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Program Name: Greater Mekong Sub-region International Exchange Program (GM-Sub)

Organizer: Faculty of Liberal Arts and Management Science, Kasetsart

University Campus: Chalermphrakiat Sakhonakorn Province Campus Student Eligibility: (Group A)

KU student who wishes to gain experience in the field of Hospitality and Tourism Industry and Thai culture for a period of one academic term (5 months).

(Group B) students from the institutions that have an exchange agreement with Kasetsart University who intend to study at Kasetsart University Chalermphrakiat Sakon Nakhon Province Campus (KU CSC) for a period of one academic term (5 months). Applicants must meet all requirement listed below. (1) Applicant must be full-time students, enrolled in the second to fourth year in the field of Hospitality and Tourism Management or other field related in their home universities at the time of enrollment. (2) Applicant must have a definite plan and purpose to study in the program. They must also have a strong will to devote themselves to the studies in the program. (3) Applicant must have a good command of the English language to understand class instructions in English. (4) Applicant must be qualified for the Student Visa (Non-Immigrant Visa-ED) in order to enter and stay in Thailand

Learning Objectives: This program aims to provide students from home institutions

in Asia Pacific region with an opportunity to in-depth explore the Greater Mekong Sub Region’s Hospitality and Tourism Industry in one of the world class tourism oriented countries, Thailand. The program offers courses in English language, and an opportunity to explore Thai culture and society in the context of Greater Mekong Sub-Region tourism management,

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as well as a study visit to UNESCO’s World Heritage sites in Thailand’s neighboring countries (Cambodia and Laos PDR). There is no restriction as to the student’s major at his/her home institution.

Program: 1. Academic

Code

Type of

Regis.

Section Course Title/Course Description Credit Instructor Lecture Lab

03763316 Full time

3hr/ week

- Cross-Cultural Learning for Tourism Management in ASEAN

3 Team Teaching

Evolution and significance of ASEAN establishment. Physical, demographical, historical, art and culture characteristics of individual countries in the ASEAN community. Relationships between cultural characteristics of country members and tourism management. Collaborative trends between ASEAN members and world.

03763338 Full time

3hr/ week

- Niche Tourism

3 Team Teaching

Characteristics and types of niche tourism. Stakeholders in tourism industry. Marketing for niche tourism. Planning and operational study in niche tourism. Case studies and trends.

03763436 Full time

3hr/ week

- Rural Tourism Management

3 Team Teaching

Meaning of rural tourism. Concepts in rural tourism management. Types of rural tourism. Development and conservation of resources in the rural tourist attractions. Improving the development of the rural tourism sector. Relationship between rural tourism business and attractions. Safety management for rural tourism. Trends and future of rural tourism. Field trip required

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2. Internship & field Trip (3 credits)

Internship Partners (A) National Tourism Office - Tourism Authority of Thailand, Nakhonphanom Province - Tourism Authority of Thailand, Khon Kaen Province Tourism Authority of Thailand, Buriram - National Tourism Department, Laos (The Department

of Tourism Marketing of Ministry of Information, Culture and Tourism (MICT), Savanakhet Office, Laos PDR

(B) International Hotel Management - Hilton Millennium Bangkok, Thailand - Starwood Hotels and Resorts, Bangkok Sales Office,

Bangkok, Thailand - Le Meridien Phuket Beach Resort, Phuket, Thailand - Laguna Phuket Beach Resort, Head Office, Phuket,

Thailand - Anantara Hotel Resort and Spa, Phuket, Thailand - Indigo Pearl, Phuket, Thailand - Centara Hotel and Convention Centre, Khon Kaen,

Thailand - Pullman Raja Orchid Hotel, Khon Kaen, Thailand (C) Meeting, Incentive, Convention and Exhibition

(MICE) Management - Queen Sirikit National Convention Centre (QSNCC),

Bangkok - Event Travel Asia (ETA), Thailand, Bangkok - Diethelm Travel, Bangkok, Thailand (D) Travel and Tour Operator - KUONI Thailand, Bangkok, Thailand - Exotissimo, Bangkok, Thailand - Exotissimo, Vientiean, Laos PDR - Exotissimo, Siem Reip, Cambodia

3. Thai cultural activities:

(non-credit) Thai Cooking, and Training for Thai conversation in everyday Life, A study visit to UNESCO’s World Heritage sites, Angkor Wat (Cambodia) and Luang Prabang (Laos PDR)

Other: Accommodation:

KU CSC will arrange your accommodation. (Students, who choose not to live in the accommodation which is arranged by KU CSC, have to arrange housing by themselves after their arrival at Sakon Nakhon. The monthly rent for an apartment in Sakon Nakhon is from 3,500 THB to 5,000 THB which will be required as a deposit and nonrefundable.

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National Health Insurance All students are required to join the National Health Insurance, which costs 1,000 THB per month. This insurance covers approximately 70% of charges for medical care and hospitalization.

Means and Criteria of Assessment :

Depending on each course modules, student will be well informed prior to the commencement of the class in KU grading system. Like others international courses provided at KU, there will be various means of grading, comprising of personal assignment, group presentation, class discussion examination.

Tuition & University Fee : 60,000 Thai Baht Coordinator : Mr. Proychai Klakayan,

Department Chair Department of Service Industry Faculty of Liberal Arts and Management Science Kasetsart University Chalermphrakiat Sakon Nakhon Province Campus Mobile phone: (66) 90-335-4747 E-mail address: proychai_k@hotmail.co.uk

Academic calendar : First semester: August-December

Second semester: January-May

Application : 1. Complete application form 2. A scan of passport 3. A photo (passport size) not older than 6 months 4. A motivation letter

5. A recommendation letter from home university 6. Curriculum Vitae (CV) 7. Transcript 8. Proof of English proficiency ( for non-native English Speaker) 9. A scan of health & travel insurance card