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P E N I N S U L ACelebrating life and tourism in the Ards Peninsula FREE
APRIL 2016
A NEW MAGAZINE CELEBRATING THEARDS PENINSULA
10,000 COPIES DISTRIBUTED FREEEVERY MONTH
www.peninsulamagazine.co.uk
ABOUT US
ADVERTISING RATESFOR EARLY ADOPTERS
Full page: £99
Half Page: £59
Quarter page: £39
Advert design serviceavailable
Above prices exclude VAT
Welcome to PENINSULA magazine a free printand online publication showcasing tourism and life
on the Ards Peninsula.
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Peninsula is the new lifestyle and tourism magazine featuring greatphotography and in depth articles exploring the people and places ofthe Ards Peninsula from Newtownards to Portaferry.
Food and drink, fresh produce, events and festivals, history, visitorattractions and the beautiful countryside are at the heart of this freemonthly publication.
With 10,000 printed copies widely available in shops, bars, restaurants,hotels, community centres and other public venues, and digital copiesavailable at a mouse click, Peninsula is guaranteed to reach a widedemographic within the Ards Peninsula and beyond.
GIRAFFE INC LTD
Tel. 07846853496email: [email protected]
One way to make an impact on the reader is tooffer a different type of articleone that speaksto a topic that's of interest to a target audiencebut isn't dependent on being newsworthy rightat the moment it's sent. That type of article iscalled a feature.
A feature is an indepth look at a topic, productor industryit's a complex story designed to beread at a leisurely pace. And a feature canbenefit your company by linking your brand orproduct to a larger trend or industry focus whilealso showcasing you, the entrepreneur, as athoughtleader in your field. While a newsrelease is designed to entice the reporter intofinding out more information themselves, afeature's designed to be used as is, or merelyedited to fit the space available.
Introducing Donaghadee's newest Gastro Pub Topics such as health, home improvement,travel and technology all lend themselves well tofeatures since they can be used in specialsections of newspaperssuch as lifestyle, home,arts or technologyor in the weekendmagazines. Trade publications also publishfeature articles, usually in the form of specialsupplements.
Because a feature should be written from ajournalistic perspective, you should emphasizeinformation over outright promotion. Ideally, afeature editor won't change the story at all andwill use it when it's needed as part of a theme orto fill space.
For more information please email [email protected].
