P3 - Basic Revision Q & a Selected Topics

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    Q.1

    Explain, with the help of a diagram, the

    activities included in the process ofpreparing a strategic plan.

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    Q.2Explain the essential characteristics of two

    approaches i.e. Strategic Planning and

    Freewheeling Opportunism ..what arethe advantages and disadvantages of the

    two approaches ?

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    Q.3Explain in what circumstances you would

    recommend an organisation to adopt (i)

    Strategic Planning (ii) FreewheelingOpportunism ?

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    Q.4

    Identify five competitive forces in the

    environment of a firm and to discuss thethreat posed to the firm by each of these

    forces.

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    Q.5

    Michael Porter suggests that there are three

    generic strategies for creating and

    sustaining superior performance. Thesestrategies are overall cost leadership,

    differentiation and focus.

    Describe each of these strategies and indicatehow each will result in competitive

    advantage.

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    Q.6

    Explain what you regard as a logical start

    point for the strategic planning process ?

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    Q.7

    Describe how the following could be used by

    an organisation wishing to generate

    strategies :(i) Porters model of generic strategies

    (ii) Ansoffs (product-market expansion)

    matrixYou should supplement your description with

    diagrams.

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    Q.8

    Explain the limitations of the two models

    which you have described in your answerabove for Q.7

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    Q.9

    Explain why a company might follow a policy

    of conglomerate diversification ?

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    Q.10

    Explain why a company might follow a policy

    of demerger ?

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    Q.11

    Draw Ansoffs Product/ Market Expansion

    Grid. Explain how this might be used in theformulation of corporate strategy.

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    Diversification

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    Q.12

    Describe the categories of diversification

    available to an organisation

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    Q.13

    Discuss the advantages and disadvantages of

    using the process of merger to effectdiversification.

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    Q.14

    Appraise the validity of a company pursuing a

    policy of diversification in an economywhich has free capital markets.

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    Q.15

    Explain what advantages are likely to accrue

    to the purchaser of an established brandname from an under capitalized supplier of

    consumer products ?

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    Q.16

    Explain how far the choice of operational

    strategy after an acquisition needs to takeaccount of policies implemented by

    previous managements.

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    Q.17

    Draw and label the BCG Product Market

    Portfolio Matrix .Explain the meaning ofeach of the quadrants which you have

    drawn.

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    Q.18

    Discuss the limitations of the BCGs product

    market portfolio model.

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    Q.19

    Suggest a system of classification of models

    and to explain where you would classify theBCGs Product Market Portfolio.

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    Q.20

    The concept of the product life cycle is one of the most

    widely known marketing models. However when the

    model is applied to real products, there are some

    apparent anomalies. For example: (a) the very highfailure rate of new products (b) products in the

    mature stage of their cycle for many years, but not

    declining.

    Explain the extent to which the above anomalies

    invalidate the concept of the Product Life Cycle.

    .

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    Q.21

    Describe the means by which a product

    manager can influence both the duration ofa products life cycle and the stage the

    product is occupying.

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    Q.22

    Describe the contribution that the

    management accountant can make to themanagement of product life cycles.

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    Financial Criteria - PLC

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    Explain why a direct relationship between the

    costs of production and a selling price maybe inappropriate as a pricing strategy ?

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