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PgDip/MSc in Voluntary Sector Management Course overview October 2014
www.cass.city.ac.uk/charitiesmasters
Centre for Charity EffectivenessIntellectual leadership: developing talent, enhancing performance
The Centre for Charity EffectivenessExcellent leadership and management are the lifeblood of any successful organisation. The huge sums invested every year by both private and public organisations in improving the leadership and management skills of senior staff are universally recognised as vital to this success.
The Centre for Charity Effectiveness believes it is equally essential to invest in the leaders, managers and other professionals working in the voluntary and community sector (VCS) to create a sustainable future.
To meet this need the Centre for Charity Effectiveness was established and is part of City University’s Cass Business School, one of the top rated business schools in Europe. It is the only centre of excellence which offers the full range of latest research, education, training, mentoring and consultancy for voluntary and community sector employees and volunteer leaders.
Course ObjectiveThe course is a complete development programme for managers who wish to gain a sound understanding of the management of people, strategy and leadership through a needs-led framework. Theory and practice are interwoven around subjects such as strategy, diversity, managing people and quality, and leadership and managing change. This teaching is supported by action learning sets. Students are strongly encouraged to create an additional support network by identifying their own coach or a mentor. Guidelines will be given on the course. An additional innovative learning opportunity is the shadowing of a senior executive of their own choosing from within the sector.
Our StudentsAll students will be highly motivated graduate-level people who bring a wide range of professional competence, skills and experience from a wide range of charitable and beyond profit organisations.
In general we ask for a good first degree, normally a 2.1 Honours degree from a British University or an equivalent qualification from a leading overseas institution and three plus years relevant experience at a senior level in a charity or beyond profit organisation.
Course StructureThe Postgraduate Diploma is offered on a part time basis and is taught over a period of 12 months.
The Diploma consists of 5 core modules, common to all Centre for Charity Effectiveness postgraduate courses which provide the essential underpinning of management skills, plus three specialist pathway modules.
All courses are taught at Cass Business School and will require attendance one weekend a month commencing on the Friday afternoon at 13.00 to 21.00 and finishing on Saturday at 18.00.
Additional times of attendance will be required:
• OntheInductionDay(theFridayoftheOctoberweekendofthecourse)• ForActionLearningSetmeeting(usuallyalternatemonths,onFridaymorningofthe
teaching weekend)• TheResourceManagementmoduleexam.
Upon successful completion of the diploma students will be given the option to continue to the MSc.
ThisrequiresstudentstotakethemoduleinResearchMethodsforManagers.Theymaythenelect to conduct six months of personal supervised research and the presentation of a 15,000 word dissertation. Alternatively they may choose to attend the three Specialist Pathway modules of one of the other courses as a Taught Masters.
Students opting to complete the Taught Masters now have the choice to complete the newly introduced Social Enterprise module rather than a second Shadowing/Fieldwork Exercise module as part of their specialist module selection.
Course Content
Core Modules
Introduction to Learning
This module aims to enable the student to:
• Mapouttheirlearninganddevelopmentneedsfortheforthcoming12-24months• SettheseneedswithinthecontextoftheMasters(orDiploma)Programme• Learnnewlearningandstudyskills.
Syllabus
• TheTheoryofLearning• Assessingyourlearningstyle• Learningandpolishingstudyskills• Makinguseofalltheavailabletools• DrawingupaLearningContract.
Voluntary Sector Policy
This module aims to enable the student to:
• Developaninformedandcriticalunderstandingofthepublicpolicyenvironmentsinwhich voluntary organisations operate, to which they variously respond or help shape.
Syllabus
• Policyconceptsandthecontestednatureofpublicpolicy• Developmentsinnewpublicmanagementandpublicpolicytrends–marketisation,
modernisation, joint working, partnerships• Fissures,linksandbuildingblocksinpublicpolicynetworksinandforvoluntary
organisations• Policyactorsingovernmentalandvoluntaryorganisationsandmodelsofgovernmental/
voluntary sector relations in UK and international contexts• Structuringandrestructuringpolicyproblems;newandenduringresponses(e.g.faith
based provisions, cross sectoral working)• Reputationalimpactonpolicyadvocacy;theimpactofmergers,alliances,closuresand
scandal on organisations’ policy roles• Policyoutcomes–thevoluntarysectorasprovider,evaluatorandcritics• Lessondrawinginpublicpolicyandforecastingpublicpolicyfutures;thevoluntary
sector as provider of policy evidence, policy learner and policy leader and advocate• Sectoralpolicycontributionstothedevelopmentofcivilsociety.
Marketing and Fundraising
The aims of the module are:
• Toprovidestudentswiththeconcepts,underpinningknowledge,skillsandtechniquestoplan and develop marketing and operations systems.
• Toenablestudentstoanalysemarketingneeds,evaluatemarketingplans,inthecontextof applying marketing concepts to their own organisation.
Syllabus
• EffectiveMarketingInformationSystems• Developmentofamarketingstrategy• Product/Servicepolicyandnewproductdevelopment• RoleofCommunications• Branding• Pricingasavalue-addedmarketingtool• Capacityplanning–resourcesplanningandallocation• TotalQualityManagement• Stakeholder/Customercare.
Resource Management
This module aims to:
• Providestudentswithanunderstandingoftheprinciplesofresourcemanagementwithinthe specialist context of charities.
Syllabus
• Definitionsandthelegalframeworkofcharitiesandvoluntaryorganisations• TheroleoftheCharityCommission• Sourcesoffinanceforthecharitysector• Introductiontogeneralaccountingprinciples• Charityaccountsandregulatoryframework• Understanding,interpretingandanalysingcharityaccountingstatements• Costingandbudgetinginvoluntaryorganisations• Riskassessment• Outsourcing• Appraising,appointinganddismissingauditorsandotherresourceconsultants
and experts • ITStrategicappraisalandimplementation• ThenatureofHumanResourceManagement• Humanresourceandpersonnelissuesincludingtraininganddevelopment,rewardand
retention and effective selection and recruitment.
Strategy, Diversity and Governance
The aims of the module are:
•Todevelopabroadknowledgeandconceptualbaseinthefieldofstrategydevelopment,diversity and governance
• Introducepracticaltoolstohelpimprovethequalityofanorganisation’sstrategicresponse to the changing environment
• Introducepracticaltoolstohelpimprovetheabilityoftheorganisationanditsmanagersand leaders to build a diverse workforce
• Provideanenhancedappreciationoftheconstraintsandopportunitiesofferedbythe changing governance and service-delivery frameworks which affect voluntary organisations.
Syllabus
Improving an organisation’s strategic response by use of strategy and diversity management and theory:
• Approachestodevelopingstrategy• Approachestomanagingdiversity• Thechangingenvironmentofthevoluntarysector• Casestudiesontheapplicationofstrategicplanninganddiversity• Governanceissuesinvoluntaryorganisations• Regulationofthecharitablesector.
Specialist Subject Modules
Organisation, Leadership and Change
The aims of the module are:
• Developabroadknowledgeandconceptualbaseinthefieldororganisationanalysis,leadership and change
• Introducepracticaltoolstohelpimproveorganisationaleffectivenessandindividualperformance in the management of change
• Fosterthedevelopmentofanalyticalskills,theabilitytoapplytheoreticalmodels,andskills to understand, synthesise and evaluate the complexity of organisation functioning.
Syllabus
• Theoreticalmodelsandframeworksforlookingatorganisationsandmanagement(macroand micro level, culture, structure, lifecycle, learning)
• Differentmodelsoforganisationalanalysisandproblemdefinition/solving• Frameworksforlookingatorganisationalchangeandlearning,andimproving
organisation performance • Leadershipandmanagementtheory:trends,traits,definitions,skillsandcompetencies.
Managing People and Quality
The aims of this module is to:
• Developabroadknowledgeandconceptualbaseinthefieldofqualitymanagement,people management and the management of multiple stakeholder needs
• Introducepracticaltoolstohelpimplementqualityassurancesystemsinanon-profitorganisation
• Fosterthedevelopmentofprojectmanagementskillsandcontinuetheprocessofdeveloping communication and presentation skills.
Syllabus
• Differentmodelsandapproachestoqualitymanagement• Trendsinhumanresourcemanagement–makingthemostofpeopleresources.
Shadowing
The aims of the module are:
• Developadifferentperspectiveontheroleandenvironmentatseniormanagementlevelin a different organisation
• Considertheethicalandenvironmentalissuesfacedbyaseniormanager•Lookatoptionalandcompulsoryroleswhenoverseeinganorganisation• Giveopportunitytostudyatclosehandthewaychangeismanagedinanother
organisation • Givetheopportunitytoapplytheoryinpractice.
Term Dates
Diploma
ModulesInduction/IntroductiontoLearning 03October2014*
Voluntary Sector Policy 04 October 2014 07–08November2014
MarketingandFundraising 12–13December2014
ResourceManagement 09–10January2015 06–07February2015 06–07March2015
Organisation,LeadershipandChange 17–18April2015 29May2015
ManagingPeopleandQuality 30May2015 26–27June2015
Shadowing to be completed by August 2015
Strategy,DiversityandGovernance 24–25July2015 04–05September2015
Examination Dates
ResourceManagement Friday10April2015 14.00 to 17.00
Teachingnormallytakesplacebetween13.00and.2100onFriday,and09.15to17.30 on Saturday. The following denote exceptions:
*allday(09.00to19.00)
AnActionLearningSetsessionwilltakeplaceontheFridaymorningofeachalternateteaching module.
Masters (conversion)
Masters by Dissertation
(Dates tbc)
ResearchMethodsforManagers 22–23January2016 19–20February2016
Dissertation due 15 September 2016
Taught Masters ResearchMethodsforManagers 22–23January2016 19–20February2016
All Specialist Pathway modules of one of the other courses:
Adv.CharityAccounting,AuditandTaxation** 15–16April2016 13 May 2016
Voluntary Sector Financial Management 14 May 2016 17–18June2016
Fieldworkexercise*** tobecompletedbyAugust2016
Or
Fundraising** 15–16April2016 13 May 2016
Strategic Charity Marketing 14 May 2016 17–18June2016
Fieldworkexercise*** tobecompletedbyAugust2016
Or
PrinciplesandPracticesofGrantmaking** 15–16April2016 13 May 2016
Management of Grantmaking 14 May 2016 17–18June2016
Fieldworkexercise*** tobecompletedbyAugust2016
Or
NGOManagement:TheStrategicIssues 15–16April2016 20 May 2016
ManagingNGOs:PeopleandPractices 21May2016 17–18June2016
Shadowing*** tobecompletedbyAugust2016
Examination Dates
AppliestoModulesmarkedwith**only 10June2016(14.00to17.00)
Teachingnormallytakesplacebetween13.00and21.00onFriday,and09.15to17.30 on Saturday
***Alternativemoduleoption SocialEnterprise 22–23July2016 09–10September2016
The facultyThe faculty represents a combination of leading academics and practitioners.
Stephen Bubb is Chief Executive of the Association of Chief Executives of Voluntary Organisations (ACEVO). Involved in leadership and sector funding which has radically shifted attitudes and policies. Currently leading the establishment of a Third Sector LeadershipCentre,andamemberofTheSundayTimes/YouGovThinkTank.
Professor Ian Bruce CBE is a Visiting Professor and his particular interest is strategic planningandmarketingforcharities.HeisVicePresidentoftheRoyalNationalInstituteof the Blind and was previously Chief Executive of two national charities, a Chief Officer in local government and manager in the private sector.
Professor David Clark is a Chartered Accountant acting as an independent consultant to charities.From1987to2005hewasamemberoftheCharitiesandNot-for-ProfitUnitofhaysmacintyre and predecessor firms, the last 15 years as an audit partner. He continues to act as a Consultant to haysmacintyre and is a Visiting Professor at Cass Business School. He is actively involved in advising a wide range of charity sector clients on their financial managementandhasdevelopedaspecialisationinreligiouscharities,especiallyRomanCatholicDiocesesandReligiousOrders.
Caroline Copeman is a Senior Visiting Fellow. She has 20 years senior experience in the commercial, public and voluntary sectors and has particular knowledge of strategy development and business planning, human resource management, change management, leadership and organisational development.
Professor Stuart Etherington isChiefExecutiveofNCVO.Throughouthiscareerhehasbeeninvolved in the leadership of voluntary organisations and policies surrounding them. As such he has become a leading commentator, both through his writing and his media profile.
Dr Peter Grant is Senior Teaching Fellow in the Faculty of Management and the academic leader on the MSc Grantmaking, Philanthropy and Social Investment programme. Peter worked in the Arts and then as Director of an inner city charity for eight years. He joined SportEnglandattheinceptionoftheNationalLotterywherehewasrespectivelyDeputyDirectorofOperationsandthenHeadofPublicAffairsandDevelopment.From1999to2004hewasDirectorofOperationsoftheNewOpportunitiesFund.
Professor John Hailey is a Senior Teaching Fellow at Cass Business School and the academicleaderontheMScNGOManagement.Heisalsoanindependentconsultant.Formerly, he was Professor of International Management and Deputy Director of Oxford Brookes University Business School, Director of the International Development Centre at CranfieldSchoolofManagement,andaResearchFellowattheEastWestCenterinHawaii.HewasalsooneofthefoundersoftheOxford-basedInternationalNGOTrainingandResearchCentre(INTRAC),andwasthefirstDirectorofINTRAC’sPraxisProgrammewhichwas established to inform the development of new approaches to capacity building and managing change.
Professor Jenny Harrow, Professor of Voluntary Sector Management in the Centre for Charity Effectiveness, has extensive academic and practitioner experience in the voluntary sector.SheistheCo-directoroftheESRCCentreforCharitableGivingandPhilanthropyand is a collaborative researcher, with research clients including Communities Scotland, theCommunityFund,theJosephRowntreeFoundationandtheNCVO.Shehasastrongtrack record in doctoral supervision and is an active trustee in the fields of disability and community action.
Professor Andrew Hind is a Visiting Professor in Charity Governance and Finance. He is the jointmoduleleaderforResourceManagementandVoluntarySectorFinancialManagementwith Professor Paul Palmer. He was previously the Chief Executive of the Charity Commission and currently Editor of the Charity Finance Magazine.
Professor Stephen LeeisAcademicLeaderforthePgDip/MScCharityMarketingandFundraising programme. He is an active researcher and leading commentator on strategy development, marketing, fundraising, ethics and non-profit governance issues. He entered thevoluntarysectorin1982asDeputyChiefExecutiveattheCharitiesAdvisoryTrustandDirectory of Social Change. Following further senior appointments in the not-for-profit sector, he held the post of Director of the Institute of Fundraising (IOF) for a period of eleven years.
Professor Paul Palmer is the Associate Dean for Ethics, Sustainability and Community Engagement at Cass Business School as well as the Centre’s Course Director for the specialist charity Masters programmes. As the author of several books on charity finance andgovernance,healsocontributestoNCVO’sweb-basedhelplineandisamemberoftheCharityCommission’sSORPcommittee.Previouslyheworkedinseniorpositionsinthevoluntary sector.
Atul Patel is a Senior Teaching Fellow and the academic leader on the MSc Voluntary Sector Management.Qualifiedinsocialwork,hehasspentmorethan15yearsworkinginthevoluntary and statutory sectors. His particular interests are in management development, strategy development, diversity development, assessment of complex staffing situations and advising trustees.
Ray Jones is Head of Accountancy Policy at the Charity Commission and is module leader for one of the specialist pathway modules on the Charity Accounting and Financial Management course.
Current and past contributors and guest lecturers include:
PgDip/MSc Charity Accounting and Financial Management
Tony Austin TaxPartner,Mazars,LondonRegionKevin Barnes Finance Director, BarnadosDon Bawtree Partner and Head of Charity Unit, BDO Stoy HaywardPaul Breckell FinanceDirector,RNIDJames Brook-Turner FinanceDirector,NuffieldFoundationGeoff Burnand Social FinanceJim Clifford Partner, Baker TillyGreyham Dawes Director,CharitiesUnit,HorwathClarkWhitehillKenneth Dibble HeadoftheLegalDivision,CharityCommissionGraham Elliott VATPartner,WithersNeil Finlayson Charities Partner, Kingston Smith Chartered AccountantsPesh Framjee Partner,HorwathClarkWhitehill,CharityUnitPeter Gotham ChairofCharitiesSpecialInterestGroup,ICAEWBob Humphreys OxfamRobert Meakin Partner, Stone King SolicitorsPaul Mitchell NewtonInvestmentManagementRussell Moore Charity VAT consultant, Saffrey ChampnessRick Payne ICAEWFinanceInnovationLabAndrew Pitt HeadofCharities,NewtonInvestmentManagementAdrian Poffley WorldBankDavid Rowe Head of Charities Unit, UBSMark Salway FinanceDirector,CAREInternationalKate Sayer Partner, Sayer VincentAlan Sharpe FinanceDirector,RSPB;Chairman,CharitiesConsortiumJulian Smith Partner, Farrer and CoJohn Tate IT Advisor (Charity Finance Group, Charity Technology Trust)Andrew Wauchope Head of Charities, UBS
PgDip/MSc Charity Marketing and Fundraising
Mark Astarita ChairIOF&DirectorofFundraisingBritishRedCrossKen Burnett Fundraising ForumJane Cunningham CEO Personal Telephone FundraisingFiona Hesselden ConsultantatUNHCRInternationalGiles Pegram ConsultantRichard Radcliffe Chairman,LegacyCampaignDevelopment,Smee&Ford
PgDip/MSc Grantmaking, Philanthropy and Social Investment
Steven Burkeman Chief Executive, Board Member and Volunteer in not-for-profit sectorDavid Carpenter DirectorTrioplusConsultantsandformerDirector,Lottery Sports FundChristine Elliott ChiefExecutive,RamblersAssociationMargo Horsley Consultant and Trainer for trusts, foundations, LotterydistributorsandcharitiesJulia Kaufmann Freelance evaluator, trainer and capacity builderProfessor Diana Leat Visiting Professor, Cass Business SchoolSarah Mistry HeadofResearch,BigLotteryFundGerald Oppenheim DirectorofPlanningandPerformance,BigLotteryFundCathy Pharoah FormerHeadofResearch,CharitiesAidFoundationNigel Siederer RunsGoodFoundationsConsultancyClare Thomas MBE Chief Grants Officer, Bridge House TrustAnthony Tomei Director,NuffieldFoundationBeth Breeze Freelance researcher and writer specialising in philanthropy and charitable giving
PgDip/MSc NGO Management
Christine Allen Director progressioNeil Casey Chair, People in AidChris Cattaway Independent Consultant, pm4ngo & Global AchievementsJames Crowley Accenture Development PartnershipCorinne Davey Director, CDDCBen Emmens DirectorofHumanResourceServices,PeopleinAidAnna Feuchtwang Director, Every ChildAnne Garbutt ConsultanciesDirector,INTRACAlex Jacobs DirectorofQuality,PLANInternationalBen Jackson Director,BONDRick James SeniorConsultant,INTRACDavid Lewis ProfessorofSocialPolicy,LSERachel Manton Accenture Development PartnershipPeter Moore Action Aid, International BoardChristie Peacock CEO, Farm AfricaNick Roseveare Director,BOND
PgDip/MSc Voluntary Sector Management
Debra Allcock-Tyler Chief Executive, Directory of Social ChangeAndrew Baines RoyalBritishLegionFiona Bartels-Ellis Head, Equal Opportunity and Diversity, British CouncilKate Bowgett VolunteerManagementAdvisor,LondonMuseumsHubDorit Braun Parentline PlusSimon Davey OmegaAlphaLtdPaul Hemming SouthernRegionChildlineVeronique Jochum NCVOSusan Kay-Williams Garden OrganicNigel Lewis ChiefExecutive,AbilityNetBharat Mehta Chief Executive, City ParochialTony Newby BTCVLouise Savell ARKValerie Tulloch NCHSally Warren GenerateKarl Wilding DirectorofPublicPolicy,NCVO
Course FeesThe fees for the programme are:
Postgraduate Diploma £5,850
MSc Conversion £3,150
Fees can be paid in two instalments. The first has to be paid to complete registration. If sponsored, the sponsoring charity will be invoiced around the start date of the course. If paying in instalments the second one is due in the first week in April 2015. Any deposit paid to secure your place will be deducted from the first instalment.
For those converting the diploma to MSc the fee of £3,150 is payable as a single payment in the second year.
For any further enquiries, please contact the Charity Programmes Office [email protected]
Centre for Charity EffectivenessCass Business School106BunhillRowLondonEC1Y8TZT: +44 (0)20 7040 5114E: [email protected]/charitiesmasters
Cass Business SchoolIn 2002, City University’s Business School was renamed Sir John Cass Business School following a generous donation towards the development of its new building in Bunhill Row. The School’s name is usually abbreviated to Cass Business School. Sir John Cass’s FoundationSir John Cass’s Foundation has supported education in London since the 18th century and takes its name from its founder, Sir John Cass, who established a school in Aldgate in 1710. Born in the City of London in 1661, Sir John served as an MP for the City and was knighted in 1713.