Services

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 7: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Clients

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 8: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Technology

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 9: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Chris Hook, Head of PR, Europe, Middle East, India & Africa, ATI

I deal with top PR agencies around the world, and over the past three years Pink & White Consulting has consistently ranked among the best. P&W Consulting’s tireless effort, innovative approach to problem solving, proactive approach and strong results-orientation has helped our business grow rapidly in India.

Our CEO Dave Orton’s visit to India was exceptionally well managed and the team created some outstanding press opportunities for us.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 10: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Moninder Jain, Director, South Asia, Logitech

We vouch for the high service standards of the team. The quality of coverage that Logitech has got in India especially on Product Releases- which are important for a tech company-has been very comprehensive in all relevant media.

A very good PR firm from an IT company’s standpoint.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 11: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Keith D’Silva, Chief Manager-Corporate Communications Sterlite Technologies Ltd

We exclusively worked with Pink & White Consulting since the last few years. Our experience with working with the team has always been positive and productive. We appreciate the consultancy’s ability to maintain focus on our specific PR needs, to objectively assess the material that we provide and to appropriately position this to maximize news coverage.

The team is always ready to take on new challenges and targets. To put it simply Pink &White Consulting’s enthusiasm is infectious.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 12: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Javed Tapia, Director, Red Hat India

We found Pink & White Consulting to be professional and proactive in their handling of our communications and public relations campaign.

They went the extra mile to ensure that coverage about Red Hat -appearedconsistently and prominently and their efforts in getting us the required visibilityrelevant media enabled us to open doors with high profile consultants in the industry; who initially seemed hesitant to talk to us.

I would recommend- them for their dedication and their commitment to their clientsThereby ensuring a win-win relationship for both.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 13: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Mary McEvoy, Director of PR, SonicWALL Inc, Sunnyvale.

I have worked with Pink & White Consulting, and the relationship has been one of the most productive I have ever had with a public relations firm in any country worldwide. The consultancy has produced consistently high volumes of quality coverage. We are particularly pleased to have achieved a number of feature articles in publications such as The Economic Times. The team is able to use just about any material the company provides and turn them into a win for SonicWALL. We also value the team's client counseling and relationship management skills.

I can highly recommend Pink & White Consulting as an excellent, all-round PR consulting firm.

T

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 14: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Education

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 15: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Lohita Sujith, Marketing Manager, Whistling Woods International

Pink & White Consulting understands the film and media industry very well and were able to quickly get under the skin of our business and engage with target publications. The team at Pink & White are a set of young dynamic individuals who clearly understand our business and our needs. They have helped grow our brand recall and successfully helped communicate our brand values of being a Word class institute in Film, TV and Media arts. The success of our partnership has also been their flexible approach to changing business strategies and quick turnaround time in the dynamic industry we operate in. They have managed to prove this time and again by being commercially focused and aligning all their ideas to our business objectives. They are hardworking, enthusiastic, and creative and I am delighted with their level of service. Their work has provided measurable results and represents a great return on investment.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 16: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Network Marketing

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 17: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Ramya Chandrasekaran, Manager – International Communications & Protocol, QN Ltd

P&W’s unique selling point is that they are not afraid of taking on challenging projects. The team is ‘switched on’ and always sensitive to our needs especially during crisis situations. I have never heard the team complain if something needs to get done on a weekend or a holiday. The team’s approach to handling crisis situations is focused, methodical and effective and the feedback mechanism is excellent.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 18: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Information Goods

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 19: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Karan Bajaj, Debut Novelist, Keep Off The Grass.

Thank you for your outstanding effort on Keep off the Grass PR.As an unknown author, I consider the PR activities led by you as the SINGLE MOST important factor for the book’s success and movie deal. Your passion, commitment, drive and honesty is an inspiration!

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 20: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Media

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 21: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Manoj Khatri, Editor & Publisher, Complete Wellbeing

In my experience of working with Pink and White Consulting, I have found that they have a sound understanding of the way the PR and media industry works. The team is creative and original in its ideas. The P&W team is cordial in its interactions with us and has demonstrated time and again that they are working with us towards attaining our goals and objectives. I recommend P&W to anyone who’s looking for asincere, hardworking and original PR partner.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 22: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Roy de Souza, Co-founder & CEO, ZEDO Inc. San Francisco.

PR seems to work well if you consistently get your message out. Pink & White Consulting helped us craft our message by way of a company profile. We are now consistently doing press releases and emails to reporters with updates. That is very powerful.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 23: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Individuals

Ben Rekhi- Is an award winning director, writer & producer from

Hollywood. He is the son of IT industry stalwart Kawal Rekhi. He has

directed Waterborne, and has penned the

English dialogues for Teen Patti among various

other work.

Keith Arem- Writer / Producer / Creative Director and President of his own company, Los Angeles based PCB Productions, Arem has produced and recorded over 500 commercial releases in the film, music, and interactive industries, including franchises for: Call of Duty, Spiderman, X-Men, Tony Hawk Pro Skater etc. His clients include: Sony, Microsoft, Universal, Disney, Nintendo, EA and Fox.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 24: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Keith Arem, Writer, Producer, Creative Director & President of PCB Productions

During my recent trip to India, Pink & White Consulting generated tremendous interest in my company and my upcoming projects. They were organized, proactive, and extremely focused in their approach. They quickly familiarized themselves with my background in video games and transmedia titles and immediately presented my story to several million people. I look forward to working with them again.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 25: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Lifestyle

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 26: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Anand MP, Marketing Head, Opulence, India.

The August 29th event went off very well and the media coverage has been fantastic. The feedback that we are getting on the event both from within the company and outside has been fantastic. The commitment and passion that each one of you showed towards making this event successful is exemplary. I am sure that you did your very best to ensure that the right media came for the program, and more importantly, they covered our event well. Congratulations & Thank you for a job well done. Each one of you deserve a special pat on the back!!

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 27: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Retail

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 28: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Subhendu Nath, Director, Xplore Digital Experience Lounge

We, at Xplore, are immensely benefitted by the team's work in taking Xplore brand ahead by means of PR activities. I can personally vouch for P&W Consulting's work culture and professionalism towards executing the same and maintaining media relations. For a new entrant in the Indian retail market, especially, P&W Consulting can be a great partner. Seeing a quarter page article in The Times Of India on the very day of our launch, with just a week to plan, gives us an insight into the credibility and trust that you have built with the media and how we have benefitted because of the enduring professional relationships you have built with them.My best wishes are always with the team!

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 29: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

FMCG Specialty Chemicals

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 30: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Arts & Culture

Traditional Indian Street Magicians

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 31: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Our Team

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 32: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

A team of dynamic and creative individuals.

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

Contact Us

Page 33: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Serviced clients based across

With capability and experience to work in virtual teams, and rich exposure to International PR practices.

India

USA

Canada SingaporeHong Kong

ThailandGermany Malaysia

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 34: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Little things that set us apart

Captioned photos sent to the media

Customized news sent to the media

Your Goodwill Managers

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AccountServicing

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Page 35: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Little things that set us apart

Coverage Docket including Print and Media Coverage sent to the Client

Media Coverage CD/DVD

Print Coverage Docket

Our Print Coverage is sent in

a hard bound plastic folder,

where each media clipping is stored

in separate plastic sheets neatly

packaged

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Page 36: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Little things that set us apart

Weekly activity report sent to clients where we highlight

Coverage Update

Activities done

Activities in Progress

Plans for next week

Your Goodwill Managers

Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 37: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Our Presence

A presence in 13 locations across India through a network of partners

Mumbai

New Delhi

Bengaluru

Kolkotta

Pune

Chennai

Kochi

Goa

Ahmedabad

Lucknow

Bhopal

Chandigarh

Hyderabad

Where ever your audience goes …our network follows

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Page 38: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Global PR

Local Servicing, Global Implementation

Exclusive Indian Affiliate of IPR Team

One of largest affiliate network of medium sized PR consultancies across the world markets.

Presence in 19 key International markets.

High Local Market Intelligence

Cost-effective communication serviceswww.iprteam.org

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Page 39: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sustained Communications ( Retainer)

Projects

Performance

Sweat Equity

Time Fee Model

(Hourly Rates)Engagement

Models

Your Goodwill Managers

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Our Team Services EngagementModels

AccountServicing

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Page 40: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Articles

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Home Menu About Us Clients Media

Our Team Services EngagementModels

AccountServicing

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Page 41: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Article Contribution

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AccountServicing

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Page 42: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Q&A Interview

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Page 43: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Profile Feature

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Home Menu About Us Clients Media

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AccountServicing

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Page 44: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Product Launch

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Page 45: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Event Coverage

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Home Menu About Us Clients Media

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AccountServicing

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Page 46: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Product Review

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Our Team Services EngagementModels

AccountServicing

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Page 47: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Industry Story- Corporate

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Our Team Services EngagementModels

AccountServicing

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Page 48: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Sample Article – Industry Story- Consumer

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Page 49: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Rufina Fernandes, CEO, NASSCOM Foundation (www.nasscomfoundation.org)

I want to express my sincere thanks to you and the team you put on the job for the recent assignment our managing communications for NASSCOM Foundation at NASSCOM's India Leadership Summit. We are very impressed with the talent and enthusiasm of the team at Pink & White Consulting. Despite us getting you on board less than a fortnight before the event, you were up to speed in no time and were able to grasp the work we do and produce results of a very high quality. The team's strong media engagement abilities and relentless pursuit for results has awed not only us internally but also our partners and key stakeholders.

I must say that you did pleasantly surprise us with phenomenal results in all media – i.e. Newspapers, Online and TV! Thank you again.

The final word…

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Page 50: Pink  & White Consulting LLP Public Relations Your Goodwill Managers

Your Goodwill Managers

Thank you

Werner [email protected]+91.9867555511@wernerf