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Peter Clements KAES Peter Clements KAES

Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

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Page 1: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Peter Clements KAES Peter Clements KAES

Page 2: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Coughs and Sneezes Spread Diseases

Watch old film from 1945…

Page 3: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Watch new film from 2009…

Page 4: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Comparing and contrasting Comparing and contrasting In small groups, discuss:In small groups, discuss:

How are the two films different ?How are the two films different ? In which ways are are they similar?In which ways are are they similar? What kind of accents did you hear?What kind of accents did you hear? Was the language formal or informal?Was the language formal or informal? How would people react today to the first film?How would people react today to the first film? What was the economy of Britain like in 1945 What was the economy of Britain like in 1945

and what about today?and what about today? Which film do you prefer and why?Which film do you prefer and why?

watch again

Page 5: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Coughs and Sneezes Spread Diseases

CATCH IT

BIN IT

KILL IT

Why are these slogans so easy to remember?

It’s as easy as

1 2 3 !

Page 6: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…
Page 7: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

get in on get in on

cash in oncash in on

come up withcome up with

follow the follow the

do somethingdo something

same example

similar

the same kind of idea

the idea

the act

Some advertisers have tried to….

Page 8: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Slogans and Strap linesSlogans and Strap lines

Next you will read a recommendation to Next you will read a recommendation to use tissues and antibacterial wipes.use tissues and antibacterial wipes.

Is it easy to remember?Is it easy to remember?Why / why not?Why / why not?Can you do any better?Can you do any better?

Page 9: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

“Tissues and Sanitizing Hand Wipes: Two Inexpensive Things That You Need to Buy and Use Now to Protect Yourself, and Your Family, from Swine Flu .”

Work in small groups and try to make an advertising

slogan that people will remember…

Page 10: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

add your slogan here

Page 11: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

add your slogan here

Page 12: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

add your slogan here

Page 13: Peter Clements KAES. Coughs and Sneezes Spread Diseases Watch old film from 1945…

Here are some ideas done by other students :

• Tissues and wipes all day keep the doctor away

• Protecting yourself and the others - doesn’t cost too much

• Use sanitizing tissueKill the IssueSanitizing hand wipeswipe the flu bugs