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Day oneIdentify Prospect
Day oneAwareness Email
(Don`t ask for meeting)
Day ThreeCall
Day ThreeVoicemail
Day FiveFollow Up Call
Day FiveVoicemail
Day SevenAsk probing questions
on Linkedln
Day EightSend personalized
video on email
Day Ten Call
Day TenVoicemail
Day EightShare awareness
content in LinkedIn
Day EightCall
Day EightVoicemail
Day FiveEmail presenting
common challenges your prospect faces and ask
if they can relate to them
Day ThreeIf not accepted on
LinkedIn, send emailwith probing question
Day ThreeSend intro message
on LinkedIn ifrequest accepted
2 Days later
2 Days later
2 Days later
2 Days later
3 Days later
3 Days later
3 Days later
Day oneSend Linkedln
request and engagewith content
if they have any
Day oneFirst Call
Day oneBegin ABM Strategy
- Identify other decisionmakers and influencers at
their organization
Day ThirteenPresent solutionsto their problems
on email
Day SixteenPresent typical
challenges of buyerpersona on Linkedln
Day NineteenShare Linkedln
post and Tag Prospect
Day Twenty OneFollow Up Call
Day Twenty EightFollow Up Call
Day Twenty EightVoicemail
Day Thirty OneFinal Touch Call
asking for feeback
Three Months LaterMonitor Company Compelling
Events and Begin ProcessAgain if appropiate
Day Thirty OneFinal Touch Emailasking for feeback
Day Twenty EightSend email with case
study from similar industryand job title on Linkedln
Day Twenty OneVoicemail
Day Twenty OnePresent case study
from similar industryand job title on Linkedln
Day NineteenPresent solutions to
typical persona problemson Linkedln
Day NineteenIf prospect is not
on Linkedln, send an emailwith probing question
Day SixteenCall
Day SixteenSMS or Voicemail
2 Days later
3 Days later
3 Days later
Three Months later
4 Days later
Day Twenty FourNudge Prospect
on Linkedln or email
The UltimateOutbound Sales Cadence
NOTEConnect with:
- Top Executives- Related personas
- Influencers
NOTERegularly check
email open/click ratesWhen prospect
opens +2 or clicks +1- Call inmediately
NOTERegularly check
email open/click ratesWhen prospect
opens +2 or clicks +1- Call inmediately
