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People not Products @wearecaper @katybeal e

People not products

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Page 1: People not products

People not Products

@wearecaper @katybeale

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creating digital

content, prototypes,

strategies and campaigns

running strategic

digital development

projects

increasing clients’ digital

understanding

How we work...

intriguing and

delighting audiences

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Little flexibility Focus on specific outcomesLimited internal digital expertise Restricted budgets and resources

Challenges

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http://culturehackday.org.uk

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“… the government itself needs to become digital in thinking in order

to deliver services which are suitable for users

… as digital by default comes into effect the scale of government

service provision will grow dramatically and the quality and

user centricity of major commercial internet properties should be our

minimum goal.”

Being ‘digital by default’

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12 weeks 3 organisations6 technologists

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@h8ppenstance

www.happenstanceproject.com

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Format of the residencies

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The innovation process

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Making communications transparent and

visible

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“Individuals and interactions over

processes and tools”

(Agile Manifesto)

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Embedding the culture of innovation

– from one-off initiatives

to long-term impact

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Coming up….

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Thank you

[email protected]

www.happenstanceproject.com

www.culturehackday.org

www.wearecaper.com