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Philips and IBM team up together in Smarter Outdoor Infrastructures

Bert van Zijtveld16 June 2010

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Philips and IBM team up together to offer unmatched breadth of solutions, capabilities and experience

SMART LightingSMART Lighting SMART Planet/City/PortSMART Planet/City/Port

Philips IBM

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• IBM leverages critical strengths:• Solid experience as a

solutions/services provider • Unique ICT capabilities across full

HW/SW/Services spectrum• Extensive worldwide experience as

integrator of businesses services

• At the core of IBM strategy is the Smarter Planet vision

• IBM leverages critical strengths:• Solid experience as a

solutions/services provider • Unique ICT capabilities across full

HW/SW/Services spectrum• Extensive worldwide experience as

integrator of businesses services

• At the core of IBM strategy is the Smarter Planet vision

• Philips • Number 1 in Lighting• 20% Global Market Share in

Outdoor Light Points

• The most innovative Global Lighting Companies

• Driving the transition from “analog to digital”lighting

• In depth lighting application & technology know-how

• Philips • Number 1 in Lighting• 20% Global Market Share in

Outdoor Light Points

• The most innovative Global Lighting Companies

• Driving the transition from “analog to digital”lighting

• In depth lighting application & technology know-how

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Rudy Provoost and Sam Palmisano at the Berlin SmartCities conference in Berlin, June 2009

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Smarter Lighting propositionConcept/description

Main benefits

• Achieve energy savings (30%-50%)– from introducing LEDs– By introducing Light on Demand

• Reduce maintenance/operational cost – Remote monitoring & diagnostics– Optimize for spot- and group replacement – Reduce risks while introducing new lighting technology

• Communicating a “Green and Innovative” image to residents

– Reduce light pollution to local residents (white light) and local animal life (green light)

– Adapt lighting to special festivities & emergency situations

• At the same time create a platform for new smart services/solutions

Communication• Telemetrics• Wi-Fi network• Traffic monitoring/mgmt• Parking services• etc…

Light

Sensors

Security

• An intelligent lighting solution that - given certain weather and other environmental conditions - optimizes between the best light fulfilling the end-user needs, the lowest energy consumption and the lowest lighting pollution. Moreover, it helps to improves the asset management and renovation of the lighting installation.

• An intelligent lighting solution that - given certain weather and other environmental conditions - optimizes between the best light fulfilling the end-user needs, the lowest energy consumption and the lowest lighting pollution. Moreover, it helps to improves the asset management and renovation of the lighting installation.

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Smarter Lighting proposition: examples

ILLUSTRATIVE

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When refurbishing its Outdoor Lighting Systems or build a new City

When refurbishing its Outdoor Lighting Systems or build a new City

Within our Smarter vision, Lighting can be an interesting first step

ILLUSTRATIVE

Enabling dynamic platform/infrastructure

LightingLighting Traffic management

Public Safety and Security … … …

Smarter Solutions/Services

Unique opportunity

• As a starting point, the multifunctional smart poleswill be interconnected to create an intelligent grid – can be equipped with new sensors/actuators(e.g. intelligent cameras, smoke/gas detectors, fog/humidity sensors, temperature meters)

• IBM enabling platform/infrastructure will supportadditional solutions/services which can complement the Smart Port vision

Our concept

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Summary of the results of our high level business caseFOR DISCUSSION

Savings in Energy and reduction of CO2 emissions

Savings in Energy and reduction of CO2 emissions

Smart Solutions

Savings in other costs (CAPEX/OPEX)Savings in other costs (CAPEX/OPEX)

Turnover increaseTurnover increase

Main categories of benefits

• Lighting

• Traffic Management (ground)

• Public Safety and Security

• Lighting

• Traffic Management (ground)

• Public Safety and Security

Examples of value drivers

• Reduced polluting emissions released by freight trucks and cars

• Savings driven by LED technology, dimming and transition to digital (30%- 50% on energy costs)

• “Future proof” infrastructure: CAPEX savings on potential updates for new/additional solutions

• Limitation of impacts of potential threats and related reputation damage

• Return on image/brand: e.g. likely subsidies/incentives from Public Authorities

• Better/safer real estate proposition • Enhanced traffic flow and supply chain