Media Kit 2019 Photo by: Stephen Saint

Media Kit 2019

OUR BRAND

We celebrate Canada, cottagers, and outdoor enthusiasts.

Cottage Life is an award-winning lifestyle brand that targets affluent, passionate cottagers and outdoor enthusiasts across Canada. Unrivalled in the cottage, camping, and outdoor living category, Cottage Life has grown from a small, family-run print publication to an iconic, multi-platform force that reaches more than 10 million Canadians per year.

We offer full, 360-degree sponsorship opportunities, connecting clients with our highly engaged audience across broadcast, digital, social, and print, and through live events.

Media Kit 2019

Photos by: Renee Jacobi, Janet Hughes, Jeremy Kohm & Liam Mogan

DIGITAL AUDIENCE PROFILE

HHI A18+

$100KINDEX 115

83%AGES 25-64

28%DESKTOP

71%MOBILE AND

TABLET

70KSUBSCRIBERS

37%OPEN RATE

17%CTR

COTTAGELIFE.COM

DOCKSIDE E-NEWSLETTER

Source: ComScore, Google Analytics June 2018

388KUNIQUE

VISITORS

1MAVG. VIDEO

VIEWS

1.2MPAGE VIEWS

1:27TIME ON SITE

53% 47%

Media Kit 2019

25%RETURNING

75%NEW

DIGITAL DISPLAY RATES & SPECS

AD Unit Dimensions File Size File TypeBig Box 300 x 250 40 KB .gif .jpeg .png

html swf: include flash fileLeaderboard 728 x 90 40 KB .gif .jpeg .png

html swf: include flash fileBillboard 970 x 250 40 KB .gif .jpeg .png

html swf: include flash fileHalf page 300 x 600 40 KB .gif .jpeg .png

html swf: include flash fileMobile 320 x 50 40 KB .gif .jpeg .png

html swf: include flash fileE-newsletter 320 x 250 40 KB .gif .jpeg

Video outstream 16:9; 15-30sec 15MB .mov or .mp4

Video pre roll 16:9; 15-30sec 15MB .mov or .mp4

Size Rate Descriptions

Display ads $20 CPM Standard IAB ad units across desktop, mobile, and tablet.

E-newsletter $1800 Big box ad unit on weekly e-newsletter.

Video outstream $20 CPM In-article video that is auto played when viewed.

Video pre roll $29 CPM Video advertising placed within the traditional video stream, before another video.

Branded editorial $2,800 each

Integrate your brand within custom content on cottagelife.com. Custom editorial buy includes roadblock of ad units of page on site. Includes 100,000 impressions of content amplification across social channels(i.e. Facebook).

WE COVER: ENTERTAINING ,

DESIGN & DIY,REAL ESTATE, RENTALS OUTDOORS AND MORE!

Media Kit 2019

Media Kit 2019

BONNIER DIGITAL AUDIENCES

Media Kit 2019

Bonnier Corp. is one of the largest special- interest publishing groups in America, with more than 30 multi-channel brands representing a range of passion categories.

Bonnier’s outdoor enthusiast brands are a perfect complement to Cottage Life. Through our exclusive partnership, we can extend your digital buy to reach new audiences while they are enjoying content from trusted brands suchas Field & Stream, Boating, Popular Science, and Outdoor Life.