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S o c ia l M e d ia : f o r
g o v e r n m e n t
2 0 12
P e r s p e c t iv e
P e r s p e c t iv e
M e d ia
4
M e d ia
5
P e r s p e c t iv e
1 s t l i s t e n
M y t h s & M is c o n c e p t i
o n s
M is c o n c e p t io n s
M is c o n c e p t io n s
M is c o n c e p t io n s
S i lo s
13
Vote
Backyard Neighbourhood Ward City
PetitionTake action
Follow/Fan
Comment/Tweet
Read article
Silos
S i lo s
S i lo s
16
S i lo s
D a y -t o -D a y
Overview
A service-level agreement is a negotiated agreement
between two parties, where one is the customer and the
other is the service provider. This can be a legally binding
formal or an informal "contract" (for example, internal
department relationships).
S L A
S L A
Expectations- Who is the owner- Response - Routing- Bizzification- Manage
B iz z i f ic a t io n
Social media: nothing
personal its just business
M a n a g e
R e p o r t s
R e p o r t s
28
R e p o r t s
R e p o r t s
R e p o r t s
V a lu e
T r a in in g
V a lu e
33
CitizensWebsite
info
PULL
Citizens
V a lu e
Website
info
PUSH
Citizens
V a lu e
V a lu e
37
V a lu e
Avg time to create RFS offline 12-15mins
Avg time to create an RFS online 1-3mins
M a n a g e
L e s s o n s
$ $
L a y y o u r c la im
M is c o n c e p t io n s
C o m p l im e n t C e n t r e
44
K U D O S
K U D O S
Thank YouPhilippe LeclercInteractive Communications Manager
facebook.com/cityreginatwitter.com/cityofreginayoutube.com/cityofregina