PayPal 101

WITH

Ruby McGuire

Learn the basics

You’re In The Right Place If...

• You are fairly new to PayPal

• It’s a tool you want to add to make your business easier to run / and more professional

• You need to know the basics

What We Will Cover Today

• Personal vs. business account

• Invoicing

• Creating PayPal buttons

• The different types of payment plan

• Managing payment plans

• Withdrawal of funds

Personal vs Business Account

• With a personal account you can choose to receive ‘gifts’ – not recommended for business

• Business account - more professional – charges deducted so easier for accounting

• Remember the charges when you’re costing your products/services – check as you price

• Set up a PayPal Business Account

Personal vs Business Account• With a personal account you can choose to receive ‘gifts’ – no taxes applied

• Business account - more professional – charges deducted so easier for accounting

• Remember the charges when you’re costing your products/services – check as you price

Invoicing

• Own branding – professional image

• Can save as a template

• Automatically send to the client

• Automatically goes into your PayPal account

Creating PayPal Buttons• Know what you want to do with payments

• Do you want a payment plan?• Do you want a trial period?• How many payments do you want to accept?

• Legalities – HP

• How to set up a PayPal button..

• PayPal Transaction Fees – 3.4% + 20p

Different Types of Payments

• Buy now - used to accept single-item purchase payments (Crack-It)

• Subscribe – Use to obtain subscription payments automatically from buyers for access to online content and services or for regular delivery of goods (CCC/CRBC)

• Automatic Billing - to obtain authorisation from buyers to bill them for goods and services that fluctuate from month to month

• Installment Plan - pay in full or sign up to pay in installments, without interest (CRBC?)

• Trial - £1 or deposit

Managing Payment Plans

Managing Payment Plans

Withdrawal of Funds

Withdrawal of Funds

What We’ve Covered Today

• Personal vs. business account

• Invoicing

• Creating PayPal buttons

• The different types of payment plan

• Managing payment plans

• Withdrawal of funds

Any Questions?