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PETROCHEMICAL 4.0
The role of digitization for the
petrochemical industry
Lee FaggPrincipal
Nexant
Thailand
The role of digitization for the
petrochemical industry
Petrochemical 4.0
Lee Fagg
▪What is Industry 4.0
▪How will it impact petrochemical industry
▪What to expect next
Agenda
lfagg_Nexant. APIC 2018
What is industry 4.0?
Since APIC 2006 (held in Bangkok) the world has changed dramatically
and rapidly due to better connectivity
lfagg_Nexant. APIC 2018
75
7 4 2 0.080
20
40
60
80
Tim
e ye
ars
Time elapsed to reach 100 million users Products & brands not available in 2006
An overview of industry transition covering the different “revolutions”
or step changes
lfagg_Nexant. APIC 2018
Industry 1.0 Industry 2.0 Industry 3.0 Industry 4.0
1784
The first industrial
revolution mechanized
production using water
and steam
1870
The second industrial
revolution introduced
mass production using
electrical power
1969
The third industrial
revolution was a digital
revolution using robotics
and IT to automate
production
Now
The fourth industrial
revolution utilizes cyber
physical systems to
communicate to one
another using the internet.
The goal of Industry 4.0 is to produce intelligent products using intelligent methods and processes.
The concept of 4.0 is associated with the “physical-to-digital loop”
lfagg_Nexant. APIC 2018
Capture signals and data from
the physical world to create a
digital record.
1. Physical to Digital
Exchange and enrichment of
information using advanced analytics
in real time on a continuous basis
2. Digital to Digital
Apply algorithms and automation to generate
actions and changes in the physical world.
3. Digital to Physical
Physical Digital
1
2
3
Connected sensors Big data Predictive analysis
Key levers required to enable 4.0
Example of how 4.0 and the application of sensors can impact businesses
lfagg_Nexant. APIC 2018
Actuation of motor.
Operation based on
external inputs.
Industry 3.0:
Motor can now sense the “precise”
cargo weight in “real time”.
Providing greater accuracy
Industry 4.0:
+
Advantages achieved utilizing Industry 4.0
▪ 3D models are created in real time allowing faster and more accurate freight
loading across the vessel.
▪ Optimised weight balancing leads to greater fuel efficiency this has been
estimated at approximately $1000 per day for medium sized vessels (5-8% fuel
saving via container optimization).
▪ No need for detailed preplans for container loading.
Compared to the 3rd IR, the 4th IR will have relatively high impact at a
comparatively low replacement on equipment
lfagg_Nexant. APIC 2018
100Replacement of
complete loom
necessary
10-20Little replacement
as tooling
equipment reused.
Only conveyor
belts needed
80-90High level of
replacement as
tooling equipment
was replaced by
machines
40-50Existing machines
are connected, only
partial replacement
of equipment
required
Industry 2.0Industry 1.0
Industry 3.0 Industry 4.0
Replacement of equipment (% of installed base)
Where the chemical industry will need to
invest
▪ Plant sensors
▪ Security/data security
▪ Training and reallocation of staff
What are the risks to the chemical industry
▪ Bad data
▪ Data security
▪ Network failures
Potential benefits of 4.0 to the chemical industry
Aspect Key objectives Transformational plays
Operations▪ Improve productivity
▪ Flexible manufacturing
▪ Reduce risks
Smart Manufacturing
▪ Predictive asset management: minimize downtime and maximize
utilization.
▪ Process management control: reduce waste and improve product quality
▪ Energy management: reduce energy costs via optimization and efficiency
▪ Safety management: Continuous monitoring on a real time basis
Supply Chain Planning
▪ Production planning and forecasting: monitoring of demand trends across
the value chain.Business Growth
▪ Add incremental
revenue
▪ Generate new revenue
Smart Products & Services
▪ Forward integration of business models into customer operations across
the value chain. Leading to better decision making and resource
allocation.
4.0 has the potential to contribute to both operational and commercial side
of the chemical business
lfagg_Nexant. APIC 2018
4.0 will lead to an increased emphasis on value chain integration
Crude Oil Refinery CrackerPolymer
ProducerProcessor OEM
Branded
Seller
Increasing Impact of Industry 4.0
Planning
Manufacturing LogisticsPurchasing
Impact of 4.0 across the value chain
▪ The goal of creating a Smart Factory is characterized by adaptability, resource efficiency and ergonomics.
▪ Additionally, integration of customers and partners in value processes.
▪ The impact of 4.0 will be greatest between OEMs, their suppliers and their customers.
▪ Increased value chain integration of the chemicals industry is also expected to occur
lfagg_Nexant. APIC 2018
Automotive Value Chain
4.0 provides clears benefits to the automotive industry due to the
complexity and scale of the value chain
lfagg_Nexant. APIC 2018
Supply Chain Product SupportManufacture
Tier III Tier II Tier I Sales, delivery & ServiceCKD OEM Parts Development
Body Shop
Paint Shop
Final Assembly
Engines
Axels
Gear Box
Styling &
engineering.
Design, testing and
validation
Opportunities for direct production cost savings will be associated with
other plant running costs
lfagg_Nexant. APIC 2018
Utilities24%
Labour11%
Maintenance25%
Indirect Costs40%
0.0
0.5
1.0
1.5
2.0
Indirect Costs Maintenance Labour Utilities
Mill
ion
US
dol
lars
per
ann
um
Cost Distribution for conventional methanol complex ($mn)
Other Costs24%
Raw Materials
76%
Estimated cost savings conventional methanol complex ($mn)
Annual cost savings
estimated at between
5-30%
Companies with expansive diversified manufacturing footprints have the
potential to make significant cost savings with 4.0
lfagg_Nexant. APIC 2018
Overview of BASF’s major production sites
Advantages targeted utilizing 4.0
▪ Centralized control for all sites.
▪ Greater production optimization across
entire business
▪ Optimization of working capital
▪ Improved productivity and reduced
waste.
▪ Improved safety.
▪ Selective value chain integration with
key customers
Real time, automated production optimization across multiple sites is now
a realistic goal for the chemical industry
lfagg_Nexant. APIC 2018
Site 1
Site 2
Site 3
Customer 1
Customer 2
Customer 3
Impact of 4.0 across different
sites and value chains
▪ Stage 1 – single sites are
optimized further by using
sensors across different
production units across the site.
▪ Stage 2 – multiple sites can be
linked to extend optimization
between sites – better inventory
controls (real time) and
opportunities to synchronize
turnaround schedules
▪ Stage 3 – connectivity with
customers. This will be highly
beneficial for polymer products
with various grade types being
produced by single plants –
therefore further optimization
benefits are achievable.
What to expect next
4.0 will potentially improve our ability to predict future markets
lfagg_Nexant. APIC 2018
“A good hockey player plays
where the puck is. A great
hockey player plays where the
puck is going to be”.
Wayne Gretzky
Data has immense value and is being described now as the new gold
lfagg_Nexant. APIC 2018
Valu
e
Machine Learning
Difficulty
What
happened?
Static Data
Flow Data
Behavioral
Data
Company’s P&L
Trade statistics
Transaction Data
Market Data
Utilities Telecoms
Transport Payment
Social Media
What actions to take?
Prescriptive
Analytics
Descriptive
Analytics
Why did it
happen?
Diagnostic
Analytics
What will
happen?
Predictive
Analytics
The evolution of data analysis
Example of “behavioral data” from the ride sharing industry
lfagg_Nexant. APIC 2018
• Leading tyre companies are aware of the impact of ride sharing and its potential to disrupt markets further longer term.
• However these companies are able to use the data available to better plan future investment decisions within their business.
• With the introduction of tyre sensors more real time data is becoming available, e.g. millage tracking, tyre condition etc., thus
enabling better forecasting on future market trends across different markets.
Developing trends
• Fewer cars being used on
the road e.g. 3 journeys
being reduced to 1 journey
• Less congestion, less
pollution.
• Less energy consumption,
less miles driven.
Impact to petrochemicals
• Lower demand for tyres
• Lower demand for synthetic
rubbers (SBR, PBR IIR etc.)
• Less demand for butadiene.
Ride Sharing
• Concept: multiple customers
sharing taxi services to
complete the same journeys.
• Interface: smart phone
technology using real time data.
• Data: total miles driven, routing,
frequency, journey duration,
customer profiles etc.
4.0 has some potential to reduce market volatility however various
unpredictable components will continue to disrupt markets
lfagg_Nexant. APIC 2018
Nothing travels faster than the speed of light
– except bad news!
Some final thoughts
lfagg_Nexant. APIC 2018
Nexant, Inc.
San Francisco
New York
Houston
Washington
London
Bahrain
Singapore
Bangkok
Shanghai
Kuala Lumpur
www.nexant.com
22nd Floor, Rasa Tower I,
555 Phahonyothin Road,
Kwaeng Chatuchak,
Khet Chatuchak,
Bangkok 10900 Thailand
Telephone: +662 793 4600
Facsimile: +662 937 0144
www.nexant.com
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