Pestel Grameen Bank

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    PESTEL ANALSYSISOF

    GRAMEEN BANK

    Presented To:

    Sir. Adil Paracha

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    Bangladesh is bringing

    improvement in its policies of

    Foreign Trade Regulation, asthey are looking forward to

    export their own countrys

    products and improve

    Economy.

    Because of this Grameen get

    very good opporunities forForeign Investment and

    Financing.

    Corporate Tax remains the

    same for the year 2013-2014

    and the Income Tax has

    increased with a SlightDifference. The Value Added

    Tax has also increased.

    The taxation policy for

    Corporate Tax didnt

    changed, so Grameen didnt

    got effected.

    Bangladesh is a parliamentary

    democratic country but has spent

    fifteen of its forty years of

    independence under military or

    military-supported rule. The

    states ability to finance andprovide services effectively

    remains weak, and is threatened

    by unstable politics and

    corruption.

    Grameen because of

    Government stability now canperform their operations more

    swiftly and smoothly.

    POLITICAL

    Government Stability

    Taxation Policy

    Foreign Trade Regulation

    Social Welfare Policies

    Since

    poverty alleviation is a

    major goal of the

    Government, thrust is being

    given on socio-economic

    development of the

    underprivileged groups

    Rural Development Labor and Employment

    Women and Children

    Affairs

    Youth Development

    Grameen had played a veryimportant role in improving

    the above and it continues to

    make policies even better

    then that to play a more good

    role in the Social Welfare

    Policies

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    SOCIOCULTURAL FACTORS

    Demographics

    Income Distribution

    Social mobility

    Lifestyle trends

    Attributes to work/leisure

    Consumerism

    Levels of education

    Ba

    ngladesh has a dense

    population. Bangladesh has98% local Bengalis in the

    country. Of which No. of

    Women almost equal to No. of

    Men.

    Grameen targets women

    mostly as the No. of Women is

    almost equal to the No. of Men

    and they dont get that much

    right and Power as Men have

    to stand for their rights and

    earn their living.

    Income distribution in

    Bangladesh is not fair and on

    even basis. But since the

    country is Poor, even most of

    the rich people are not much

    rich.

    Grameen has helped a lot in

    bringing the Income

    Distribution level in the country

    to a balanced state.

    As the economy is growing the

    Social Mobility of the people is

    also increasing.

    90% of the Banks shares arenow owned by the people who

    used to take loans from the

    Bank.

    Lifestyle trends in the country

    is changing, they have

    developed their Psyche; theyare focusing more on the

    development of the country,

    and their mindset is changing

    towards doing Business. They

    want to earn better and live a

    better life.Grameen has helped a lot in

    developing such lifestyle trend

    in Bangladesh. They had to

    face a lot of problems at the

    start but Now they ar at easy

    and can easily do their work

    The Attributes to the Worktrend have increased as

    Women are now also playing a

    very important role and is

    contributing a lot towards work.

    Grameen since have given

    loan to 97% of the Women.They have played a very

    important role developing this

    psyche.

    Consumerism in the cou

    ntry is

    increasing as the Income per

    capita is increasing.

    Grameen from the beginning

    since was doing

    Microfinancing. That is they

    were offering Low interst ,

    small amount loans to thepeople to fund their basic

    needs.

    Since the country is a lot

    stable then before, People

    dont do Microfinancing at that

    rate, And the rate of LargeSum of Loans have increased.

    Level of education in the

    country is increasing and the

    people in the country are

    becoming more well educated.

    Now the people know and

    understand the benefits ofMicroFinancing and the

    Overall loans and the bank

    concept. So they are taking an

    active part in financing in their

    Investment of funds.

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    TECHNOLOGICAL

    Government Spending on R&D

    Government/Industry focus

    New Discoveries

    Speed of Tech Transfer

    Pace of obsolescence

    Government spends very littleor almost none of the GDP on

    its R&D. They lack in this field.

    And so cause of that;Grameen

    have to bring innovations

    themselves and support

    themselves and do researchand bring innovation.

    Government is focusing a lot

    on the industry, as they are

    moving towards the developing

    countries.

    Grameen have a lot of

    advantage because of that as

    the Government pays

    subsidiaries to the industries,

    and they specially focus on the

    Grameen Bank, as this bank

    have helped them Overcome

    the troubles when they were

    facing a hard time.

    New Discoveries and

    Innovation is brought by the

    Private Sector companies

    themselves, and Governmentdont havent helped them in

    such a way.

    Grameen have increased their

    Product Category, that is they

    offer more then before, and

    they have done so bydiscovering new methods for

    providing loans to the people

    etc.

    The speed of Tech Transfer in

    this industry is slow. Its not that

    every year there comes new

    innovation in the banking and

    financing sector. But

    Innovations and technologylike ATM and Online Banking

    have introduced from the last 8

    seven years.

    The Pace of Obsolescence in

    the industry is high, in the

    context of methods used for

    banking.

    Many new and improved and

    innovative policies are broughtinto banking sector and are

    applied So the old methods of

    doing Banking gets Obsolete

    and new methods are

    introduced.

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    ENVIRONMENTAL

    Employment Law

    Waste Disposal

    Energy Consumption

    Bangladesh is developing

    country so now some basic

    employment laws are following

    in Bangladesh like health and

    safety laws and discrimination

    laws, workplace conditions etc.Grameen bank following all

    these laws like discrimination

    and also promote these types

    of laws and conditions for

    counties development.

    Bangladesh is developing

    country so they have like all

    other developing countries

    facing problems of waste

    disposal, they make now

    different rules and regulations

    which followed specially in

    their cities , Grameen bank

    also promote the polices

    regarding waste material and

    follow also they recycle their

    waste properly like wasted

    paper etc.

    Bangladesh also movingtoward different source of

    energy slowly but in main cities

    GRAMEEN Bank for less cost

    and for zero environmental

    pollution working on solar

    energy for their use.

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    Competition law is promoted

    by the Bangladeshs

    Government. They want to

    increase the competition

    between the companies as

    they want them to beinnovative and creative.

    As far as Grameen is

    concerned, the rivalry because

    of such promotion of

    competition law increases.

    LEGAL

    Competition Law

    Health and Safety

    Product Safety

    Bangladesh started ILO

    (International Labor

    Organization) Programmed

    which basically mission of

    making healthy and safe work

    environment in differentsectors like different factories

    etc but GRAMEEN Bank itself

    arrange different activities

    regarding this issue and also

    promote, follow and provide

    healthy and safe environment

    to their employees.

    Bangladesh is developing

    country so product safety

    measures taken by them are

    few and now they try to

    improve them like otherdeveloped countries.

    Grameen Bank now focuses

    on product safety in a sense

    that they trained their

    employees to minimize the

    risks of mistake in accounts orothers thing relating customers

    and make transactions or other

    things more properly managed

    and authentic and try to reduce

    the risk

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    CONCLUSION

    For Grameen Bank to work in Bangladesh proved efficient and

    effective as they were able to achieve their objectives and they were

    able to eradicate poverty at a very huge scale. The Environment of

    Bangladesh also proved advantageous for Grameen Bank, as people

    in the country were in need of the product that is Micro Financing that

    the company was Offering.

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    QUESTIONS AND ANSWERS

    FEEL FREE TO ASK

    ANY QUESTION

    RELATED TO THE

    TOPIC

    ?

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