Part time (Evening) - Nightcourses.com · followed by an intensive 6-week industry UX Design project. The application of UX Design across different platforms, emerging technologies

UX DESIGNBOOTCAMPPart time (Evening)

8 - 05 - 2019 | 3 - 10 - 2019

DublinTalent Garden Dublin

UX DESIGN BOOTCAMP 2

INDEX

The Bootcamp 3

Skills Acquired 4

How you will learn 5

The Contents 7

The Faculty 11

More info 17


This 18-week Bootcamp has been designed to teach the brilliant

basics of UX design used to produce impactful, purposeful

and beautiful user experiences. The first 12 weeks immerses

participants in the key skills and concepts that make great design

followed by an intensive 6-week industry UX Design project.

The application of UX Design across different platforms, emerging

technologies and industries is covered (Web, Mobile, Wearables,

AI, AR/VR, Medical, SaaS, Gaming). The future of UX Design is

evolving with the emergence of AI and machine learning producing

a new generation of algorithm-based design tools - these are

also explored and applied in practice. The course also focuses

on developing core transferable business and management skills

required to lead design projects in commercial environments.

Participants will develop and run their own design sprints. This

course is for individuals who want to be able to manipulate the

mechanics behind a user experience, accelerate their career and

enhance their design portfolio with top-notch industry project work.

The course is underpinned by five blocks; Brilliant Basics;

Research & Analysis; Design Sprint; Prototyping & Evaluation

and an Action Project (A-Project). The course is 18 weeks during

which participants spend a substantial number of hours working

on practice-based group and individual projects. A-projects are

actual UX Design challenges sourced from within participants’ own

organisation or through external host organisations. Throughout

the course, faculty will share first-hand insights with emerging

technologies.

THE BOOTCAMP

Master brilliant basics of design and how to create impactful, purposeful and beautiful User Experiences.

What is it?

Why

participate?


• Apply UX Design principles and strategies to design chal-

lenges and opportunities within their work

• Learn about cognitive psychology, models of Human-Com-

puter Interaction and iterative design

• Apply specific standards and conventions across a wide

range of areas (web, wearables, mobile, medical and ga-

ming)

• Learn about the future of UX Design and the impact of

emerging technologies

• Develop valuable business and management skills to lead

UX Design projects in a commercial environment

• Design, develop and run their own Design Sprint tailored to

their context

• Build their UX Design portfolio and accelerate their career

SKILLS ACQUIRED

On successful completion of this course, participants should be able to:


6.15pm Industry facilitator intro, high level recap of previous session 6.30pm Lecture, demonstration and business cases

7.30pm Break

7.45pm Practical Activity

8.45pm AMA “Ask me anything” session with industry facilitator

9.15pm Close

LESSON STRUCTURE


The contents


BRILLIANT BASICS

The course starts with building brilliant UX Design basics - the fun-

damental principles of design. Participants take a deep dive into

history, theories, ethics and the principles underpinning the

user experience and the user journey.

Brilliant Basics also involves developing key business skills required

to lead design projects in the commercial world. The delivery of all

design projects involves a range of generic or transferrable skills that

are often difficult to teach but essential to any successful outcome.

Develop your creative confidence and storytelling skills, learn about

design’s influence on various levels of the organisation, and internal

processes, how to build design capabilities, and the Designer/Mana-

ger. This is accelerated by our team of experienced design practitio-

ners who share insights and tips on practical business management

- skills needed to excel in the commercial world.

RESEARCH & ANALYSIS

Understanding users’ motivations, behaviours and processes is a vital

skill for UX Designers. This block immerses participants in the key

methods for uncovering valuable user insights. We focus on user-cen-

tred methodologies like Design Thinking, Lean UX and Customer

Co-Creation. These tried and tested ways of working focus on real

human needs and outcomes.

Starting with hypotheses, participants will plan and execute research

activities. Participants will hone competitor benchmarking, ethnography

and contextual enquiry skills. Interviewing and observing will help you, as

a designer, to gain empathy and uncover patterns in user behaviour.

W E E K 1 - 3

W E E K 3 - 6


Participants will collate, code and translate rich data into human stories.

These stories will align teams, inspire action and lead to delightful pro-

ducts and services.

A more futuristic look at design is also explored, which takes partici-

pants beyond screens into building transmedia experiences. These are

bespoke, unique and shared experiences that are often location and

time-based. Learn how to leverage the power of non-linear transmedia

storytelling.

DESIGN SPRINT

In this block we develop the skills required to run your own design

sprint and tailor it to a specific product, service or legacy system.

The Sprint is part of the designer’s toolbox because it gives teams

a shortcut to learning without building and launching. We learn

to choose the best sprint activities from a large toolbox. These

could be problem framing, customer experience mapping or

storyboarding. Through role-playing participants have to ma-

nage various organisational stakeholders in a real-life case.

Throughout the module, we learn how information architecture,

hierarchies, conventions and graphics are tied to how the human

mind works through behavioural economics, nudging and gamifi-

cation along with hands-on cases illustrating the applicability of

the theories. The block ends with a summary of insights ready to

be turned into prototypes and tested in the next module.

W E E K 6 - 9


PROTOTYPING & EVALUATION

This block turns user insights into prototypes with various levels

of fidelity, ranging from hand-drawn mock-ups to full-blown wire-

frames. You are introduced to the power of rapid prototyping

as an essential way to make ideas tangible and move the pro-

cess along through agile testing and incorporating user feedback.

Learn how to test and validate ideas spanning the user journey

across desktop and mobile using a wide range of prototyping

methods including paper wireframes, mood boards, storyboards,

models, digital workflows and mock-ups.

ACTION PROJECT (A-PROJECT)

Core to the overall philosophy of Talent Garden is the A-Project

which focuses on the practical application of your new skills and

knowledge. The course offers two substantial practice-based

components: the first is an individual design project based on a

challenge or opportunity facing your own organisation/work, and

the second is a predefined industry UX design challenge based

on external host organisations.

The A-project is mentored and supported by our industry practi-

tioners. The project outcome is for participants and industry part-

ners to develop actionable solutions for practical implementation

as well as to provide real and practical experience for participan-

ts. A-project also helps participants to build their design portfolio

and gain more in-depth knowledge in specialist areas.

W E E K 9 - 1 2

W E E K 1 2 - 1 8


Ruth KearneyRuth Kearney is an experienced education designer and fa-

cilitator who has delivered a broad range of digital and inno-

vation programmes to graduate and executive level. Prior to

joining Talent Garden, Ruth has worked for Trinity Innovation

& Entrepreneurship Hub and Hothouse Incubator in DIT.

SCHOOL STAFF

Marius CortsenMarius Cortsen holds a MSc. in Innovation and Business

Development from Copenhagen Business School, he has

established own startups worked as venture scout and rese-

arched how to use design for strategic innovation.

School Director

Learning Manager


We are educators who are committed to the stu-

dent learning experience and to taking an ‘action

learning’ approach to teaching. We do this throu-

gh delivering interactive lectures and practical

workshops that are grounded in theory but focu-

sed on real-world application.

MEET THE FACULTY


Dr. Declan TuiteDeclan is a lecturer and Course Director of the popular Ma-

sters in Emerging Media in the School of Communications at

DCU. He specialises in interactive/responsive design, sound

design, algorithmic composition, the social effects of ICT,

new media studies, programming, human-computer inte-

raction, usability and design for emerging media.

Mark SwaineMark is the founder of ‘UX Guy’ and ‘UX Institute’ and is

an international UX, Design and Product Design Thought

Leader, delivering exceptional product design and educa-

tion to blue chip companies, growth stage companies, tech

startups and VC’s. Mark helps companies build internal UX

design practices, implementing UX research and strategy.

THE FACULTY

Dr. Barry McMahonChief Physicist and Head of Department and Associate

Clinical Professor at the School of Medicine in Trinity Colle-

ge. Barry is an award-winning inventor and innovator in the

medical device space.


Trevor Vaugh

Trevor is an expert in design-driven innovation process

and discovery. He has developed a number of radical and

disruptive surgical innovations and holds 50 patents making

him one of the most active inventors in Europe. Trevor is

currently the Programme Director of the Masters in Design

Innovation at Maynooth University.

Steve Rawling

Steve is a business coach and international author, specia-

lising in storytelling and creative thinking. As a former BBC

TV journalist, Steve reckons he has told around 20,000

stories in his career and so can probably help you tell yours.

Garrett SheridanGarrett is an experienced designer focusing on UX and

digital product design. With a background in Multimedia and

Design Innovation and he has worked across industries in-

cluding social media news startups, vehicle routing systems,

banks and telcos.

THE FACULTY


Gill ReillyGill is an expert when it comes to creating customer-focu-

sed experiences. She is currently working as Global Head

of Sharing and Documen-tation at IKEA’s Global

Headquarters in Sweden. She is pas-sionate about finding

innovative, creative ways of working and influencing

change for the better through people.

THE FACULTY


Use of laptop for practical work and a passion

for all things design is required. What you need to bring to the class

Every Wednesday and

Thursday evening

(18.15 - 21.15) from 8 May to

3 October 2019

Talent Garden Innovation

School, DCU Alpha Campus,

Glasnevin, Dublin 11

5,525 €

6.15 - 9.15 pm

6,500 €

MORE INFO

Payment

info

D A T E S P L A C E

E A R L Y B I R D

T I M E

R E G U L A R

Early-bird discount of 15% available for early bookings


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Documents

Part time (Evening) - Nightcourses.com · followed by an intensive 6-week industry UX Design project. The application of UX Design across different platforms, emerging technologies