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Persuasive Writing

Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

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Page 1: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Persuasive Writing

Page 3: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic.

It takes a position for or against something.

Persuasive Writing

Page 4: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Persuasive Writing can be used to…Purpose: Persuasive

Statement:• Support a cause “Please support my football team

by buying discount coupons.”

• Urge people to action “Vote for Sarah!”

• Make a change “The principal should let us wear hats.”

• Prove something wrong “Cell phones don’t cause brain cancer.”

Page 5: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Persuasive Writing can be used to…Purpose: Persuasive

Statement:• Stir up sympathy “If you don’t adopt this dog, it

could have to live in a shelter .”

• Create interest “Better grades get you a better job and more money.”

• Get people to agree with you

“I’m sure you’ll agree that Milky Way is the best candy bar .”

Page 6: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

FIRST… Know your AUDIENCEBefore you start writing, you should know your audience:

• Who will read your writing? Who do you need to convince?

• The audience may be your friends, your teacher, your parents, your principal, the readers of a newspaper or the President of the United States!

• Will you be graded? On What?

• Should you be casual or professional?

Page 7: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Persuasive Writing follows a certain format…

• INTRODUCTION with a “hook” and thesis statement

• BODY where the argument is explained

• CONCLUSION where main points are summarized and reviewed and the reader is left with something to think about.

Page 8: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• The writer must clearly state his/her position and stay with that position. Pick a side!

SECOND… Pick a side!

• Generally, the position is stated in the opening paragraph or introduction.

Page 9: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

In order to convince the reader, you need more than just an opinion; you need facts or examples to back your opinion. So, be sure to do the research!

Walsh Publishing Co. 2009

THREE… Do your research!

Page 10: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

The 6 Paragraph Essay:1. Introduction/Hook/Thesis2. Argument 1 with support3. Argument 2 with support4. Argument 3 with support5. Show the counter-argument

…and make an argument against it6. Conclusion

FOUR… Make a PLAN & WRITE!

Page 11: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Do:• Divide into 6 paragraphs• Have a thesis statement in

your introduction• Come up with 3 main

points to support your argument—these will be your 3 body paragraphs

• Show the “counterargument”

• Have a conclusion that has a “clincher statement”

• Come up with a catchy title

Don’t :• Don’t begin with “Hello my

name is___ and I’m going to write about____”

• Don’t use the word “I”– Instead of “I think we shouldn’t

wear uniforms” say “Uniforms shouldn’t be required.”

• Don’t be wishy-washy. Pick a side!

• Don’t forget to support your opinions with facts and examples

Dos & Don’ts of Persuasive Writing

Page 12: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• It grabs or “hooks” the reader’s attention by using one or more of the following strategies: – A quotation– An interesting fact or statistic– A question – A story or situation

The GREAT IntroductionWhat makes a good introduction?

• It tells how the writing will be organized.

• The author’s position is clearly stated in a thesis statement

Page 13: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• Use a Story/Situation– The writer provides a personal experience or made-up

situation to introduce the position.

Grabbing Your Audience…Good strategies used in

introductions:

• QuestioningThe writer asks thought-provoking questions to capture the reader’s interest.

• Interesting fact or statisticThe writer gives an interesting piece of information to grab the reader’s attention.

Page 14: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Example:Fast food consumption has risen 500 percent since 1970 and today reaches nearly every part of society, including some public school cafeterias.

You Could Begin with a… Strong Statement

Page 15: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

You Could Begin with a… Quotation

Example:A University of Delaware professor states, “Advertising, including television ads, billboards, and other advertising, including toys in boxed meals, has had an effect upon children as never before. Children these days are growing up with low concern for their health and more concern for what tastes good.”

Page 16: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

You Could Begin with an… Interesting Fact

Example:Did you know that a typical child needs 2,000 calories for an entire day and a Burger King’s Whopper with triple cheese has 1,230 calories?

Page 17: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Example:How many times have you eaten fast food this month?

You Could Begin with a… Question

Page 18: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• A short story/scenario can provide an amusing and attention-getting opening if it is short and to the point.

Example:My hands felt sticky after pulling open the doors to “Big Bobby’s Boisterous Burger Hut”. The odor smelled of fried everything. I ordered a Big Bobby Combo #2. There was enough food to serve a small third world country on my tray. I nibbled at the ¾ pound burger and my chin was covered in a mayonnaise and ketchup concoction. I asked the server if I could have a few fries with my salt. I left the place feeling like my stomach was mad at me.

You Could Begin with a… Story

Page 19: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Example:Fast food is killing America!

You Could Begin with an… Outrageous Statement!

Page 20: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• A thesis statement is one sentence at the end of your introduction that states your opinion. It needs to be strong!

NEXT… Create a Thesis Statement

• First, choose 3 main focus points to discuss in your essay. These points will become the focus of three paragraphs in the body of your paper.

Let’s use fast food as an example again.

Fast food…(3 Discussion Points)• rapidly increases weight

• causes high blood pressure • leads to sluggishness

Page 21: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• Now take your three main focus points and summarize them.

Writing a Thesis Statement

• Put your completed thesis statement at the end of your first paragraph.

3 Main Focus Points

Fast food is harmful because it rapidly increases weight gain, causes high blood pressure, and leads to lethargy.

Completed Thesis Statement

Evidence supports the fact that fast food has negative effects on a person’s health.

Page 22: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Did you know that a typical child needs 2,000 calories for an entire day and Burger King’s Whopper with triple cheese has 1,230 calories? That is far more calories than anyone needs in one day! Fast food consumption has risen 500 percent since 1970 and today reaches nearly every part of society, including some public school cafeterias. Fast food is harmful because it rapidly increases weight, causes high blood pressure, and leads to sluggishness. Evidence supports the fact that fast food has negative effects on a person’s health!

CATCHY TITLE

HOOK THE READER

THESIS STATEMENT

YOUR THREE ARGUMENTS

Walsh Publishing Co. 2009

Our Introductory ParagraphFast Food Is Killing Us!

Page 23: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• Use each of the main arguments you used in your introductory paragraph and expand on each giving facts and reasons.

Walsh Publishing Co. 2009

Three Supporting Paragraphs

• In our example, you would write one paragraph on how fast food increases weight, one paragraph on how it causes high blood pressure and one on how it leads to sluggishness.

Page 24: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• How many of you have been in a discussion with someone and you remember saying, “Yeah, that’s true, but…” This is called a counterargument. It’s the “other side” of the argument.

You’ll Need to Show “The Other Side…”

• You’ll need to tell your reader what the counter-argument is and prove why it shouldn’t matter.

Let’s take a look using our example of fast food…

Page 25: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• This is where you should explain why your opposition believes what they believe.

Example:A fast food company wouldn’t agree with the points in this essay. They would have lots of reasons why fast food is good. They may say… “it’s convenient” or “it’s fine if eaten in moderation.” These arguments just don’t hold up when you take all the facts into consideration!

Walsh Publishing Co. 2009

The Other Side of the Story

Page 26: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Counterargument & Rebuttal

Page 27: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Walsh Publishing Co. 2009

Conclude or End Your Essay

· The last paragraph wraps up the writing and gives the reader something to think about.

· End using one or more of the following strategies:

• Call the reader to action• Anecdote or scenario• Make a Prediction

· Last paragraph summarizes your main point.

What makes a good conclusion?

Page 28: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• Call to ActionAsk the reader to do something or to make something happen. “I challenge you to watch what you eat and to avoid fast food.”

Walsh Publishing Co. 2009

Strategies for Conclusions

• Provide a SolutionProvide an answer to the problem. “Fast food doesn’t have to be “bad food.” Make better choices like salads, fruit and low fat treats.”

• Make a PredictionExplain what might be the consequences of action or inaction. “If people continue to eat lots of fast food, they put their health at risk. If kids don’t make better choices today, they won’t grow into healthy adults.”

Page 29: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

Restate your thesis. Restate three main points.

End with…– A comment (Don’t make your body suffer!)– A question (Are you willing to risk your health?)– A call to action (I highly recommend you consider your

options the next time your faced with a decision about what to eat.)

In closing, it’s important to remember that too much fast food can have negative effects on your health. If not eaten in moderation, you can gain weight, suffer from high blood pressure and become slow and sluggish. Is it worth the risk to your body? Eat healthy and make good choices!

Walsh Publishing Co. 2009

Concluding Paragraph

Page 30: Persuasive writing is writing that tries to convince a reader to do something or to believe what you believe about a certain topic. It takes a position

• A Catchy Title

Walsh Publishing Co. 2009

Review: The Persuasive Essay

• Introductory paragraph with a “hook”, three main arguments and a thesis statement.

• One paragraph for each of your three arguments.

• Address the “counterargument”

• Closing paragraph that re-states your thesis and challenges the reader to think about it.