Embed Size (px)
Citation preview
Overview of
Defense Commissary Agency (DeCA)
Mrs. Faith Smith, Director Office of Small Business Programs
September 25, 2013
2
Agenda • DeCA Mission and Organizational Structure • Contracting Structure • Contracting Mission
– Resale Contracting Division – Store Services Support Division – Enterprise Acquisition Division
• Forecast of Business Opportunities
3
• Deliver a premier commissary benefit to the Armed Services community that:
Ø Encourages an exciting shopping experience Ø Satisfies customer demand for quality grocery and household products Ø Delivers exceptional savings while
– Enhancing quality of life;
– Fostering recruitment, retention & readiness and
– Supporting war fighters’ peace of mind, knowing their families have secure and affordable access to American products
DeCA’s Mission
4
MCB Camp Lejeune North Carolina
USCG ISC Kodiak, Alaska
Commissary Operations Worldwide
NB San Diego, California
5 Grocery & Household Items
Fresh Produce
Chilled & Frozen Foods
Quality Meat
Convenient Take Home Meals
Commissary Product Lines…
Grab n’ Go
We Operate the Military’s Supermarkets
Chilled & Frozen Foods
6 Patron base represents microcosm of America !
– Active duty military – Military retirees – National Guard and Reserves*
*Unlimited Shopping Privileges
– Medal of Honor recipients – 100% disabled veterans – Family members – Overseas civil servants
Who we serve – nearly 12 million strong
Our Customers
7
USD(P&R) DeCA Board of Directors
Operations Oversight Policy
DeCA PACIFIC DeCA EAST
FIELD OPERATING ACTIVITIES
DeCA HEADQUARTERS
DeCA WEST DeCA Central
DeCA Organization
DeCA EUROPE
8
Scope of Operations • Serving our nation for over 147 years • 245 stores/13 countries/2 U.S. territorities • We sell groceries at cost plus 5% surcharge • Savings
– Over 30% vs. commercial stores/super centers – Avg family of 4 – More than $4,509 annual savings
• Sales – $5.8 billion annual sales in fiscal year 2013
• Patron base – Nearly 12 million strong – Active duty, guard & reserve, retirees, their families – Represents microcosm of America
While we operate like a business, we are not a business
9
• DeCA Working Capital Fund
• 5% surcharge
How DeCA is funded
10
The Commissary Benefit is: • Core element of family support • Part of non-pay compensation package • Key to Military “Quality of Life” • Enhancement To Military readiness & retention
DeCA provides: • Groceries “at cost” plus 5% Surcharge
– Mandated by Congress – New stores and renovations
• American products where Military serve • Sense of community in modern, safe environment • Spouse & family member employment opportunities
Please Keep in Mind…
11
DeCA Contract Mission
DeCA has Contract Authority to Provide a Worldwide Acquisition Program for the
Procurement of Commissary Subsistence and Other Resale, Commissary Operational Equipment, Supplies, Construction, Services and Other Agency Support Requirements.
Head of Contracting Activity Joseph Jeu
Deputy Director Michael Dowling
Director
Acquisition Management Larry Hahn
Supply/Equipment
Division
Terri Kerby
Resale Contracting Division
Acting Division Chief
Sheila Norfus
Enterprise Acquisition
Division
Michael Shaffer
Store Services Support
Division
Debbie Wiggins
Policy & Systems Division
Acting Division Chief
Mark Atkinson
Small Business Faith Smith
Competition Advocate
Melissa Rios
DeCA Contracting Structure
Headquarters Level -
Field Operating Activity Level -
Executive Director Infrastructure Support Group
Vicki Archileti
13
Contracting Mission
• DeCA Contracting Requirements include: – Brand Name and Non-brand Name Resale Items – In-store Services – Deli Bakery/Fish Market Operations – Shelf Stocking, Warehousing, and Custodial Service – Equipment and Maintenance for HQ and commissaries – Operating Supplies and Services for HQ and Commissaries – Recycling – Revenue Generation (coupons, scanner data, in-store
advertising) – Limited Facility Repair and Maintenance for HQ and
Commissaries
14
Contracting Mission
• DeCA Contracting Requirements include: – Construction Contracting Requirements – Information Technology
• Mainly procure hardware/software and renewal maintenance support
• Major buys supported by DISA/DITCO/GSA (Defense Systems Information Agency/Defense Information
Technology Contracting Office)
15
Contracting Mission
• Support CONUS (contiguous US) Commissaries plus
Alaska, Hawaii, Guam & Puerto Rico • Europe Commissary Support:
– Miscellaneous Operating Supplies Contract – Equipment – Resale & Services
16
Contracting Mission
• Far East Commissary Support: – Miscellaneous Operating Supplies Contract – Equipment – Resale
• Management Programs – Small Business – Competition – Government Purchase Card
17
Contracting Mission
• Excluded Requirements – Refrigeration, HVAC Maintenance and other Real
Property Maintenance and Repair • Executed by GSA (General Services Administration) -
Denver
18
Resale Contracting Division Mission Mission
– Execute contractual agreements to acquire resale subsistence products & services in support of DeCA-wide requirements. Includes:
• Consolidated indefinite delivery type (IDT) formal contracts & BPA's for non brand name products (beef, pork, eggs, milk, etc.)
• Consolidated Resale Ordering Agreements (ROA's) for brand name products (Green Giant, Revlon, Tide, etc.)
• Consolidated acquisitions for In-Store Services (e.g., deli-bakery, fish markets, etc.)
19
Resale Contracting Division • Functions
– Requirements development coordination w/Customer (MBU or Regions)
– Market research – Consolidate & standardize requirements – For Non Brand Name
• Advertise requirements • Evaluation & Award • Administration of award documents
– For Brand Name • Coordinate with agency merchandisers • Execution and admin of ROA
– Quality Assurance & Food Safety expertise & support to the Agency
– Utilization of automated systems
20
What Are Brand Name Items?
• Resale Items Procured By Brand Without Reference to Specification
• Regularly Sold Outside Commissary Stores Under the Same Brand Name By: - Commercial Grocery Stores - Other Retail Operations
21
• All brand name resale items must meet the requirements of Title 10 USC Section 2486(e)
“(e) SPECIAL RULE FOR BRAND – NAME ITEMS – The Secretary of Defense may not use the exception provided in section 2304(c)(5) (Competition In Contracting Law) of this title regarding the procurement of a brand-name commercial item for resale in, at, or by commissary stores unless the commercial item is regularly sold outside of commissary stores under the same brand name as the name by which the commercial item will be sold in, at, or by commissary stores. In determining whether a brand name commercial item is regularly sold outside of commissary stores, the Secretary shall consider only sales of the item on a regional or national basis by commercial grocery or other retail operations consisting of multiple stores.”
BRAND NAME ITEMS
22
What Are Brand Name Items?
• Lay’s Potato Chips • Del Monte & Hunt’s Ketchup • Pepsi Cola & Coca Cola • Kellogg’s • Nestle • Nabisco • Campbell Soup • Fanta Soda • Diamond Water
Examples of Brand Name Items:
23
What Are Brand Name Buyers Looking For?
• New Item Innovation • Proven Consumer Acceptance • Customer Input • Past Brand Performance • Anticipated Volume • Current Assortment Efficiency
– Price/Value to Category
24
MANDATORY REQUIREMENT
• PRICE OFFERS: – OFFERS MADE BY THE
VENDOR OR MANUFACTURER SHALL BE AS LOW OR LOWER THAN THOSE OFFERED TO THE COMMERCIAL MARKET
DeCA + Industry = An Unbeatable Partnership
25
What’s Next …?
• If your items are approved, contracting will send the manufacturer a solicitation package to complete – Representations & Certifications
• Authorized Negotiator – Manufacturer’s employee that can enter into an
agreement on the behalf of the company
26
CONTRACT ESTABLISHED
RESALE ORDERING AGREEMENT (ROA)
– Contract used to purchase brand name resale items – A Written Basic Ordering Agreement Between DeCA and
the Manufacturer or the Vendor – Consists of All Terms and Conditions Between DeCA and
the Manufacturer or the Vendor – Identifies Specific Methods of Ordering, Delivery, Invoicing,
Pricing, Etc. – ROA is Signed by Both Parties
27
Ø Present to the Appropriate Directorate of Sales Manager/Specialist Listed in Our Directory Website at www.commissaries.com Ø Contact DeCA Office of Small Business Program for general information at [email protected] or (804) 734-8000, ext 48015, 86223, 48615
Item Presentation - National
28
• No Demonstrated Brand Preference (e.g., Beef, Pork, Eggs, Dairy, Fresh Fruit and Vegetables)
• Contracts for In-store Services (e.g. Deli, Bakery, Fish
Market Operations) • Contracts Established on a Competitive Basis IAW
Federal Acquisition Regulations • Procurement Opportunities Published on Federal
Business Opportunity Website at www.fedbizopps.gov
Non Brand Name Resale
29
Sheila Norfus– Acting Division Chief Contact: ext. 48889* Email: [email protected]
Brand Name Items Resale Services Judge Mays – Contracting Officer Sarah Saunders – Contracting Officer Contact: ext. 48923 Contact: ext. 48899 Email: [email protected] Email: [email protected]
Non Brand Items Non Brand Items Kim Cooper– Contracting Officer Trista Robinson – Contracting Officer Contact: ext. 48889 Contact: ext. 48899 Email: [email protected] Email: [email protected]
Resale Items – Europe Petra Pulze – Contracting Officer Email: [email protected]
NOTE: All in-coming callers should dial commercial (804) 734-8000, and the extension of the DeCA staff member they wish to speak with.
Resale Contracting Division Point of Contacts
30
Commercial Services Support Division Mission
• Provide Contracting Support for 170 CONUS Commissaries’ Shelf Stocking, Warehousing and Custodial Service Contracts – “Cradle to Grave” contracting – QAE Training (formal and informal) – A-76 Contracting Mission
• Contract Types are 100% Firm Fixed Price • Requirements are generated through Acquisition Planning/On-
site PWS (Performance Work Statement) Development
31
Commercial Support Services Division
– Approximately 60 Percent of Contracts are Set Aside for
AbilityOne • AbilityOne - a national nonprofit agency whose mission is to create
employment opportunities for people with severe disabilities by securing
federal contracts as implemented by the Javits-Wagner-O’Day Program
(JWOD)
– Approximately 40 Percent of Contracts are Set Aside for Small
Businesses – Approximately 10-15 Requirements are Set Aside Under Small
Business Program Per Year
32
Debbie Wiggins – Division Chief Contact: ext. 48654
Email: [email protected] Ginna Thomas – Contracting Officer Kathy Hawthorne – Contracting Officer Contact: ext. 48546 Contact: ext. 48031 Email: [email protected] Email: [email protected] Denise Brown – Contracting Officer Betty Perkinson – Contracting Officer Contact: ext. 48172 Contact: ext. 48613 Email: [email protected] Email: [email protected]
Amy Williams– Contracting Officer Contact: ext: 48408 Email: [email protected]
NOTE: All in-coming callers must first dial commercial (804) 734-8000, and then the extension of the DeCA staff member they wish to speak with.
Commercial Services Division Point of Contacts
33
Enterprise Acquisition Division Mission
• Provides Store and HQ Contracting Support for - – Miscellaneous Services, Operating and Durable
Supplies, – Recycling and Revenue Generation
34
Enterprise Acquisition Division • Store Support Services Branch
– Linen/Mats Rental and Cleaning – Banking Change Services and Armored Car Service – Guard and Reserve Offsite Sales Support – Overhead and Auto Door Maintenance – Knives and Blades, Fats and Bones – Pest Control – Trailer/Tent Rentals – Utilities – Grounds Maintenance/Parking Lot Cleaning – Miscellaneous Services
35
• Revenue, Supplies and HQ Support Branch – Bags (Paper, Plastic, Produce) – Misc Operating and Durable Supplies – Grand Opening Support – Store Décor – Coupon Processing – Inventories – HQ Support – Facility Support, Training, Consultants,
Furniture, Marketing Kits – Cardboard Sales – Revenue Generation Agreements – Miscellaneous Store Requirements
Enterprise Acquisition Division
36
• Emergency Operations – Established Dry Ice BPA’s for Coastal Stores from
Washington, DC to Texas – A KO (Contracting Officer) monitors an emergency cell phone
24/7 – Personnel trained in Contingency Contracting – Proactively track storms, provide assistance to Regions/
Stores as specific situations develop – Generators – Provided on-site support following Katrina
Enterprise Acquisition Division
37
Michael Shaffer- Division Chief Contact: ext 48640 Email: [email protected] Store Support Services Support Loria Samples-Hile – Contracting Officer Contact: ext. 48630 Email: [email protected] Revenue, Supplies & HQ Support Jill Craft– Contracting Officer Contact: ext. 86294 Email: [email protected] NOTE: All in-coming callers must first dial commercial (804) 734-8000, and then the extension of the DeCA staff member they wish to speak with.
Enterprise Acquisition Division Point of Contacts
38
Supply/Equipment Division Mission
• Support DeCA Commissary Stores Equipment purchases Worldwide – Limited Support to Europe
• All Equipment Maintenance Support for CONUS Stores – Maintenance Support for Guam
39
§ Types of Equipment § Meat Room Equipment § Deli/Bakery Equipment § Produce Department § Carts § Warehouse and Store Equipment § Refrigerated Display Cases, Grab-N-Go Display
Cases, Freezer Cases, Remote Cases § Admin Support Equipment
Supply/Equipment Division
40
Supply/Equipment Division Point of Contacts
Terri Kerby – Division Chief Contact: ext. 48391 Email: [email protected]
Diana Gross-Bendall– Contracting Officer Contact: ext. 48185 Email: [email protected]
Dessie Mills– Contracting Officer Contact: ext. 48511 Email: [email protected]
NOTE: All in-coming callers must first dial commercial (804) 734-8000, and then the extension of the DeCA staff member they wish to speak with.
41 41
Information Technology Contact the Following Individual for Inquiries Regarding DeCA’s Information Technology:
Debbie Emory, Lead IT Specialist Contact #: (804) 734-8000, ext. 485 Email: [email protected]
42
NAICS
• Some of the NAICS commonly used by DeCA – 445110 Management & Operation of in-store delis bakeries – 424480 Fresh fruit and vegetables – 112310 Fresh shelled eggs – 311511 Fresh Dairy – 311611 Fresh and Frozen Beef – 311613 Removal & disposable of fats and bones – 561990 Shelf stocking, custodial, & warehousing – 561613 Armored Car Services – 812332 Rental linen and mat services
43
Forecast of Opportunities FSC Code
NAICS Code
Description* FY QTR Solicitation Proposed
FY QTR Contract(s) Proposed
Proposed Contract Opportunities
Number of 1-yr Options
Estimated Yearly Dollars
S299 561990 SS/CS/RSH @ Key West NAS, FL
1st QTR FY 14 4th QTR FY 14 1 4 $225K
S299 561990 SS/CS/RSH @ Carlisle Barracks, PA
2nd QTR FY 14 4th QTR FY 14 1 4 $565K
S299 561990 SS/CS/RSH @ New London NSB, CT
2nd QTR FY 14 4th QTR FY 14 1 4 $815K
S299 561990 CS @ Fort Buchanan, PR
3rd QTR FY 14 2nd QTR FY 15 1 4 $565K
S299 561990 SS/CS/RSH/RG @ Fort Belvoir, VA
4th QTR FY 14 2nd QTR FY 15 1 4 $2M
S299 561990 SS/CS/RSH @ MacDill AFB, FL
4th QTR FY 14 2nd QTR FY 15 1 4 $1.5M
S299 561990 SS/CS/RSH @ Saratoga Springs, NY
4th QTR FY 14 3rd QTR FY 15 1 4 $275K
S299 561990 SS/CS/RSH @ Fort Leonard Wood
4th QTR FY 14 3rd QTR FY 15 1 4 $800K
44
PSC Code
NAICS Code
Description FY QTR Solicitation Proposed
FY QTR Contract(s) Proposed
Proposed Contract
Opportunities
Number of 1-yr
Options
Total Dollars
9905 339950 Meat & Produce Signage 2nd 3rd 1 4 $500K
7360 337215 Non-expendable supplies 2nd 4th 3 4 $5M
R799 561990 U.S. Retail Inventories 1st 3rd 20 4 $3M
S216 221310 HQ HVAC Treatment 1st 1st 1 4 $20K
7530 322222 Thermal Labels 2nd 4th 1 4 $3M
S205 311613 Fats & Bones Removal All All 20 4 100K
Forecast of Opportunities
45
• Companies Who Have Never Conducted Business with DeCA are encouraged to go to DeCA’s web site at www.commissaries.com
• Click on the section “About Us,” you will find:
– Directory of Category Managers, Specialists, Division Chiefs, Contracting Officers
– Small Business Section – Contracting Section – Marketing Section – Review the link for the Federal Government Procurement
Opportunities at www.fbo.gov
It’s Your Move Small Businesses…
46
It’s Your Move …
47
Small Business Office • Mission
– Interfaces with the Director, DoD Office of Small Business Programs (OSBP) to implement DeCA's small business program
– Attend small business fairs and conferences throughout the year to increase DeCA’s portfolio of small business contractors
– Serves as an advisor to the Director of Contracting and the Director of Agency on small business issues
– Approval authority on socio-economic decisions during the acquisition process to ensure maximum participation of small businesses
48
Small Business Office • Mission
– Promotes the use of small, small disadvantaged, woman owned, veteran owned businesses and other socioeconomic related programs
– Establish Agency small business goals and tracks DeCA’s accomplishments towards assigned goals
49
Contact DeCA Office of Small Business Programs at:
Central Number: 804-734-8000 Faith Smith, extension 48015 Floyd Kirkland, extension 86223
Faye Jennings, extension 48615 Email: [email protected]
We Are Here to Assist…
50
QUESTIONS
