CONTENTSPAPER MAGAZINE May 2014

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Chief Operating Officer: LC ChauDirector: Italiana GranniConsulting Director: Allan AuEditing Consultant: May GuanChief Editor: Diane Fermin RoederGuest Editor: Ben Chu Financial Controller: TakutoMarketing Director: Shirley Xie MazeaudMarketing Manager: Sasa Leung, Lala WangDesigners: Rita Shi, Mike Wu, RudyPublication Co-coordinator: Rain Leung, Ambro Chow

Photographer: Leona, Mike WuContributors: John Chu, GiGi Chik, Allan CW Au, Lena Liu, Ronda Chua, Brad Phillips, Dr. Clive Fermin

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With congestion, pollution and overwhelming traffic as urban hallmarks in China, it is no wonder that in order to de-stress, relax and maintain their general wellbeing, people in its cities are frequently escaping to spas.

Manila may not be the prettiest of Southeast Asian cities and most of her charms are not overtly available - except to those who have taken the time to get to know her.

The Italian Consul General of Guangzhou, Benedetto Latteri, discloses details about the 2015 Milan Expo, the Bilateral Cooperation between China and Italy and shares his passionate recommendations for everyone’s to-do list when visiting Italy.

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May 2014

The Spa Edition:

Health isWealth

04 PAPER MAGAZINE city window

Dust in the WindAs of August this year, Guangzhou is set to tax companies that cause too much dust at construction sites, the Guangzhou Daily recently reported. Guangdong province has been tasked to lower its annual PM 2.5 concentration by 15% in 2017.

High-Speed Hits BumpsHong Kong Transport Secretary

Anthony Cheung Bing-leung announced that the Hong Kong-Guangzhou high-speed railway’s expected completion has been delayed until 2015 and that operations will only commence in 2016.

Penthouse Camouflage

A resident on Guangzhou Linhe East Road in the Haitangge neighborhood, suspected of illegally adding floors to his rooftop penthouse apartment, is trying to camouflage its illegal structures by completely covering them with green paint, vines

and overgrown shrubbery.

Easy-CZ to FrankfurtChina Southern Airlines announced the launch of their Guangzhou-Changsha-Frankfurt service in June which is due to operate three times per week. The route will utilise an Airbus A330-200 aircraft configured with four classes.

Safe MedicineShenzhen is increasing police presence at all 148 hospitals by the end of the year to stop violent attacks upon hospital staff. The Shenzhen Health Authority stated that 128 medical workers were injured in 130 cases last year, a large increase from having 50 injured staff members from 57 cases that happened back in 2010.

Police PatrolAn additional 11,000 police officers will be patrolling the streets of Guangzhou starting May 1. Lu Feng, deputy-director of the Guangzhou Public Security Bureau, said that the additional patrols will include police special forces, plainclothes officers, security officers and auxiliary police force.

Qingming AlertAn estimated 1,300 police were assigned to patrols this past Qingming Festival, mostly centered around Guangzhou’s Yinhe Park in which patrolling police officers were seen outfitted with semi-automatic rifles, bullet-proof vests.

Scary Big C StatsThe World Health Organization has revealed that 80% of all worldwide throat and nose cancer cases occur in China. Of these cases in China, 80% take place in the eight southern provinces - Guangdong has the highest number of cases.

Chinese Viagra Gets It OnGuangzhou Baiyunshan Pharmaceutical Holdings Company Limited has applied for production approval of Chinese Viagra, which will debut in 2014. In July 2014, patent protection of Pfizer for Viagra will expire. Hence, GPHL is ready to launch the Chinese version of the anti-impotence medication ahead of other local peers.

Lousy LungsAccording to a report by the Guangzhou Disease Control Center, lung cancer has been identified as the leading cause of deaths for both men and women in Guangzhou. One in four deaths in the city is attributed to cancer.

06 PAPER MAGAZINE arts & events

Le French May 2014The 22nd edition of Le French May will present a selection of performances, exhibitions and screenings in Hong Kong and Macau, including the story of Marco Polo performed by the renowned Nice Opera Ballet and an exclusive exhibition of paintings by Chinese Masters who lived in France, to a cinema programme featuring French movies about China.

Event Date: 2 May to 28 June 2014Time: Various timesVenue: Various venues in Hong Kong and MacauFor tickets, visit www.hkticketing.com

Hába Quartett Frankfurt in ConcertHába Quartett is composed of four young artists Sha Katsouris, Hovhannes Mokatsian,Peter Zelienka and Arnold Ilg from the Frankfurt Radio Symphony Orchestra. To be a string quartet with the highest demand to represent music literature - this is what the members of the Hába Quartet, who have been playing together for more than one decade, are always aiming for.

Event Date: Friday, 9 May 2014Time: 8 pmTicket Price: RMB 100, 180, 280, 380Venue: Symphony Hall, Shenzhen Concert HallFor tickets, (+755) 82841888

Spanish Fair "La Feria" Hong Kong 2014LA FERIA, organized by the Spanish Chamber of Commerce in Hong Kong, will feature around 20 exhibitors offering over 100 different Spanish products, including Spanish gourmet delicacies and Spanish language courses. LA FERIA’s programme of activities will include flamenco dancing, Spanish language games for kids, Spanish food demo, beer competitions, lucky draw and other surprises.

Event Date: Saturday & Sunday, 10 & 11 May 2014Time: 12 noon to 8 pmTicket Price: HKD 200Venue: Ocean View Court & Sea View Terrace, The Arcade, CyberportFor tickets, visit www.hkticketing.com

Boston Symphony Orchestra Concert with Charles DutoitThe Boston Symphony Orchestra, under the direction of Maestro Dutoit, makes a long-awaited return to China since the orchestra made its historic 1979 tour as the first U.S. orchestra to visit China after the establishment of diplomatic relations.

Event Date: Tuesday, 6 May 2014Time: 8 pmTicket Price: RMB 280, 480, 680, 880, 1280, 1680, 2280, 2880Venue: Opera Hall, Guangzhou Opera HouseFor tickets, visit www.gzdjy.org

Shaolin in the Wind Dance Drama by the Zhengzhou Song & Dance TheatreThe dance drama Shaolin in the Wind narrates a tale about a Shaolin monk, a life and death struggle between justice and evil and a love tragedy between protagonists Tian Yuan and Su Shui. The whole drama contains both consummate Shaolin Kungfu show and grand battle scenes.

Event Date: Saturday & Sunday, 10 & 11 May 2014Time: 8 pmTicket Price: RMB 80, 180, 280, 480, 680, 880Venue: Opera Hall, Guangzhou Opera HouseFor tickets, visit www.gzdjy.org

Sino-French Business Forum: Second Edition

On the occasion of the 50th anniversary of the Sino-French diplomatic relations, the second edition of the Sino-French Business Forum, which is

organized by the French Chamber of Commerce and Industry in China and the China Council for the Promotion of International Trade, in partnership with the General Consulate of France in Canton and the French Chamber of Commerce and Industry in Hong Kong, will be held. This Sino-French

Business Forum constitutes a B2B platform in order to make the French companies commercial offer matching Chinese buyers’ demand.

Event Date: Wednesday, 9 April 2014Venue: Hotel Sofitel Guangzhou Sunrich

Cesar Millan, Dog Whisperer, Live TourKnown for his hit television series “Dog Whisperer with Cesar Millan” and his new series “Cesar To The Rescue”, Mr. Millan is the preeminent authority in the field of dog rehabilitation. Dog lovers will be inspired by Cesar Millan’s way, as he reveals the key to happier, healthier relationships between humans and their canine companions.

Event Date: Sunday, 11 May 2014Time: 7 pmTicket Price: HKD 480, 680, 880Venue: Hall 10, Asiaworld ExpoFor tickets, visit www.hkticketing.com

Art Basel Hong Kong 2014Art Basel will feature 245 leading galleries from 39 countries and territories - including 24 galleries with exhibition spaces in Hong Kong. The show spotlights artists and programs of top international galleries from all over the world, bringing a huge range of high quality artworks to Hong Kong.

Event Date: Wednesday to Sunday, 14 to 18 May 2014Time: Various timesTicket Price: HKD 250, 300, 850Venue: HKCEC Hall 1 & 3 (Harbour Road Entrance)For tickets, visit www.hkticketing.com

Featherweight FuryA championship event with three featherweight world title fights, also featuring The Main Event, four-division world champion and 2012 Fighter of the Year Nonito “The Filipino Flash” Donaire challenging World Boxing Association (WBA) undisputed featherweight world champion Simpiwe “V12” Vetyeka.

Event Date: Saturday, 31 May 2014Time: 5:30 pmTicket Price: MOP 80, 280, 480, 680, 880, 1280, 3280Venue: Cotai Arena, The Venetian MacaoFor tickets, visit www.venetianmacao.com

AmCham South China Spring BallTequila! This year’s Spring Ball organized by the American Chamber of Commerce – South China features the theme “Fun in Acapulco” and promises to be a festive, margarita-soaked evening.

Event Date: Saturday, 17 May 2014Time: 7 pmVenue: China Hotel, A Marriott Hotel, GuangzhouFor tickets, contact the AmCham office at tel: (+20) 8335 1476

Forever After - Sofitel Guangzhou Sunrich French Luxury Wedding Show

The Journey of Love - Grand Hyatt Guangzhou

The Maldives - Sofitel Dongguan Golf Resort Outdoor Wedding Fair

The Moment of Forever - Hyatt Regency Dongguan Wedding Show

Thai food

Consulate General of Mexico in Guangzhou 'Fiesta Mexicana Cuisine Tour'

Consulate of Poland Michal Boym Art Exhibition Opening Ceremony

Accademia della Cucina Italiana's Cultural Dinner - Cuisine of Ancient Rome

A tribute to the cuisine of Ancient Rome was the theme of the sumptuous charity dinner held at Prego, Westin Guangzhou by the Guangdong delegation of Accademia della Cucina Italiana, with Italian Consul General, Benedetto Latteri, in attendance.

Futian Shangri-La Hotel, Shenzhen 's New Café Zen Launch

Easter Eggstravaganza - Family Adventure Activity and Grand Easter Brunch @ LN Garden Hotel Guangzhou

Spring Fling Charity Lunch

InterContinental Foshan Ole'Ole' Restaurant & Bar's New Chef Presents Authentic Brazilian Churrasco Barbeque

Reception to Celebrate the Official Birthday of His Majesty King Willem-Alexander of the Netherlands

The "ladies who lunch" in Guangzhou came together to do just that - and enjoyed a fashion show and some shopping too! All for a good cause, as proceeds went to charity. Those who came in bold, spring-coloured dresses, with flowers or colourful headpieces, stood a chance of being awarded Best Dressed and win a special prize.

12 PAPER MAGAZINE cover story

The Spa Edition:

Health isWealth

little over ten years ago, there was only a miniscule number of spas in China that could boast of unique, culture and heritage-driven product and service offerings at par with those of the best from Thailand or Indonesia or other well-known Asian destinations

sought after by the world’s travellers for rest and relaxation.

China has had a centuries-long spa and wellness tradition - reflected by the proliferation of reflexology outlets in any Chinese city street. Certainly Traditional Chinese Medicine (TCM) has been a vehicle for good health, wellness and well-being in China for centuries. It dates as far back as the Yin Dynasty between 1400 and 1100 BC. In TCM, the body is seen as a whole and everything is believed to be interconnected. When one organ is not functioning normally, this results in an imbalance in the rest of the body. Practices such as herbal medicine, acupuncture, auricular therapy (ear massage), tui na (massage), Qigong (exercise) and nutritional therapy are all part of China’s ancient healing and wellness traditions.

Most of China’s traditional massage and health places, until most recently though, were clinically austere and spartan, bleak places which were not really conducive for relaxation and pampering. But, oh how the Chinese spa and wellness industry, and the Chinese people themselves, have changed!

With Chinese travelers’ higher disposable income, spas in China have undergone a complete make-over, in both substance and style: upgrading their products, facilities and services as well as pushing the innovation envelope when it comes to spa interior style and design, in order that they may satisfy increasingly demanding and more stressed-out Chinese clients and compete not only with the best in Asia but in the world.

With the intense pace of life in China, with congestion, pollution and overwhelming traffic as urban hallmarks, it is no wonder that in order to de-stress, relax and maintain their general wellbeing, people in its cities are frequently resorting to escaping to spas. And people in the Pearl River Delta region are no exception - in this special Spa Edition, Paper magazine delves into an elite selection of the most exclusive health and beauty spas in the country to find out the truth behind the old maxim: “Health is Wealth.” Indeed!

14 PAPER MAGAZINE cover story

Banyan Tree Spa LijiangBanyan Tree Spa Lijiang, with its Naxi-inspired architecture and interiors in the midst of Lijiang heritage town, delivers a true Oriental spa experience for guests with treatments inspired by the Chinese Five Elements philosophy. Signature Packages include the Royal Banyan, Yin for Her, Yunnan Bounty and Yang for Him, based on healing therapies passed down through generations and cultivated through years of professional training of its therapists at Banyan Tree Spa Academies in Bintan, Indonesia, Phuket,Thailand or Lijiang, China. Until 31st May, the Spring of Life pakcage,including 30-minute Tropical Fruit body scrub, 60-minute choice of body massages, 30-minute cleansing facial, is on offer all for only RMB 1680 nett while Summer Pampering is available until 30th June, inclusive of a 90-minute Lomi Lomi massage, 30-minute Jade facial and 30-minute Barley green tea body wrap.

SO Spa with L’OccitaneSofitel Macau at Ponte 16For ultimate relaxation, So Spa offers an original Turkish bath experience featuring a Hammam (Warm steam bath), Balneotherapy (water therapy) featuring a 3-step journey starting with the So Sensorial Shower, the only one in Macau to offer four animated programs simultaneously combining Chromatherapy, Aromatherapy and Musicotherapy; followed by an Ice Bucket Drench and the invigorating So Ice Fountain. Not relaxed enough? Check out the deep relaxation room and ponder its ceiling animated by a Swiss Wave Dream device. Finish off with a swish mani-pedi at the Champagne Nail Bar where one can luxuriate with OPI nail treatments while enjoying a glass of Champagne.

Spa at Four Seasons Hotel, Hong KongThe Spa is a serene oasis of relaxation situated high above Hong Kong’s bustling streets and scenic harbour. Inspired by and tailored for the five senses, distinctive spa therapies combine the techniques of expertly trained staff with products developed from nature's most precious ingredients. Not to be missed is the Spa’s Jade Stone Therapy treatment, a full-body massage based on the ancient Chinese practice of gua sha, using a combination of hot and cool jade stones. The stone is also believed to increase energy levels and boost immunity.

AWAY SpaW GuangzhouAWAY Spa’s treatments are designed with partyphiles and the travel-weary in mind, welcoming with a signature Detox Mocktail followed by a stint in a scented steam room. Decompression begins with hot fragrant towels to relax. Next comes the treatments, where AWAY® Spa therapists act as sensory mixologist - expertly blending and remixing potions, music, light, sound and touch for a pitch perfect experience. From the utterly indulgent Glow massage to the Scrub a Dub body rubs, AWAY® Spa utilizes custom-formulated products made fresh in Guangzhou with 100 percent natural ingredients as well as Elemental Herbology products that combine potent levels of botanical, mineral and marine extracts for beautiful skin. Afterwards, chill with a cold fragrant towel and signature Refuel Mocktail.

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JW Marriott Hotel, Water Wellness at Quan Spa,

Shenzhen’s connection with water can be traced back through its history. Chinese people have always referred to the drains in paddy fields as 'zhen' or 'chong'. Thus, the name 'Shenzhen' literally means 'deep drains'; as a typical part of the southern Chinese Pearl River Delta region, this is a delta characterized by swamplands surrounded by rivers, where deep drains punctuated the paddy fields. In the ancient area of what is now known as Shenzhen, this marshy delta was home to seafarers and fishermen.

In the same way, water, as one of life’s essential elements, has always been inextricably linked to the spa experience. Quan Spa at the JW Marriott Hotel Shenzhen, specializes in offering a spa experience based on water therapies to help move guests towards relaxation, balance and vitality.

Located on level 4, Quan Spa at the JW Marriott Hotel Shenzhen is immediately adjacent to the hotel’s 24-hour Fitness Center. Eight spacious private treatment suites including a Vichy Shower room and two bathing suites, a heat experience area, containing a sauna, steam room, hot whirlpool, chill showers and relaxation areas, comprise the spa facilities. An outdoor pool and movement studio where group classes are offered to guests, are also available. Access to all facilities is complimentary for all hotel guests.

Quan SPA is the only spa of its kind in China to offer a spa experience based on solely on water therapies. The “Hydro beauty SPA” journey begins with a 20-minute “Juvenis 20” micro bubble bath. By releasing millions of superoxide micro bubbles, which are 0.5 millimeter smaller than skin pores, one feels like having a bubble body mask. This advanced product is believed to safely and effectively remove the thickening layer of the epidermis, moisturizing the skin and increasing blood circulation. Skin is left incredibly clean, smooth and radiant.

The “Hydro beauty SPA” Treatment is available at RMB 950 for 80 minutes: Micro bubbles bath (20 minutes) and Aroma body massage (60 minutes). Appointments are required. For reservations, please call Quan Spa at (+755) 2269 8160.

Quan Spa, JW Marriott Hotel, Shenzhen. 6005 Shennan Boulevard, Futian District, Shenzhen

Shenzhen

After the micro bubbles, experienced therapists perform a relaxing aroma body massage. Using scented oils combined with skin rolling, thumb and palm movements, this firm massage aims to release tension, increase vitality and flexibility, and aims to create wholeness of body, mind and spirit. The effect is totally relaxing as well as energizing.

Sony’s new projector sits on the floor and fires upwards, turning your blank wall

into a massive 147-inch 4K screen.With a gorgeous, sleek, minimalist design that looks

like a work of art, it then comes alive to fill the room with a true theater-quality visual

and audio experience. Mind. Blown.

Sony 4K Ultra Short Throw Projector

A battery pack providing double the juice on your iPhone with built-in data storage, available in 16 and 32 GB versions. Take photos, shoot videos, and download files, and store them locally inside the case where they won't waste space on your phone.

Mophie Space Pack

A Wi-Fi-enabled doorbell that lets you see and talk to visitors standing outside your entryway from an iOS or Android smartphone. When someone rings the bell, it initiates what is basically a video call on your phone. You don't even have to be at home, and you can set the DoorBot to work with multiple devices so that everyone who lives in your home can use it.

DoorBot

Channeling the styling of a classic men's watch, the new Mercedes Pebble Steel provides stats like your

current mileage, how much fuel is in your tank, and your current tire pressure, whether you're near

the car or not. While driving, you can set the app to deliver vibration alerts to your wrist for different

events, like if traffic is getting heavy ahead.

Mercedes Benz Pebble Steel

Sony’s new 4K camcorder has the same size sensor found in the insanely excellent RX100 and RX10 cameras: a 1-inch-type Exmor R CMOS to be precise. Throw in built-in Wi-Fi and NFC capabilities -- which let you transfer footage wirelessly and pair the AX100 easily with NFC-enabled mobile devices -- and you have a legitimately awesome prosumer 4K camcorder

Sony Handycam FDR-AX100

Intel's body-monitoring earbuds has a tracker inside that syncs to both iOS and Android phones. It collects calorie, pace, distance, time data, tracks

your heartbeat in real time and offers a visible history graph on your phone's screen. Plus, if you're falling below or going above your target heart rate, the system automatically plays a song to pump you

up or calm you down.

Intel Smart Earbuds

eureka PAPER MAGAZINE 17

China’s Retail IndustryChanging Consumer Market

Moving towards a consumption - and service - focused economic model

Underpinned by the steady rise of household income, China’s retail market has become one of the most lucrative and rapidly growing in the world. China is currently the world’s second largest retail market, and Asia’s largest. It is expected to surpass the U.S. to become the world’s largest retail market by 2016. After years of accelerated growth and annual expansion rates of 10 percent or more, China’s growth in 2013 slowed down to 7.7 percent - level with the figure for 2012. This slowdown in growth is consistent with China’s effort to carry out a major overhaul aimed at weaning its economy off its decades-long reliance on heavy industry, export-oriented manufacturing, state-driven investment, as well as investment in infrastructure. Meanwhile, to rebalance the nation’s economy, policymakers are attempting to shift towards a more consumption- and service-driven model, hoping to foster and sustain more productive growth over the next decade and beyond.

In recent years the Chinese government has been pushing for pay increases to retain public support and boost domestic consumption. Wages have also risen as millions of Chinese move from the countryside into the cities, and as employers struggle to find and retain workers amidst China’s rapidly aging population. According to Bloomberg, salary figures from the first three quarters of 2013 showed an increase of about 11 percent from the comparable period in 2012. Urban residents saw their disposable income increase 9.7 percent last year, or 7 percent when factoring in inflation; in the same period, rural residents’ net income rose 9.3 percent after adjusting for inflation, as per official statistics released by China’s statistics bureau. In 2014, China’s wages are

By: Shirley Zhang,, Dezan Shira & Associates

18 PAPER MAGAZINE fortune

set to increase by 10 percent or more, which is expected to further boost consumption and drive low-cost manufacturers out of the country. McKinsey’s research suggests that by 2022, more than 75 percent of China’s urban consumers will earn RMB60,000 to 229,000 (US$9,000 to 34,000) a year.

With more money flowing into Chinese households, consumption levels have experienced a marked increase. In December 2013, retail sales increased 13.6 percent compared to the previous year. Chinese consumer confidence reached a record high of 111 points in the last quarter of 2013, according to findings from Nielsen, a leading global provider of information and insights into consumer behavior. Key factors identified were better job prospects and stronger purchasing intentions. Figures for tier-two and tier-three consumers in particular witnessed big jumps compared with the start of 2013. All this supports predictions that consumption will overtake investment as the largest contributor to China’s GDP growth.

According to Nielsen, the top four areas where tier-two and three consumers are using their spare cash are on new clothes, dining out, education funds, and into saving deposits. For 2013, these two tiers contributed almost half of the total fast-moving consumer goods sales. Health and wellness related sectors maintained robust growth in 2013. A few cities with huge growth potential were chosen by Nielsen as examples of the so-called “emerging tier-one cities”, including Chongqing municipality and Suzhou, which are expected to become the powerhouses of China’s future economy.

An Overview of

Class demographics

McKinsey’s research suggests that the upper middle class is poised to become the principal engine of consumer spending over the next decade, labelling consumers with household incomes in the RMB106,000 to 229,000 (US$17,538 to 37,893) range the upper middle class. By 2022, the upper middle class is estimated to account for 54 percent of urban households and 56 percent of urban private consumption.

Middle-class growth rates are expected to be far greater in the smaller and less-developed third and fourth tier cities of the north and west, where disposable incomes are rising rapidly. In particular, the share of upper-middle-class households in third tier cities is expected to reach more than 30 percent by 2022, up from 15 percent in 2002. Meanwhile, the ratio of China’s urban middle class in the four tier-one cities, i.e., Beijing, Shanghai, Guangzhou, and Shenzhen, is also expected to decrease substantially by 2022. Sustained growth in the size and diversity of China’s middle class will create new market opportunities for both domestic and international companies.

In addition to affluent and ultrawealthy consumers, McKinsey’s research finds that upper-middle-class ones are stimulating rapid growth in luxury-goods consumption, which has surged at rates of 16 to 20 percent per annum for the past four years. According to Hurun’s 2012 Report, the number of Chinese individuals worth more than RMB10 million broke the one million mark for the first time, while China’s super-rich, defined as individuals with wealth greater than RMB100 million, increased to 63,500 individuals. This means that there is one millionaire for every 1,300 people in China.

Generational change

Companies should also keep in mind generational change and the effect of differently held values on the consumption behavior of China’s younger generation. According to a study on Chinese consumers conducted by the Samsung Economic Research Institute, the young new consumers of China are a unique class. As a result of the one-child policy implemented since 1979, parents are generous in giving financial support to their children, affording them more comfortable financial prospects and larger budgets.

Unlike the older generation, China’s youth have little experience with hardship and more exposure to different cultures; as a result, they are more optimistic, open-minded and individualistic, caring more about their own independence, freedom and distinctiveness. They judge themselves and others by what they buy and have been exposed to foreign and domestic brands. They love big brands and spend money to reflect their personal tastes, sensibilities and sense of individuality, pursuing self-expression in their purchases.

They are also better educated and informed than previous generations, with a broader vision of the world, motivating them to pay much more attention to environmental and social concerns than previous generations. Companies should adapt to this new generation of young consumers by differentiating their offerings and adjusting their branding and marketing strategies to attract younger consumers.

Strategies for Market Entry

Potential of second and third tier cities

Currently, China’s retail sector is fragmented. Small independent stores dominate the retail landscape, with the top 100 retailers accounting for only 11 percent of total retail sales. For a long time, companies only set up stores in the downtown areas of first- and second-tier cities of the Chinese mainland. However, with rising rent costs and increasingly fierce competition, large retailers are gradually losing their price

advantage. Meanwhile, in the wake of China’s rapid urbanization, former small and medium-sized cities have gradually developed into large cities, providing tremendous opportunities. This combination of concentration of populations and gradually improving infrastructure are attracting the attention of the international retail giants. Some retailers are therefore shifting their business focus in China from first and second tier cities to third and fourth tier cities. In fact, 58 percent of newly opened stores across China are found in tier-two and tier three cities.

Companies need to keep in mind the varied needs of rapidly expanding smaller cities. Rather than a cookie-cutter approach, companies should design city-specific solutions, including product portfolios, marketing approaches, and operating models tailored to the unique demographics and culture of these cities and the needs of increasingly sophisticated consumers.

Adapting to the China market

With higher incomes and increasing affluence, consumers are becoming increasingly sophisticated, demanding, and willing to pay a premium for better quality and unique products and services, as well as discretionary goods that are beyond the basic necessities. Competition in the consumer markets sector is also set to intensify as more multinational companies increase their presence in China. Companies should devote time to understanding what consumers are doing, how preferences are evolving, and the underlying motivations of their behavior. As the growth of the urban labor pool slows due to the country’s aging population, companies will need to enhance their efficiency and productivity by planning more strategically, providing appropriate training and improving employee loyalty, as well as utilizing high-tech equipment for automation.

In addition to the traditional physical retail stores, e-commerce and mobile commerce are both boosting retail sales. Digital marketing and in particular social media are playing dominant roles in impacting consumer’s on their purchasing decisions, with influential social media websites, such as Sina Weibo and Meilishuo, providing exposure to a tremendous variety of goods as well as opportunities to share reviews and feedback among friends and users, thus encouraging more customers to purchase online.

Given the growing importance and huge potential of the country’s retail industry, China’s retail market has become too big for international businesses to ignore. For foreign investors eager to grab a share in the booming retail market, setting up a physical retail shop in the country is perhaps the most direct way to tap into the local retail market.

This article was first published on China Briefing.

Dezan Shira & Associates is a specialist foreign direct investment practice, providing corporate establishment, business advisory, tax advisory and compliance, accounting, payroll, due diligence and financial review services to multinationals investing in emerging Asia. Since its establishment in 1992, the firm has grown into one of Asia’s most versatile full-service consultancies with operational offices across China, Hong Kong, India, Singapore and Vietnam as well as liaison offices in Italy and the United States.

20 PAPER MAGAZINE jetsetter - sponsored by Accor - Sofitel Luxury Hotels

Thrillers in Manila:

Manila is often treated as an extremely brief in-betweener by foreign visitors on their merry way to one of the Philippines’ many picturesque, sunshine-kissed islands and palm-fringed sandy beaches, the capital city’s chaotic traffic and pervasive urban poverty an immediate visual turn-off.

But with its rich cultural mix of Malay, Spanish, American, Chinese and Arabic influences, Manila offers up its own unique thrills as long as the visitor exercises patience, perseverance, vigilance and possesses a sense of adventure. “Insider” information - a trustworthy local friend - also helps; on the surface, Manila is not the prettiest of Southeast Asian cities and most of her charms are not overtly available, except to those who have taken the time to get to know her.

For those who’re up for it, discover these thrillers in Manila:

IntramurosThe 64-hectare stone citadel, founded by the Spanish in 1571, has withstood wars, natural disasters and successive waves of colonial invaders. If you can, book a tour (or hilarious theatrical performance?) with the irrepressible Carlos Celdran, Walk This Way Tours. Reward yourself with a stop at Ilustrado, a colonial-style villa, for a breakfast of buttery ensaymada and Spanish hot chocolate.

Contemporary ArtVisit Chino Roces Avenue’s galleries for a whiff of the Philippines’ vibrant contemporary art scene. Manila Contemporary hosts world-class exhibitions from the Philippines and beyond. Nearby, Silver Lens Gallery exhibits superb photography, video and installation work.

An Insider’s Guide

Museum HoppingVisit the National Museum for a peek at Spanish-era old masters then drop by two museums owned by two of the country’s wealthiest families. The Ayala Museum, established by the Zóbel de Ayala family that owns most of the central business district of Makati, includes an art showcase by family patriarch Fernando Zóbel.The Yuchengco Museum, established by a former U.N. ambassador, includes a fascinating collection of portraits of the sweethearts and mistresses of Philippine national hero José Rizal.

20 PAPER MAGAZINE jetsetter - sponsored by Accor - Sofitel Luxury Hotels

Manila Bay SunsetsManila Bay’s sunsets are spectacular and can be enjoyed over cocktails at the swanky terrace of the Whitemoon Bar in Manila Ocean Park. A budget-friendly alternative is to grab your sweetheart’s hand and stroll along San Miguel by the Bay, a 1.5-km promenade next to the gargantuan Mall of Asia.

Stay:Makati Shangri-La, Manila Its rooms may be getting a tad shabby but “The Shang”, the heartbeat of Manila’s high society life, is still ticking. Watch out for the eye-catching grand entrance of its bevy of elegantly-attired female string orchestra musicians during afternoon high tea at the grand lobby, always a favourite for people-watching.

Hotel Sofitel Philippine Plaza, ManilaSprawling over beautifully landscaped gardens, with an expansive lagoon-shaped pool, on the fringe of Manila Bay and blessed with its daily spectacular sunsets, the Sofitel comes closest to providing a luxury resort hotel experience while enjoying the thrills of urban Manila. Don't miss the chance of dining at Super Potato-designed Spiral, its showcase restaurant with 21 dining ateliers, including a cheese room and chocolate kitchen.

Shop:Greenbelt 5-an entire top-floor wing of this swish and airy shopping small is dedicated to the country's emerging crop of innovative homegrown brands.

Dine: The atmospheric Café Juanita gets Filipino home cooking right, with great pork adobo, angel-hair pasta with crab fat sauce and taro leaves in coconut milk.

You can’t leave the Philippines without trying the halo-halo - which literally translates as "mix-mix" - is a refreshing concoction of shaved ice and evaporated milk, mixed up with any combination of sweetened beans, candied fruit, nata de coco, Filipino crème caramel, purple yam and jelly, topped off by a scoop of purple yam ice cream.

Food MarketsIf you happen to be in Manila on a weekend, don’t miss grabbing breakfast at Makati’s popular outdoor food markets, which include showcases by organic food producers, frequented by locals and expats alike - Saturday mornings are at Salcedo Village park and Sunday mornings at Legazpi Village park.

BinondoBinondo, Manila's colorful 400-year-old Chinatown, is supposedly the oldest Chinatown in the world and is worth a stroll through congested lanes for a bowl of Manila's best chicken noodle soup at renowned Chinese-Filipino eatery Ma Mon Luk and view the legendary Church of the Black Nazarene in nearby Quiapo. Foodies should check out the eating & historical walking odyssey offered by the creative folks behind The Great Binondo Wok Tour.

Travel Index:

* Flight schedule should follow the Airlines latest announcement.

Hong Kong - Manila• Cathay Pacific 07:45 - 09:45, 09:00 - 11:15, 14:35 - 16:45, 16:35 - 18:45, 17:45 - 19:50, 20:25 - 22:35 & 22:00 - 00:05 (almost daily) Price: HKD1980+ for round trip

Guangzhou - Manila• China Southern Airlines 8:35 - 10:55 & 14:15 - 16:35 (Mon, Wed and Fri) Price: CNY1700+ for round trip

• Philippine Airlines 02:15 - 04:35 (Mon, Wed, Fri & Sat) Price: CNY1190 for round trip

• Philippine Airlines 08:05 - 10:15, 11:10 - 13:20, 13:20 - 15:30, 18:00 - 20:10 & 22:05 - 00:15 (daily) Price: HKD1985 for round trip

22 PAPER MAGAZINE auto

Hear Me Roar!

tolls-Royce is a renowned English car company founded in 1906 by Charles Stewart Royce and Sir Frederick Henry Royce. Throughout the course of history, the company has had its shares of ups

and downs. The company, however, has always steadfastly produced cars at the leading edge of luxury and refinement.

For a car that is produced in numbers so low and whose production is so expensive, making the vehicle available only for the privileged few, the Rolls-Royce brand is actually extremely well known around the world. Ask any random passerby, even a person who loathes motorcars, and chances are, that person will recognise the name Rolls-Royce.

The Rolls-Royce Wraith

Shown here is the company’s newest offering, not the traditional limousine it usually offers but what is now known as the Rolls-Royce for people who actually like to drive themselves, if those type of Rolls customers do exist.

The Rolls-Royce Wraith is a coupe that hankers to its illustrious past. A car with a long, huge hood, a short cabin, a sloping fastback and suicide doors! The car’s interior is swathed in acres of glorious, genuine leather. You just know that a lot of handsome cows gave up their lives for this interior!

The Wraith is also the most powerful Rolls-Royce in history. Powered by a 6.6 liter, twin-turbocharged V12 engine. Good for 624 bhp. It catapults this behemoth from 0-100 kph in 4.6 seconds. Mated to a silky smooth 8 speed automatic gearbox and an electronically controlled air suspension that re-creates the signature Rolls-Royce “magic carpet" ride.

From the onset, the words of the company’s co-founder, Sir Henry Royce, have echoed throughout its history: “Take the best that exists and make it better; when it does not exist, design it.” The company has hit the jackpot with the Wraith.

You buy a Ferrari when you want to be somebody. You buy a Lamborghini when you want people to think you are somebody. You buy a Rolls Royce when you are ALREADY somebody.

Rolls-Royce expects that the Wraith will sell well in China - currently the company’s fastest-growing market where the Phantom is its top seller- and where they say the Wraith will appeal to current Rolls owners looking for a second car.

Ladies and Gentlemen: presenting The Rolls Royce Wraith.

Contributed by Dr. Clive FerminDr. Fermin is a medical physician, self-confessed speed freak and gearhead, who has named his sons after Formula 1 racing champions. When not in a hospital operating theatre, he regularly burns rubber on go-karting zones.

24 PAPER MAGAZINE athlete

The question to focus on when analyzing Argentina-where will it play Mr. Messi at the World Cup? Throughout his international career, which began in 2005, Mr. Messi’s place in the national team lineup has moved all around the field. Will 2014 finally be the year Argentina figures out how to properly use Mr. Messi and unlock the awesome skills and form he has displayed for Barcelona?

On June 24th this year, Mr. Messi turns 27, which will inevitably lead to even more comparisons to his country’s all-time soccer icon, Diego Maradona. Mr. Maradona was 25 going on 26 in 1986 when he almost single-handedly led Argentina to its second (and last) World Cup triumph. It’s worth remembering that Mr. Maradona in 1986 was probably the best individual player during a modern-era World Cup, aided greatly by coach Carlos Bilardo shrewdly managing the entire team around his superstar player at the peak of his powers.

Mr. Messi’s relative lack of success at the international level, in contrast, remains puzzling, although this may not entirely be his own fault. His goal-scoring record - 37 in 83 appearances - is below his rate at Barcelona, but still very respectable. In his previous two World Cups, Argentina reached the quarterfinals. The high point for Argentina was a Gold Medal at the 2008 Beijing Olympics, with a national squad stacked with talent that included Angel dí Maria and Ezequiel Lavezzi.

Given Mr. Messi’s ridiculously rich success with Barcelona - six La Liga titles, three Champions League wins, two Copa Del Reys - one is automatically tempted to think that all this magic should easily rub off on Argentina in pursuit of the World Cup trophy.

Barcelona has already staked its claim as the greatest club team in soccer history. With Argentina’s national squad, however, Mr. Messi does not have supporting players like Andres Iniesta or Xavi around him. Spain - with a team comprised with the core of Barcelona’s team - has won the last two European Championships and the 2010 World Cup sans Mr. Messi.

Mr. Messi is on the short list of the best players in the world, but plays a position where Argentina is historically stocked with talent: striker. As a result, throughout his 83-game international career, Messi has played all over the field, ranging from striker to wide forward to right midfielder to even a central midfielder.

How Do You Solve a World Cup 2014 pundits have selected Argentina as the second favourite to win, behind host Brazil at 5-to-1, primarily because of four-time World Player of the Year Lionel Messi.

At the 2010 World Cup, Argentina - coached by Mr. Maradona - used Messi as an attacking midfield, dropping him further away from goal, in order to get two other strikers on the field. Mr. Messi was effective enough but didn’t score a goal himself and Argentina went out with a 4-0 loss to Germany in the quarterfinals.

The conundrum is thus: what is Mr. Messi’s best position for Argentina?

The answer for Argentina manager Alejandro Sabella is simple: striker, because this is what Mr. Messi excels at, as demonstrated in recent, record-setting seasons for Barcelona.

Instead of trying to slide Mr. Messi further away from goal to shoe-horn Argentina’s more traditional strikers onto the field, the team should be catered around Mr. Messi and his exceptional talents. If Argentina is serious about winning this year, it should take a page from the Coach Bilardo game plan during Mr. Maradona’s glory days and build everything around Mr. Messi. Mr. Messi shouldn’t be used as a provider to set up his teammates, the rest of the Argentina team should be lined up to feed him and just let him work his magic.

In Brazil this summer, Mr. Messi doesn't need to be Mr. Maradona; he needs to be the Lionel Messi we've seen the past decade on the club level in Spain.

Problem Like Messi?

Break Your Rut!by Coach Brad Ph

illips

Most fitness goals are doomed before they a

re ever dreamed up. This is because most p

eople

and products only attack one dimension of

fitness at a time. A multidimensional appr

oach to

fitness is the only way to get effective result

s that last for a lifetime. In this article, The

Apollo

Program will give you a simple tip to attack

each dimension of fitness success.

For most people, it’s really easy to get into a rut. W

ake up, go to work, go eat dinner, go to the gym (o

r

the bar), then back home to sleep in preparation fo

r the next day… which will look exactly the same a

s

the one that just passed.

Even on our weekends, we tend to follow the same

pattern with the same people or places. This patte

rn is

comfortable, but it is also dull and stifles creativity,

personal growth, and inspiration.

Despite the drawbacks, there is an evolutionary rea

son as to why our behavior tends toward repetitio

n.

In the hunter-gatherer days, early humans faced m

any risks that we don’t face today. If they pick the

wrong plant to eat, they could die. If they stroll int

o the wrong bit of forest, a tiger eats them. Repet

itive

behavior was a successful survival strategy to follow

the same path, or eat the same known foods. This

is

why it is ingrained in so many of us to find a routin

e and cling to its warm, soft, safe feeling.

However, in modern life, there are amazing oppor

tunities just past the horizon of experiential familia

rity.

In fact, personal growth and self-actualization cann

ot be attained within your “rut.”

This is why The Apollo Program members recentl

y recruited a guide to take us hiking through unpa

ved,

unpopulated wilderness trails. We clambered over

boulders and walked through bamboo forests. We

sucked fresh air, and traversed old, shaky bridges.

In short, we had an epic adventure together. Some

people were forced to confront their fear of heights

. Others were forced to persevere in walking far

further than they ever had. But, everyone was for

ced to break out of their rut. All of us are very gla

d we

had the opportunity.

After living in Guangzhou for five years, I had no

idea such wilderness trails existed so close to town

. If

you are more of an urban rat, don’t fret. I’m not p

imping the hike in this article - but merely pushin

g

you to get out of your comfort zone and try

something new, different, and exciting. Yo

ur

mental acuity, life-balance, health, wellnes

s, and psyche will all thank you for it!

Contributed by: Coach Brad Phillips

Brad is the Head Coach of The Apollo Prog

ram: a group of professionals in Guangzho

u

that specialize in fitness transformations an

d improving human performance. Contact

:

www.apollogz.com Call: 159.8900.0800

fighting fit PAPER MAGAZINE 25

PAPER MAGAZINE

Muse

26 PAPER MAGAZINE muse

French fashion designer Isabel Marant is known for her too-cool-for-school bohemian aesthetic and pret-a-porter creations that inspire fervent covetousness in fashionistas the world over. Deliberately cultivating a nonchalantly casual, perfectly tousled but never over-thought look, her brand of “hippie chic” clothes and footwear are worn by some of the world's most fashionable stars including Kate Moss, Sienna Miller, Kate Bosworth, Rachel Weisz and Alexa Chung.

Hippie Chic:

10 FASHION RULES TO LIVE BY THIS SPRING

Isabel Marant

Muse

Muse

Vive La France: how to dress like a French woman When it comes to fashion, no one can beat a French woman’s innate sense of style. With muses and icons like Coco Chanel, Vanessa Paradis, Audrey Toutou and Clemence Poesy, how can we not suffer from Francophilia? What is the secret to that incredibly chic sense of French style? Here are their secrets for this season!

yummy - Sponsored by Hyatt Regency Dongguan

Chef Larry Liu - Executive Sous Chef of Hyatt Regency Dongguan

Address: Song Shan Lake National High-tech Industrial Development ZoneQinyuan Road,DongguanReservations: (+86)769 2289 1234dongguan.regency.hyatt.com

Chef Larry has a great interest in the food and beverage industry, and has worked for several years at both Lei Garden Guangzhou and Grand Hyatt Guangzhou before joining Hyatt Regency Dongguan. He is outstanding when working with Chinese cooking methods, for Cantonese dishes in particular. He is always focused on three cooking principles: Ingredients, Cooking Skill and Innovation. ‘I hope I can use my experience to make a significant contribution to the food and beverage industry, and continuously explore different ingredients,’ Chef Larry said.

Homemade dish: Steamed Mantis Shrimp with Hua Diao WineIngredients:Mantis Shrimp, Aged Hua Diao Wine and eggs.

Cooking Method:A. Mix the egg white and Hua Diao Wine with a pinch of salt, gently stir with chopsticks, skim and plate.B. Deep clean the Mantis Shrimp, mix evenly with Hua Diao Wine and then plate.C. Steam the shrimp until medium well, pour the egg mixture on the shrimp and steam the whole dish until

it is well done.D. SprinkleHua Diao Wine on the steamed dish, and garnish with cilantro.

Tips: By using the famous aged Hua Diao Wine (twenty years and above) along with farm eggs, it is quite nutritional and the flavours are very memorable. Mantis Shrimp contains abundant magnesium and collagen, good for nourishing the skin, face and improving health. When entertaining, this is an excellent dish to serve to your guests.

Fried Yunnan PorciniIngredients:Porcini, garlic bolt, streaky pork, sliced garlic and dry chili.

Cooking Method:A. Boil the porcini and remove it from the water.B. Fry the porcini and streaky pork with cooking oil at a low temperature.C. Stir-fry the sliced garlic and dry chili, and then add the porcini and pork until well done.

Tips: Prized as an ingredient in various foods, porcini is an edible mushroom held in high regard in many cultures. It is low in fat and digestible carbohydrates and high in protein, vitamins, minerals and dietary fibre.

The glamorous Grand Elite Chinese Restaurant sprawls over the main tower in the imposing Grand Bay View Hotel, which gained renown as the first luxury five-star hotel to open in Zhuhai nearly two decades ago. The hotel is prominently located at the heart of the city’s landmark Lover’s Road, the scenic winding coastal promenade fringing the South China Sea.

The restaurant’s main dining hall is expansive and suitably grand while 18 sumptuously appointed private dining rooms, accessible via private elevator, boast either lush mountain views or stunning sea views.

Specializing in haute Cantonese cuisine but also offering Sichuan and Hunan specialities as well as Thai classic favourites, the restaurant promotes its unique Grand Elite Gourmet Culture, with aspirations of delivering fine cuisine with Michelin star excellence standards and as such, its master chefs are extremely fastidious about sourcing and procuring only the finest ingredients for its dishes.

The chefs’ commitment to quality sourcing is such that Grand Elite owns and operates its own mountain farm in nearby Jiangjun Hill where seasonal organic vegetables are grown and free-range chickens, geese and ducks are bred on a healthy grain-fed lifestyle. The farm’s population consist of a wide range of chickens, including Shalan chicken, Wenchang chicken, Qingyuan chicken and Hunan chicken, as well as baby pigeons, green ducks, Maya ducks, Chaozhou geese and turtles. The Jiangjun Hill farm provides the restaurant with superb quality and healthy ingredients for fine-tasting and

nutritious dishes.

While Grand Elite boasts several outstanding dishes, easily the most memorable stand-out is the Peking Duck, famous for its crispy skin, juicy and tender meat and subtle flavours. Eaten the classic way, with miniature slices on a thin pancake, topped by sauce, minced scallions and garlic - the experience is unforgettable!

Grand Elite Chinese Restaurant is open daily from 8:30 am to 2:30 pm and again from 6 pm to 10 pm. Grand Bay View Hotel, 245 Shuiwan Road, Gongbei, Zhuhai. Tel: (+756) 887 7998, email: info@gbvh.com

Gourmet Classic: Grand Elite Chinese Restaurant

ADVERTORIAL

cheeky stuffed toy monkey sits inside a glass jar displayed on the bar counter, the jar stuffed with handwritten notes of love and goodwill from the restaurant

owner’s family and friends. The simple pocket-sized menu represents the owner’s carefully curated collection of personal stories, chocked full of family recipes from his own mother and grandmother, cherished over the years growing up with a food-loving family in New Zealand.

With these quirky little personal touches, it’s no wonder that Social & Co., the new bar and kitchen boasting style and substance in spades by Guangzhou newcomer and globetrotter-turned-entrepreneur Aaron McKenzie, has become the neighborhood go-to place de riguer.

Since it opened in Zhujiang New Town, Social & Co. has received a rapturous welcome from Guangzhou residents starved for a casual-chic little bar and kitchen with a style cred elevating it far above the ubiquitous, grubby sports bars, yet with an ambience of warm, homey simplicity that the new, brittle crop of brass, glass-and-chrome fancy restaurants in town somehow lack. Clean lines characterise the bi-level interiors, shades of gray stone and recycled vintage wood walls and floors framing leather banquettes, clusters of wooden tables and modern emperor chairs, punctuated by industrial-style pendant lamps, while a high wooden long communal table belowstairs fronting the long stone bar encourages large parties to linger, graze and share each other’s plates.

People come (and they come in droves, judging from the crowds we’ve witnessed during our visits) to enjoy simple, good food with fresh New Zealand and Australian flavours and drinks, executed well and smilingly served by chambray and denim-clad staff. For starters or snackers, the Social sausage roll (RMB 35) is a winner if flying solo and the antipasto platter (RMB 110) serves groups well, with an Instagrammable selection of cheese, cold cuts, marinated veggies and dips. For mains, with “Meaty” or

Swell Spot:

yummy PAPER MAGAZINE 29

Social & Co.

“Fishy” choices, one can’t go wrong with the beef Bourguignon (as close to Julia Child’s as you can get), beer battered fish bites, Portuguese style chicken or the flavourful pork belly which is accompanied by Mum’s plum sauce, a family recipe, (at very reasonable prices ranging from RMB 40s to 80s).

What really brings the house down though is dessert - and if there’s anything worth cheating on your Jawbone Up24, Nike Fuelband, Fitbit or whichever fitness wearable you’ve got tracking your intake of calories and carbs - it’s the Kiwi Banoffee Pie (RMB 40).

With warm balmy Guangzhou days and nights ahead, we can’t imagine a greater pleasure than lingering on the outdoor terrace of this cozy neighborhood hang-out, leisurely grazing over our food and drinks and enjoying a gab session with Aaron and the friendly strangers who drop by at Social & Co. for a bite or a drink. Come with?

Social & Co. is open daily from 11 am to 2 am. 6 Hua Jiu Lu, Zhujiang New Town, Guangzhou.

30 PAPER MAGAZINE cheers

n the same way that the coastal French Mediterranean towns of St. Tropez and Saint-Maxime are five kilometres apart on the Cote D’Azur, their

restaurant and bar namesakes in Guangzhou are located in Jianshe 6 Malu and Liede, respectively. Alexandre Rous, founder and owner of St. Tropez and the new Saint Maxime, recently opened on Xingsheng Lu Bar Street, deliberately

chose a different location for his latest foray in order to differentiate their offerings.

Mr. Rous grew up with two major childhood passions in his northeastern French hometown of Metz/Nancy: playing soccer and learning cooking from his grandmother. He first visited Guangzhou in 2005 on an adventurous whim and ended up staying, initially nurturing a burgeoning modeling career. Back then, in 2008, he spotted a void for a French bar and restaurant in the Guangzhou market and, deciding to pursue his passion for food and drinks, opened St. Tropez.

Whereas St. Tropez is the brash and loud cousin, with a live band playing and DJs spinning nightly, a magnet for late diners, night owls and boisterous club-goers, Saint Maxime appears to be the more sophisticated, subtle and subdued sister, emitting chill, soulful music and enticing a likewise more mature, polished and elegant clientele.

Saint Maxime flows into three areas, downstairs where there is a long bar area and main dining space, upstairs with a sumptuous space designed for private parties and dinners for about 30 people, including a chill-out lounge space with low sofas and comfy bean bags. Expansive gilt mirrors reflect back the attractively patterned floors, modern chandeliers and neutral-hued leather banquettes lining the walls, giving the illusion of a much larger space.

Mr. Rous likes to emphasize that passion underscores everything that they do at Saint Maxime and given this and his team’s successful track record at St. Tropez, it’s probably not surprising that the cocktails on offer (prices range from RMB 40 to 70) are quite astounding – original, creative and actually delicious – with a focus on using only premium ingredients, good quality alcohol and fresh fruits.

Our favourites include the Passo Bomb, a concoction involving dragonfruit, passion fruit, vodka, raspberry-flavored vodka, rum, syrup, soda water and black current syrup, as well as Poison Apple, containing gin, apple schnaps, honey, soda water “plus a secret ingredient”. Beers range from RMB 20 to 60 while Saint Maxime also carries a decent premium French wine list with a number of Grand Crus and Grand Cru Bourgois labels. For those inclined to dine, the menu relies on new concept French bistro fare - the highlight is a gigantic Tomahawk steak - with the same focus applied to quality ingredients as the drinks. The tarte flambees (RMB 55) – on thin, baked pastry and in various flavours: with chorizo or chicken curry, to name only a couple – will surely be bestsellers.

Saint Maxime is open daily from 10 am to 2 am. G19, 11-17 Xingsheng Lu, Liede, Zhujiang New Town, Guangzhou. Tel: (+20) 3810 9300

Sleek Sophistication: Saint Maxime

2014 Interwine China in GuangzhouHeld biannually, Spring and Autumn, Interwine China attracts more than 500 exhibitors from over 20 countries, and serves 20,000 trade visitors from all over China. Together with wine lectures on site, you can taste and lean more wines at this professional wine fair.

Date: 22-24 MayLocation: China Import & Export Fair Complex, Area Bhttp://www.interwine.org/

Setúbal Peninsula Wine Show in ShenzhenAs one of the most significant wine regions in Portugal, Setúbal Peninsula is renowned for its vine and wine culture from thousand years ago. Blessed with the nature, weather and a magnificent coast, Setúbal Peninsula wineries produce wines with premium quality and excellent value for money. A professional wine tasting with lecture focusing on Setúbal Wines invites China wine traders to this special event. You can understand the wine region, taste the wines, meet with the producers, and discover great business opportunities.

Date: 26 May

Location: Ballroom, The Venice Hotel Shenzhen

32 PAPER MAGAZINE cru

Wine Shows in the Cities

Vinexpo Asia-Pacific in Hong KongHeld in France the year before, the Vinexpo returns to Hong Kong this year. The first and second day of the event is open to professionals only and the third day welcomes the public. With 1300 exhibitors from all over the world, you can discover both traditional and unique wine products here. A massive programme of conferences and tastings is available with the Vinexpo Asia-Pacific Academy during the event period.

Date: 27-29 MayLocation: Hong Kong Convention & Exhibition Centrehttp://asiapacific.vinexpo.com/

Portuguese Wine Tasting in XiamenAs the first event company to host a Portuguese wine show in Xiamen, Opal received tremendous success with its Fenadegas Tasting and Lecture in 2013. This year, featuring 14 wineries from both Fenadegas and Tejo Wines, Portugal's Xiamen Wine Fair will make a more significant move in the Chinese wine import market. The event includes walk-around tastings and wine lectures, introducing wonderful business opportunities to wine importers in China. Register now to guarantee your entry.

Date: 2 JuneLocation: Xiamen Pan Pacific Hotelhttp://www.fenadegas.com

E nrich your knowledge of Italian wines, along with a professional instructor as a guide in visiting two new wine-producing areas: enjoy sparkling wine at an altitude of over 2000 meters at Mont Blanc in the Alps; gaze at the glorious sunset and feast on delicious seafood with your favourite wines on the Amalfi coast at Cinque Terre. Cap off your Italian wine education with stops in Lombardy, Piedmont (Barolo) and (Chianti) Tuscany, for a truly extraordinary Italian wine discovery experience! Get ready to shop until you drop at Europe's famous 'The Mall'.

The trip starts from 26/July until 5/August.The Italy Wine Tour has reached its seventh year!

Guangzhou YWYC Comm. & Trade Co., Ltd. was established in 2010, specializing in the import, promotion and selling of professionally selected Italian wines. Its other activities include: co-organizing Italian wine tour for Federexport Piemonte, organizing customized food and wine-focused tours in Italy; organizing “Fascinating Italian Wine Course” with Grandle Education as authorized by Federexport Piemonte; providing “Chef at Home” catering service and cooking class by a professional French-Canadian chef.

2014 Italy Wine Discovery

For enquiries and bookings on 2014 Italy Wine Discovery, please contact: Guangzhou YWYC Comm. & Trade Co., Ltd.Add: Room 501, North Tower, Nuova Plaza Int’l Service Apartment, No.1 of Hua Li Road, Zhujiang New Town, Guangzhou 510599Tel: 8620 – 8569 3993Email: ywyc_giulia@163.com

8620 – 8365 2811 via Paper magazine, Guangzhou NEO Advertising Ltd.ADVERTORIAL

Italian Passione:

he Italian Consul General in Guangzhou, Benedetto Latteri, discloses details to Paper magazine about the 2015 Milan Expo, the Bilateral Cooperation between China and

Italy and shares his passionate recommendations for everyone’s to-do list when visiting Italy. Here are details of the conversation:

Benedetto Latteri

34 PAPER MAGAZINE supremos

• The Italian Consulate General in Guangzhou has opened a new visa centre office in Tian He district – Guangzhou Dadao - what is the significance of this new office and how does it bring benefits to Chinese and other travelers wishing to visit Italy?

The opening of the new Italian Visa Application Center (Ivac), just in the hearth of Guangzhou, is a very important tool to face the growing visa demand that Italy is experiencing (with increasing rates, year on year, of 20% in average). But, I believe that is much more important to consider the new visa center as a part of a wider visa policy that the Consulate General of Italy in Guangzhou, along with the Italian Embassy in Beijing and other Consulates General in China, is implementing with the goal to change the common mindset that deems visa as an hinder to travel instead as a tool to go abroad. The new IVAC is just a piece of such a new policy that Italy is pursuing in China. In fact, other initiatives have recently been implemented such as the new green channel for individual tourism visa (which allows Chinese citizens to apply for visa without any interview and to collect it in 48/72 hours) or the possibility to apply for visa in one of the Italian consular offices in China regardless the applicant’s “hukou”. In addition, in the new IVAC we wanted a “Galleria Italia”, a space for promoting what Italy can offer to Chinese people. Galleria Italia has already hosted a couple of photo exhibitions celebrating Italy and links between Italy and China (the last one was arranged by the well known sculptor Xu Honfei describing his recent experience in Italy). In Galleria Italia, visa applicants can have a close look of some products of the “Made in Italy”, as a Vespa motorbike at the moment, and, for Chinese students, Galleria will soon present a wide range of opportunities to study in Italian Universities.

• Please name the top 5 most compelling places to visit and see in Italy – for the benefit of those people who have never visited before? Why these places?

The visitor’s Italian experience consists of more than just shopping or simply sightseeing. With Italy’s rich culture and varied traditions, engaging in local activities and interacting with local people are the best ways for a visitor to enjoy a layered, multi-dimensional travel experience. These are my top five recommendations for Chinese visitors to Italy:

1. Participate in the Carnevale di Venezia (Venice Carnival) in February. Take your time to discover the unique architecture of the city while experiencing an extraordinary atmosphere and, then, take a tour in the outskirts of Venice visiting the famous villas designed by Palladio – the “father of modern architecture” – and enjoying the rich and peaceful Veneto countryside sipping its delightful sparkling white wine, “Prosecco”.

2. Attend the Chianti Harvest in September/ October; experience working in the winery, harvesting grapes and wine making; wander through hundreds of wineries of the Chianti area appreciating how many different tastes can feature Chianti wine even though it comes from the same grapes.

3. Attend the Palio di Siena – a special horse race held every 1st of July and 16th of August. Join this event with local people for an authentic experience. Be there the day before the event, have a walk through the typical narrow Middle Age streets of Siena, taste a very special cuisine celebrating the Palio with local people and, on the day, let yourself be involved in an extraordinary event with over 700 years of history and attracting people from all over the world.

4. Browse through Rome, the “Città Eterna” (the eternal city), so rich in monuments and history. From Romans to the Renaissance, Rome will offer to visitors a wealth of culture and heritage, always breath-taking. Follow a local guide to explore the city center or get lost on your own – either choice is exciting anyway. Rome really must be visited at least once in own’s life.

5. Explore Sicily offers visitors Mediterranean culture, art, fragrances and mythological

reminiscences. During the centuries, Sicily has been the land of ancient Greeks, Romans, Normans, Arabs; all are important civilizations that left their own footprint, making the island a rich crossroad of cultures. Find time to visit Stromboli. This volcanic island is truly magic.

• Italy is famous in China for luxury fashion and style as well as excellent wine and food; what else does Italy excel at in the luxury world which many people may not know about?

Italy is well known to Chinese costumers for fashion and luxury cars, while wine is slowly discovered.As for other luxury products, Italy’s yachts are among the best in the world. Italy is proud to be the first in the world to produce over 80 feet yachts. Italy has got a coastal area of almost 8.000 km which is very attractive for sailing. Both purchasing a yacht and sailing around Italy has long been a fashionable luxury trend, and this influence has started to spread in China. Meanwhile, in Sanya and Zhuhai joint ventures with Italian companies are now contributing developping the yachting industry in China. Yachting offers plenty of opportunties, involving manufacturing, trading, regulations, services, training, marina development, and more.

• Please tell us more about the Milan Expo – the most influential show in the world after Shanghai Expo, which is happening next year. What is the progress so far?

The Milan Expo 2015 is one of the most exciting events to happen in Italy. The Expo is taking place from May 1st to October 1st 2015 at a 1.1 million square meter Expo site located in Rho-Fiera, Milan. The theme is “Feeding the Planet, Energy for Life”, so the core emphasis is on food and food security. 147 countries already confirmed their participation to the Expo 2015, engaging more than 75% of the world’s countries, expecting over 20 million visitors.

The design and floor plan of the Expo site is ready. Each country has its own space, with each one coming up with its own pavilion concept, design and structure construction. At this Expo, China has committed to three pavilions, the only country in the world to do so – a National pavilion, a Shanghai corporate pavilion, and a Vanke pavilion.

A visitor who wants to fully explore the Expo should set aside a week to really enjoy all the Pavilions and attractions. Some Tour operators in China are selling tickets to the Milan Expo. Due to the high demand expected, it is recommended to buy tickets from travel agents and tour operators in advance. Of course there will be online and onsite ticketing, but buying from an agent in advance is better. Agents can also advise guests on accommodation and other sightseeing options in Italy and combine it all in very convenient tour packages.

From May to October Milan’s weather is very enjoyable. Summer time is not so hot compared with Guangdong’s and late spring time and early autumn are really the best period to visit Italy.

China is an important market for this Expo, so promotions in China have already begun; the first delegation started promoting the Milan Expo end of last year, with the Mayor of Milan, Mr. Giuliano Pisapia, opening the new Italian Visa Application Center, and this year, the Italian Consulate General in Guangzhou will arrange other promotional events. During our National Day reception in early June, we will reveal the event to the public with more details.

• Could you tell us more about the Bilateral Cooperation between China and Italy and the Areas of Cooperation between Italy and Guangdong?

Italy and China have both confirmed their commitment to promote the gradual reduction of imbalances in trade balance and investment flows, as well as improving trade access to their respective markets. China is encouraging Italian companies to invest in high-tech sectors, especially in agricultural production, renewable energy, energy efficiency and environment. On the other hand, Italy is promoting into China the governmental program "Destination Italy", aimed at improving conditions for foreign direct investment in Italy.

There are four main areas of bilateral cooperation between the two countries:(1) Environmental Technology and Sustainable Development, (2) Agriculture and Food Security, (3) Sustainable Urbanization, (4) Health and Health Services.

With Guangdong, Italy is ready to provide its excellences in all these sectors, building on the successful experiences achieved in the last years, as it was the case of the Guangdong-Italy traineeship programme which, in 2013, allowed managers of both Chinese and Italian companies to learn each other from their respective experiences. Or, in addition, as in the case of the China-Italy School of Policy that, thanks to the cooperation between Ferrara University and Sun Yat Sen University contributes to the training of Guangdong public officers since 2007. Finally, Guangdong has already got some unique footprint as far as architecture and urbanization are concerned. Just think about the iconic Guangzhou Circle designed by the Italian architect Joseph di Pasquale or to the futuristic Terminal 3 of the Bao’an airport in Shenzhen, really an extraordinary project by the world-known Italian architect Massimiliano Fuksas.

New Yuanming PalaceLying at the foot of the Shilin Mountain in Zhuhai, the New Yuanming reproduces 18 out of 40 scenic spots of the burnt Old Summer Palace in Beijing on a 1:1 scale. Quality Chinese operas are performed daily around the garden.Venue: Jiuzhou Dadao Lanpu, Xiangzhou District, Zhuhai Time: 8:00 am to 9:30 pm dailyTel: 0756 8610 388 Entry is free.Opera performance ticket 70 RMB per performanceEntertainment ticket 120 RMB per two performancesNight Performance ticket 120 RMB per performance For tickets, visit http://www.ymy.com.cn/

Lover’s Road & Statue of Fisher GirlLover’s Road refers to the 28-kilometre long, palm-lined avenue along the Xianglu Bay coast of Zhuhai, a favourite spot for a stroll. The Statue of Fisher Girl, regarded as the signature landmark of Zhuhai, is one of the coastal road’s attractions. The 8.7 meters high statue was carved from a 10-ton granite stone by well-known Chinese sculptor Pan He. Venue: Lover’s Road, Xiangzhou District, Zhuhai Entry is free

2014 China Touring Car ChampionshipThe updated six-round, 18-race Formula Masters China Series 2014 season will begin

this May with three races in Zhuhai. Just a few weeks later, the drivers will vie for victory on China’s Formula 1 track, the Shanghai International Circuit from May 23 to 25.

Event Date: 9 to 11 May 2014Venue: Zhuhai International Circuit

Email: zhuhai@qsi.orgDrivers and teams interested in learning more about the 2014 season should

contact the Formula Masters China Series Manager, Matthijs Hoitink at matthijs@formulamasterschina.com.

QSI International School of Zhuhai Open HouseWould you like to know more about the QSI International School of Zhuhai, its curriculum and educational program? If so, please join us for an introduction, meet the administration,

teachers, and a few students. A tour of the facility and classrooms will be included.Event Date: 18 May 2014

Time: 10 am to 12 noonVenue: QSI International School of Zhuhai, 168 Anning Road, Xiangzhou District, Zhuhai

Email: zhuhai@qsi.orgEntry is free.

Macau International Dragon Boat RacesAlways colourful and atmospheric, local and international races are held on centrally

located Nam Van Lake, and the competition is always keen, with companies, government services, clubs and organizations vying for top prizes.

Event Date: 31 May to 2 June 2014Time: 10 am

Venue: Van Nam Lake Nautical CenterPhone: (+853) 2858 0762, 2870 1649

Entry is free

Dong’ao IslandLocated 30 kilometers offshore, to the southeast of Zhuhai, the tranquil fishing island of Dong’ao is famous for its beaches, including Nansha Bay, Dazhu Bay, and Xiaozhu Bay. Visitors can enjoy surfing, scuba diving, and eating freshly caught seafood.Venue: Central South of Wanshan Islands, Zhuhai How to Access: Take a ferryboat from Xiangzhou Port.

36 PAPER MAGAZINE destination zhuhai & macau

&ZHUHAI DESTINATIONMACAUGlobal Gaming Expo Asia

Global Gaming Expo Asia (G2E Asia) is the premier Asian trade event and

the largest regional sourcing platform for global gaming and entertainment-

related products and services’ suppliers to showcase new products, meet qualified

buyers and establish new contacts. Event Date: 20 to 22 May 2014

Venue: Cotai Expo, Venetian MacaoEmail: info@g2easia.com

Entry is free (attendee registration required)

Club CUBIC presents FirebeatzDutch duo Firebeatz are one of the most in-demand remixers around at the moment and worked on tracks by the likes of James Blunt, Snoop Dogg, Freestylers, Flo Rida, Timbaland, Bingo Players and Sean Paul.Event Date: 3 May 2014Time: 11:30 pm to 6 amVenue: Club CUBIC, Level 2, The Shops at the Boulevard, City of Dreams, MacauTicket price: MOP 250Phone: (+853) 6638 4999Email reservations: RSVP@CUBIC-COD.COM

British Business Association of Macao Business Lunch

Join a special luncheon organized by the British Business Association of Macao and get a chance to listen to guest speaker, Mr. Walt Power, Executive Director and CEO

of Louis XIII Holdings Limited. Event Date: 8 May 2014

Time: 12:30 pm to 2:30 pmVenue: MGM Macau

Ticket price: Members - MOP 420/Non-Members - MOP 520

Phone: (+853) 8798 9697Email: bbam@britchammacao.org

25th Macau Arts FestivalMacau glows every early summer, bringing together theatre, dance, music, circus, multimedia and visual arts in an artistic panorama of events, including Cantonese Opera, Western classical and modern music, Chinese music and drama, Macanese drama. Several performances occur in Macau’s UNESCO-listed World Heritage sites.Event Date: 2 May to 8 June 2014Time: Various timesVenue: Various venues in MacauPhone: (+853) 2855 5555For tickets, visit www.macauticket.com

Reactions of first-time visitors upon entering Chimelong Hengqin Bay Hotel’s cavernous grand lobby are almost always identical: eyes widen in wonder, necks crane up, jaws drop as the brain processes what the eyes are perceiving...next is the inevitable grab for the smartphone camera. The amazing visual assault that greets you at what is now China’s largest hotel, only recently opened in Zhuhai, has to be captured for posterity in order to be believed.

With a staggering total area of 300,000 square metres and 1,888 sea-facing guestrooms and suites including specially designated Club Floor rooms with Club Elite exclusive privileges, Chimelong Hengqin Bay Hotel is definitely the largest ocean and ecological-themed hotel in China.

How to fill this up?

Location is strategic - an integrated part of the Chimelong International Ocean Tourist Resort, which also encompasses the Chimelong Ocean Kingdom theme park and Chimelong International Circus Town, the hotel is five minutes from

Hengqin Port, connecting Zhuhai and Macau, 45 minutes from Jiuzhou Port, with ferries from Hong Kong, and an easy drive or train ride away for metropolitan residents of the Pearl River Delta region feeder cities: Guangzhou, Shenzhen, Dongguan. Large-scale meetings, exhibitions and conventions are also key: the hotel’s luxury event space includes two splendid ballrooms, spanning 3,000 and 1,200 square metres, respectively, and an additional 26 sleekly equipped meeting rooms.

According to Ivan Leung, the hotel’s affable general manager, the Chimelong group, which also owns and operates the Chimelong Safari Park in Guangzhou, the

living PAPER MAGAZINE

But the real highlight at Chimelong Hengqin Bay Hotel is definitely the array of integrated water activities, including a 1,000-metre Grand Canal connecting the hotel to Chimelong Ocean Kingdom, with water taxis ferrying guests to and fro, the seaside Water Park, Lazy River, Surfing Pool and Dolphin Pool - where lucky guests have a chance to interact and frolic firsthand with adorable dolphins in the water.

ocean theme at the hotel and integrated park in Zhuhai is deliberate, as a key differentiator to the nature and safari theme at the Guangzhou park.

Choices for dining and drinking are diverse, with Chinese, Western, Japanese and other Asian cuisines, at the Coral/Amazon Jungle, Seaview Chinese Restaurant, Fishman Village, Mizu, The

Captain and the Lobby Lounge, Garden Hall and Promenade. Recreation is plentiful, with a 300-square metre fully equipped gymnasium, more swimming pools, both indoor and outdoor, than you can shake a stick at and, though still a work-in-progress during our visit, what looks like an impressive arcade of glossy boutiques to satisfy any shopaholic.

Chimelong Hengqin Bay Hotel, Fuxiang Bay, Hengqin New District, Zhuhai. Tel: (+756) 299 8888, email: enquire@chimelonghengqinbayhotel.com

Chimelong Hengqin Bay Hotel, ZhuhaiLiving Large:

38 PAPER MAGAZINE out n about

Kingdom Makes a SplashIt reportedly cost between US $ 2 billion to $5 billion to build, depending on which media channel you consume. Much as Macau is now known as the “Vegas of Asia”, it reputedly aims to be the “Orlando of Asia” and it means serious business about getting there.

t features eight theme parks within a theme park, including a 6-million gallon aquarium, the world’s biggest, each park representing an ocean theme,

designed by designed by PGAV Destinations, an American company responsible for creating theme park attractions for Universal Studios, Six Flags, SeaWorld and Busch Gardens. It showcases the world's longest roller coaster. And it boasts one of the world’s largest, incredible, if somewhat controversial, collection of whales, sharks, manta rays, rare dolphins and other aquatic animals.

Chimelong Ocean Kingdom, the theme park of Titanic proportions on Hengqin island, sprawling over Zhuhai’s southern tip, is ready to welcome eager summer visitors, on 2,000 acres of reclaimed land on what used to be South China Sea oyster beds. Owned by the Chimelong Group, owners and operators of what is currently China's biggest theme park - Chimelong Safari Paradise, in Guangzhou - Ocean Kingdom, twice the size of Hong Kong's Ocean Park, three times the size of Hong Kong Disneyland, is also integrated with the Cirque de Soleil-like Zhuhai Chimelong International Circus Town and the palatial Chimelong Hengqin Bay Hotel.

Situated at a strategic cusp of the Pearl River Delta, Ocean Kingdom is easily accessible from Guangzhou by shuttle bus, Shenzhen by ferry, links to Macau by a new bridge and will be an easy 30-minute drive from Hong Kong when the Hong Kong-Zhuhai-Macau bridge opens in 2016.

Chimelong Ocean

The Ritz-Carlton, Guangzhou Participates in Smile Asia Week in May in Support of Operation SmileThe Ritz-Carlton, Guangzhou will participate in Smile Asia Week (May 5 - 11, 2014), by selling special limited edition cakes to raise funds for Operation Smile, an international children’s medical charity which helps give children with cleft lips or palates worldwide a reason to smile again. Executive Pastry Chef, Calvin Sia, at The Ritz-Carlton, Guangzhou has selected the best ingredients to create a tailor-made Valrhona Chocolate and Banana Cake. Around 9,000 ladies and gentlemen from The Ritz-Carlton Hotels in Asia will take part in this drive to raise funds by selling a special cake exclusively through the website of Operation Smile, www.smileasiaweek.org.

Address: The Ritz-Carlton, Guangzhou, 3 Xing An Road, Pearl River New City, Tianhe District, GuangzhouReservations: (+86) 20 3813 6888www.ritzcarlton.com/guangzhou

Mexican FiestaWestern Executive Chef Saion Wallace brings flavourful Mexican cuisine to ADD Pan Asian Restaurant’s buffet. Savour our enchiladas, fresh guacamole, quesadillas, corn tacos and home-made churros among other Mexican delights.

Price: RMB238 +15% surchargeTime: 15 April - 5 MayOpening hours: 18:00-21:30 (Monday to Sunday)

Address: ADD Pan Asian Restaurant, Crowne Plaza Guangzhou Science city, 28 Ningcai Lu, Central District, Science City, GuangzhouReservations: (+86)020 8880 0999 ext.8161www.crowneplazagzsc.com

A Bite of South AmericaThe 2014 World Cup fever in Brazil starts and brings not only exciting football matches, but also succulent Brazilian delicacies and passionate Samba. Let’s start our South American gourmet journey at the White Tiger Restaurant! OLE!

Offer valid 1 April - 30 June

Address: Chimelong Hotel, Panyu Avenue, Panyu District, GuangzhouReservations: (+86) 20 8478 6838hotel.chimelong.com

Boston Lobster in ItalyBene Italian Kitchen introduces a brand new Boston lobster menu, including fusion cuisine such as Peperoncinorossoaragosta fettuccine, Insalata di aragosta and Aragostagratinata. The freshest and best lobster combined with our chef ’s exquisite Italian culinary skills, brings a WOW dining experience.

Time: Now till 30 MayOpening hours: 10:00-19:00(Monday to Friday)

Address: Bene Italian Kitchen, Sheraton Guangzhou Hotel, No.208 Tianhe Road, Tianhe District, GuangzhouReservations: (+86) 6668 8888 ext.6830www.sheraton.com/guangzhou

Mandarin Oriental, Guangzhou’s Wedding ShowExciting activities include a bridal and evening gown fashion show by Alexander Dan He, beautiful wedding settings and cake displays as well as exhibitions by Maserati and GP Wedding. A team of dedicated Wedding Specialists will be on hand to ensure that every detail is attended to for a perfect wedding.

No entrance fees but RSVP required. Time: 14:00-17:00, 17 May

Address: The Grand Ballroom, Mandarin Oriental, Tianhe District, Guangzhou Reservations: (+ 86) 183 8896 9964 / stephaniel@mohg.com, the wedding specialist Ms. Stephanie Leimandarinoriental.com

Afternoon Tea in the Heart of YuexiuEnjoy Afternoon Tea at DoubleTree by Hilton Guangzhou. Our traditional English afternoon tea is served in the Canton Lounge, offering the perfect setting of European glamour and live music with a traditional English menu.

Price: RMB178 +15% service chargeTime: From 1 AprilOpening hours: 15:00-17:00 (Monday to Sunday)

Address: DoubleTree by Hilton Guangzhou, 391, Dongfeng Road, Yuexiu District, GuangzhouReservations: (+86) 20 2833 2888 ext.6210doubletree3.hilton.com

Mother's Day CelebrationFrom May 1 to May 11, Zengcheng Hengda Hotel pays tribute to all mothers and offers delectable, healthy food sets at its Cantonese Cuisine Restaurant and South-North Food Street. Every mother who consumes at these two restaurants on Mother’s Day will get a gift cake (excluding morning tea period).

Three options of healthy food sets:• The family set: RMB 180/ 3 pax, RMB 680 / 6 pax• The memory set: RMB 180/ 3 pax, RMB 680 / 6 pax• The nourishing set: RMB 280/ 3 pax, RMB 888 / 6pax

Time: 1 May - 11 May

Address: Zengcheng Hengda Hotel, Evergrande Scenic Garden, Zhongxin Town, Zengcheng, Guangdong Reservations: (+86) 2261 9999 ext. 3168www.hengdahotels.com

Venice Weekend PackageThe Venice Hotel Shenzhen invites you and your family to enjoy a warm Italian-style family weekend trip together. For RMB1588 net/couple/night, includes:One night stay in a superior room with two daily breakfasts.An extraordinary travel experience at the Window of the World or Splendid ChinaAdd RMB280net and enjoy additional benefits of one breakfast and one scenic spot ticket.

Valid during weekends until June (Friday to Sunday)

Address: The Venice Hotel Shenzhen, 9026 Shennan Boulevard, Nan Shan District, ShenzhenReservation: (+86) 0755 2693 6888 www.szvenicehotel.com

Weekend Family Lunch, Italian Style at ElbaMake quality time for yourself and your family every weekend with a delicious 5-course set lunch prepared by the Italian Chef at Elba in The St. Regis Shenzhen, an award winning Italian restaurant featuring stunning views of Shenzhen skyline. Fo