Overeseas Corporation Business Plan

8/6/2019 Overeseas Corporation Business Plan

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BUSINESS PLAN

MEHAK INTERNATIONAL

OVERSES CORPORATIONPREPARED BY

KHANZEB KHAN

CLASS ID 3566


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EXECUTIVE SUMMARY

Market factors favor inauguration of a new Overseas Agency.

To improve the life standard of the targeted customer by providing

them overseas jobs at their doorsteps with low rates and trust.Mehak Overseas will be a legal business having license from Ministryof Labor and Manpower.

Its main client countries will be Saudi Arabia, UAE, Bahrain, Qatar.Oman, Yemen as well Malaysia in the Far-east.

The manpower it will send abroad will include professionals asdoctors, engineers, paramedical staff and skilled/semiskilled staff for

repair and maintenance, construction, heavy equipment machinery aswell as unskilled labor and field workers.

We shall be staffed with professionals from various fields to select theappropriate manpower.

Our agency will be a member of Pakistan Overseas EmploymentAssociation (POEPA)

Our next step will be to extend our business to the entire Khyber

Pakhtoonkhwa and major cities of Pakistan


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1 GENERAL OVERVIEW OF THEBUSINESS

1.1BUSINESS OVERVIEW

LOCATION: Its office will be located inShabqadar bazaar , a gate way to

Mohmand Agency and onward to Bajaur.

OWNERSHIP: It will be a partnershiphaving two partners


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1.2 VISION AND MISSION

VISION: To be the leader in the region for

the provision of manpower services toforeign, which will help strengthen the

financial condition of this area.

MISSION: To achieve a rapid profitable

growth by ensuring that our clients are

satisfied in an efficient and cost effective

manner with trust.


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1.4 FINANCIAL PLAN

INITIAL INVESTMENT

Licensing 400,000

Office furniture 150,000Cash in bank 500,000Decoration 300,000Promotion 100,000-------------------------------------------------------

ICO 1450,000


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FINANCIAL PLAN

0

00,000200,000300,000400,000500,000

AN N

C IP I

N

P J C CLICENSING

2 OFFICE

FURNITURE

3 DECORATION

4 CASH IN

BANK

5 PROMOTION


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2: INDUSTRY ANALYSIS

2.1 SITUATION ANALYSIS

1. According to an estimate of OPF, about 4 millionPakistanis working abroad with majority in Gulf

countries.

2. Every other family wants to have one of their

member abroad

3. Nearly 90% of them prefer Arab countries

4. Large families want have more of their members

abroad


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2.2: INDUSTRY ANALYSIS

COMPETITORS.

There are 12 such travel agencies but only 2of them are legal having licenses.

1) Gauhar Manpower

2

) Maaz Overseas


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2.2. 1: COMPETITORS STRENGTH

a) They are financially strong

b) Large no of customers

2.2 . 1: COMPETITORS WEAKNESS

a) Less competent staff

b) Lack of modern technology and

equipment use.

c) Using traditional methods of sale andmarketing

d) Thy often misguide their customer who have no prior

know how of foreign environment.


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2.3 OUR TARGET CUSTOMERS

Our target customers are young people between20 to 40 and those and those who want some

change in the traditional ways of handling by the

agents.


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3: MARKETING PLAN

4.1: FACTORS CAUSING MARKET

DEMANDa) Unemployment

b) Law and order situation

c) Competition among people to improve lifestandard

d) Population growth


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4.2:SERVICE DIFFERENTIATION

a) Low cost

b) Competent staffc) Customer friendly environment

4.3 PROMOTION

a) Our network of friend and referralcustomers

b) Banners.


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5: SWOT ANALYSIS

STRENGTH:

a) Low cost services

b) Competent staff and trained Management

WEAKNESS

a) Less financial resources

OPPERTUNITIES

a) Increasing demand due increase in unemployment inSdomestic market.

THREATS

a) Globally prevailed economic crisis


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PRO ECTED CASHFLOWYEAR 1 2

COST FIXED (Including72,000 rent)

CASH IN

BANK

1022,000

500,000

72,000

500,000

VARIABLE SALARY 228,000 240,000

UTILITY 85,000 100,000

MISC 150,000 170,000

TOTAL 1985,000 1082,000

REVENUE 150*10,000 = 1500,000200*10,000= 200,000

1,500,000 2,000,000

NET (485,000) 918,000

Documents

Overeseas Corporation Business Plan