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Conciliate ROI and affinity OUR EXPERTISE :

OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

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Page 1: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

Conciliate ROI and affinity

OUR EXPERTISE :

Page 2: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

OUR ECOSYSTEM

Direct Advertisers

onDSP

Sales HouseROI

Advert Stream

Sales HouseMEDIA

Advert Stream

Trading DeskAdvert Stream

DSPAdvert Stream

ExternalDSP

SSPAdvert Stream

ExternalSSP

ExternalRetargeters

01SSP

Demand Side Platform (Pole which centralizes all the advertisers campaigns)

02DSP / AdExchange

Sell Side Platform (Pole of management of monetization of the inventories)

03Trading Desk

A team of media traders in charge of the optimization of campaigns

04Sales HousePole of management of advertisers campaigns

AdvertStream is present on the whole RTB chain, from publisher to advertiser, on a ROI logic (CPL, CPV) and/or media logic (branding, editorial integrations, special operations…)

Technology FlexibilityAn AdExchange

+ a DSP 100% private

An integrated studio in direct relation with

publishers, allowing sizes custom-made

announcers

Audienceand affinity

Bidding

An unique inventory

A strong media trading culture

5 years of experience on yield management

and 7 media traders

Publishers Advertisers

Page 3: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

OUR TOOLS

Source Nielsen November 2013

Source Nielsen November 2013

ROI

NOTORIETY and

IMAGE

SPECIALOPERATIONSTARGETED

AUDIENCE

Factual sizes

Low CPM with targetedthematics

Video viewed

CPC

In-banner video/ in-stream

Sponsoring

Targeted thematics / key word

CPL

CPA

CPV CPC / Low CPM

Factual sizesQuizzes

Dedicated space

Factual day

Mini thematic sites

Example on the thematic FAMILY

Dedicated spaces

+Quizzes

+Factual sizes

+ Editorial

integrations on 3 top site

Low CPMwith targeting sections

+CPC on

thematic or target affinity

+CPL

Children

5 711 000 uv

257 affinity on 6-11years old

Family

9 106 000 uv

125 affinity on parents with children 12-17 years old

All of AdvertStream’s publishers can integrate branding, trafic or ROI tools, which will be managed in RTB, thanks to our private AdEx, guaranteeing the best performances on your advertising campaigns.

hugo l'escargot

OPS TRADING

MAXIMIZEDA MEDIA PLAN OPTIMIZED

ACQUISITION COST

STRONGMIX MEDIA

Page 4: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

OUR OFFER

AdvertStream enables you to access its powerful and qualitative network of Publishers

unique visitors each month

websites using our network

monthly impressions and 30% in exclusivity

1 8003 885

5 6386 890

8 23510 002

11 96915 600

2007

2008

2007

2006

2005

2009

2010

2011

2012*(*2nd semester)

Everyday our team works to expand the strength of our network to offer qualitative inventory to advertisers.

Growth of publishers connected to our network

AdvertStream onFacebook

Monthly impressionsevolution on Facebook

(*1st semester)Million / month

applications monetized

More than

AdvertStream is FB accredited to monetize its applications resulting in additional traffic sources.

MEDIA

Exclusive contract, with minimum guaranteed income, advices and reportings.Dedicated media campaigns, factual sizes (HPTO…)A Sales House specialized and dedicated to the sale of your inventory.

PREMIUM

Commitment of minimum or fixed CPM by location without exclusivity. Optimization of your income by the SSP and the Trading desk.

SELF-SERVICE

Free private adserver with an automatic management of e-cpm.Autonomous management of your account.

*

*Deduplication Nielsen Novembre 2013

11 593 000

17 242

4,1 Billions

125

Page 5: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

OUR THEMATICS AND TARGETS

8 media packs available on yield management on our private AdExchange

Women 25-49 years old

5 971 000 uv

157 affinity on target

Soccer and sports

1 569 000 uv

189 affinity on men 25-49 years old

Cooking

2 738 000 uv

155 affinity on women 25-49 years old

Family

9 106 000 uv

125 affinity on parents withchildren 12-17 years old

Children

5 711 000 uv

257 affinity on 6-11 years old

Future & Young moms

466 000 uv

277 affinity on target

Gaming

733 000 uv

189 affinity on 16-34 years old

Facebook apps

66 000 000 impressions

60% of women

Source Nielsen November 2013

Source Nielsen November 2013

Source Nielsen November 2013

Source Nielsen November 2013

Source Nielsen November 2013

Source Nielsen November 2013

Source Nielsen November 2013

Sources Adaccess December 2013

N°1 Nielsen

on

Soccer

N°2 Nielsen

N°1 Nielsen

N°1 Nielsen

N°3 NielsenN°1 Nielsen N°1 Nielsen

Page 6: OUR EXPERTISE - Advert Stream · 257 affinity on 6-11 years old Family 9 106 000 uv 125 affinity on parents with children 12-17 years old All of AdvertStream’s publishers can

7 TOP SITESBenefit from the notoriety , the power and the afinity of our top sites

Service [email protected]

Office Tassin la Demi Lune 04.78.38.40.32

Office Suresnes 01.41.97.04.80

www.advertstream.com

Blog blog.advertstream.com

Twitter @advertstream

Facebook www.facebook.com/RegieAdvertstream

Enceinte

505 000 uv

Future & Young moms

Hugolescargot

684 000 uv

Family

Jeux-gratuits

889 000 uv

Children

Lesfoodies

1 940 000 uv

Cooking

Vulgaris médical

533 000 uv

Women 25-49 years old

Gaming

Footmercato

594 000 uv

Soccer and sports

hugo l'escargot

Jeux-gratuits

889

Source Nielsen November 2013

JudgeHype

209 000 uv

533

Gaming

Soccer and sportsSoccer and sports

JudgeHype

209