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Our proposalThe visitor economy in Mudgee Region is worth over $148M and growing.An increase in visitors benefits most business sectors - those directly or indirectly involved in tourism.
Would you like the opportunity to promote your business to a potential 573,000+ visitors each year?
We offer multi-media advertising solutions to increase awareness of your business and confidence in your brand.
Join our passionate and collaborative business community. Become a member and network with over 300 like-minded businesses.
The visitor economy is thriving across our region and we want you to be part of it.
Ask us how to become a partner to promote your business through our print and digital advertising solutions.
M U D G E E R E G I O N T O U R I S M2019-20 annual prospectusPARTNERSHIPS + ADVERTISING PACKAGESGULGONG, RYLSTONE, KANDOS, MUDGEE + SURROUNDS
Be part of something biggerjoin the #1 destination marketing + visitor information services agency
Membership Packages
platinum gold silver copper bronze basic
prom
otion
al in
clus
ions Partner privileges > see Partner Privileges
for listed inclusions x x x x x xMagazine directory listing* x x x x x xWebpage x x x x x -
Product famil TEAM TEAM INDIVIDUAL INDIVIDUAL INDIVIDUAL -
Campaign partner eligibility x x x x x -
Magazine advertisement* HALF PAGE OR 2x QTR PAGE** QUARTER PAGE QUARTER PAGE EIGHTH PAGE - -
Map pin + listing* x x x x - -
Feature tile on all webpages for one month
LARGE SMALL - - - -
eDM banner ad LARGE SMALL - - - -
VIC wine sales eligibility x x - - - -
FREE bronze membership x x - - - -
Social Media native post x - - - - -
VIC window display x - - - - -
annu
al fe
e + di
scou
nts ANNUAL FEE $5,700 $3,130 $2,100 $1,490 $660 $260
Weekly equivalent $110 $60 $40 $30 $13 $5
MULTIPLE + SAVE 10% Save 10% on additional equivalent or lower tier partnerships for multi-business promotion, same owner.
$5,130 $2,817 $1,890 $1,341 $594 $234
UPGRADE + SAVE 5%Upgrade your 2018-19 partnership to a higher tier in 2019-20 + save 5% on the higher tier.
$5,415 $2,974 $1,995 $1,416 $627 -
MAINTAIN PLATINUM + SAVE 5%For those who retain their 2018-19 Platinum partnership in 2019-20.
$5,415 $2,974 - - - -
paym
ent o
ption
s + de
adlin
es EARLY BIRD + SAVE 5% ELIGIBILITY
pay in full by 26 april 2019x x x x - -
BY PRINT DEADLINEpay in full by 17 may 2019
x x x x x xPAYMENT PLAN ELIGIBILITYFees + conditions apply: $12 one-off set-up fee + $14.95 insufficient funds fee condition, full terms online
50% by 17 may + weekly instalments by 13 december 2019x x x x - -
2 > Pricing throughout this guide is exclusive of GST
diamond ruby
prom
otion
al
incl
usion
s Partner privileges > see Partner Privileges for listed inclusions x xMagazine directory listing* x xLogo on ‘Our Sponsors’ Webpage x xMagazine advertisement in ‘Our Sponsors’ section* HALF PAGE** QUARTER PAGE
annu
al fe
e +
disco
unts ANNUAL FEE $2,760 $1,760
Weekly equivalent $53 $34
UPGRADE OR MAINTAIN + SAVE 5%Upgrade your 2018-19 Ruby sponsorship to Diamond, or retain your 2018-19 Diamond Sponsorship in 2019-20 + save 5%
$2,622 -
paym
ent o
ption
s +
dead
lines EARLY BIRD + SAVE 5%: PAY IN FULL BY 26 APRIL 2019 x x
BY PRINT DEADLINE: PAY IN FULL BY 17 MAY 2019 x xPAYMENT PLAN: 50% BY 17 MAY + WEEKLY INSTALMENTS BY 13 DECEMBER 2019
Fees + conditions apply: $12 one-off set-up fee + $14.95 insufficient funds fee applicable, full terms online
x x
* Must secure partnership by print deadline to be included in print advertising and business directory listing
** Template ad or own artwork permitted in Platinum Membership + Diamond Sponsorships onlyNote: Mid-term partnerships available on a pro rata basis, excludes print inclusions
sign up + pay online by deadline!
Sponsorship Packages
J Weekly e-newsletter for industry insights, workshop invitations, funding program info, partner opportunities, media alerts and more
J DL brochure display at Mudgee Visitor Information Centre
J Invitation to FREE workshops, seminars + networking events
J Opportunity to advertise with print and digital solutions
J ‘Proud Partner of Mudgee Region Tourism’ digital banner, for your website, links to visitmudgeeregion.com.au
J Promotion + Ticketing solutions for events, tours, merchandise
J Online accommodation booking solution
J Potential to sell retail product at Visitor Information Centre
J Discounted stallholder opportunities
J Mudgee Region Magazine and website directory listing
J Invitation to Annual General Meeting
J Funding application guidance
J Access to a variety of skilled staff with various marketing and visitor servicing backgrounds
Partner Privileges
Online> Go to www.visitmudgeeregion.com.au > Go to Partner Services > Go to Partnership Opportunities > Read Terms + Conditions > Complete online form > Select payment option > Pay online by deadline*
Visit the team at 84 Market Street MudgeeEmail [email protected] 02 6372 1020
Need assistance?
*Mudgee Region Tourism has engaged the services of an external debit agency to facilitate payments and payment plans for those eligible. Fees may apply. All partners agree
to consider full terms and conditions outlined on our website.
[
3> Pricing throughout this guide is exclusive of GST
Print Advertising
mudgee region magazineThis quality, free-to-readers, print publication (around 90 pages) showcases the best of Gulgong, Rylstone, Kandos, Mudgee and surrounds. 80,000 magazines will be printed with an estimated readership of over 150,000, strategically distributed to encourage visitation, improve the experience of in-region visitors and inform local residents. Partners of Mudgee Region Tourism are invited to advertise in the publication and encouraged to distribute magazines across their own outlets. Every visitor to the Visitor Information Centre also receives a copy.
bonus map inclusion! Print advertising partners will also receive a location pin + business listing on the NEW Mudgee Region Map.
Individual Price Guide
J Full page ad + map pin with business listing = $7,800
J Half page ad + map pin with business listing = $3,900
J Quarter page ad + map pin with business listing = $1,950
J Eighth page ad + map pin with business listing = $975
FULL PAGE
HALF PAGE
QUARTER PAGE
EIGHTH PAGEEIGHTH
PAGE
publicationdate
UVUVUVUVaugust 2019
4 > Pricing throughout this guide is exclusive of GST
Lue Rd
Lue Rd
Lawsons Creek
Mealy St Cedar Ave
Win
bour
ne S
t
Mulgoa Way
Julie
Ct
Denison StDenison St
CASTLEREAGH HWY
B55
B55
B55
B55
CASTLEREAGH HWY
Perr
y St
Chur
ch S
t
Chur
ch S
t
Lewi
s St
Lewi
s St
Laws
on S
tLa
wson
St
Geor
ge S
t
Market StMarket St
Market St
Mortimer St
Short StShort St
Ulan
Rd
Short St
Denison StDenison St
Denison St
Denison St
Lang St
Cox
St
Cour
t St
Cox
StCo
x St
Cour
t St
Cour
t St
Perr
y St
Bell St
Third
St
Inglis St
Inglis St
Chur
ch S
t
Inglis St
Bellevue Rd
Bellevue Rd
Winter St
Atki
nson
St
Atki
nson
St
Dour
o St
Dour
o St
Chur
ch S
t
Henr
y Ba
yly
DrHe
nry
Bayl
y Dr
Madeira RdMadeira Rd
Meares St
Opor
to R
d
Rifle Range Rd
Mars
hfie
ld Ln
MudgeeGolf ClubMudgee
Golf ClubIndustrial Ave
Depot R
d
Lawson ParkLawson Park
MudgeeShow
Ground
MudgeeShow
Ground
JubileeOval
JubileeOval
Robertson ParkRobertson Park
BlackmanPark
BlackmanPark
Cudgegong River
Cudgegong River
Redb
ank C
reek
Sawp
it Gu
lly
Cudgegong River
Oaky Creek
Mortimer St
Mortimer St
Mortimer StGladstone St
Gladstone St
Gladstone St
Deniso
n St
Burr
undu
lla A
ve
Nicholson St
Madeira Rd
Robe
rtso
n St
Robe
rtso
n St
MUDGEE MAP
new! mudgee region map J Distribution: 40,000 in-region visitors
J Map Area: Mid-western regional area + surrounds (plus Gulgong, Rylstone, Kandos + Mudgee town maps on reverse side)
J Key: a range of experiences + business categories
J Index: business listing with map reference + magazine advertisement page reference
J Matrix: drive times between towns
> available to customer facing business outlets who advertise in the Mudgee Region Magazine.
Individual Price Guide
J Location pin and business listing = $700
visitor information baysOption for Copper members and above to advertise their business across five signs located around the region at prominent tourism bays and high foot traffic locations. Limited space available, first in basis.
Add-on Price Guide
J A5 size ad, includes artwork = $670
J A6 size ad, includes artwork = $445
Print Advertising
publicationdate
UVUVUVUVaugust 2019
5> Pricing throughout this guide is exclusive of GST
visitmudgeeregion.com.auMudgee Region’s # 1 destination website attracts over 178,000 unique visitors annually. The website is mobile responsive, and members are invited to advertise their business with a webpage, digital promo tiles, plus a range of other digital solutions.
Individual Price Guide
J Webpage = $742
J One-month large feature tile on home page + digital ad every page = $2,120
J One-month feature tile on home page + digital ad every page = $1,802
electronic direct mail (edm)With over 18,000+ subscribers in our Mudgee Region Lover tribe, we invite members to promote their business/event with digital banners in our monthly email promotion. Includes click through to your webpage on visitmudgeeregion.com.au.
Individual Price Guide
J Large digital banner = $630
J Small digital banner = $420
social mediaAcross Facebook, Instagram and Twitter, we regularly communicate the benefits of visiting our region through a social following of over 28,000. Native social media posts are available through top tier partnerships and event promotional solutions. No individual pricing available, however we encourage all partners to #mudgeeregion for potential reposts.
Digital Advertising
6 > Pricing throughout this guide is exclusive of GST
mudgee visitor information centreOver 30,000 visitors and locals visit our Accredited Mudgee Visitor Information Centre annually. We invite all partners to promote their business through the distribution of brochures at this tourism hub and there is an opportunity to sell locally made/sourced retail goods. All enquiries welcome.
promotion + ticketing solutionsWe have developed a range of promotional packages for members, to maximise conversion of ticket sales for events, tours and merchandise as well as booking solutions for accommodation providers. Packages include a range of promotional and in-person box office solutions. All enquiries welcome.
Ev e n t s | T o u r s | M e r c h a n di s eMudgee Region Tourism, in partnership with 123Tix, have developed a range of promotional packages to maximise conversion of ticket sales for events, tours and merchandise across the Mudgee Region.
easy 3 step process. Select a Promotional Bundle that suits your needs.Become a member of Mudgee Region Tourism.Get in touch + we’ll do the rest!
promotional activitystarter enhanced professional
24/7 online ticketing solutionvisitmudgeeregion.com.au + 123Tix.com.aux x x
Home page promotionvisitmudgeeregion.com.au - 16K+ unique monthly visitors x x x
Promo webpage with images + descriptionvisitmudgeeregion.com.au - 16K+ unique monthly visitors x x x
Access to customer sales database
x x x
Listing on monthly What’s On flyerDistributed to visitors + tourism businesses
x x x
Ticketing support*
x x x
Box office in-person ticket sales*
x x
Telephone ticket sales*
x x
Ticket collection service*
x x
Mention in local radio spot
x x
Paid social media post
x
Feature tile promo with other listings in region
x
Dedicated local radio ad x2 weeks
x
Two-third page ad including design on your e-tickets
x
Email promotion to 16K+ subscribers
x
Allocation + distribution of complimentary tickets
x
Ticket scanners + support for large events with sales higher than 500 tickets (optional)
x
PROMOTIONAL FEE PER TICKET
2.5%$2
$3.50
BOOKING FEE PER TICKET Payable by customer or operator$1
$1$1
* Available at the Visitor Information Centre – 84 Market Street, Mudgee – Open 7 days – 9am to 5pm
If you are a not-for-profit, please get in touch for a personalised quoteWe’d love to hear from you!Mudgee Region Tourism 02 6372 1020
84 Market Street, [email protected]
Promotion + Ticketing Solutions
Other Promotion
Flavours of Mudgee Festival – photo credit Mid-Western Regional Council
7> Pricing throughout this guide is exclusive of GST