Our Expertise. Your Success.

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BMA Property Group provide specialist sales and marketing services to housing associations, local

authorities and developers across the UK.

We are not a high street estate agent – we understand that shared ownership sales, asset management,

PRS and outright sales require something more in terms of customer service and meeting your financial

parameters.

Our 30-year experience in sales and marketing spans the full spectrum of services from strategic

planning, to development of sales strategies and occupation plans. And, with expertise in PRS, shared

ownership and affordable rent we are the perfect partner to make selling your properties easy.

Plus, to complement our sales offer we also work with a number of local authorities and Housing

Associations that have not developed properties for sale before and wish to put in place their own sales

systems, structures and policies to deliver the programme.

BMAPG

Sales & Marketing Expertise

Shared ownership

DIY shared ownership

Private rental

Outright sales

Affordable rent

Consultancy

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Make managing

your portfolio

easy by dealing

with one trusted

partner who has

all the services

you need and

understands your

business

Our knowledge,

expertise and

flexible approach

means you can

outsource all of

your property

management

needs,

supplement your

existing skills or

work with one of

our consultants

to recommend a

strategy to take

your forward.

Each project is

unique but all

our solutions are

designed with

the resident at

heart, to ensure

that we are

creating

environments

where they can

thrive.

Utilise our

existing

processes,

infrastructure

and systems

saving you the

time and money

of creating your

own.

Gain clear insight

on the

performance of

your operations

and plan for the

future with our

bespoke

reporting,

financial

modelling and

business

planning.

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5

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Sales

Progression

Completion

Site Set Up

Marketing

Qualifying

Applicants

Supporting

Applicants

Viewings

Review,

Report

& Recommend

Customer at

the Heart

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Site set up – We will work with you to ensure that everything is ready for when the

site is handed over. This includes RICs valuations, creating a sales and marketing

plan and any 106 obligations

Marketing – Our marketing team can create and implement a marketing plan

including branding, digital marketing, promotional brochures, arranging a show

home, advertising on web portals and raising awareness through PR activities.

Qualifying applicants – With a panel of IFAs and mortgage advisors we are well

placed to ensure that every applicant is pre-qualified, and their affordability checked

before arranging a viewing or taking a reservation.

Support applicants – We want to make sure the sales process is a smooth as

possible, so we will assist applicants with completing any formal documentation

that is needed to move their sale on.

Viewings – Our professional sales team have experience of arranging open days

and carrying out accompanied viewings.

Sales progression – Throughout their journey we will ensure that all buyers have

access to conveyancing specialists. We will support them throughout the sales

process and make sure we meet any agreed timescales set for exchange and

completion.

Completion – On the day of completion we can assist with the handover to the

buyer and, if required, carry out home demonstrations.

Review, report and recommend – Throughout the process we will supply you with

data and analysis aligned to your KPIs. We will continually review our performance

and make recommendations on how we can improve the service to you and the

buyers on future developments.

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Our aim is to attract and retain tenants who not only want to live in well-managed buildings but understand the role they play in maintaining and enhancing their environment. This, of course, is balanced with your need to ensure that your properties supply an income in line with your financial targets and that your investment is protected. tenure products since the early 1990’s.

We can…

✓ Advise on your sales and marketing strategy

✓ Pre-qualify applicants including affordability

checks

✓ Implement targeted marketing and sales

campaigns

✓ Hold open days and events

✓ Arrange and dress a show home

✓ Manage shared ownership including stair

casing and resale

✓ Carry out viewings and home demonstrations

✓ White label our services or use your brand

✓ Provide reporting on sales progression

…plus a whole lot more.

Why BMA Property Group?

• We can provide a

comprehensive agency service

from pre-qualifying applicants,

liaising with solicitors and

mortgage brokers through to

carrying out home

demonstrations and

accompanied handovers

• Our team will use their

knowledge and expertise to

work with you to understand

your target audience, your

objectives and your budget to

create a sales and marketing

plan tailored to your exact needs

• Our sales and marketing

professionals have experience of

working with house builders,

portfolio investors, housing

associations and other non-

profit organisations to achieve

the best performance from their

properties

• All of our services can be white

labelled

• Having a flexible approach

means you can use any

combination of our services all

of which are supported by our

integrated software and bespoke

management reporting.

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An increasing number of Local Authorities are offering shared ownership to free up social rented accommodation, provide affordable housing opportunities for key workers and to support regeneration initiatives. We can provide a tailored range of professional support to assist you whether you are looking to set up a shared ownership scheme or simply want someone to review your existing offer.

We can…

✓ Review demand, feasibility and funding

✓ Provide expertise in setting up a shared

ownership scheme

✓ Create policies, procedures, risk assessments

and marketing plans for you to implement a

shared ownership scheme

✓ Analyse the customer journey for new build,

re-sales and stair casing to ensure an

exceptional customer experience

✓ Support you in the promotion of your shared

ownership scheme to local residents

✓ Provide interim management and support

staff in sales and leasehold management

✓ Ensure your sales strategy will meet your

targets and objectives.

…plus a whole lot more.

Why BMA Property Group?

• We have the skills and expertise

to carry out market research to

assess demand, price points and

competitor analysis

• A demonstrable track record in

delivering shared ownership

schemes for many local

authorities including London

Borough of Ealing, Hillingdon

and Cambridge

• The skills to help you set up a

shared ownership scheme

• Our teams have extensive

experience of analysing housing

market trends taking account

economic, political, social and

regulatory factors

• An organisation with an in-depth

understanding of the dynamics

and trends around open market

and sub-market housing

development, including land and

site availability, development

costs, strength of demand,

affordability and competition.

• Considerable experience in

launching new schemes,

marketing properties and

engaging with stakeholders and

residents.

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With a wealth of experience in property marketing, the BMAPG team bring expertise, creativity

and innovative ideas to every project they take on.

Our skills encompass all the latest marketing disciplines from branding and strategy through to

marketing brochures, sales materials and digital marketing.

The services we offer include:

✓ Marketing strategy

✓ Branding and logos

✓ Photography and CGIs

✓ Creation of promotional materials and brochures

✓ Hoardings, signage and promotional banners

✓ Digital campaigns including email, web development, advertising on property portals and

online advertising

✓ Scoping, creating and managing show flats and sales suites

✓ Media planning and advertising.

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BMAPG Directors have held senior sales and marketing positions with G15 and large regional

providers and have been successfully leading on sales, marketing and the management of property

sales since the early 1990’s.

Whatever your requirements they will ensure the smooth delivery of your project and that your

objectives are met.

Their list of skills is endless but amongst them they have:

• Sold hundreds of properties ensuring they exceeded KPIs for income, sales times and levels

of customer service

• Set up and managed Help to Buy Agents and developed and delivered the equity loan

product MyChoiceHomeBuy with several other providers

• Worked with the National Housing Federation (NHF), Chartered Housing Association (CHA)

and Council of Mortgage Lenders (CML), advising on product development

• Detailed knowledge and experience of Low Cost Home Ownership Products.

• Advised LAs and RPs on home ownership, sales and marketing, risk mitigation, governance,

process and procedure

• Run fully integrated marketing campaigns to raise awareness, drive sales leads and ensure

a timely sale of properties.

Working with BMA Property Group

is both flexible and straightforward.

We can agree solutions quickly

and implement them promptly.

If you have any questions,

please feel free to contact Mark Rolfe

Call

07534 358679

Email

mark@bmapg.com

BMA Property Group is one of the leading end-to-end

property service companies. We’re here to make

managing your property portfolio easy.

Our team of property professionals comes from all

aspects of property management giving us the ability

to deliver on every customers’ requirement. Our

services include property management, sales and

marketing, repairs, maintenance, asset management

and consultancy.

With experience in both private and public-sector

housing we can partner with you to ensure you make

the most of your property portfolio.