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OUR JOURNEY THROUGH THE VETIP PROJECT
Anita Shukla
BIRMINGHAMBITION
• A Birmingham based social enterprise
• Works with a wide range of people, businesses and organisations
• Developing programmes and projects
• Promotes wellbeing, learning, skills development and creating employment opportunities
• Works with disadvantaged and unemployed youth
HOW IT ALL BEGAN
• We were involved in VETIP from the very beginning
• Wrote the bid in partnership with Clevercherry
• Wanted to update our programmes
• Offer students a new route to success
• Find a new way to deal with shortage of suitable jobs
• Ecommerce entrepreneurship as a career path
OUR BENEFICIARIES
• Main group was 16-18 year old apprentices
• More established ‘one man band’ businesses
• Disadvantaged and unemployed groups
• Real mix of abilities, from almost non-existent skills to highly proficient but with little direction
• Very different levels of motivation
WHAT WE ACTUALLY DID
• Ecommerce workshops with apprentices and work skills learners
• One-to-one support for external entrepreneurs
• Business mentoring for potential start-ups
• Specialist workshops in product photography, content marketing and social media
THE DIFFERENCE IT’S MADE
• Three newly established ebusinesses
• One already proving very successful
• Hopefully more to come very soon
• Several young people in employment
• Ecommerce now an integral part of programmes
Thank you!
Here’s one of our awesome entrepreneurs
TBLA Promo Video