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My philosophy of networking based on precepts taken from ZEN and my personal experience.
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May 9, 2012
Anthony’s Farewell Party
Pink Cow Connections
May 8, 2012
PCC#97:
ZEN and the Art of Networking
Welcome
Introductions
Thoughts on PCC
ZEN and the Art of Networking
Where do we go from here?
Global Account Consultant, Hill & Knowlton Japan • www.hillandknowlton.co.jp
• Marketing and Corporate Communications, Media Relations, Social Media, and Branding
Organizer of PCC since April 2009
– http://www.meetup.com/pinkcowconnections/
– @pcconnections
Linked In: http://jp.linkedin.com/in/anthonyblick
Facebook: http://www.facebook.com/ajblick
Twitter:@AnthonyBlick Email: [email protected]
Phone: 03-4520-5832
Who am I?
Who are you?
“Three by Three” Introductions
3 points in 3 minutes or less
1) Who are you?
2) What do you do?
3) What do you want?
3 Volunteers
PCC: Where I started 3 Years ago*
Objective:
– Provide Value
Concept:
– Connect
– Learn
– Develop
“Let’s work together”
*I believe we have succeeded!
May 9, 2012
“ZEN and the Art of Networking”
“My network is worth more than my stock
portfolio” – Andrew Shuttleworth
Valuable resource to help me
Valuable resource to help others
Good life skills
Fun!
Why Networking?
ZEN In The Martial Arts by Joe Hyams
5/9/2012
8
Joe Hyams was a Hollywood
columnist and writer of biographies of
Hollywood stars, but was able to
study martial arts with such legends
as Bruce Lee, Chuck Norris, Ed
Parker, and more.
He wrote “Zen In the Martial Arts” in
1979, but the book isn't really about
martial arts. It's about life and
philosophy, and how to turn a
negative into a positive.
This has been a very influential book
for me personally, and I believe that
the lessons can also be applied to
business. I think it makes for an
interesting way to talk about my
philosophy of networking.
ZEN and the Art of Networking
Philosophy vs. Techniques
– Few “Do’s & Don’t’s”
Objective:
– Build your network effectively & enjoyably
How?
– 5 Zen Principles
– +Your ideas
Adopted ZEN Principles
1. “Empty your cup”
2. “Process not product”
3. “Seize the moment”
4. “Extend your Ki”
5. “Even the masters
have masters”
1. “Empty your cup”
Be Open
– Don’t focus on what you want
or what you have to say
Have a giving mindset
– “Give first and you will receive”
Listen for needs
– Find out how you can help
1. “Empty your cup”
Ask questions
– Be a great conversationalist!
Ask for advice
– Ask for advice rather favors at
at first. You can ask for favors after you have
provided value.
Tip: Be ready, willing, and able to provide
value before expecting to get value.
2. “Process not product”
Avoid ROI mindset
– Don’t “keep score”
– Frustrating and counterproductive
Find common ground
– Through constructive conversation
2. “Process not product”
Build real relationships
– Offline and online (social media)
– Take an interest and keep in touch
– Help with referrals, introductions, news articles,
event invitations, etc.
Enjoy meeting & learning
– Learn to appreciate people
– Less pressure, more fun.
Tip: Positive attracts positive.
3. “Seize the moment”
Be prepared
– Research the event, theme, organizer, other
participants, current topics, etc.
Give information
– Your value statement, company, industry,
personal interest.
3. “Seize the moment”
Welcome opportunities
– Get involved, participate more, volunteer,
accept introductions, connect anywhere –
anytime.
Provide value
– When the time is right.
– Pay attention.
Tip:
Timing is everything
(Right, Big Pappy!?)
4. “Extend your Ki”
“One’s reach should exceed one’s grasp”
1 = 100’s or 1000’s
– Each person is a potential connection to
hundreds or thousands of others
– 2nd Degree contacts are extremely valuable
4. “Extend your Ki”
Leverage technology
– Especially Linked In and other SNS
Ask for recommendations
Explore new events, topics, and activities
Tip: Think big. Think different.
5. “Even the masters have masters”
“Uber-connectors” – aka. Master networkers
– All work at building and maintaining their networks
• Long term and consistent approach
– Common characteristics: • Responsive
• Personable
• Helpful
• Positive
– Result: Enjoy the process
& benefits of networking
5. “Even the masters have masters”
Book Recommendations – “Dig Your Well Before You’re Thirsty” – Harvey Makay
– “6.5 Assets for Networking” – Jeffrey Gitomer
– “Endless Referrals” – Bob Burg
– “The Tipping Point” – Malcolm Gladwell
– Mashable.com – everything about social media
Keep learning
– About networking and People
“Just do it”
Tip: The more you network and learn, the more you’ll enjoy it and be more effective.
Summary
1. “Empty your cup”
2. “Process not product”
3. “Seize the moment”
4. “Extend your Ki”
5. “Even the masters have masters”
What tips, lessons learned, thoughts do
you have?
Sometimes this is a thankless job
It’s not that difficult to make a difference in
someone’s life
Everyone has an interesting story
Help often comes from unexpected people
Unfamiliar topics are often great events
The more you put in, the more you get out
Traci is a real trooper
PCC: What I’ve Learned
5/9/2012
22
New Lead Organizer:
– ERIC MILLER
PCC Booster Club
– Anthony Blick
– Jason Ball
– Larry Kiyohiro
– You??
2nd Tuesday of the Month – http://www.meetup.com/pinkcowconnections/
– @pcconnections
PCC: What’s next
5/9/2012
23
May 9, 2012
Thank You!
AND I MEAN IT!!
